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Businesses

Journal prostoalex's Journal: Where BitTorrent is headed

Business Week takes a look at BitTorrent, not the protocol, but the company, in an attempt to figure out Bram Cohen's and Ashwin Navin's future directions. Currently the company is in talks with hardware manufacturers, who would incorporate BitTorrent code into home network routers. What's after that? "Next up: the big launch in early 2007 of the company's online content site, a project that's been pushed back since the summer. "The services that have launched are not getting any advantage for being early, in fact they're getting blasted for not getting the product right," Navin says. "We want to do better." He compares it to Apple's strategy with iTunes and the iPod."

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Where BitTorrent is headed

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