Serpentegena's Journal: Microsoft action-figure story actually a marketing farce

We've been had, ladies and gentlemen. A mass case of RTFA, arguably. And all that because we all failed to click a measly hyperlink to the "real" site behind the murderously inept Source Fource - the Microsoft Partner learning site http://www.isvinnovation.com, which I presume is the newly-revamped version of what I used to take classes on for M$ sales certifications (not of my own volition, mind ye). This is marketing to salespeople. This is a subliminal inside sales pitch. This is metaphore and symbolism, and of the lousy, sleazy type nonetheless. I'm not trying to gloss over the Fource/Forge similarities et al, but this is nothing more than pretty pictures and stories made up in order to inject(*wink*) brand-recognition into the shrivelled cerebral mass of the IT reseller channel bottom-feeders. And here we are, the luminaries of the civilized world, getting flustered over Microsoft's online sales brochure:) And the comments - why, all 363 of them must be rather titillating to the marketing monkey who put this travesty together. Pourquoi, you ask? Because, as the adage says, any publicity is good publicity. Congratulations on inadvertently feeding the beast we loathe. Pardon my sarcasm.

Addendum: upon further browsing the ISV partner site, I am getting a feeling akin to the celebrated Halloween tradition of peeling grapes, putting them in a bowl and then guiding your friends' hands into the bowl pretending it's eyeballs. Only it's the other way around.