vidarh's Journal: Work eating my time...

Haven't had much time to add to my journal lately. Work has been taking all my time. I was assigned to managing the development of a new registrar platform called Personal Names, for .name, and we just launched the other week :)

The goal is to be the first registrar targetted entirely at ordinary people as opposed to business customers. It's going to be a tough thing to do, since we're breaking new ground in marketing domains and e-mail forwarding.

Our previous project, Nameplanet, did prove though, that there's a market for "vanity addresses" or simpler addresses on the form "[e-mail]" (in Nameplanet's case by registering lastnames on tons of TLDs, in Personal Names case all on ".name").

Anyway, it's been a though few months, and it will likely be lots of work ironing the kinds out of the system for a while... :)