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Microsoft Seeks Patent On Shaming Fat Gamers

samzenpus posted more than 4 years ago | from the hand-me-the-controller-piggy dept.

Microsoft 553

theodp writes "A newly disclosed Microsoft patent application — Avatar Individualized by Physical Characteristic — takes aim at fat people, proposing to generate fat avatars in gaming environments for individuals whose health records indicate they're overweight, limiting their game play, and even banning them. From the patent application: 'An undesirable body weight could be reflected in an overweight or underweight appearance for the avatar. Only requisite health levels are allowed to compete in a certain competition level. A dedicated gamer could exercise for a period of time until his health indicator gadget shows a sufficiently high health/health credit in order to allow reentering the avatar environment.' Linking one's gaming avatar to one's physique, explains Microsoft, will produce healthy and virtuous behaviors in individuals. Microsoft also proposes shaping gaming experiences by using 'psychological and demographic information such as education level, geographic location, age, sex, intelligence quotient, socioeconomic class, occupation, marital/relationship status, religious belief, political affiliation, etc.'"

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553 comments

Digital medical records (5, Funny)

TheMeuge (645043) | more than 4 years ago | (#30491616)

So THAT's why we're going to have digital medical records...

Re:Digital medical records (5, Insightful)

Anonymous Coward | more than 4 years ago | (#30491836)

I thought one idea of games was to escape various aspects of the real world, by pretending to be somebody we aren't (like a would-be ruler of the world)?. Why do we want to be dragged as ourselves into the game enviornment????

Re:Digital medical records (5, Insightful)

Anonymous Coward | more than 4 years ago | (#30492018)

funny you should mention that. When I read the summary my main response was something along the lines of it being impossible to implement even if the stupid patent was approved simply because:

NO GOD DAMNED GAME COMPANY SHOULD BE ABLE TO ACCESS YOUR FUCKING MEDICAL RECORDS TO FUCK WITH YOUR GAMING TO BEGIN WITH. (For ANY reason really.)

It's a Free Market (4, Interesting)

TrippTDF (513419) | more than 4 years ago | (#30491630)

if Microsoft does this, then the Playstation becomes the console for the large.

Re:It's a Free Market (5, Funny)

Rei (128717) | more than 4 years ago | (#30491870)

I can just imagine the slogan: "Escape your depressing real life into a matching world!"

Logging on...

"Our records show that you are an overweight high-school educated 36-year old mail in Akron, Ohio with below-average IQ, part-time employment at a Wal-Mart with an annual take-home of $16k who is a single Baptist Republican."

Creating avatar... done.

"Congratulations! Explore our virtual world with your new avatar -- an overweight, high-school educated 36-year old male with below-average IQ."

Your avatar will spawn in: Virtual Akron Ohio
You start with the following items: Bible, Pat Robertson DVD, "Going Rogue" by Sarah Palin
You start with: 0 gold
You earn: 7 gold per hour
For doing the following task: Checking groceries at the Virtual Akron Wal-Mart.

Re:It's a Free Market (0)

Anonymous Coward | more than 4 years ago | (#30492030)

Have you pitched this Sims expansion pack idea of yours to EA?

Re:It's a Free Market (1)

selven (1556643) | more than 4 years ago | (#30492226)

I believe you mean:

You start with: 0 gold
You earn: 7 gold per hour
For doing the following task: Gold farming in an MMO, in which you are a 36-year old male in Virtual Akron, Ohio.

Re:It's a Free Market (-1, Troll)

Anonymous Coward | more than 4 years ago | (#30492148)

yeah, but if Sony or some FOSS did this, the title would be "Sony creates inventive new method of encouraging healthful behavior"

Although for once I think it's Sony/FOSS getting kid-gloves treatment, than MS getting overly harsh treatment.

Wii Fit already does this. (0)

Anonymous Coward | more than 4 years ago | (#30491646)

Prior art in Wii Fit.

Prior art: Nintendo Wii Fit (0, Redundant)

base3 (539820) | more than 4 years ago | (#30491656)

"That's obese!"

Re:Prior art: Nintendo Wii Fit (1)

Itninja (937614) | more than 4 years ago | (#30491798)

I often thought they should invent a Wii Fit for the mind. It would be like a helmet that you wear and it would scan your brainwave looking for thoughts that society disapproves of. When you go way off the reservation it would say "that's obtuse!".

Re:Prior art: Nintendo Wii Fit (1)

gstoddart (321705) | more than 4 years ago | (#30492068)

I often thought they should invent a Wii Fit for the mind. It would be like a helmet that you wear and it would scan your brainwave looking for thoughts that society disapproves of.

Isn't that what the Scientologists do? ;-)

Cheers

Re:Prior art: Nintendo Wii Fit (1)

h4rm0ny (722443) | more than 4 years ago | (#30492164)


Society doesn't need to punish you for having wayward thoughts. They just bring you up to feel guilt and you punish yourself. ;)

Anyway, yeah - fat people. For some reason society has decided its okay to mock them. Even better, a normal healthy weight is "fat" and only absurdly low fat percentages are "normal", meaning that's even more people that you're allowed to tell them what they should be doing with their diets / bodies.

Now admittedly the USA has some fat, fucking people, but that doesn't mean the air-brushed media people aren't some irritating smug cunts.

ooh, fun! a patent to tattoo "undesireables." (4, Funny)

swschrad (312009) | more than 4 years ago | (#30491660)

prior art exists, now Ballmer has to grow a stupid mustasche, chew carpets, and march on Poland.

What next? (0, Offtopic)

Khris (1010709) | more than 4 years ago | (#30491664)

How about patenting a system to prevent people from supporting the Jonas Brothers! Now that one would make millions!!

Like wii fit? (-1, Redundant)

Anonymous Coward | more than 4 years ago | (#30491666)

Like already happens with the avatars in wii fit?

nostaliga...... (1)

Shakrai (717556) | more than 4 years ago | (#30491676)

Ah, the NES zapper. That thing was awesome. Is it sad that I can still burn an entire afternoon playing duck hunt when the mood strikes?

Re:nostaliga...... (1)

Rei (128717) | more than 4 years ago | (#30491960)

I loved controlling the duck while my little sister was shooting. ;) I'd usually hide it in the tree.

Cool, the corporate nanny state. (1)

johnny cashed (590023) | more than 4 years ago | (#30491678)

Big government wasn't enough, now the corporations step in.

Re:Cool, the corporate nanny state. (1)

Improv (2467) | more than 4 years ago | (#30491698)

Culture has always done this. It's part of being human.

Re:Cool, the corporate nanny state. (1)

Icegryphon (715550) | more than 4 years ago | (#30491926)

yeah because some people in "Culture" don't know how to mind their own damn business and worry about themselves.
Seriously I hate people who tell people how to live their lives.
Do these people have all the problems in their lives solved to the point where they feel the need to lecture others?
Do they have all their bills paid? Perfect Driving Record? Perfect Health? Perfect Everything?
Live and let live, let sleeping dogs lie, etc, etc, etc

Re:Cool, the corporate nanny state. (5, Funny)

Zencyde (850968) | more than 4 years ago | (#30492186)

Stop telling me how to live my life! If I want to tell others how to live their lives, that's MY choice.

First of april? (0)

Anonymous Coward | more than 4 years ago | (#30491680)

What's the date.. first of april? No.. I don't get the point of this..

And presumably all this will be done.... (5, Funny)

pandrijeczko (588093) | more than 4 years ago | (#30491694)

...on a fantastically lean, mean & slim Microsoft Windows OS?

Re:And presumably all this will be done.... (2, Interesting)

Anonymous Coward | more than 4 years ago | (#30491876)

My guess would be that they want this for the XBox 360 to go along with Project Natal.

Re:And presumably all this will be done.... (1)

umbrellasd (876984) | more than 4 years ago | (#30491984)

Only if we also require operating systems to show a splash screen with a person as correspondingly fat as the operating system itself. Welcome to FattyOS!

Remember the old joke? (0)

Anonymous Coward | more than 4 years ago | (#30491702)

Where the guy tries to order pizza, but the pizza shop checks his health records... then denies him the pizza?? Sounds like it's becoming true!!!

Brilliant (5, Insightful)

tsotha (720379) | more than 4 years ago | (#30491706)

Brilliant idea. Take people who don't measure up to everyone's expectations, and heap shame on them in the one place where they can take a break from it all. Microsoft should also file for a patent on a method to lose money.

Re:Brilliant (1)

porkThreeWays (895269) | more than 4 years ago | (#30492092)

I don't think a lot of kids are outsiders because of video games, I think a lot of outsiders turn to video games for comfort and to get away from the world. If you shame them in their one place to escape, they'll turn to another place to escape such as reading sci-fi.

Scary (1)

Sumbius (1500703) | more than 4 years ago | (#30491738)

So soon, if this trend keeps gaining wind under its wings, WoW will be flooded with millions of fatass female elfs and midgets... Well, they get whats coming to them.

You think this doesn't effect you (5, Insightful)

Locke2005 (849178) | more than 4 years ago | (#30491748)

Does this mean I won't be able to play as a 36-24-26 blonde woman anymore? If Microsoft starts actually checking players appearance and gender, I predict there will be absolutely no "hot chick" avatars in the Microsoft MMORPGs! Is this "sausage fest" environment really the result they are looking for?

Re:You think this doesn't effect you (0)

Anonymous Coward | more than 4 years ago | (#30491818)

In a word? Uh, "no" LOL

Re:You think this doesn't effect you (4, Funny)

clone53421 (1310749) | more than 4 years ago | (#30491982)

If Microsoft starts actually checking players appearance and gender

It’s okay... you can fool it with a picture of a vagina.

Hope you have permission for that photo -- poor ki (0, Flamebait)

Anonymous Coward | more than 4 years ago | (#30491760)

I hope that the photo of the overweight dressed with Nintendo garb is from someone you know, and that they gave permission for you to humiliate them in front of thousands of other people.

Otherwise, it's cruel. He probably meant for that photo to remain private.

The poor kid needs your encouragement, not your ridicule. Can I find some embarrassing photos of you when you were a kid and post them online?

Re:Hope you have permission for that photo -- poor (0)

Anonymous Coward | more than 4 years ago | (#30491980)

That pic has been circulating around the internet for YEARS, newfag.

Anything posted to the web is fair game for public ridicule until the heat death of the Universe. If you've got a problem with that, don't post anything personal. Period.

Re:Hope you have permission for that photo -- poor (1)

space_jake (687452) | more than 4 years ago | (#30492060)

Kid probably shouldn't have set his Facebook profile settings to Everyone.

Oh Noes (1)

ultraexactzz (546422) | more than 4 years ago | (#30491776)

So, Wii makes you swing the controller and get exercise or nags you to load up wii fit and exercise. Xbox (presumably) will now force you to exercise in order to play. Does this mean that the Playstation will become the system of the obese? I'll bet some marketing company is already working on the ads...

Patent Office (1)

Maximum Prophet (716608) | more than 4 years ago | (#30491780)

I'm glad the patent office is spending time on this rather that working on useless things like new life saving drugs...

Re:Patent Office (3, Funny)

Anonymous Coward | more than 4 years ago | (#30491902)

The patent office doesn't invent any new drugs. That's like saying the post office is wasting its time on Cosmopolitan.

Re:Patent Office (1)

Maximum Prophet (716608) | more than 4 years ago | (#30492044)

The Post Office gets paid to deliver Cosmo, enough to hire additional personal. Junk mail is a net profit for the PO. (unlike regular mail) Your letter to aunt Jane is in effect subsidized by "useless" mail.

With the Patent Office, like most government agencies, any money taken in goes to the general pool. They can't use the extra money from frivolous patent applications to hire more/better examiners.

So yes, every frivolous patent takes resources away from the important work.

Re:Patent Office (3, Insightful)

Nadaka (224565) | more than 4 years ago | (#30491968)

Thats right. Nothing says progress like granting a extortionate monopoly on a drug that could save millions, if only they could afford it.

Re:Patent Office (1)

Amouth (879122) | more than 4 years ago | (#30491988)

you can't Patent a drug - only the process to manufacture it (which has to be FDA approved too).

the reason you wait for generic drugs is that even after a drug has passed the FDA if you where to make it using a different process then you would still have to go through FDA approval for it - might as well come up with something different.

publish stupid patents to shame the guilty (1)

bugi (8479) | more than 4 years ago | (#30492160)

I think the idea is to publish stupid patents to shame the idiot who filed it.

So they want discrimatory features into games... (1)

Yaa 101 (664725) | more than 4 years ago | (#30491790)

...How appalling

Re:So they want discrimatory features into games.. (2, Insightful)

wizardforce (1005805) | more than 4 years ago | (#30491892)

Sometimes patents like this one can serve the public interest merely by reducing the likelihood of bad ideas like this one from being put into general use through fines and legal action.

Re:So they want discrimatory features into games.. (0)

Anonymous Coward | more than 4 years ago | (#30491910)

Better, yet, they PATENT discrimination in games...

This won't work (1)

wizardforce (1005805) | more than 4 years ago | (#30491800)

A game would have to be pretty compelling otherwise to make the risk of being banned for poor health do anything other than dissuade larger gamers from playing all together.

Linking one's gaming avatar to one's physique, explains Microsoft, will produce healthy and virtuous behaviors in individuals.

Most likely it will reduce the number of people playing any game with this technology in favor of competitor's games and as such is pretty much doomed to fail.

From TFA: (5, Informative)

jockeys (753885) | more than 4 years ago | (#30491830)

"The physiological data can be gleaned from a third party health data collection repository"

As someone who worked in the healthcare industry for a number of years, this seems like a HIPAA violation lawsuit waiting to happen.

Re:From TFA: (0)

Anonymous Coward | more than 4 years ago | (#30492196)

Never mind HIPAA - imagine the first time it locks out someone who is handicapped and can't do what MS demands to get the avatar they want...

WTF??? (4, Insightful)

gstoddart (321705) | more than 4 years ago | (#30491850)

Microsoft also proposes shaping gaming experiences by using 'psychological and demographic information such as education level, geographic location, age, sex, intelligence quotient, socioeconomic class, occupation, marital/relationship status, religious belief, political affiliation, etc.'

Where, exactly, does Microsoft think it's going to get this stuff from? The summary actually makes reference to health records.

Heck, I'm not sure most government agencies should have access to most of that information. Microsoft sure as fsck has no business with it.

Welcome to the dystopian future, fat boy. This is actually kind of scary.

Cheers

Re:WTF??? (0)

Anonymous Coward | more than 4 years ago | (#30492002)

Sigh... from the user probably? You know for something like a fitness game... those things that have really exploded onto the scene with the Wii. But nah... I'm sure it's far more likely this is for governments to track fat people, so that there is a high calorie food supply for the political and economic elite in times of crisis.

Re:WTF??? (1)

Amouth (879122) | more than 4 years ago | (#30492086)

well one thing i could see them pushing this patent onto would be the use of VR for post rehab counculing.

http://www.cnn.com/2008/TECH/07/16/db.secondlifetherapy/index.html [cnn.com]

the rehab unit would have access to the health records and we can assume consent (in the fine print) to do this as a way of keeping people straight and not delusional.

It sounds stupid - but so does Avatars in rehab - or Dances with Smurfs.

But this isn't completely point less as if tweeter and Facebook hasn't taught us already too many people will take what ever is thrown at them

Re:WTF??? (1)

Monkeedude1212 (1560403) | more than 4 years ago | (#30492108)

They Will Ask. And I will tell. Want to play CoD: MW3? Give me your Age for ratings verification.
Want to use Project Natal? Tell us your height and weight to help get more accurate rendering.

The point of gaming (1)

vldragon (981127) | more than 4 years ago | (#30491854)

I though one of the main point of gaming was to take you out of reality and become someone or something differant. I doubt this would ever be used in game, and if is i don't think it will sell very well. Maybe they just wan't to patent it to keep other from doing it? I don't the employess of MS are any more fit than your average gamer anyway...

New CEO? (0)

Anonymous Coward | more than 4 years ago | (#30491856)

This patent business seems an overly complicated way to get rid of Steve Ballmer.

Brain-dead (1)

girlintraining (1395911) | more than 4 years ago | (#30491864)

The precise point of video games is to be some other than yourself for awhile. If they start restricting people based on their physical appearance, how long until we start using other biometric data? The major appeal of video games is shattered when we lose that... who wants to play a video game as themselves?

Ulterior motives? (0)

Anonymous Coward | more than 4 years ago | (#30491872)

Does anyone see any ulterior motives in trying to be some sort of a competition for the wii? Wonder if they're thinking about limiting time for movies watched on the Xbox, etc...

What part of "game" do they not understand? (0)

Anonymous Coward | more than 4 years ago | (#30491874)

Somebody doesn't get it.

Exercise stimulates endorphins (3, Insightful)

Akido37 (1473009) | more than 4 years ago | (#30491882)

So I want to play games, so I have to exercise. Exercise releases chemicals causing pleasure in my brain.

Eventually, I enjoy the exercise more than video games. I stop buying new games, and EA/Microsoft/Sony/Nintendo go out of business, and thousands of people lose their jobs.

Thanks a LOT, Microsoft!!

Pot, kettle, black. (4, Funny)

PPH (736903) | more than 4 years ago | (#30491884)

I drive through the Microsoft's campus almost daily. One of the funniest things I've seen (I have a rather twisted sense of humor) is all the Microsoft employees trying to waddle across the too short and too frequent pedestrian crosswalk signals that Redmond configured.

Interesting comments so far... (0)

Anonymous Coward | more than 4 years ago | (#30491890)

It seems all the fat kids are denouncing this as discriminatory and all the skinny kids are making fun of the fat kids.

Sounds about like what I'd expect.

Double-take (1)

HikingStick (878216) | more than 4 years ago | (#30491894)

I really had to stop for a minute and double-check the posting date. I thought that I certainly would see an April 1 designation somewhere. This is just too sad. Now we not only have nanny states, but we also will have nanny softare companies.

Logon Process

1. Press Ctrl+Alt+Del

2. Enter Logon ID and password

3. Step on the scale

4. If weigh is a healthy value, process logon; if not, recommend a gym membership (all in the name of keeping employer-paid health insurance costs down).

Right to Privacy (1)

medv4380 (1604309) | more than 4 years ago | (#30491928)

First this is the kind of patent that makes our patent system worthless. Patenting a Light Bulb = Good, Patenting a You're Fat Neener Neener Neener = Bad Second, they have no real capability of using their patent unless they want to violate someone personal privacy. It would be like facebook posting my weight to the world without my consent, or forbidding me from removing it when I no longer want to expose myself. Shame only works if the user can't opt out and if the users cant opt out then it's a violation of privacy without exception.

Can I ? (2, Funny)

daveime (1253762) | more than 4 years ago | (#30491946)

Can I be the first to heap scorn on the fat kid in the photo.

You fat bastard, you fat bastard, you ate all the pie !
(And a bucket of chicken too by the look of it).

Why do people allow their kids to turn into such bloaters ? And don't give me any of that "oh it's genetic crap". There is no DNA strand that codes for "being a fat little piggy who Mommy overfeeds in the hope you'll amount to something more than your Father when you grow up".

I blame Mario ... come on, he eats pizza all day and has a right paunch on him too ... what kind of a roll model is that ? (Note the deliberate misspelling of roll, thats a pune or play on words, that is). And Sonic too, I mean he was so fat, after 5 seconds of running he starting rolling head over heels.

New Microsoft slogan: (0)

Anonymous Coward | more than 4 years ago | (#30491970)

We'll tell you where you want to go today, you fat bastard.

Profit Margins - not so much (2, Interesting)

bruciferofbrm (717584) | more than 4 years ago | (#30491976)

Imagine how this will work.

Overweight people will be banned from a game if they don't 'get fit'. Those who really want to play will then 'get to it' and get in shape.

Of course with all that exercise and new activity they are participating in will slowly bring them to realize there is something else to life then online avatar based games (with very shallow user access requirements). Slowly they will turn away from such games and begin doing things that are more active and fit in with their new health conscious life style.

Profits in gaming start to fall off because they banned all the people who pay to play and be someone else. When they got to the point they would qualify to play the game, they no longer had the mindset to want to play the game.

And there go my Microsoft stocks.

Interesting (1)

KitsuneSoftware (999119) | more than 4 years ago | (#30492014)

This seems like a rather interesting concept. From the summary, it's probably illegal to implement due to medical privacy (and if not, it should be) but it's still interesting.

Probably trying to avoid frivolous lawsuits (2, Interesting)

ravenscar (1662985) | more than 4 years ago | (#30492016)

MSFT probably realizes that they are right behind fast food chains in being targeted for law suits claiming they are liable for making people fat. By making such a feature available to say, parents for example, they may make themselves less susceptible to suit. I highly doubt MSFT is just looking to shame people.

Worst Patent application ever (0)

Anonymous Coward | more than 4 years ago | (#30492034)

Yours sincerely annoyed,

Jeff Albertson

Does it visualize cranial-rectum inversions? (1)

meerling (1487879) | more than 4 years ago | (#30492042)

What an intriguing way to wipe out virtually all computer/console gaming by your own company!
I had never thought that anyone would patent business suicide.
Way to go Microsoft!

Can't wait to see Balmers avatar running around with his head stuck up his backside, that's going to be a total roflmao moment.
I promise to take screenshots.

Not a totally bad idea (1)

pclminion (145572) | more than 4 years ago | (#30492046)

Come on people, are you dense? The idea is to create a game where success in the game is linked to personal health improvement in real life. If you don't like that sort of concept, don't play that particular game. I have no idea where you get the idea that this would be applied to all online environments.

Onion Headline (1)

Slammer64 (1031980) | more than 4 years ago | (#30492052)

At first I thought that this was an article from the Onion, but after reading the TFA, I'm having a hard time believing this would pass a patent exam.

You want to patent something useful... (3, Interesting)

paulsnx2 (453081) | more than 4 years ago | (#30492054)

You have to insure that the fitness measurements of an individual actually belong to the individual. Haven't read their patent, but I can't see how a game can reasonably do this without some sort of biometric keys.

And what are they going to do about people with medical conditions that might preclude exercise or normal weight? Are they really going to kick people off off the game with cancer because they have no control over their water retention?

All in all, this is a remarkably dumb idea.

It might be better suited for a dating site, using some mechanism to insure that the Avatar for an individual accurately represented basic physical aspects of an individual while preserving mostly their anonymity. Maybe use a Video camera plus some other hardware to scan the individual both to identify them upon logging in and updating their avatar to reflect any changes to their weight/height/BMI/hairline etc.?

Please consider this *publishing* of this idea, and as a result *invalidating any patent* that might build off this stupid Microsoft idea.

Another Really Bad MS Idea (1)

smitty777 (1612557) | more than 4 years ago | (#30492104)

They are making quite a leap by stating that by shaming someone online will motivate them to loose weight. I wonder if they can back this up from published research? This strikes me as extremely ironic, as MS is probably responsible for a great deal of the extra heft that is now plaguing our society. How many people do you know that now sit in front of a machine that is created and/or run by MS products that would have otherwise been out biking/walking/exercising in some way. Guilty conscience?
 
Also, there are a number of different reasons a person could be overweight - perhaps they are unable to exercise? Are they going to measure MBI? Or will they just assume that anyone who xxx lb is overweight? Don't get me started - this strikes me as cut and dried discrimination.
 
MS is doing a great job with their patents - I wonder if this will fall in to the same category as their recently slashdotted sparklines [slashdot.org] ?

Discrimination (2, Insightful)

PenquinCoder (1431871) | more than 4 years ago | (#30492122)

Not only for the workplace anymore! Now standard on all MS games. If Microsoft seriously gets this 'patent' approved for the US gaming market.... how will it actually hold up against the constitution? If it's illegal to discriminate against people for the above reasons (sex, socioeconomic class, marital/relationship status, religious belief, political affiliation, etc) for things like a job, a loan, housing; then what makes it alright for MS to use those for 'shaping gaming experiences' ?

pear shaped blobs abound (0)

Anonymous Coward | more than 4 years ago | (#30492142)

I just hope they don't make all us heavy people look like pear shaped blobs.

  Musculature and bone structure should be taken into account. Otherwise most professional wrestlers would look like the people inn Wall-e. I know my wii fit avatar looks nothing like me since while I am overweight, but I am also muscularly fit.

This just went over my capability in digesting (1)

unity100 (970058) | more than 4 years ago | (#30492168)

the evilness of this corporation. my evil quota is full. now, we have seen a lot of horrible moves by microsoft, but i mean this ?!?!

they could just go all out from their seattle hq wearing postals and start kicking fat individuals in the face, saving a lot of effort and budget in the process and patent office's time.

Put down the Whoopee Pie and back away slowly (1)

AmazingChicken (1396743) | more than 4 years ago | (#30492180)

Great Thanks micro$oft for making my life suck more. Oh, wait. I can't afford your game hardware anyway. You fail.

Oh sure its ok for Corporations... (1)

bjcopeland (70793) | more than 4 years ago | (#30492192)

If the government did this, it would be called "Socialism". I guess its ok for Corporations to do this sort of thing.

limiting much? (1, Insightful)

Anonymous Coward | more than 4 years ago | (#30492224)

_In this great People's Republic of China,we seek to control games in order to keep our youth healthy mentally and physically) Oh yeah, China is definitely gonna want this for their youth

Experience shaping (1)

Kenoli (934612) | more than 4 years ago | (#30492232)

Microsoft also proposes shaping gaming experiences by using 'psychological and demographic information such as education level, geographic location, age, sex, intelligence quotient, socioeconomic class, occupation, marital/relationship status, religious belief, political affiliation, etc

Even if they could somehow get all that information from players, what difference would it make?

Maybe when they said "gaming experiences" what they actually meant was "ridiculous chat systems that have nothing to do with games".

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