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Berners-Lee Deconstructs a Bag of Chips

CmdrTaco posted more than 4 years ago | from the i-do-this-with-teeth dept.

The Internet 128

itwbennett writes "At the O'Reilly Gov 2.0 Expo, being held this week in Washington, DC, Tim Berners-Lee compared the concept of linked open data to a bag of Utz Kettle Classics Crunchy Potato chips: 'The outside of the bag contains different sets of information, each using a different vocabulary and coming from a different source, Berners-Lee explained. The front of the package displays the name of the brand and the company's own marketing claim that the chips are crunchy. The back of the package has nutritional information, such as calories and vitamins, defined by terms generated by the US Food and Drug Administration (FDA). Finally, there is a Universal Product Code (UPC) bar code on the bottom of the package, which is not understood by humans at all but rather is recognized by scanning machines globally as the moniker for the item. In other words, this single package of information actually is a collection of data and attributes that have been developed by multiple parties, not just Utz.'"

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GNAA FP (-1, Troll)

TrisexualPuppy (976893) | more than 4 years ago | (#32360732)

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Mod parent up!!! (-1, Offtopic)

Anonymous Coward | more than 4 years ago | (#32361062)

Anyone know how to get someone to let me into #gnaa on efnet?

Re:GNAA FP (2, Funny)

thePowerOfGrayskull (905905) | more than 4 years ago | (#32361572)

Hm. Did somebody forget to check "Post Anonymously"?

Re:GNAA FP (0, Offtopic)

Dishevel (1105119) | more than 4 years ago | (#32361752)

Somebody did. Lol. Epic fail tri.

Re:GNAA FP (-1, Offtopic)

TrisexualPuppy (976893) | more than 4 years ago | (#32361944)

Nope.

Re:GNAA FP (0, Offtopic)

Dishevel (1105119) | more than 4 years ago | (#32361962)

Don't lie to us. We know. Covering it up like you meant to do it. Good try but still...EPIC FAIL!

Re:GNAA FP (-1, Troll)

TrisexualPuppy (976893) | more than 4 years ago | (#32362002)

You stupid idiot, you can't get credit for posting a GNAP story if you post it as AC.

Re:GNAA FP (1)

Dishevel (1105119) | more than 4 years ago | (#32362354)

You are an idiot. There is no credit given to anyone fucking stupid enough to post GNAA. lol

Re:GNAA FP (-1, Flamebait)

TrisexualPuppy (976893) | more than 4 years ago | (#32363628)

Ummm....and HOW does one become inducted into the GNAA? Did you bother reading the FP, moron?

Re:GNAA FP (1)

WillDraven (760005) | more than 4 years ago | (#32362580)

Carefully read what you initially posted, and then think about who exactly might be a "stupid idiot."

Re:GNAA FP (1)

mcgrew (92797) | more than 4 years ago | (#32363128)

Say goodbye to whatever karma you had [slashdot.org] and say hello to a lot more freaks. [slashdot.org] I see you have a lot already, and only four fans [slashdot.org] (one of whom has "troll" in his name).

Re:GNAA FP (-1, Flamebait)

TrisexualPuppy (976893) | more than 4 years ago | (#32365128)

Believe me, I know how to farm karma. I can even say so right here, right now with no risk in the long term. The moderators here are stupid pigeons. How else would I continue to post at +2 at this very moment?

First Post? (-1, Troll)

Anonymous Coward | more than 4 years ago | (#32360744)

DOS rules!

Sorry, wrong story.

Still, DOS rules!

Even though it doesn't technically exist anymore.

MS Command Prompt Rules!

Re:First Post? (-1, Offtopic)

Anonymous Coward | more than 4 years ago | (#32360914)

DOS rules!

Sorry, wrong story.

Still, DOS rules!

Even though it doesn't technically exist anymore.

MS Command Prompt Rules!

Microsoft in general rules. They kick butt, they kick ass, they make the finest software available anywhere on Earth. Go Microsoft! They are the very best ever.

Gah (0)

Anonymous Coward | more than 4 years ago | (#32360760)

Now I can't even enjoy my daily dose of Utz Kettle Classics Crunchy Potato without thinking about IT stuff.

Insensitive clod, Tim!

Re:Gah (2, Interesting)

h4rm0ny (722443) | more than 4 years ago | (#32361418)

Well as it's already spoiled for you, I might as well look at his analogy further. I'm not sure exactly what point he thinks he's making here, but what it says to me is that people don't look at the ingredients list or where things come from. They just look at the branding on the front. That's important for the minority of groups that actually produce content on the Internet. Nobody will think of you. They'll just see Yahoo or Google or Gizmodo or whatever slapped on the front of what you make and that's as far as it goes. You don't have to do anything other than package up other people's ingredients and sell it as your own to make a profit. Just ask Slashdot. ;)

Re:Gah (1)

eln (21727) | more than 4 years ago | (#32361870)

I don't think that was his point at all. His point was that "linked open data" would be the next big thing on the web. Basically multiple related datasets all linked to each other to make things like research much easier. In other words, he thinks the next evolution of the web will be what everyone thought would just naturally happen when the concept of hyperlinks was first adapted to the Internet, but turned out to be much harder than anticipated: the ability to easily find data related to whatever dataset you were looking at.

This is essentially an extension of Berners-Lee's "Semantic Web" concept. First, the Semantic Web comes along and somehow enables an automated way to figure out what documents on the web are "about", presumably through something more sophisticated than the much-abused meta keywords of yore. Once you can tell what every individual page is about, you can use this linked open data concept to link all of the different pages that are about related things. Presumably, you could eventually link everything to everything else in a giant mesh sorted by topic. This is different from the search engine-based topology we have now wherein multiple pages get linked to from a search engine, but are usually not in any way linked to each other.

It's all a very interesting concept but seems much harder than Berners-Lee might think to actually implement. Our ability to computationally glean the topics covered by any given data set is primitive at best, and even if we could figure out how to do that reliably you'd still have the same problems we've had with every other similar system: Lack of cooperation between entities, entities trying to game the system to their own ends, and good old fashioned vandalism. I'd like to think that eventually something like this could exist, because it would basically bring into being the vision of what the web could become when it was first introduced. Right now it's little more than an abstract idea, though.

Re:Gah (1)

Wonko the Sane (25252) | more than 4 years ago | (#32362432)

It's all a very interesting concept but seems much harder than Berners-Lee might think to actually implement.

No kidding. A terrifying amount of critical buisness logic is embedded in Excel spreadsheets because MBAs can't fathom what a relational database much less why it's a Good Thing that you can't simply put any kind of data you want anywhere and he thinks that we can add semantic metadata correctly to everything on the web?

Re:Gah (1)

h4rm0ny (722443) | more than 4 years ago | (#32362586)


Yeah, I know it was TBL's point. It's mine, saying what the packet of crisps metaphor really suggests, I think. I agree with you about the difficulty of implementing a "semantic web". But TBL is an academic in a tall tower, very far removed from the coal face of actually trying to code up some of this stuff. I think when we do start reaching the point of a semantic web, we're going to have to come up with some very clever ways of keeping bias out of the system (i.e. your people trying to game the system).

Up your open sores ass! (-1, Flamebait)

Anonymous Coward | more than 4 years ago | (#32360766)

fag.

Transmission of information through labels. (2, Interesting)

Janek Kozicki (722688) | more than 4 years ago | (#32360768)

that is news for nerds, since when? They talk about information and transmission of information, but I see nothing about entropy, shannon's law or even mentioning that the rule of markov chain applies here, and the amount of information transferred to the end user can be only worse or equal to the amount of information that has been put on the label.

Re:Transmission of information through labels. (4, Funny)

bsDaemon (87307) | more than 4 years ago | (#32360814)

Nerds are notorious consumers of potato chips... it's the chips that are the nerd angle here, although I agree, it would have been more clear had he used a tube of Pringles instead.

Re:Transmission of information through labels. (0)

Anonymous Coward | more than 4 years ago | (#32360900)

*Sneaks to the vending machine*

Re:Transmission of information through labels. (3, Funny)

RivenAleem (1590553) | more than 4 years ago | (#32361196)

It is also important to note that despite what might be written on the outside of the bag, the contents cannot be empirically verified until observed directly, after which they usually promptly cease to exist.

Re:Transmission of information through labels. (1)

mcgrew (92797) | more than 4 years ago | (#32362320)

Those chips go good with beer! [angryflower.com]

Northeast Brand (1)

dunc78 (583090) | more than 4 years ago | (#32361538)

Yeah, I think Utz are limited to the North East of the United States. He probably should have said Lays if he at least wanted the whole United States to understand.

Re:Northeast Brand (2, Informative)

Anonymous Coward | more than 4 years ago | (#32361766)

I was born and raised in the land of Utz (Hanover, PA) and let me tell you, Utz is a far better chip than anything Lays or Pringles (blech) offers. Especially the Kettle Classics that Mr. Berners-Lee used in his demo. They are indeed very crunchy and extremely flavorful because they're cooked in 100% peanut oil from potatoes grown locally and genetically bred to produce the perfect chip. The "Smokin' Sweet" flavor is by far the best of the Kettle Classics. If you aren't able to get Utz where you live, I believe you can order them from utz.com. Get a bag and I bet you won't disagree with a word I've said, unless of course, you're horribly allergic to peanuts. Even then you wouldn't (couldn't) disagree because you'd probably be dead :)

Re:Northeast Brand (1)

An ominous Cow art (320322) | more than 4 years ago | (#32362638)

Utz brand cheese puffs/balls (I forget the exact name) are really good, too. They have a buttery flavor and are as addictive as I imagine heroin or the like to be.

Re:Northeast Brand (1)

dwiget001 (1073738) | more than 4 years ago | (#32364662)

Pfft.

Krinkle Kut Kettle Chips FTW!

Re:Northeast Brand (1)

bsDaemon (87307) | more than 4 years ago | (#32365580)

Where are these KKK Chips from? Stone Mountain, GA?

Re:Northeast Brand (0)

Anonymous Coward | more than 4 years ago | (#32364726)

100% peanut oil from potatoes grown locally and genetically bred

They have genetically crossed the legume/tuber species barrier?

Re:Northeast Brand (1)

WillDraven (760005) | more than 4 years ago | (#32362308)

I know they're readily available as far south as where I am in central North Carolina.

Re:Transmission of information through labels. (1)

commodore64_love (1445365) | more than 4 years ago | (#32361562)

Personally I like the Pringles fat free potato chips (uses olestra). The Lays variant isn't too bad either, but not as flavorful

Re:Transmission of information through labels. (3, Funny)

Dr_Barnowl (709838) | more than 4 years ago | (#32361728)

I'm sorry, but I just can't bring myself to consume any substance with which the phrase "anal leakage [cspinet.org] " is associated.

Re:Transmission of information through labels. (1)

Sleepy (4551) | more than 4 years ago | (#32361742)

>it would have been more clear had he used a tube of Pringles instead.

Tubes ARE teh Internet!

Since forever (4, Insightful)

Pharmboy (216950) | more than 4 years ago | (#32361230)

Transmission of information through labels.....that is news for nerds, since when?

Since it concerns Sir Tim [wikipedia.org] , the guy who literally invented the web. If Linus Torvald was hired to design the new Chevy Camero, it would also be news worthy on /. When important people in the technology industry do interesting things that may or may not be directly related to actually compiling code, some of us nerds like to know.

Re:Since forever (-1)

Anonymous Coward | more than 4 years ago | (#32361750)

A better analogy would have been if Linus Torvalds were giving a speech about how the Chevy Camaro is painted in different colors because not everyone likes the same color.

Pointing out that a bag of chips has information on it in the form of labels is not only not news for nerds, it's not news for anybody.

Re:Since forever (2, Insightful)

WillDraven (760005) | more than 4 years ago | (#32362386)

It amazes me sometimes when people object like this, especially when their own post refers to it as "Transmission of information!" How the hell is that NOT nerdy?

Re:Since forever (1)

Lord Grey (463613) | more than 4 years ago | (#32364834)

If Linus Torvald was hired to design the new Chevy Camero, it would also be news worthy on /. When important people in the technology industry do interesting things that may or may not be directly related to actually compiling code, some of us nerds like to know.

I own a 2010 Camaro SS. I like and respect Linus' work. But if I had any kind of hint that Linus was involved in the Camaro's design, I would have waited for an even-numbered release before buying it.

Re:Transmission of information through labels. (1)

the_hellspawn (908071) | more than 4 years ago | (#32361242)

I had to look up 'shannon's law' and found the wikipedia entries as follows: * Shannon-Hartley theorem, any statement defining the theoretical maximum rate at which error-free digits can be transmitted over a bandwidth-limited channel in the presence of noise. Shannon's law has applications in telecommunication * Shannon's law (Arizona), a law that was established after the 1999 death of teenager Shannon Smith, to punish those who fire gunshots into the air, risking the lives of others Is it okay to assume you mean Shannon-Hartley theorem and not actually Shannon's law?

Re:Transmission of information through labels. (1)

geekoid (135745) | more than 4 years ago | (#32362056)

"and the amount of information transferred to the end user can be only worse or equal to the amount of information that has been put on the label.
False.

You can give people information that leads to other information NOT expressed on the bag. Marketing people do it all the time.

Food analogy (3, Funny)

kirill.s (1604911) | more than 4 years ago | (#32360774)

Much tastier than the average car analogy.

Re:Food analogy (0)

Anonymous Coward | more than 4 years ago | (#32362272)

Much tastier than the average car analogy.

Would that be like a gingerbread Porsche?

Bag of Chips (0)

Anonymous Coward | more than 4 years ago | (#32360776)

Do they have more salt than they state on the label? How about transfats?

I'm English you insensitive clod! (2, Funny)

Chrisq (894406) | more than 4 years ago | (#32360822)

I'm English you insensitive clod! My bag of chips is hot, greasy and with no writing on it.

Re:I'm English you insensitive clod! (0)

Anonymous Coward | more than 4 years ago | (#32360904)

Not to mention coming with a big helping of mayonnaise.

Re:I'm English you insensitive clod! (1)

Chrisq (894406) | more than 4 years ago | (#32361002)

Not to mention coming with a big helping of mayonnaise.

No, Curry source "Chinese Chippie" style

Re:I'm English you insensitive clod! (1)

Hognoxious (631665) | more than 4 years ago | (#32361076)

Why is everybody getting the British and the Belgians [slashdot.org] mixed up?

Re:I'm English you insensitive clod! (1)

Faluzeer (583626) | more than 4 years ago | (#32361610)

Hmmm

Actually, in the UK it is more likely be salt and vinegar, and mayonnaise is more frequently served with chips in mainland Europe.

Re:I'm English you insensitive clod! (1)

digitig (1056110) | more than 4 years ago | (#32361648)

You're thinking of Belgians. The English put some combination of salt, vinegar, curry sauce and ketchup on their chips (rarely all four).

Re:I'm English you insensitive clod! (2, Funny)

FriendlyLurker (50431) | more than 4 years ago | (#32360952)

My bag of chips is hot, greasy and with no writing on it.

Not like in the good old days, when it came wrapped in newspaper - lucky you if you scored the page 3 girl in the process of consuming hot, greasy chips...

Re:I'm English you insensitive clod! (3, Funny)

ArcherB (796902) | more than 4 years ago | (#32361182)

I'm English you insensitive clod! My bag of chips is hot, greasy and with no writing on it.

I'm in Texas. Our chips are large, brownish-green and steamy when fresh. After rainy days, you will find hippies from the Austin area looking for mushrooms growing on them.

Re:I'm English you insensitive clod! (1)

Another, completely (812244) | more than 4 years ago | (#32361262)

So is Tim Berners-Lee (which I'm surprised an English slashdot geek didn't know). That's probably why he didn't say "chips," but rather "Utz Kettle Classics Crunchy Potato Chips," which is more specific.

Re:I'm English you insensitive clod! (-1, Flamebait)

Anonymous Coward | more than 4 years ago | (#32361758)

I'm English you insensitive clod! My bag of chips is hot, greasy and with no writing on it.

then it's a packet of crisps you filthy liar

Re:I'm English you insensitive clod! (1)

geekoid (135745) | more than 4 years ago | (#32362076)

And your wrong for it~

Re:I'm English you insensitive clod! (2, Interesting)

mcgrew (92797) | more than 4 years ago | (#32362484)

There are over* 305,000,000 people [usnews.com] who call them "potato chips" and only 61,126,832 [answers.com] people who call them "crisps". You're outnumbered five to one.

And unlike tyres, they were invented by an American [wikipedia.org] .

*Probably more, since I'm sure Americans aren't the only ones who call them "chips".

Re:I'm English you insensitive clod! (0)

Anonymous Coward | more than 4 years ago | (#32362990)

You get them in a bag over there?

TFT (The full talk) - on Youtube (2, Informative)

Anonymous Coward | more than 4 years ago | (#32360848)

http://www.youtube.com/watch?v=ga1aSJXCFe0

Crisps (2, Funny)

dandart (1274360) | more than 4 years ago | (#32360850)

Nomnomnomnomnom.
And besides, it's crisps. Both he and I are British!

Re:Crisps (2, Funny)

jedidiah (1196) | more than 4 years ago | (#32360950)

Yes... chips are what they call french fries.

Two nations separated by a common language...

Re:Crisps (2, Informative)

dangitman (862676) | more than 4 years ago | (#32361030)

Yes... chips are what they call french fries.

No. "French Fries" derive their name from julienning, the French term for cutting into thin strips. British chips are not thinly julienned, they are more thickly sliced, though not as thickly as "wedges."

French Fries and English Chips are not the same thing.

Re:Crisps (2, Insightful)

jedidiah (1196) | more than 4 years ago | (#32361150)

> French Fries and English Chips are not the same thing.

This is probably going to be the most absurdly funny thing posted all week.

Photo gallary (1, Interesting)

Anonymous Coward | more than 4 years ago | (#32363196)

here [citizendium.org]

Re:Crisps (1)

MikeBabcock (65886) | more than 4 years ago | (#32361184)

Although many road-side fresh-cut french fry places I know of serve something very similar to chips. Only fast food restaurants cut them so thinly.

Re:Crisps (1)

L4t3r4lu5 (1216702) | more than 4 years ago | (#32361232)

French fries are what you get at a McDonalds. Chips are what you get with your steak in a franchise restaurant.

Re:Crisps (1)

geekoid (135745) | more than 4 years ago | (#32362154)

Potato / potato

While you are technically correct, you aren't actually correct in any practical manner fr anyone who isn't a chef.

Re:Crisps (1)

OzPeter (195038) | more than 4 years ago | (#32361052)

Yes... chips are what they call french fries.

Two nations separated by a common language...

You mean "Freedom Fries" don't you?

If I was French I'd be really insulted by the US for that, especially as they helped them break the yoke of the oppressor and then gave them that statue of the tall lady that hangs out near NYC.

Re:Crisps (1)

dangitman (862676) | more than 4 years ago | (#32361110)

If I was French I'd be really insulted by the US for that,

You don't need to be French to be offended by that, most Americans are too. Although, on the other hand, doesn't it imply that France is actually the land of freedom?

Re:Crisps (1)

MikeBabcock (65886) | more than 4 years ago | (#32361200)

Truly ironic I thought, considering the use of the word 'Freedom' to replace 'French' when 'France' supported 'Liberty' in the USA.

Just a side-note to all the (not North) Americans who aren't aware, "your" statue of liberty is also on the back of French coins.

Re:Crisps (1)

frenchbedroom (936100) | more than 4 years ago | (#32361578)

I am French and the "Freedom Fries" debacle is such an old story nowadays... there's no point in being insulted by that anymore, or in rekindling the debate. Do Americans still label their fries like that ? Don't answer that, I actually don't care if some Americans are still silly enough to do so. From my point of view, the reaction in France at the time was a collective "Meh. Those silly Américains again." It's never been a big deal. The big deal at the time was the USA waging an unnecessary war against Irak, not what some people wanted to call their fried bits of potato.

Re:Crisps (1)

FooAtWFU (699187) | more than 4 years ago | (#32361686)

Oh, good lord. "Freedom Fries" lasted about two weeks, maybe eight weeks in parts of Texas, and it was a harmless silly way to snub France and complain while they were being recalcitrant themselves. Most people, by this point, have forgotten 90% of the matter, except maybe for the fact that it's amusing to call the French "cheese-eating surrender monkeys" (not because they are, or are not, but because they enjoy name-calling, and this is one name that lives in the archives.)

Re:Crisps (0)

Anonymous Coward | more than 4 years ago | (#32362676)

not only because they are, or are not, but also because they enjoy name-calling

FTFY

Re:Crisps (1)

OzPeter (195038) | more than 4 years ago | (#32361866)

It's never been a big deal. The big deal at the time was the USA waging an unnecessary war against Irak, not what some people wanted to call their fried bits of potato.

This is getting OT but .... I'm not American but am living in the US. The level of anti-French sentiment at the time was pretty high - renaming food stuffs and pouring wine down drains. But even now I get the feeling that a lot of people in the US still carry anti-French sentiment

Re:Crisps (1)

Chowderbags (847952) | more than 4 years ago | (#32365788)

America invented it, we get to name it. :p

You say Potato - I say Big Brother (4, Insightful)

Wormfoud (1749176) | more than 4 years ago | (#32360940)

Yes, but my bag of Potato chips does not relay the number of chips and their associated calories and fat content back to the vendor, who then sells the information to my health care provider who then raises my rates because I am a risky eater. (At least, not yet....)

Re:You say Potato - I say Big Brother (1)

Machtyn (759119) | more than 4 years ago | (#32362468)

...Just pay in cash...

In other news (4, Funny)

emmjayell (780191) | more than 4 years ago | (#32360986)

Later that day Tim used some toilet paper and noted that although the manufacturer said that it was a soft as a cloud, cloud computing is not ready for the toilet yet.

Re:In other news (0)

Anonymous Coward | more than 4 years ago | (#32362984)

NEXT UP: Box of Chocolates

Ironically (1)

Ukab the Great (87152) | more than 4 years ago | (#32361000)

TBL uses nutritional information on a bag of potato chips as an example of effective communication at a conference in a country with epidemic obesity rates.

Re:Ironically (2, Insightful)

imakemusic (1164993) | more than 4 years ago | (#32361248)

Makes sense. He's using an example that the audience can relate to.

I'm lost (1)

Hognoxious (631665) | more than 4 years ago | (#32361004)

Sorry, TB-L, you've completely lost me. Come up with something about tubes or cars - or GTFO.

Re:I'm lost (1)

mcgrew (92797) | more than 4 years ago | (#32362848)

Come up with something about tubes or cars

Pringles come in tubes, and many people eat them in cars.

Great... (0)

Anonymous Coward | more than 4 years ago | (#32361078)

Now I'm hungry for some chips. Way to ruin a nerd's diet, Tim.

Analogy works well (1)

jez9999 (618189) | more than 4 years ago | (#32361094)

The front of the package displays the name of the brand and the company's own marketing claim that the chips are crunchy. The back of the package has nutritional information, such as calories and vitamins, defined by terms generated by the US Food and Drug Administration (FDA).

And there are fat nerds consuming the chips, too!

Utz makes some crappy chips. (0)

Anonymous Coward | more than 4 years ago | (#32361166)

Inside the bag are the most bland, generic chips you are likely to find. Having grown up with a chip and churro shop right down the street, I admit I'm a bit spoiled but Utz can't even match the generic quality of Lays/Frito-Lay.

Not really a good analogy (2, Insightful)

ericlj (81729) | more than 4 years ago | (#32361556)

He's wrong. Utz developed all the information put on the package (with the possible exception of the base part of their UPC number). Some of the information is required to be there by others, but they don't create the information. Some of the formats (the bar code, for example) are created by others, but they don't create the information. Further, none of that information is guaranteed to be correct, and the only party responsible if it's not is Utz.

Re:Not really a good analogy (2, Insightful)

ogrisel (1168023) | more than 4 years ago | (#32361930)

The point of Tim Berners-Lee is to say that the vocabulary used to provide the nutritional information was standardized by FDA and related laws. ("defined by *terms* generated by the US Food and Drug Administration (FDA)", emphasis mine). The valuation of those properties or terms on this specific packaging are produced by Utz. To speak the semantic web lingua, the nutrition info ontology has been authored by FDA while the instance data on the package was authored by Utz reusing the FDA ontology.

Re:Not really a good analogy (1)

Bugamn (1769722) | more than 4 years ago | (#32362082)

A better analogy would say that is like a car owned by uncle Utz, who receives information from other people to write there, and it is his fault if it's wrong?

Re:Not really a good analogy (1)

geekoid (135745) | more than 4 years ago | (#32362262)

Way to miss the point.

The way the nutrianal information ir presented is different then the marketing information both of which is different then th Barcode.

All three are there for different reason and mandata, and all three work well together to give the user the information.

It's how th real world works, and it's how data information is now working.
It's called "5th Generation computing".

You should read Mota-oka's Keynote speech: "Challenge for knowledge information processing" systems written in 1982.
It extremely interesting and lays the foundation for how information in a social age of computer use will need to be shared.
Alternatively you can read "Understanding Computers and Cognition" by Terry Winograd and Fernando Flores.
A book that should be read by everyone entering the computer field.

Re:Not really a good analogy (0)

Anonymous Coward | more than 4 years ago | (#32362946)

He's wrong. Utz developed all the information put on the package (with the possible exception of the base part of their UPC number). Some of the information is required to be there by others, but they don't create the information. Some of the formats (the bar code, for example) are created by others, but they don't create the information. Further, none of that information is guaranteed to be correct, and the only party responsible if it's not is Utz.

Uh, I think you misunderstood him. When he talks about vocabulary, he is talking semantics for the --communication-- of information, not the --development-- of information in someone's head or from a company marketing division.

I had no idea Utz owned the FDA. (0)

Anonymous Coward | more than 4 years ago | (#32364160)

Utz developed all the information put on the package (with the possible exception of the base part of their UPC number).

So, you are claiming that Utz researched and created the US RDAs listed on the label?

Did they do this independently, or do they secretly own the FDA (and the Bavarian Illuminati)?

And this is...DOS, maybe? (1)

paiute (550198) | more than 4 years ago | (#32361596)

Grandma Utz's are fried in lard. Old school, sinful, delicious lard. Where does that fit in his analogy?

http://www.utzsnacks.com/products/grandmachips.html [utzsnacks.com]

Re:And this is...DOS, maybe? (1)

dangitman (862676) | more than 4 years ago | (#32361720)

Grandma Utz's are fried in lard. Old school, sinful, delicious lard. Where does that fit in his analogy?

In the special, extra-wide seats?

Re:And this is...DOS, maybe? (1)

geekoid (135745) | more than 4 years ago | (#32362280)

What the hell is that girl doing to herself?

Re:And this is...DOS, maybe? (1)

WillDraven (760005) | more than 4 years ago | (#32362488)

Oh man, I know what i'm looking for now next time I go to the grocery store!

Earlier that morning... (4, Interesting)

BlindSpot (512363) | more than 4 years ago | (#32362102)

"Oh shit, my speech, I forgot all about it! I shouldn't have stayed out drinking until 2am last night..."
"Must find inspiration, quickly..."
*sees chip bag in garbage*
"Ah, a chip bag! Maybe I can use this somehow..."
*scrawls some notes*
"Hey this might just work..."
*15 minutes of feverish writing*
"YES! An entire speech on linked open data based on a bag of chips. My career is safe!"
"Hey, maybe I'll even get a few cases from Utz as a thank you for mentioning them..."

Series of tubes (0)

Anonymous Coward | more than 4 years ago | (#32362564)

This analogy doesn't sound any more informative than comparing the internet to a series of tubes. It's amazing how the sources of ideas affects their acceptance.

Closed Source (0)

Anonymous Coward | more than 4 years ago | (#32362958)

Utz makes a good bag of chips, but they keep their recipe to them selves as a "trade secret" which goes against everything the free software software movement is about. What if I want my chips fried with a twist of lime? The closed ecosystem of Utz chips stifles competition and limits consumer choice. Demand open source potato chips!

Nice attempt, but not as effective as (0)

Anonymous Coward | more than 4 years ago | (#32363402)

Steve's use of a chair to explain his strategy to 'f'ing kill' Google

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