Beta

Slashdot: News for Nerds

×

Welcome to the Slashdot Beta site -- learn more here. Use the link in the footer or click here to return to the Classic version of Slashdot.

Thank you!

Before you choose to head back to the Classic look of the site, we'd appreciate it if you share your thoughts on the Beta; your feedback is what drives our ongoing development.

Beta is different and we value you taking the time to try it out. Please take a look at the changes we've made in Beta and  learn more about it. Thanks for reading, and for making the site better!

Apple CEO Likens Surface To Car That Flies, Floats

Unknown Lamer posted about a year and a half ago | from the ceos-are-so-cute-when-they-fight dept.

Microsoft 377

theodp writes "Conceding that he hadn't actually played with one, Apple CEO Tim Cook told Wall Street that Microsoft's Surface tablet is 'a fairly compromised, confusing product' in the company's 4Q earnings call. Cook joked, 'I supposed you could design a car that flies and floats, but it wouldn't do those things very well.' In Apple's 2Q earnings call, Cook also mocked the idea of touch on a laptop or desktop, quipping, 'You can converge a toaster and a refrigerator, but those things are probably not going be pleasing to the user.' Cook added, 'We've done tons of user testing on this, and it turns out it doesn't work. Touch surfaces don't want to be vertical.' So, is Cook just pulling a page from Steve Jobs' people-don't-read-anymore playbook, or is he unaware that children happily used vertical touch screens forty years ago on UIUC's PLATO System (more PLATO History)?"

cancel ×

377 comments

DOA.. (4, Insightful)

VMaN (164134) | about a year and a half ago | (#41776115)

Sounds almost as DOA as a 7" tablet to me....

Re:DOA.. (1)

Joce640k (829181) | about a year and a half ago | (#41776301)

...and why do all the articles about Windows 8 boil down to, "Small children can use it!!!"

Re:DOA.. (5, Funny)

Anonymous Coward | about a year and a half ago | (#41776317)

Children are our future, after all.

Re:DOA.. (4, Interesting)

Dr. Evil (3501) | about a year and a half ago | (#41776689)

Back in the late 80's, there was some competition where people had to set up a new PC vs a new Mac. Apple and Microsoft sent representatives.

Apple sent a 7 year old.

It became a benchmark of usability and was used in advertisements e.g. http://www.youtube.com/watch?v=DmjvgOAhC_4 [youtube.com]

(Does anyone have info on the contest? it was pre-Internet boom... I can't find a reference for it.)

Re:DOA.. (5, Insightful)

rolfwind (528248) | about a year and a half ago | (#41776369)

Apple/Jobs has a history of shitting on concepts that they are simultaneously developing.

OTOH, MS/Ballmer has a history of mocking things as well while lagging behing in the market.

Time will tell what type of CEO Cook will be. Hopefully his hubris is just a smokescreen to mask moves and not arrogance for its own sake.

Re:DOA.. (4, Informative)

jellomizer (103300) | about a year and a half ago | (#41776487)

Yea, I will accept the authority of your biggest competitor to make your decisions. What do you expect Tim Cook to say. "It actually looks like a good product, we are now shaking in our boots."?

I have been using Windows 8 for a few months as my primary OS at home... Overall I have been quite please with it. I expect as more Windows UI aka Metro apps are made there will be less of an issue of arm vs. Intel.

Re:DOA.. (4, Insightful)

slashmydots (2189826) | about a year and a half ago | (#41776585)

But their extensive user testing shows that people love reading tiny text that they can barely see.

By the way, I hate Apple but I hate vertical touch screens for everyday PC use because it's a stupid gimmick that makes people feel all futuristic when in reality it's 1/3 the speed of a mouse. What a paradox!

Nice (5, Insightful)

MyLongNickName (822545) | about a year and a half ago | (#41776117)

So, not only do we display such stories as the shocking revleation that Apple was going to live stream its product announcement (only to Apple owners), but now we get stories about what Apple thinks about other products. Is anyone shocked that Apple is less-than-impressed with a Microsoft product? Next we'll have a story about how Mitt Romney thinks Obama has made policy mistakes.

Re:Nice (3, Insightful)

OffaMyLawn (1885682) | about a year and a half ago | (#41776197)

My thought exactly.

Competitor bashes Microsoft product. Film at 11.

What exactly is news worthy about this?

Re:Nice (4, Interesting)

Savage-Rabbit (308260) | about a year and a half ago | (#41776723)

My thought exactly.

Competitor bashes Microsoft product. Film at 11.

What exactly is news worthy about this?

Geeks/nerds are not generally considered to be terribly 'macho', at least not when compared to testicle-thinking, grunting and chest beating high-school jocks, but geeks do label some things as 'women's work' and usability research has to be near the top of that list. To be fair to Apple (unpopular as that may be at the moment) they do conduct A LOT of usability research and it has gotten them quite far in terms of product design, development and sales figures so I'm betting that Tim Cook isn't just venting hot air when he talks about what does and does not work when it comes to tablets, laptops and fusions of the two. I'll admit that I'd really like to see some sort of fusion device. There are times I wish I could comfortably do things like rotate my laptop through 90 degrees to read PDF's in landscape mode or sketch a diagram by hand with a stylus while taking notes. Typing notes is usually way more efficient but occasionally one wants to be able to sketch by hand because it's way faster. At other times though find myself wishing that iPad had an OS and apps that allows me to efficiently do sophisticated word-processing/graphics/programming work etc. Neither the iPad nor the Android tablets do that very well but from what I have seen so far Windows 8 tablets aren't terribly impressive either. In a perfect universe I'd like to see some totally new and innovative type of fusion device that makes way more radical changes that Windows 8 does and that would make both laptops and tablets obsolete (Hey... one can hope...)

Re:Nice (1)

Anonymous Coward | about a year and a half ago | (#41776283)

Simply putting "Apple" in the headline means guaranteed hits, replies, and ad revenue. This story could very well be the most commented on /. of the day.

Even websites like AndroidCentral and Droid-Life blatantly cover Apple news then mock anyone who dares to question them. Ad revenue will always be more important than journalistic integrity.

Re:Nice (0, Troll)

Anonymous Coward | about a year and a half ago | (#41776349)

They don;t want to be seen as ignoring the gay section.

Re:Nice (1)

Big Hairy Ian (1155547) | about a year and a half ago | (#41776359)

There's nothing quite like computer bigotry or Mac Bashing as we called it in my day :)

Re:Nice (2)

ByOhTek (1181381) | about a year and a half ago | (#41776545)

Heh, Mac users engaged in PC bashing as much as PC users engaged in Mac bashing, only reason I particularly bothered with Mac bashing... I got sick of all the idiotic fanaticism.

Re:Nice (2)

gutnor (872759) | about a year and a half ago | (#41776533)

And really, what other answer could they give ? They would not want to hint that their client should have a look at their competitor product, especially if they do not have a product that goes directly against it ready to be shipped next week. That like asking your CEO in a general meeting if he has any outsourcing plan, the answer is 'no' folk, even there is an announcement scheduled to take place right after the meeting.

The only "interest" of those questions in interviews is to gauge the stage performance skills of the interviewee.

Re:Nice (0)

Anonymous Coward | about a year and a half ago | (#41776685)

They showed the announcement live via CNet.

Fail.

Re:Nice (0)

Anonymous Coward | about a year and a half ago | (#41776823)

Next we'll have a story about how Mitt Romney thinks Obama has made policy mistakes.

Give Slashdot's numberbase, not likely. We will, however, get 4 stories about how comedians and Linus T. think that Mitt Romney's policies will have been mistakes if he is ever put in a federal office.
They will be in the style of letters to newspapers written in 2030 blaming the apocalypse on Republicans.

They need to ignore MS (1, Insightful)

Gothmolly (148874) | about a year and a half ago | (#41776123)

Seriously - don't talk about them, don't mention them, don't respond to reporters about them, and DONT COMPARE YOURSELVES TO THEM. Once you let them into the conversation about a product, you're granting them an equivalence in many people's eyes. Don't give them the sanction.

Re:They need to ignore MS (5, Insightful)

CohibaVancouver (864662) | about a year and a half ago | (#41776171)

don't talk about them, don't mention them, don't respond to reporters about them, and DONT COMPARE YOURSELVES TO THEM

Are you joking? I'm a product manager - I constantly field questions from customers, sales, the media asking how our product compares to X. WTF do you think the "I'm a Mac I'm a PC" ads were all about? Companies that refuse to acknowledge competition do so at their peril. BlackBerry, anyone?

Re:They need to ignore MS (4, Insightful)

digitalchinky (650880) | about a year and a half ago | (#41776763)

Acknowledgement is one thing, any company that outright slags off another is walking in dangerous territory, I think Apple are doing themselves a lot more harm than good lately.

Re:They need to ignore MS (2, Funny)

PopeRatzo (965947) | about a year and a half ago | (#41776265)

Once you let them into the conversation about a product, you're granting them an equivalence in many people's eyes.

Especially don't mention a company that pummeled you in the OS wars for a decade.

But Apple shouldn't worry about Microsoft, because technology companies never have resurgences.

Re:They need to ignore MS (1)

Anonymous Coward | about a year and a half ago | (#41776321)

Seriously? Apple is worried because this will be hard to copy and patent without being obvious.
By the way, didn't Apple also rant about the 7-inch tablet before they copied the concept?
 

Re:They need to ignore MS (2)

jellomizer (103300) | about a year and a half ago | (#41776551)

You don't compare yourself to your competition only when they have a serious advantage over you. The iPad vs Surface. They are actually very similar devices. The key difference is in different approach to the UI. Apple will happily compare themselves to the Surface because they have the First Mover Advantage, also they have a large user base, and made common many of the touch UI elements.

Re:They need to ignore MS (1)

gtirloni (1531285) | about a year and a half ago | (#41776805)

Samsung agrees.

Major News Scoop (1)

Anonymous Coward | about a year and a half ago | (#41776135)

Apple rubbishes competitor

Worst of both Worlds (5, Insightful)

jkrise (535370) | about a year and a half ago | (#41776147)

Apple's walled garden has early mover advantage and gazillion apps.

Android's open nature has attracted dozens of OEMs to make the hardware, and also has gazillion apps now.

The Surface is neither open, nor are developers flocking to i since Microsoft is now screwing over developers like they have done OEMs.

So it is neither open nor low-cost; and bound to be a colossal failure. No need for Cook to break into sweat...

Re:Worst of both Worlds (3, Interesting)

firex726 (1188453) | about a year and a half ago | (#41776207)

I think MS is hedging on their install base and businesses.
By getting them all on this Walled Garden they are thinking they will become the Apple of the business world; of course this does not take into account that if businesses will have to retain their staff, why would they stick to MS?

Re:Worst of both Worlds (0)

jkrise (535370) | about a year and a half ago | (#41776267)

if businesses will have to retain their staff, why would they stick to MS?

I supposed you intended to say retrain there...

Android tablets are already low-cost, has tons of apps, and also allows apps to be loaded outside of the app store.

Current versions of MS Exchange work fairly smoothly on nearly every browser. What incentive is there for developers, developers and developers to code for Windows8 and WindowsRT?

Android is the new MS-DOS; it is going to swallow the entire eco-system in a few years time.

Re:Worst of both Worlds (0)

Anonymous Coward | about a year and a half ago | (#41776559)

There might not be incentive for developers to code for Windows 8 and RT, however surface provides one thing that no iPad or any other Android device can provide: Windows 8.

Now for a normal user, this is probably not an incentive, however for me that's a huge deal. It means I can put visual studio on it and with an actual fucking keyboard that comes attached to it, theoretically I can use it to develop on.

IDEs for android just don't cut it, even with my fancy bluetooth keyboard, and using a tablet for development in the past has just been painful and I've continually given up and gone back to my laptop. Surface running Windows 8 is actually promising to me. If I didn't already own an android tablet, and the fucking price was reasonable rather than trying to compete with iPad-style pricing, I would be ready to stand in line.

And yes, I know all about the Windows 7 tablets, but lets face it, those were shit.

Re:Worst of both Worlds (1)

jkrise (535370) | about a year and a half ago | (#41776645)

It means I can put visual studio on it and with an actual fucking keyboard that comes attached to it, theoretically I can use it to develop on.

Yes, and guess what: you could do that with any Windows version from Windows98 onwards. But the important question is:

Is Visual Studio going to allow you to develop apps for Windows 8 and Windows RT? I don't think so - only one, not both.

And besides, who would buy your app when the equivalents are in abundance on a lower cost platform like Android; or sexier ones like the iOS? That's the big question, and why Surface will be a disaster.

Re:Worst of both Worlds (1)

ByOhTek (1181381) | about a year and a half ago | (#41776731)

Android is the new MS-DOS; it is going to swallow the entire eco-system in a few years time.

I'm not so sure. The same logic could work in a lot of ways for VHS over Betamax and HD-DVD over Blu-Ray.

Times are changing and so are motivations and techniques. Unfortunately I can see Apple sticking this one out over Android. As far as MS goes - the only way they can win is with a good PR campaign. Seeing MSs advertisements, the only thing I think their PR team is good at, is turning up to work drunk or stoned, and remaining that way throughout their shifts.

Re:Worst of both Worlds (1)

ByOhTek (1181381) | about a year and a half ago | (#41776617)

I'm not sure of any product MS had done well or right in their earlier releases, but they at least tend* to improve things, over time.
This release is no threat to Apple, but future releases might be, if MS tends to figure things out.

* Office 2003->2007 is an obvious counter example, so is the Zune. However most other products have tended to improve over them. This does not bean they have gotten to be best on the market, or even good (which is a more subjective measure anyway), just improved.

Re:Worst of both Worlds (1)

ByOhTek (1181381) | about a year and a half ago | (#41776641)

Damn. Forgot 98->ME, or XP to Vista, and possible Win 7->8.

Still, that's 3 releases and a product line, out of how many product lines and releases?

Apple Samsung apology. (-1)

Anonymous Coward | about a year and a half ago | (#41776153)

Is this the apology [apple.com] ? Doesn't read like one. Bring on the sanctions.

Compromised and Confusing (5, Funny)

tokencode (1952944) | about a year and a half ago | (#41776169)

The only compromised and confusing thing is Tim Cook.

Re:Compromised and Confusing (0)

Anonymous Coward | about a year and a half ago | (#41776215)

You turned it around and made it funny. Fucking awesome.

Fatigue (3, Insightful)

CMU_Ken (574499) | about a year and a half ago | (#41776181)

I suspect Apple's dismissal of vertical touch screen usage has to do with muscle fatigue. Try holding your arms out in front of you without resting your hands on anything for 5-10 minutes, and I think you'll see what he's getting at. People want to love Minority Report-style interfaces, but the truth is that there are reasons for not using them. Is it a well-founded argument against vertical screens? I guess we'll see!

Re:Fatigue (2)

dkleinsc (563838) | about a year and a half ago | (#41776233)

Eric S Raymond had an interesting take on the gorilla arm problem. They key is the position of the screen [ibiblio.org] .

Re:Fatigue (2, Informative)

tylikcat (1578365) | about a year and a half ago | (#41776465)

I can't be the only person who, after working with tablets / netbooks with touch screens (in my case primarily an Asus Transformer) finds that I now have a deep seated expectation that all screens should have touch interfaces, and not infrequently find myself poking at my laptop. Not for all uses, of course. For heavy use I'm far more likely to use another point controller (by preference either a clit mouse or wacom tablet) but as another option? I'd use it all the time on any screen that's fairly close to me.

Re:Fatigue (3, Insightful)

Chrisq (894406) | about a year and a half ago | (#41776241)

I suspect Apple's dismissal of vertical touch screen usage has to do with muscle fatigue. Try holding your arms out in front of you without resting your hands on anything for 5-10 minutes, and I think you'll see what he's getting at. People want to love Minority Report-style interfaces, but the truth is that there are reasons for not using them. Is it a well-founded argument against vertical screens? I guess we'll see!

I agree that this won't be used much, but most users will just use touch-screen in tablet mode and keyboard/mousepad in other modes

Re:Fatigue (2)

Megane (129182) | about a year and a half ago | (#41776411)

This is why I thought back in the '80s that computers would eventually become a drafting desk configuration. Take a monster-sized flat-panel iMac, set it to about 20 degrees from horizontal, add a capacitive touch screen, and add the ability to filter out signals from non-touch objects on the screen. (cap touch should already be mostly immune to that) But what if you put papers over the screen and cover stuff up? If the screen big enough it's still just a window management problem. (Unless you're one of those idiots who always runs Windows apps maximized to full screen no matter how big it is.)

Now I'm starting to think this could still actually happen. We've got all the parts today, it just has to be put together.

Re:Fatigue (1)

gbjbaanb (229885) | about a year and a half ago | (#41776673)

(Unless you're one of those idiots who always runs Windows apps maximized to full screen no matter how big it is.)

you mean Windows 8 users who cannot get Metro apps to run in anything other than full-screen (ok, except for a little 2nd window)

I don't think an interactive table is much good for a desktop replacement - where would I put my coffee mug? If anything, it will be a flat-screen, slightly angled for view that you get like some news anchors have in their desks.

Re:Fatigue (0)

Anonymous Coward | about a year and a half ago | (#41776489)

And i guess this is why various companies have come up with all in one designs that can be folded from vertical to horizontal, or various angles in between.

Makes me want it (5, Funny)

Anonymous Coward | about a year and a half ago | (#41776191)

A car that flies and floats? Sign me up.

Re:Makes me want it (0)

Anonymous Coward | about a year and a half ago | (#41776531)

https://www.youtube.com/watch?v=Hh11NDMHVl0

Must be unbiased (4, Insightful)

hessian (467078) | about a year and a half ago | (#41776203)

After all, he has no dog in this fight.

Oh wait, he's from a competitor.

Wonder if he has incentive to twist the truth a little bit?

Apple seems desperate these days.

Re:Must be unbiased (2)

FatAlb3rt (533682) | about a year and a half ago | (#41776331)

Desperate might not be the right word as they're still bringing in truck loads of money. How about ... misguided?

Re:Must be unbiased (1, Informative)

Kupfernigk (1190345) | about a year and a half ago | (#41776479)

The share price is currently in the deepest fall for a while. The load of new announcements did nothing to change this. They have apparently issued a 13Q1 income warning. Remember the claims they would soon hit $1000? If the hype ever starts to be doubted, a lot of people will lose money even if the company is very profitable, and those people will express their displeasure. The fact that they are gamblers doesn't make things any better for them.

Re:Must be unbiased (1)

phayes (202222) | about a year and a half ago | (#41776379)

The fact that MS & followers tried & failed for years to deliver a tablet that interested more than a few thousand people whereas Apple has sold millions seems more relevant as to who is correct. If Apple thought that a tablet with keyboard was needed they could have brought one out. They didn't & believing that this is because they believe that they could have made money off of it but chose not to do so shows an absence of insight.

Re:Must be unbiased (0)

Anonymous Coward | about a year and a half ago | (#41776571)

Meh, the main reason UMPC/tabletpc crashed and burned was because Gates had a hardon for pen input, and his Office division chief did not. End result was that the concept shipped without proper pen input support in Office, and had to instead rely on a small popup window for entry. Consider Excel with whole screen formula entry? tap a box to start, then just write out the formula across the screen as if you were writing on a piece of paper.

Re:Must be unbiased (1)

tuppe666 (904118) | about a year and a half ago | (#41776509)

After all, he has no dog in this fight.
Oh wait, he's from a competitor.
Wonder if he has incentive to twist the truth a little bit?
Apple seems desperate these days.

Not really convinced Apple is desperate, or that having successful products with overlapping markets excludes you from having an opinion. Now Microsoft with a new product having crippled your Desktop experience to gain a foothold in Mobile market after being overtaken in Market value by Apple and Google, could be labelled desperate.

Re:Must be unbiased (1)

gtirloni (1531285) | about a year and a half ago | (#41776839)

Of course Tim can have an opinion. Not just an option you can't count on for writing /. comments (or buying competing products).

I really like the look of the surface hardware (3, Insightful)

Chrisq (894406) | about a year and a half ago | (#41776211)

I really like the look of the surface hardware. I suspect that most users will end up using the touch screen only in "tablet mode" but so what! This is sour grapes from apple.

PLATO (4, Interesting)

DingerX (847589) | about a year and a half ago | (#41776243)

I happily used PLATO thirty years ago. The thing had a touch screen, but very few of the programs used it. Those that did I recall as being made for kids for whom it was assumed the keyboard-screen relationship would be too complex. Outside of those programs, touch screens just didn't make sense for desktop work. They still don't.

Re:PLATO (1)

Anonymous Coward | about a year and a half ago | (#41776627)

Exactly. I've used an iPad with a bluetooth keyboard. They keyboard is great - turns out that it's a real pain to have to touch the screen. The positioning is awkward because you're not already holding the screen, in addition to having to move your hands a lot. This is the same problem that has made touchscreen monitors and all-in-ones far less popular than I would normally think. They're great when you use them for an exclusively touchscreen interface or else in an exclusively traditional way, but the mixed uses end up being burdensome. The ability to use it either way has limited use-cases.

So what he really means is... (5, Insightful)

wonkey_monkey (2592601) | about a year and a half ago | (#41776247)

'I supposed you could design a car that flies and floats, but it wouldn't do those things very well

So the headline should read:

Apple CEO Likens Surface To Car That Flies, Floats And Does Neither Very Well.

A car that flew and floated, lacking other qualifiers, would be awesome.

Re:So what he really means is... (1)

tuppe666 (904118) | about a year and a half ago | (#41776363)

A car that flew and floated, lacking other qualifiers, would be awesome.

That is a hovercraft...and yes they are awesome...but they make piss poor cars.

Re:So what he really means is... (0)

Anonymous Coward | about a year and a half ago | (#41776849)

'I supposed you could design a car that flies and floats, but it wouldn't do those things very well.'

Bad analogy, have you seen the new Quadskis? [http://www.youtube.com/watch?v=xOCxT89ynbA] they do the car/boat thing quite well it appears. No it doesn't fly, and before someone says it's not a car, the same company has prototype light trucks they are trying to market to the military.

Spin (0)

Anonymous Coward | about a year and a half ago | (#41776249)

Geez, I'm starting to find MS less attractive.

Hate Apple Much? (0, Troll)

Coward Anonymous (110649) | about a year and a half ago | (#41776253)

"or is he unaware that children happily used vertical touch screens forty years ago on UIUC's PLATO System?""

You had to dig up an example from forty years ago because apparently nobody has bothered to do that since. Your forty year old exception proves Apple's contention - people generally prefer horizontal displays. There have been vertical displays in computing history but they are the negligible exceptions. For a reason.

Re:Hate Apple Much? (1)

tuppe666 (904118) | about a year and a half ago | (#41776439)

"or is he unaware that children happily used vertical touch screens forty years ago on UIUC's PLATO System?""

You had to dig up an example from forty years ago because apparently nobody has bothered to do that since. Your forty year old exception proves Apple's contention - people generally prefer horizontal displays. There have been vertical displays in computing history but they are the negligible exceptions. For a reason.

Much as agree strongly that Pluto is a particularly good example; Vertical screens have always been my preference for certain tasks. [Miss my rotating Monitor]. Today on My large Widescreen monitor. I normally work in two vertical windows [Text Browsing], and Play in Widescreen. On my TV I want it Widescreen, and as large as possible to fill my vision. On my 7" tablet like everyone else I read vertically...ans watch movies horizontally. On my smartphone, almost everything is vertical, apart from 3D gaming, and interestingly web pages that resize badly, but again reading ebooks vertical.

Basically I think I like vertical for text, and Widescreen for 3D gaming and Video. In a 16:9 ratio.

Re:Hate Apple Much? (1)

JaredOfEuropa (526365) | about a year and a half ago | (#41776655)

"Wall mounted keyboards... it must be THE FUTURE", quoting MST3Ks riff of Space Mutiny.

A car that flies? Floats?! (1)

Anonymous Coward | about a year and a half ago | (#41776269)

SOLD! Two Microsoft Surfaces! NOW!

He didn't have the time? (5, Funny)

accessbob (962147) | about a year and a half ago | (#41776273)

"Conceding that he hadn't actually played with one..." He was too busy trying to navigate from home using Apple Maps perhaps?

Oops (0)

Anonymous Coward | about a year and a half ago | (#41776279)

Oops - I didn't know I wasn't supposed to use my iPad in a vertical orientation. What will happen if Apple finds out?

Re:Oops (2, Funny)

Anonymous Coward | about a year and a half ago | (#41776341)

You'll probably lose your warranty for holding it wrong.

Re:Oops (1)

afeeney (719690) | about a year and a half ago | (#41776625)

Naah, they'll sell you the upgrade tech. The project is called iHoldItWrong but the product is the iHold.

I enjoy bashing Microsoft as much as the next guy (1)

Anonymous Coward | about a year and a half ago | (#41776297)

"Conceding that he hadn't actually played with one, Apple CEO Tim Cook told Wall Street that Microsoft's Surface tablet is 'a fairly compromised, confusing product' in the company's 4Q earnings call.

...but to do so without knowing anything other than, "it's a competing product, and we didn't make it, therefore, it sucks balls, obviously," is just pathetic.

In related news, and in keeping with the finest traditions of Apple Corporation's long-standing policy of litigation before innovation, Apple has filed for a patent for "A method and technology for blasting a product we know nothing about, and have never even played with." Also, an App is forthcoming, allowing users to post nasty reviews for products, goods, or services to their social media accounts, for things that they know nothing about, and have never even touched. A brilliant day for Apple Corporation, I'm sure Steve Jobs would be proud.

Re:I enjoy bashing Microsoft as much as the next g (2)

tuppe666 (904118) | about a year and a half ago | (#41776351)

...but to do so without knowing anything other than, "it's a competing product, and we didn't make it, therefore, it sucks balls, obviously," is just pathetic.

...but that is not what he said. He pointed out the obvious weakness of Surface, Its a confusing device. Almost everyone agrees with that assessment. Now by stating this he may have acknowledged Surface as a competing product.

I don't get the car thing (1)

Arancaytar (966377) | about a year and a half ago | (#41776305)

Can someone explain this comparison to me with a tablet analogy?

Re:I don't get the car thing (1)

Gerinych (1393861) | about a year and a half ago | (#41776337)

He's saying that cars are meant to be driven, not flown, like desktops and laptops are meant to not have touchscreens.

Shocking! (1)

tgd (2822) | about a year and a half ago | (#41776313)

I'm shocked... during an earnings call reporting a second quarter of missed earnings estimates, a stock price down 20% in a month, and an overall media reaction to your last two rounds of product updates that can be summed up as "meh", and the CEO decides he needs to talk smack about a competitor product?

I. Can't. Believe. It.

Frankly, I think Cook and company needs focus a little bit more on what they can do well in their products, post-Jobs, and a focus a little less on the competition. As someone who would rather not think about how much portfolio value I'm losing every day because of the post-Jobs stagnation at Apple, I can say shareholders are not happy at the moment.

Re:Shocking! (0)

Anonymous Coward | about a year and a half ago | (#41776335)

I'm shocked... blah blah blah ... As someone who would rather not think about how much portfolio value I'm losing every day because of the post-Jobs stagnation at Apple, I can say shareholders are not happy at the moment.

If you are a shareholder and are unhappy (because there's no Steve Jobs around) then you should sell your shares. Full Stop.

REFRIGERATOASTER (1)

fyi101 (2715891) | about a year and a half ago | (#41776319)

Cook: refrigeratoaster, buwahahaha
luser1: A toaster AND a refrigerator? BY JOVE THIS IS BRILLIANT
luser2: Small freezer, only makes 2 toasts at a time. Lame.
If I'm to go by Apple's past behavior, expect the iRefrigeratoaster on Q2, 2013.

Seriously? (1)

LoRdTAW (99712) | about a year and a half ago | (#41776325)

"So, is Cook just pulling a page from Steve Jobs' people-don't-read-anymore playbook, or is he unaware that children happily used vertical touch screens forty years ago on UIUC's PLATO System (more PLATO History)?"

This sentence should have been left at the bottom of the barrel where it was scraped from. And please for-the-love-of-god how the fuck does an article from 40 years ago about a bunch of kids playing on an early touchscreen evidence in favor of vertical touch screens? They're kids! They will pay with anything shiny and interesting, especially if its some newfangled technology that looks like a television.

The real answer is no one wants to work with vertical touch screens unless its minimal interaction like kiosks, HMI's, POS systems, etc. To sit in front of a monitor, have to reach out and diddle it all day is not at all ergonomic or healthy. Not to mention maddening.

Re:Seriously? (0)

Anonymous Coward | about a year and a half ago | (#41776871)

it's part of theodp's entire journalistic style. Look back at his articles and marvel at just how many of them have throwaway/insulting/confusing/rabble-rousing non-sequiturs at the end.

while(!hasKeyboard) (1)

halfkoreanamerican (2566687) | about a year and a half ago | (#41776345)

I for one am not much for anything that doesn't have a keyboard, that's the primary reason I am attracted to a laptop over a tablet. When you're going to spend money you might as well get a banana AND a peel.

Ghandi Time... (2)

CajunArson (465943) | about a year and a half ago | (#41776361)

Where Apple is the British:

First they ignore you
Then they laugh at you (we've reached this stage)
Then they fight you
Then you win.

Stop right there (4, Insightful)

jamesl (106902) | about a year and a half ago | (#41776371)

"Conceding that he hadn't actually played with one ...

Stop right there.

Ad idea (1)

The Grim Reefer (1162755) | about a year and a half ago | (#41776381)

Personally, I just want to see an MS advertisement where they drop the original Surface (the coffee table) on an iPad. Something like the old Bambi Meets Godzilla [youtube.com] clip. They can then morph it into the tablet version or something.

The Sham Wow guy can narrate it, "iPad?!? Check out the Surface! Bam bitch! They stuffed an entire fucking table into this mutha fucka. You're gonna need two hands to hold this bitch . Can somebody get a Sham Wow and sweep that maxi-Pad off my set?"

That would make me buy one

Re:Ad idea (2)

gbjbaanb (229885) | about a year and a half ago | (#41776749)

You're gonna need two hands to hold this bitch

I guess you'll have to work the touch screen with your nose (yes... except you with what you're thinking, sir, need therapy!).

Flying Car Manufacturer (4, Funny)

Big Hairy Ian (1155547) | about a year and a half ago | (#41776399)

Sues Tim Cook for defamation. :)

Re:Flying Car Manufacturer (1)

gtirloni (1531285) | about a year and a half ago | (#41776857)

Apple sues back for patent infringement.

UIUC's PLATO System Rip Roaring Success? (0)

Anonymous Coward | about a year and a half ago | (#41776435)

Hmm. At 52 years old with three children, now between 28 and 18, I've never heard of UIUC's PLATO System.

The article more than implies UIUC's PLATO System that the success and superiority of PLATO some how proves Cook wrong. To my mind, the failure and absence of PLATO today seems to support Cook's position. It definitely doesn't prove him wrong.

Captcha says "grandpa". How does it know?

Ignores the flexibility aspect (1)

WillAdams (45638) | about a year and a half ago | (#41776449)

While I prefer to use a slate (use a Fujitsu Stylistic ST-4121 Tablet PC as my main machine for web-browsing, writing, editing, notes, drawing, sketching, drawing up wood-working plans, LaTeX typesetting and some light programming), a convertible literally is the ``Best of Both Worlds'' (for those who're willing to carry the extra weight of the keyboard and deal w/ the hinge mechanism). I'd be glad to be able to run Mac OS X on the Intel version of the MS Surface.

Apple should remember this from a time when they marketed a laptop (PowerBook Duo) and a docking station which swallowed the portable unit as if it were a VCR tape and allowed one to use external keyboard, mouse and monitor on one's desktop.

Similarly, Sony's Tap 20 ( http://www.laptopmag.com/reviews/tablets/sony-vaio-tap-20.aspx [laptopmag.com] ) is an all-in-one w/ a 2 hour battery and a stand which allows one to move it around and lay it flat for a more flexible usage. If we could get an option for that sort of thing in an iMac, we might be able to get our proofreaders to buy into soft-proofing jobs on-screen.

Why vertical? (3, Interesting)

MadCow42 (243108) | about a year and a half ago | (#41776455)

"Touch screens don't want to be vertical"...

So, you're saying that a desktop HAS to be vertical? What happened to thinking out of the box? Disappointing, Tim!~

I can fully imagine a 20-24" touch screen lying on my desktop, facing up (maybe angled 10-15 degrees towards me), where my keyboard is right now. That'd be a pretty natural interface. If it had finger touch, plus a more accurate stylus for finer work, it'd be very useful.

MadCow.

Or... (1)

StripedCow (776465) | about a year and a half ago | (#41776483)

'I supposed you could design a car that flies and floats, but it wouldn't do those things very well.'

Or you could design a smart-phone that cannot make phone calls, but it wouldn't make phone calls very well.

Toilet water (1)

Anonymous Coward | about a year and a half ago | (#41776493)

Tim Cook floats. Floats like a turd in the sewage of Apple. Tim Cook flies. And like most flies, is attracted to shit. Tim Cook is like the convergence of a toaster and a refrigerator. A wretched abortion that accomplishes little.

Vertical touchscreen (0)

Anonymous Coward | about a year and a half ago | (#41776511)

I think touch alone wouldn't work on a desktop system, but I've seen people using a small netbook with Android on it and their first reflex was to touch the screen for opening an app or flipping to the next desktop.

Someone upload a video of him saying this.. (5, Insightful)

Rexdude (747457) | about a year and a half ago | (#41776567)

..so that in a couple of years when Apple announces its competing product we see what he has to say. Apple has a history of dissing other products and then quietly incorporating those very features into their own ones later.

2007 - iPhone launches without the ability to install apps. According to Jobs, web apps should be more than sufficient. Same goes for cut n paste - 'Who needs it anyway?' until it appeared on the next model.
And most recently, 'Who needs a 7" tablet?' Voila - the iPad Mini.

Materials (1, Interesting)

Kupfernigk (1190345) | about a year and a half ago | (#41776623)

Microsoft does have to be congratulated on a better choice of materials than Apple. Using a magnesium alloy chassis with vapor deposited coating makes a lot of sense. It is lighter than aluminum and the chipping problem on the iPhone 5 should not happen. Having seen the demos, I might even buy one, and I am a serial Microsoft avoider. It looks as if it has some real advantages over the Asus Transformer line, and avoids most of the bad features of the iPad.

Input Will Depend on Voice vs QWERTY (1)

retroworks (652802) | about a year and a half ago | (#41776687)

Voice recognition is less and less of a joke every year. If they don't achieve it, then keyboards will remain more important than vertical-ness, and the laptops will outlive the pads fads. If they do achieve 99.9% voice (and I'm blown away at how good my Android voice recognition is compared to a few years ago), then I doubt vertical-ness will matter. Who would have predicted the longevity of QWERTY? QWERTY will probably die when China passes USA in device demand, which is very soon, because the Chinese characters have no loyalty to QWERTY.

It's a trap. (2)

kurt555gs (309278) | about a year and a half ago | (#41776703)

The ARM Surface isn't really designed to be a real product. In true Microsoft style it's job is two fold. First, to waste time and keep the M$ faithful from buying an iPad or Android tablet unti the Intel Version of the Surface is ready for production. Secondly, and even more importantly it will allow Microsoft to force ARM tablet manufacturers into paying the famous Microsoft Tax on all tablets they produce or face the wrath ans usual sanctions.

The developers, and "consumers" that buy Windows RT are just cannon fodder.

I hate this crap (1)

humanrev (2606607) | about a year and a half ago | (#41776705)

It's needless bashing of the competition from CEOs (not just Apple, Microsoft and a shit-ton of other tech companies are guilty as well) that gives me such a headache. It does nothing but rile up the fanboys and push out crap "stories" for the media to get giddy over.

Seems like everyone is trying to out-do each other in terms of being negative, and it's very off-putting. Plus it's dangerous - you might find yourself trying to sell something later which is curiously familiar to the very thing you bashed in the past.

The Jetsons (0)

Anonymous Coward | about a year and a half ago | (#41776709)

So the Surface is going to be akin to a flying car...
so it would be Jetsons' level push-button space tech?

It is a flying boat car thing (1)

dcarmi (940742) | about a year and a half ago | (#41776729)

I am really struggling with this tablet phenomenon or fad. I do have one but I still do understand them. Sure they are good as a (bulky) personal media player and web surfer. Yup, they can work well enough as big PDA.

They are fairly useless at document creation meaning they are really only a consumption device and that's what puts them in the ranks of flying boat cars. How so you fill the gap between the smartphone and the desktop? I don't think it is the tablet.

CEO of company (0)

Anonymous Coward | about a year and a half ago | (#41776799)

pans competitor's product. Film at eleven. Sheesh.

it's still apple, but steve vs tim is... (0)

Anonymous Coward | about a year and a half ago | (#41776803)

steve turns many hates into loves, but...

Tim Cook translation - (1, Interesting)

rjejr (921275) | about a year and a half ago | (#41776845)

Apple is currently working on a 10" tablet that runs on MacOS with a touch screen overlay.

I'm shocked! (1)

koehn (575405) | about a year and a half ago | (#41776911)

Do you mean to tell me that an organization, even a for-profit business, might not be completely unbiased in criticizing its competition if doing so suited its best interests? I find this deeply troubling.

Load More Comments
Slashdot Account

Need an Account?

Forgot your password?

Don't worry, we never post anything without your permission.

Submission Text Formatting Tips

We support a small subset of HTML, namely these tags:

  • b
  • i
  • p
  • br
  • a
  • ol
  • ul
  • li
  • dl
  • dt
  • dd
  • em
  • strong
  • tt
  • blockquote
  • div
  • quote
  • ecode

"ecode" can be used for code snippets, for example:

<ecode>    while(1) { do_something(); } </ecode>
Create a Slashdot Account

Loading...