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Pepsi To Release New Breakfast Mountain Dew

samzenpus posted about a year and a half ago | from the pretty-sure-it-was-already-a-morning-drink-for-many dept.

News 362

skade88 writes "Pepsi will release on Feb 28th a new breakfast Mountain Dew. The new drink called Kick Start is Mountain Dew mixed with fruit juice. It will come in two flavors, Citrus and Fruit Punch. 'Our consumers told us they are looking for an alternative to traditional morning beverages – one that tastes great, includes real fruit juice and has just the right amount of kick to help them start their days,' said Greg Lyons, Mountain Dew's vice president of marketing."

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362 comments

one word (5, Informative)

metalmaster (1005171) | about a year and a half ago | (#42861885)

awesome...

Re:one word (1)

Anonymous Coward | about a year and a half ago | (#42862195)

This is going to go great with my Cocoa Puffs! I've always complained that I just wasn't getting enough sugar in my breakfast to get me going.

Extreme! (0)

Anonymous Coward | about a year and a half ago | (#42861897)

'nuf said!

Re:Extreme! (0)

Anonymous Coward | about a year and a half ago | (#42862557)

Breakfast gone CRAZY!

mm (0)

Redmancometh (2676319) | about a year and a half ago | (#42861899)

I will be trying this. I want one with coconut! Mt dew and coconut juice is orgasmic. Also...first!

Re:mm (2)

X0563511 (793323) | about a year and a half ago | (#42862729)

Shredded coconut? Coconut water? Coconut milk? Coconut cream?

I'd like to try, but can you be more specific?

How much money did they pay you to post this? (1)

Anonymous Coward | about a year and a half ago | (#42861909)

Well?

Re:How much money did they pay you to post this? (0)

Anonymous Coward | about a year and a half ago | (#42862425)

Probably more than they were paid to post this one [slashdot.org] earlier today.

captcha: classy

Really? (2, Insightful)

Anonymous Coward | about a year and a half ago | (#42861923)

Who cares?

Re:Really? (4, Funny)

englishknnigits (1568303) | about a year and a half ago | (#42862671)

Ummm...it involves Mountain Dew. Sooooo...nerds?

Great story! (5, Funny)

Anonymous Coward | about a year and a half ago | (#42861935)

Ignore all the ignorant trolls complaining about this one.

- Frank Davidson
    EVP, PepsiCo Marketing.

... another low? (-1)

Anonymous Coward | about a year and a half ago | (#42861941)

And now we get spammed with Marketing ads instead of news?! Or /. apparently thinks nerds love Mountain Dew

Re:... another low? (1)

Redmancometh (2676319) | about a year and a half ago | (#42862013)

There is a very accurate stereotype of *gamer* nerds surrounded by pyramids of empty mt dew cans.

Re:... another low? (0)

Anonymous Coward | about a year and a half ago | (#42862161)

Programmers too. A 36-pack precisely fits in a mini fridge.

Re:... another low? (1)

YodasEvilTwin (2014446) | about a year and a half ago | (#42862301)

There is a minifridge standard? Does Microsoft ignore it?

Re:... another low? (2)

vuke69 (450194) | about a year and a half ago | (#42862667)

It couldn't truly be considered a standard if Microsoft didn't ignore it.

Re:... another low? (3, Funny)

vlm (69642) | about a year and a half ago | (#42862341)

Programmers too. A 36-pack precisely fits in a mini fridge.

No coincidence. Real programmers (or at least real old programmers) program in 36 bits.

Trademark Problems? (0)

Anonymous Coward | about a year and a half ago | (#42861955)

I wonder if the trademark has expired on Kick (soft drink) [wikipedia.org] . If not, Pepsi might get a legal kick in pants over this new "Kick Start".

Australia (5, Insightful)

Dexter Herbivore (1322345) | about a year and a half ago | (#42861965)

We only just got caffienated Mt. Dew recently in Australia. Why do you guys like it so much? It's terrible...

Re:Australia (1)

Anonymous Coward | about a year and a half ago | (#42862089)

We only just got caffienated Mt. Dew recently in Australia. Why do you guys like it so much? It's terrible...

I'm convinced there'll be more than just a bit of overlap between meth users and Mountain Dew drinkers once we know the entirity of human genetics.

I swear I read the summary, but all I retained was "diabetes, diabetes, diabetes, diabetes."

Re:Australia (5, Informative)

ak3ldama (554026) | about a year and a half ago | (#42862547)

No... My favorite part is from this article! [latimes.com]

"Kickstart combines the best of all worlds -- it tastes great, has just the right amount of real fruit juice and gives them a kick to help them start their day," Baker said.
The amount of fruit juice Kickstart actually has is 5%, Baker said. ...

Re:Australia (1)

Anonymous Coward | about a year and a half ago | (#42862655)

Because nobody can have a soft drink once in a while without becoming a mess? Piss off.

Re:Australia (0)

Anonymous Coward | about a year and a half ago | (#42862243)

Possibly different strokes for different folks - might also taste different depending on the sweetener used.

It's basically carbonated orange juice with extra sweetener and some caffeine thrown in.

Re:Australia (5, Insightful)

LongSpleen (1040158) | about a year and a half ago | (#42862321)

Homer Simpson: Now, what do you have to wash that awful taste out of my mouth?
Khlav Kalesh Guy: Mountain Dew or Crab Juice.
Homer Simpson: Blecch! Ew! Sheesh! I'll take a crab juice.

Re:Australia (0)

Anonymous Coward | about a year and a half ago | (#42862643)

Homer Simpson: Now, what do you have to wash that awful taste out of my mouth? Khlav Kalesh Guy: Mountain Dew or Crab Juice. Homer Simpson: Blecch! Ew! Sheesh! I'll take a crab juice.

As a side note, this is a quote from "The City of New York vs. Homer Simpson" [wikipedia.org] possibly the best Simpsons episode. ever.

Re:Australia (0)

Anonymous Coward | about a year and a half ago | (#42862329)

It has a real mountain flavor [youtube.com] .

Re:Australia (5, Funny)

h4rr4r (612664) | about a year and a half ago | (#42862345)

So you had some decaf form of it before?

Any reason? or just that being felons means we don't trust you with any drugs?

Why would anyone drink Mt.Dew without caffeine? That is like decaf coffee or alcohol free beer or tits on a boar hog.

Re:Australia (2)

LongSpleen (1040158) | about a year and a half ago | (#42862427)

Some countries have/had laws about which drinks can be caffeinated. I think Canada only started allowing non-cola drinks to be caffeinated a few years ago so Canadian Mtn. Dew was non-caffeinated. Not sure if the reason was the same in Australia or not.

Re:Australia (1)

h4rr4r (612664) | about a year and a half ago | (#42862555)

That is the sort of pointless regulation that makes people yearn for a smaller government.

If caffeine is legal and drinks are legal caffeinated drinks should be legal. Of course I think the USA just made caffeinated alcoholic beverages illegal. So far this has not stopped me from mixing redbull and vodka.

Re:Australia (1)

Darinbob (1142669) | about a year and a half ago | (#42862637)

Well, what about a caffeine ban only for children under 18? That would essentially mean non-caffeinated sodas all around anyway since kids are the biggest market.

Re:Australia (1)

h4rr4r (612664) | about a year and a half ago | (#42862683)

Why would you ban caffeine for kids?

Besides why would you remove caffeine from sodas if you banned it for kids? Would you not just sell a decaf version and a regular version?

I doubt kids are the biggest market, all the adults I know drink caffeinated beverages. What do you think you mix with rum?

Re:Australia (3, Funny)

rwyoder (759998) | about a year and a half ago | (#42862573)

Why would anyone drink Mt.Dew without caffeine? That is like decaf coffee or alcohol free beer or tits on a boar hog.

"Why would anyone drink alcohol-free beer? Is it for people who don't like getting drunk, but still enjoy urinating?" -- Jay Leno

Re:Australia (1)

operagost (62405) | about a year and a half ago | (#42862529)

That's your opinion, Captain Vegemite.

Re:Australia (1)

Darinbob (1142669) | about a year and a half ago | (#42862605)

I haven't had it much since I was a kid, but I think it had the most caffeine of any soda drink for awhile. So it was a favorite of college kids studying.

Re:Australia (1)

Bieeanda (961632) | about a year and a half ago | (#42862609)

The formulation might be different. American soft drinks tend to use high-fructose corn syrup, which lends a different flavour than the glucose/fructose mix that's typical in Canada, and worlds away from stuff made with cane sugar.

Re:Australia (1)

myth24601 (893486) | about a year and a half ago | (#42862749)

We only just got caffienated Mt. Dew recently in Australia. Why do you guys like it so much? It's terrible...

Nectar of the gods!

yes. (0)

Anonymous Coward | about a year and a half ago | (#42861973)

finally, an article worthy of /.

Are they going to try to sell this as "a part of a (0)

Anonymous Coward | about a year and a half ago | (#42861985)

Are they going to try to sell this as "a part of a balanced diet" too?

Or will it be children hang-gliding to the school bus whilst being chased by explosions?

Re:Are they going to try to sell this as "a part o (1)

Hsien-Ko (1090623) | about a year and a half ago | (#42862077)

Judging from the music used in their commercials, it'll make you feel like a saint too

Re:Are they going to try to sell this as "a part o (0)

Anonymous Coward | about a year and a half ago | (#42862203)

"I am curious about the expression, "Part of this complete breakfast." The way it comes up is, my 5-year-old will be watching TV cartoon shows in the morning, and they'll show a commercial for a children's compressed breakfast compound such as "Froot Loops" or "Lucky Charms, " and they always show it sitting on a table next to a some actual food such as eggs, and the announcer always says: "Part of this complete breakfast." Don't they really mean, "Adjacent to this complete breakfast, " or "On the same table as this complete breakfast"? And couldn't they make essentially the same claim if, instead of Froot Loops, they put a can of shaving cream there, or a dead bat?" --Dave Barry

Don't they remember Pepsi AM? (1)

Anonymous Coward | about a year and a half ago | (#42861999)

This is an old idea and it failed miserably before: http://money.ca.msn.com/savings-debt/gallery/gallery.aspx?cp-documentid=23512850&page=3

Time to null route this fucking domain (0)

Anonymous Coward | about a year and a half ago | (#42862019)

"It will come in two flavors, Citrus and Fruit Punch."

Good grief, this is news?

But.. (1)

Anonymous Coward | about a year and a half ago | (#42862023)

Nobody who drinks mountain dew is awake in the morning.

Slashdot? Not The Onion? (5, Insightful)

mfarah (231411) | about a year and a half ago | (#42862029)

When I saw this headline coming up in my feed, I thought it was from The Onion. THEN I saw the familiar /. logo...

Re:Slashdot? Not The Onion? (0)

Anonymous Coward | about a year and a half ago | (#42862193)

Pretty much the same thing anymore.

No thanks. (5, Informative)

Dracos (107777) | about a year and a half ago | (#42862095)

Mountain Dew already has orange juice concentrate in it. If someone wants juice with a kick, drop an open 5 Hour Energy into your glass of juice.

What their consumers really want is for Mountain Dew Throwback to replace regular Mountain Dew.

Re:No thanks. (1)

SQLGuru (980662) | about a year and a half ago | (#42862213)

Came to say that OJ was already in there......was beat to the punch.

Mods, please add some "Informative" points to parent post.

Re:No thanks. (2)

LordLimecat (1103839) | about a year and a half ago | (#42862245)

The idea that somehow replacing 40g of HFCS with 40g of sugar (which is chemically very nearly the same thing as HFCS) will make a significant improvement is laughable.

It would be like worrying about what kind of oil is used to fry your french fries. Perhaps there is a small difference in there somewhere, but you really need to worry about the quantity of oil, not the type.

Re:No thanks. (5, Funny)

Anonymous Coward | about a year and a half ago | (#42862389)

You seriously can't taste the difference between regular and throwback? Let me guess, you also can't believe it's not butter, and diet tastes the same as regular.

Re:No thanks. (1)

h4rr4r (612664) | about a year and a half ago | (#42862405)

I agree on the first but not the latter.

The old McDonalds oil made me vomit. Mind you I had a pretty sensitive stomach as a kid, but that stuff set off the projectile vomiting.

Re:No thanks. (1)

Anonymous Coward | about a year and a half ago | (#42862641)

Which old oil? The beef tallow, or the partially hydrogenated crap they switched to from that? Now to plain vegetable oil because the trans-fat was bad, meanwhile the animal fats are actually healthier than either of the replacements. I want my beef tallow fried fries and lard fried chicken back! I'm only 30 but I remember when food had flavor!

Re:No thanks. (1)

h4rr4r (612664) | about a year and a half ago | (#42862751)

The stuff they had in the 90s.
Once my mother left some fries on a plate in the kitchen. I had just gotten off the bus and was hungry, so I ate them without considering there source. As it turns out since I was at school my mother had some McDonalds for lunch. That ended badly.

Re:No thanks. (1)

vlm (69642) | about a year and a half ago | (#42862409)

I think its more a chronic issue. 5% less fructose doesn't sound like much, until you think of a hard core addict drinking 3 cans/day thats 1000 cans/yr or about 5 kilos less of fructose.

Kind of like "low tar" cigarettes. Yes quitting smoking is the best "low tar" solution, but its better than nothing.

Re:No thanks. (0)

Anonymous Coward | about a year and a half ago | (#42862629)

You think 3 can's/day defines and addiction? Half of my department drinks 5+ cans per work day. The other half drink 5+ cans of code per work day. 3 cans per day is nothing.

Re:No thanks. (3, Insightful)

theripper (123078) | about a year and a half ago | (#42862417)

Replacing 40g of HFCS with 40g of sugar significantly changes the taste. Mountain Dew Throwback tasts way better.

Re:No thanks. (2)

cffrost (885375) | about a year and a half ago | (#42862687)

It would be like worrying about what kind of oil is used to fry your french fries. Perhaps there is a small difference in there somewhere, but you really need to worry about the quantity of oil, not the type.

1 lb. of fries fried in 1 gal. vegetable oil vs. 1 lb of fries fried in 1 gal. used motor oil: Negligible difference.

1 lb. of fries fried in 1 gal. either oil vs. 1 lb. of fries fried in 2 gal. either oil: Life or death.

Re:No thanks. (4, Insightful)

h4rr4r (612664) | about a year and a half ago | (#42862373)

Better yet, drop a shot or two of vodka in the OJ and skip the mountain dew. Screwdrivers are a breakfast drink.

Re:No thanks. (2)

noc007 (633443) | about a year and a half ago | (#42862463)

This. It tastes better with real sugar and actually has OJ in the Throwback version as parent mentioned. I'd like to see what the Throwback would taste like without the added sugar or perhaps a little added sugar. Still, I do buy every 12 pack of Throwback on the shelf at the local grocery store since it costs the same as the crappy HFCS version. Once, Costco blessed us with a well priced case of MD Throwback, but they at least stock the Mexican Coke regularly.

Re:No thanks. (5, Insightful)

Anonymous Coward | about a year and a half ago | (#42862507)

Here's an even better idea:

Wake up refreshed from a good night's sleep; Prepare a nice breakfast consisting of lean high quality protein (3 egg omelet with a bunch of onions, peppers, tomatoes, olives, spinach, mushrooms, and a bit of diced ham, cooked with MINIMAL oil), and a nice chunk of cantaloupe or a bowl of berries (blueberries, strawberries, raspberries), and a big glass of cold water, plus some coffee or tea.

Drink plenty more water through the day. For lunch, prepare a nice salad with some grilled chicken, shrimp, or beef tips, and a little bit of balsamic vinaigrette. For dinner, a big plate of steamed vegetables with some grilled steak / chicken / pork.

Minimize the added oil, minimize the dairy, minimize the starchy vegetables & pure carb sides (potatoes, pasta, rice, etc.), and eliminate the shit foods like soda, chips, and candy - for snacks, choose fruit, vegetables, or nuts, and water (drop some lemon, or cucumber, or melon into a pitcher and let it sit to infuse the water with a little flavor if you really hate plain water). Fruit juice is just sugar in a glass, as well - skip it.

Do all that, stop spending stupid money on bullshit chemicals to flood your body with "energy," and be amazed at the health benefits that accrue from eating healthy, high quality food instead of stuffing your stupid piehole full of processed garbage from PepsiCo and Frito Lay. You'll be amazed at how quickly your energy levels rise, and how very little "hunger" you have when you're not constantly spiking & crashing your blood sugar and giving yourself diabetes.

Re:No thanks. (0)

h4rr4r (612664) | about a year and a half ago | (#42862651)

So what exactly do you think fruit/protein/everything is made of that are not chemicals?

Slashdot is not the place for this luddite crap.

Breakfast Mt. Dew is Already Available (2)

dopaz (148229) | about a year and a half ago | (#42862109)

I had one this morning, it says "diet mtn dew" on the can.

Seriously though, it already tastes citrusy. Close enough for me.

Our consumers told us... (4, Insightful)

Ashenkase (2008188) | about a year and a half ago | (#42862119)

they are looking for an alternative to traditional morning beverages and newer, hip way of developing diabetes.

Pop for breakfast? This is why you're fat. (5, Insightful)

Kenshin (43036) | about a year and a half ago | (#42862157)

When I was a kid I always enjoyed road trips to the US because of the wide variety of junk food available down there, but it's only recently dawned on me just how much junk food you guys actually consume.

On a recent trip into New England I had to go to a supermarket, and it was pretty astounding when I actually stood back and noticed things. The section with 2L bottles of pop was at least twice the size of an equivalent Canadian supermarket, and the section with actual fruit juice was probably only a third of the size of one here, with not nearly as much variety.

I mean, I love pop myself, but just how much of it do you guys drink down there? Is it served with every meal or something?

Re:Pop for breakfast? This is why you're fat. (1)

medcalf (68293) | about a year and a half ago | (#42862209)

Depends on where you are. The supermarket closest to me has three aisles of non-alcoholic beverages, one each of soda, juice and water/flavored water. But yeah, we eat a lot of junk food compared to most places.

Re:Pop for breakfast? This is why you're fat. (0)

Anonymous Coward | about a year and a half ago | (#42862303)

For alot of the people working in the usa... Pop IS a meal.

caffiene and sugar. replaces breakfast for millions. and with the 30 minute lunchbreak the standard... it replaces alot of those too.

5 mins to get out of the building to your car. 10 to actually get somewhere to eat... theres half of your lunchbreak gone.. theres no time to actually eat.

Bring your own lunch? that requires preperation and nobody stealing your lunch...

Slam down a can of soda and back to work.

Re:Pop for breakfast? This is why you're fat. (0)

Anonymous Coward | about a year and a half ago | (#42862325)

Is it served with every meal or something?

Every fast food meal and many home cooked meals, so for many people, in a word, yes.
A very large yes, of the XXL variety.

Re:Pop for breakfast? This is why you're fat. (1)

h4rr4r (612664) | about a year and a half ago | (#42862499)

Every meal before lunch, after that I switch to beer.

Of course I stick to the diet soda, no pop here.

Re:Pop for breakfast? This is why you're fat. (1)

vlm (69642) | about a year and a half ago | (#42862525)

Is it served with every meal or something?

Yeah either that or booze. Or both as in rum -n- coke, which I enjoy on rare occasions.

I believe there is a constant quantity of junk food but the variety varies by decade. When I was a little kid we had a whole aisle of cake mixes and frostings, which has imploded down to maybe 15 lineal one sided feet and at most 10 different flavors of frosting. I was actually kinda depressed last time I wanted to bake a cake from a mix. I had to "settle" instead of picking what I wanted. The energy drink category and bottled water category have exploded in size since I was a kid. Also, tea. You couldn't buy canned/bottled tea when I was a kid, just poisonous tasting instant powder mix and bags. Now they've got looseleaf in the store, and an whole section of different types of bottled (heavily sugared) teas. Another category that's exploded: refrigerated ready to bake "stuff", when I was a kid they had ready to bake rolls in tubes and thats about it, there is now a 10 foot wide section of ready to bake cookies etc. We have almost nothing to chose from anymore WRT jerky and nuts, which is too bad because I like those snacks.

Re:Pop for breakfast? This is why you're fat. (3, Insightful)

noc007 (633443) | about a year and a half ago | (#42862575)

Is it served with every meal or something?

Pretty much yes. Buying a "meal", and I use that term loosely, from a fast food joint includes at least a 20floz cup. Going to a restaurant it's common for people to order a soda. I worked as a waiter a couple of times and over 70% of people order a soda. Though, at least 80% of those didn't get more than one refill.

People wonder why they're fat.

Re:Pop for breakfast? This is why you're fat. (-1)

Anonymous Coward | about a year and a half ago | (#42862647)

In fairness, "fruit juice" isn't much better than soda when it comes to garbage foods. It's all just sugar, with little to no additional nutritional value.

Drinking both raises hell with your blood sugar & insulin levels.

Assuming you fresh squeeze raw oranges into juice [self.com] , you're downing 26g of carbs in a single 8 oz cup of OJ. In 8 oz of Mountain Dew [pepsicobeveragefacts.com] , you're getting 31g of carbs. So yeah, OJ is "better" for you than Mountain Dew... but that's like saying being stabbed is "better" for you than being shot. They're both pretty fucking awful.

Re:Pop for breakfast? This is why you're fat. (0)

Anonymous Coward | about a year and a half ago | (#42862665)

Fruit juice is a sham as well. It has just as much sugar as soda. It doesn't matter that it has all kinds of other vitamins in it. The point is still the same - you're consuming way more sugar than you should, and more than you would if you just ate real fruit.

Re:Pop for breakfast? This is why you're fat. (0)

Anonymous Coward | about a year and a half ago | (#42862673)

What's "pop?" Oh, you mean soda? Yeah, don't call it pop again, or you'll get punched in the face. That's not a threat, that's a statement of fact, and no, I won't be doing the punching.

Re:Pop for breakfast? This is why you're fat. (1)

Kenshin (43036) | about a year and a half ago | (#42862723)

Whoever does the punching will get a very tired fist if he comes north of the border.

Re:Pop for breakfast? This is why you're fat. (0)

Anonymous Coward | about a year and a half ago | (#42862731)

[[and the section with actual fruit juice was probably only a third of the size of one here]]

Right, because fruit juice is more healthy than soda. They're both sugar water, it's just that one of them is not lying to you about it.

It's got electrolytes! (5, Funny)

Anonymous Coward | about a year and a half ago | (#42862165)

It's what plants crave!

Re:It's got electrolytes! (1)

Raistlin77 (754120) | about a year and a half ago | (#42862331)

Aww, why anonymous? Would have been modded up instantly for Idiocracy reference!

Why do we.. (1)

Doug Otto (2821601) | about a year and a half ago | (#42862167)

..need "another" breakfast Mountain Dew?

Just imagine (1)

Lucas123 (935744) | about a year and a half ago | (#42862185)

The technology implications of this...

Translation (5, Insightful)

LordLimecat (1103839) | about a year and a half ago | (#42862191)

Our customers are looking for a way to start their day with yellow 5 and caffeine in the morning, and we've realized that giving it the veneer of health by throwing in some juice concentrate does the job well while also ratcheting up the sugar levels.

For the consumer who wants to embrace a sugar-loaded diet and a diabetic lifestyle, Kickstart is exactly what theyre looking for.

Ad? (5, Insightful)

BlkRb0t (1610449) | about a year and a half ago | (#42862239)

This story seems like an ad more than anything else. Just saying.

Re:Ad? (2)

wonkey_monkey (2592601) | about a year and a half ago | (#42862283)

It certainly isn't News for Nerds.

Re:Ad? (0)

Anonymous Coward | about a year and a half ago | (#42862459)

But it is. Not that that's a good thing.

Better idea: (-1)

Anonymous Coward | about a year and a half ago | (#42862291)

Just drink fruit juice.

Why on earth would you want to add the taste of ass to it?

Brominated Vegetable Oil? (4, Interesting)

ruiner13 (527499) | about a year and a half ago | (#42862299)

Any word on if this stuff contains BVO [wikipedia.org] like regular Mountain Dew? I would hope the answer is "no", but I've been wrong before.

I wonder when (1)

Jmc23 (2353706) | about a year and a half ago | (#42862311)

will people realize that a life that requires copious amounts of stimulants to maintain it, isn't really a life worth living.

Re:I wonder when (0)

Anonymous Coward | about a year and a half ago | (#42862587)

Thanks for sharing that, Debbie Downer.

Fantastic News! (0)

Anonymous Coward | about a year and a half ago | (#42862401)

Now I won't have to feel as guilty about drinking Mountain Dew with every meal!

A thing of the past (1)

Bender_ (179208) | about a year and a half ago | (#42862419)

Hey, I know Slashdot is somewhat retro, but this submission really seems like a thing of the past. You know, when we all were still 14 in 1998, when Slashdot was still the most awesome website on the interwebs? In 1998 I could still guzzle down a couple of cans of soda a day without worrying about my weight. But it is not 1998 any more and I am not 14 any more. I bet the average visitor of slashdot is in his thirties by now.

So, who in their right mind is interesting in learning about drinking sugar-water in the morning, even if it is infused by fruit juice? How is it news that some obesity-spreading conglomerate is launching another attack on the nations health?

Come on Slashdot. I have not complained for years, but WTF!

Awesome (0)

Anonymous Coward | about a year and a half ago | (#42862433)

YUMMY! [google.com]

Coffee and OJ FTW (1)

sl4shd0rk (755837) | about a year and a half ago | (#42862453)

Real men just put OJ in their morning coffee

Don't Care (2)

ilikenwf (1139495) | about a year and a half ago | (#42862489)

I won't be satisfied until SURGE returns. http://fb.com/surgemovement [fb.com] has something like 14k members now, and a billboard outside the Coca-Cola HQ...here's hoping Coke listens and at least does a throwback.

Re:Don't Care (2)

turkeydance (1266624) | about a year and a half ago | (#42862627)

Surge? Bring Back JOLT. "All the sugar and twice the caffeine."

Already a breakfast drink (0)

Anonymous Coward | about a year and a half ago | (#42862527)

Except Mountain Dew is already a breakfast drink.

Kick Start? (Naming Contest) (1)

wisnoskij (1206448) | about a year and a half ago | (#42862543)

I am still waiting for "Hitler did Nothing Wrong" Mountain Dew. (http://readwrite.com/files/files/fields/dub%2520the%2520dew.jpg)

Obesity isn't just for breakfast anymore (-1)

Anonymous Coward | about a year and a half ago | (#42862563)

Exactly what you obese Americans and your obese children need: replace the only healthy fucking thing (that glass of OJ you have with your chocolate covered sugar bombs for breakfast) you consume every day with more obesity in a can/bottle.

Y'all are out of control down there and need the government to step in (like NYC did with trans fats -- as just one example) and stop y'all from stuffing your supersized pie-holes with more garbage.

Consumers (0)

asmkm22 (1902712) | about a year and a half ago | (#42862619)

Your consumers don't drink "traditional morning beverages."

Mt. Dew takes like what I imagine fermented piss would taste like. I've never understood the addiction people have for it. At least crap like cocaine gives you something you can't really get with any other product...

Switching from Sodium Benzoate right? (0)

Anonymous Coward | about a year and a half ago | (#42862659)

Since sodium benzoate when mixed with citric acid is a known carcinogen - ie it causes cancer.

Since Mt. Dew already includes Orange Juice - it should have been listed in California as a carcinogenic beverage.

Mt. Dew... unleash the Mutant in you!!

Note: Being a heavy Mt. Dew drinker for 40+ years, and having developed cancer 7 years ago - a very unique form of bone marrow cancer.. Who knows, it probably is carcinogenic... (at one point I was drinking close to a 12 pack a day - with a high of 27, 16 oz bottles in a single 24 hour period...)

Re:Switching from Sodium Benzoate right? (0)

Anonymous Coward | about a year and a half ago | (#42862753)

Since sodium benzoate when mixed with citric acid is a known carcinogen - ie it causes cancer.

Since Mt. Dew already includes Orange Juice - it should have been listed in California as a carcinogenic beverage.

Mt. Dew... unleash the Mutant in you!!

Note: Being a heavy Mt. Dew drinker for 40+ years, and having developed cancer 7 years ago - a very unique form of bone marrow cancer.. Who knows, it probably is carcinogenic... (at one point I was drinking close to a 12 pack a day - with a high of 27, 16 oz bottles in a single 24 hour period...)

On behalf of everyone who is paying for your healthcare.

You're welcome.

calories (1)

aahpandasrun (948239) | about a year and a half ago | (#42862661)

I'm sure it's going to be something like 200 calories per serving, 2.5 servings per can. What a way to start the day!
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