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Google Sued over Page Ranking

CmdrTaco posted about 12 years ago | from the but-i-wanna-be-ranked-higher dept.

News 596

OrangeHairMan writes " is being sued by because Google "purposefully devalued his companies' and his customers' web sites, causing his business to suffer financially." There's a page on's site too." Does anyone besides me find this hilarious? My favorite part is that the name of the site is "Search King".

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ab (-1, Offtopic)

Anonymous Coward | about 12 years ago | (#4495048)


Re:ab (-1, Offtopic)

Anonymous Coward | about 12 years ago | (#4495073)

that was me--! :)
with the *real* first post--hello whirlpool!

First post! (-1, Offtopic)

netglen (253539) | about 12 years ago | (#4495052)

First post! Had to do it. It's funny seeing what desperate businesses will do to draw attention to themselves. Bastards.

Re:First post! (-1)

Anonymous Coward | about 12 years ago | (#4495158)

That little piece of "karma bravado" will be viewed by many as a complete waste of points, I fear. You suck, retard.

Steal Alanis Morrissette's Look! (-1)

Anonymous Coward | about 12 years ago | (#4495054)


For Morissette's princess look, hairstylist Danielle Russell let her hair air-dry and applied Kiehl's Creme with Silk Groom to take away the frizzes. She then used American Crew pomade, running it through her hair with her fingers, followed by a little heat from a dryer. She used a straightening iron to keep Morissette's luxuriant waist-length locks sleek (even in front of a wind machine). "We made it messy for the realistic part of the shoot, then made it very coifed and piecey for the period," says Russell.

"I don't like it when my lips steal the show," says Morissette. "If the eyes are the windows to the soul, I'd rather people look there first." Makeup artist Cheryl Platt used Stila Barefoot Contessa shadow and a wet black liner on the upper lash line. Maybelline Great Lash mascara in Very Black, applied to curled lashes, finished the look.

"We used MAC Spice lip pencil and blended it," says Platt. "Then we applied a soft ruby gloss."

Stylist Leesa Evans chose a White Trash Charms unicorn necklace (pictured here, $195; 310-854-1058) to suit the video's mythical theme. Morissette wore nine different outfits in the video, including a cotton knit navy-and-white-striped print shirt by Earl Jean, Theory low-rise linen trousers and an Urban Outfitters gray cotton spaghetti-strap tank top -- for the video's reality scenes. "One thing I love about her is that she's not afraid to be a sexy woman," says Evans.

Too Easy (5, Interesting)

BoBaBrain (215786) | about 12 years ago | (#4495057)

Case closed. []

Re:Too Easy (1, Insightful)

jez9999 (618189) | about 12 years ago | (#4495244)

In all fairness, SearchKing seems to have a point. Despite the search criteria 'searchking' being typed in, isn't even listed on the first page of results like you'd expect it to be. I presume this is something to do with google's pageranking algorithms, whereby more heavily visited sites get listed higher up?

Re:Too Easy (2)

PunchMonkey (261983) | about 12 years ago | (#4495283)

I like how hit #10 is kuro5hin's story on this.... 2 days ago. I'm sure some k5 zealot will be ranting about this shortly...

they just have... (5, Funny)

silicon1 (324608) | about 12 years ago | (#4495061)

search envy..

Google's PageRanking algorythm (5, Insightful)

WittyName (615844) | about 12 years ago | (#4495063)

Name says it all. It is owned by google..

They expect google to never change it? In return for what? Do they have ANY business relationship with google, other than the obviously parasitic one?!?


FP! (-1, Offtopic)

Anonymous Coward | about 12 years ago | (#4495066)

Imagine a Beowulf cluster...

FP (-1, Offtopic)

Anonymous Coward | about 12 years ago | (#4495069)

First Post

Not so hillarious (4, Insightful)

Perl-Pusher (555592) | about 12 years ago | (#4495071)

It's only funny if it gets thrown out of court, like it should. If they win or google settles, that would not be funny at all!

PlowKing? (5, Funny)

RobL3 (126711) | about 12 years ago | (#4495076)

Ah... I always wondered what Homer did after the PlowKing fiasco....

Re:PlowKing? (4, Informative)

Anonymous Coward | about 12 years ago | (#4495112)

Barney Gumble ran Plow King. Homer ran the Mr. Plow business.

Simpsons Nerd

Re:PlowKing? (3, Funny)

Gudlyf (544445) | about 12 years ago | (#4495140)


"Call Mr. Search,
that's my name.
That name again
is Mr. Search!"

How stupid do you have to be? (5, Insightful) troll (593289) | about 12 years ago | (#4495077)

How stupid do you have to be to think you have a chance suing google over improving their technology?
Oh, wait, this is the same company that sold placement on a site they didnt have any rights to..I think I just answered my question

Time for a name change (4, Funny)

red_dragon (1761) | about 12 years ago | (#4495078)

Since they already seem to be in the financial doldrums, it is a good time for them to change their name. I suggest: Suc King.

Re: Time for a name change (2, Funny)

Black Parrot (19622) | about 12 years ago | (#4495200)

> Since they already seem to be in the financial doldrums, it is a good time for them to change their name. I suggest: Suc King.

  • SearchFunds
  • WhingeKing
  • ParaSite

roflmao (0)

RogueProtoKol (577894) | about 12 years ago | (#4495079)

i find it hilariously stupid as well :) was this guy on crack when he called his lawyer?

Re:roflmao (1)

w1r3sp33d (593084) | about 12 years ago | (#4495124)

I would bet that he wasn't, maybe the lawyer was.... "Yeah! you definetly have a case here! Probably won't even make it to court, we'll retire rich!" blah blah blah gag.

Hilarious (1)

Masami Eiri (617825) | about 12 years ago | (#4495083)

I can't see this possibly going through, even the stupidest of judges would have to grasp the concept of Google's search ranking

Re:Hilarious (3, Funny)

bsharitt (580506) | about 12 years ago | (#4495117)

Never under estimate the American judicial system.

Re:Hilarious (2, Insightful)

Transient0 (175617) | about 12 years ago | (#4495154)

shouldn't this be: never overestimate the American Judicial system.

btw, i'm a canadian, but you can assume that all disparaging statements about the US apply to my country as well(unless they're about drug legislation or health care).

And if this were the Simpsons . . . (2, Funny)

IndependentVik (582582) | about 12 years ago | (#4495086)

Everyone knows that google backs Homer's Mr. Search.

"That name again is Mr. Search . . ."

Unbiased reporting.. (5, Funny)

larien (5608) | about 12 years ago | (#4495088)

you gotta love it:

SearchKing, Oklahoma's premiere parasitic link-farm


SearchKing is one of the pioneers in developing portal and search engine software and services

Guess which report has which statement? :)

Re:Unbiased reporting.. (5, Insightful)

JabberWokky (19442) | about 12 years ago | (#4495168)

Eh, they're both biased, and that's fine. If you think any printed phrase is unbiased, you're just reading something that happens to match your own bias.

Gads, I went through this on K5 on a regular basis - I got sick of the meta-discussion about 'bias' and stopped visiting. Suddenly /.'s policy of only reporting news and not accepting stories about Slashdot itself look nice.

Evan "flashbacks with sound suck even more..."

Re:Unbiased reporting.. (2)

afidel (530433) | about 12 years ago | (#4495231)

Yep everyone has a bias and it often comes out in our writing. One of the best courses I ever took was my honors american history course. Over the course of the year we used 3 different college textbooks as our primary sources and at the end of the course in liu of a final we had to write a paper on how the bias of the authors effected their reporting of history. This was one of the most enlightening things I have ever had the joy of completing.

Better way of doing things (2, Funny)

Anonymous Coward | about 12 years ago | (#4495092)

"Due to the high value associated with PR, Massa claims in his lawsuit that the purposeful reduction of SearchKing and its related web sites' rankings has damaged the company's reputation and diminished its value."

Yea, much better PR doing it this way.

Why on earth... (5, Funny)

LordKariya (195696) | about 12 years ago | (#4495093)

Can google not do whatever the hell it wants with its own site ? If google wants to give sites with the word "Sluts" a +90% page rank... it's perfectly free to do so. The "Whores" have no right to complain.

PageRank.c (5, Funny)

CaffeineAddict2001 (518485) | about 12 years ago | (#4495094)

// Screw you search king!!
if(q[i]="Searchking") {
q[i].rank = q.bottom - 1

Re:PageRank.c (5, Funny)

Skirwan (244615) | about 12 years ago | (#4495190)

if(q[i]="Searchking") {
0 error(s), 1 warning(s):
On line 2 of post 4495094: Possible unwanted assignment.

Re:PageRank.c (0)

Anonymous Coward | about 12 years ago | (#4495195)

That code is buggy. You have to use the comparison operator (==). Maybe someone should email Google to correct their code.

Re:PageRank.c (1)

cmaroney (466019) | about 12 years ago | (#4495271)

actually, you can't compare strings with == either. you need to do

if (strcmp(q[i],"SearchKing") == 0)

Quote from their page (3, Funny)

blitzoid (618964) | about 12 years ago | (#4495095)

"In a much-too-common case of a big organization monopolizing the marketplace, an Oklahoma City e-news company is taking its battle with Internet- giant Google, Inc. to the courts." Yeah, fight the power. I wasn't aware google was a 'monopolizing giant'. Let's home the DOJ takes them down!

Re:Quote from their page (2, Insightful)

siskbc (598067) | about 12 years ago | (#4495169)

You can still use Yahoo, Netscape, MSN, altavista, or anyone else. I love how journalists who have no computer, science, or C/S training never fail to mangle tech stories.

Google says : (-1, Funny)

borgdows (599861) | about 12 years ago | (#4495098)

All your searches belong to us!

Re:Google says : (1)

anshil (302405) | about 12 years ago | (#4495139)

To be in the same grammar style as the original:

All your searches ARE belong to us!

Re:Google says : (1, Funny)

misterhaan (613272) | about 12 years ago | (#4495209)

even more similiar:

all your search are belong to us!


Anonymous Coward | about 12 years ago | (#4495229)

Just picking nits 'cause my coffee hasn't kicked in and because your post is perfect in intention but sloppy in its execution.

That is, "All your searches are belong to us!

Nitpicky cheers,


and page rank goes up (4, Insightful)

jmacgill (547996) | about 12 years ago | (#4495099)

As a direct result of this /. and other sites linking to SearchKing to run this story the page rank(tm) on goolge will fly up. (given that its based, in some way, on the number of sites that link to a page)

SearchKing will then be able to say, "ha we complained and google fixed it!"

Re:and page rank goes up (2)

Sabalon (1684) | about 12 years ago | (#4495170)

which will be great cause when if it gets to court then SearchKing should have a fun time explaining why their ranking is so high and not low as the suit stated.

steam blows over, their ranking falls, lather, rinse, repeat

Re:and page rank goes up (3, Insightful)

dattaway (3088) | about 12 years ago | (#4495217)

I remember when people discovered the "more evil than satan himself" results, everyone linked to the stories about it, obscuring the original search.

I'm sure SearchKing will get its "more evil than satan" 15 minutes of fame over this. Because I feel they are evil, whoring search trolls. (can they sue me over this too?)

Re:and page rank goes up (3, Interesting)

Ami Ganguli (921) | about 12 years ago | (#4495205)

As it should, but I think (hope) that Google is more sophisticated than that. It will go up for queries like "google law suit", not for anything SearchKing cares about.

IIRC, (4, Informative)

Anonymous Coward | about 12 years ago | (#4495100)

IIRC, these guys were previously featured in a Slashdot article for taking advantage of their relatively high standing in the pagerank algorithms by selling prominent links on theif front to the highest bidders for the express purpose of raising their rank in the search results?

Search King? (0, Troll)

Anonymous Cowrad (571322) | about 12 years ago | (#4495104)

I wonder if he can provide faster nudity.

Maybe I Am Missing the Point (3, Interesting)

LordYUK (552359) | about 12 years ago | (#4495105)

Okay, SearchKing (that is soooo cheesy, IMHO) is a search engine, correct? And Google is a Search Engine too, right? Does Toyota advertise for Honda? Is there something here I missed, or is this whole thing just plain stupid?

I mean, really, this guy/company is stupid. Of course, "no publicity is bad publicity", just look at Acclaim...

Re:Maybe I Am Missing the Point (4, Informative)

JabberWokky (19442) | about 12 years ago | (#4495201)

No. SearchKing is a 'service' that says they will improve your score on search engines like Google. They do this by trying to exploit the algorithms of engines like the Google PageRank system. So Google updated their algorithm to prevent the abuse.

It's a bit like Captain Midnight suing HBO. Very bizarre.


Oh, okay, I guess I *DID* miss the point... (1)

LordYUK (552359) | about 12 years ago | (#4495242)

thanks, that makes sense. :-)

Re:Maybe I Am Missing the Point (5, Interesting)

cfulmer (3166) | about 12 years ago | (#4495269)

My view of what's happening is that SearchKing is in the business of artificially inflating the ranks of their customers on Google has noticed this and has taken steps to un-inflate those ranks. SearchKing sues of the basis of Tortious Interference (ie they claim that is interfering with a business relationship.)

The claim is pretty bogus because it's sort of like saying "Our company advertises your company by writing grafitti on subway walls. We're suing the subway owners who keep cleaning up the grafitti."

His customers? (5, Insightful)

TechnoLust (528463) | about 12 years ago | (#4495107)

So, is this a pay search engine, or are people paying him to rank their sites higher? If so, then everyone else with a web page should sue search king for "purposefully devaluing" their sites.

Re:His customers? (5, Funny)

Quixotic Raindrop (443129) | about 12 years ago | (#4495189)

D000d! That is such a good idea!

I can see it now: "The New York Times is reporting that a Class-action lawsuit filed in San Jose, California, demands that internet search engine SearchKing repay millions in lost revenue to all sites not indexed by SearchKing, because its lawsuit against Google caused an upswing in hits for SearchKing-related websites, which drove customers away from the plantiff's websites. In a related note, a lawsuit filed in federal court in New York today by businesses which are indexed by SearchKing, demanding that SearchKing sue Northern Light, AltaVista, Yahoo, and all other internet search engines to require that SearchKing hits be listed first in all returned search results."

They can't be serious. They CAN'T be f*****g serious. People wonder why innovation in this country is at a standstill virtually everywhere ... (commercially, anyway).

Searchking (5, Funny)

seanmeister (156224) | about 12 years ago | (#4495108)

Is it just me, or does "SearchKing" sound like Popeye attempting to say "searching"?

Re:Searchking (5, Funny)

Gudlyf (544445) | about 12 years ago | (#4495194)

Nah, that would be "Soitchking [insert Popeye laugh here]"

Re:Searchking (0)

Anonymous Coward | about 12 years ago | (#4495203)

that is the funniest post i have read in a long time, i don't know how any could read that and not laugh uncontrollably.

It's all in the visualization.

hmm (2, Insightful)

cetan (61150) | about 12 years ago | (#4495114)

By this article being posted to slashdot, and others picking up on the story and posting more links to SearchKing, won't their rank go up automagicly?

Maybe they were only after publicity to begin with?

how rich is Google? (4, Insightful)

mydigitalself (472203) | about 12 years ago | (#4495115)

just wondering how much loot our frinds google have. it's becoming a more common occurance to see their name involved in stupid lawsuits such as this; clearly they either have to pay laywers or give in - giving in would ruin the integrity we've come to love and respect. surely this is hurting google?

Re:how rich is Google? (3, Interesting) troll (593289) | about 12 years ago | (#4495230)

Google makes a good amount of money licensing their technology out (See AOL's NetFind).
It also wouldnt supprise me if they got a decent amount of donations just for being the best search engine around. How many hours of research have you saved by just going to google?

google, aka Mr Search. (-1, Troll)

Anonymous Coward | about 12 years ago | (#4495118)

That name again is Mr. Search

If it gets to court... (5, Funny)

surprise_audit (575743) | about 12 years ago | (#4495122)

Here's hoping the judge dislikes banner ads and popups as intensely as the rest of us:

SearchKing: We sell banner ads based on...
Judge: Case dismissed.
SearchKing: But, but, but...
Judge: You want to pay the defendant's costs? Great! Keep talking.

LawMeme sums it up best (5, Interesting)

Kusanagi (108244) | about 12 years ago | (#4495127)

I was thinking along the same lines when LawMeme said "The King does have a point: when your "business" consists of shoplifting and the corner store installs a security camera, you're going to go out of business quickly enough that an injunction is your only hope."

I guess MS will sue Google soon too (0, Offtopic)

JPS (58437) | about 12 years ago | (#4495129)

Go to [] and type in "windows". I'm really wondering whether the first hit is here as an eastern egg or not ;)

Re:I guess MS will sue Google soon too (2)

macrom (537566) | about 12 years ago | (#4495174)

What's even better is the "Sponsored Link" on the right advertising "Windows Replacement". OK, so I left of the "House-" part of that...oops. I'll just saction myself from ever posting about Microsoft again.

Re:I guess MS will sue Google soon too (1)

guacamolefoo (577448) | about 12 years ago | (#4495241)

It is not an eastern egg. It is not even an easter egg. It is an actual thing that many folks tried doing several years back -- ask MS for refunds for the OEM versions of Windows that were replaced by GNU/Linux or OS/2, etc. The first link shown by Google is a "real" thing.


everyone click here! (0)

Anonymous Coward | about 12 years ago | (#4495141)

click me! []

mod me up

Re:everyone click here! (4, Funny)

Ionizor (175949) | about 12 years ago | (#4495193)

What's even funnier is the result set that's returned: se arch&keyword=SEARCHKING+SUCKS+ASS

$ The World's Cheapest Web Host Web Hosting for just $3.95 a month - 30 day free trial. No gimmicks, no surprises, no hidden costs!

1 Feel Fresh Bidet
Distributors of feel fresh bidet Bathroom Accessories and Innovative Health Care Products for ideal personal hygiene

Search King? (0, Redundant)

Kirby-meister (574952) | about 12 years ago | (#4495149)

Mr. Search, that's my name. That name again is Mr. Search...

Maybe Google will save Searchking's life, and then they'll join forces; not even God can stop them combined!

Re:Search King? (1)

abdudani (556064) | about 12 years ago | (#4495175)

BTW, I see that TM sign in the Google logo everywhere now. I dont think that was there earlier, or have I been too late in noticing it.

Baseless claim (5, Interesting)

Drizzten (459420) | about 12 years ago | (#4495150)

Bob Massa, president of SearchKing., Inc. and PR Ad Network, filed a lawsuit today against Google on the grounds the organization arbitrarily and purposefully devalued his companies' and his customers' web sites, causing his business to suffer financially. Massa is asking that the court grant preliminary and permanent injunctions against Google.

SearchKing began business as an Internet search engine and web hosting company in 1997, approximately a year before Google's inception. In August 2002, PR Ad Network began placing text ads for businesses on web sites with a high PageRank from Google, thereby becoming one of very few competitors to Google's advertising service. According to the lawsuit, once Google became aware of this, it lowered SearchKing's PageRank and the ranking of the web sites it hosts.

PageRank (PR) is a Google-developed system of determining the value of a particular website. The PR of a site, which ranges from one to 10 (10 being the highest), is displayed publicly on each site visited through the use of the Google tool bar, which can be down loaded to any computer for free, PR value is determined several ways, including calculating the number of web pages (links) pointing to a particular page and how relevant they are to the topic at hand.

"From February of 2001 to last month, SearchKing's PageRank was seven" Massa said. "Within 30 days of launching PR Ad Network's services, our PageRank dropped to four"

Due to the high value associated with PR, Massa claims in his lawsuit that the purposeful reduction of SearchKing and its related web sites' rankings has damaged the company's reputation and diminished its value.


"This action by Google clearly demonstrates the free-trade threat that now faces all businesses with an Internet presence," Massa said. "If using the PageRank were a threat to Google, why would they release it to the public? In many ways, our use of PageRank serves only to validate the system."
This isn't a threat to free trade. Real threats to free trade come from government intervention and business fraud. Google, for reasons it choose on it's own (or maybe even through automated processes out of it's day-to-day monitoring), changed the rank of some webpages. This affected advertising revenue...but there is no mention of any contract among Google, SearchKing, and PR Ad Network formally laying out some mutually-beneficial binding system. This suit seems more like a grasping of straws rather than a serious case.

Re:Baseless claim (0)

Anonymous Coward | about 12 years ago | (#4495182)

google automatically lowers the pagerank if no ones clicking your ad... maybe because SEARCHKING IS GAY AND NO ONE WANTS TO GO TO A SEARCH ENGINE FROM ANOTHER SEARCH ENGINE

fucking retard.. i wish the sniper would shoot him

Blackmailing Google? (5, Insightful)

Hayzeus (596826) | about 12 years ago | (#4495152)

Maybe the point of all this is twofold:

1) Make sure Google is faced with the possibility that it might have to reveal the details of its page ranking algorithm in open court. Might make for a quick settlement.

2) Quick publicity for Search King! They consider themselves a publicity company, after all.

Makes perfect sense to me, especially if you can get an attorney willing to take the gamble. Given the current glut of attorneys, this wouldn't seem to be much of an obstacle.

Re:Blackmailing Google? (5, Insightful)

aridhol (112307) | about 12 years ago | (#4495198)

IANAL, but can't Google request that the court documents be sealed if they contain trade secrets?

Re:Blackmailing Google? (3, Informative)

gorilla (36491) | about 12 years ago | (#4495246)

Yes they can.

If you're Google (0)

Anonymous Coward | about 12 years ago | (#4495249)

Enter a motion for SearchKing to submit its legal contract between it and Google, where Google has a legal obligation to rank SearchKing at any particular ranking.

Can't exactly produce that now, can he?

What! (0, Offtopic)

moc.tfosorcimgllib (602636) | about 12 years ago | (#4495155)

I'm suing this "Search King" for copyright infringment. I don't know what else I should sue him under, but he is blatently stealing MY idea for success.

I'm suing so-called "Best Buy" because they are devaluing my business "Buy King". Not only did this JERK steal my business name, but he stole my whole business plan.

Using google search result? (0)

Anonymous Coward | about 12 years ago | (#4495157)

funny... it seems that Search King is using's search result and now they sue them?

Massa (0, Troll)

Wiseazz (267052) | about 12 years ago | (#4495164)

Massa is asking that the court grant preliminary and permanent injunctions against Google.

And what Massa wants, Massa gets :) Troll? Very.

Huh? (2, Interesting)

aridhol (112307) | about 12 years ago | (#4495167)

Google's PageRank algorithm is designed to ensure that the most topical pages for a search get the top billing. SearchKing's services seem to be altering customer pages to get around Google's requirement to have decent content on the site. Google fixes their PageRank so it can continue to serve its purpose. SearchKing sues.

Is that about how everything is working here?

  1. Break Google's algorithm
  2. Google fixes algorithm
  3. Sue Google
  4. ???
  5. Profit

SearchKing... of ads (5, Interesting)

Diclophis (203740) | about 12 years ago | (#4495171)

results for "php" on searchking [] Note that the first page of results has nuthin to do with php, or its development, hell it doesnt even return (php's homepage). Meanwhile Google's results [] return very informational and useful sites, and clearly define which results are paid for. I suppose this is just a window into the obviuos.

Hillarious? (5, Interesting)

FreeLinux (555387) | about 12 years ago | (#4495172)

No, it's pathetic that Google actually will have to waste money defending against such a frivolous suite. I did find this funny though...

on the grounds the organization arbitrarily and purposefully devalued his companies' and his customers' web sites

So, it was an arbitrary ranking, that purposefully targeted him and his customers? I would have thought that arbitrary and purposeful targeting would be mutually exclusive.

I guess he never gave any thought to the possibility that his work sucks. It's always somebody else's fault, isn't it?

Google is first (1)

estoll (443779) | about 12 years ago | (#4495183)

They should have used their own search engine to find out why--

1 Google
Google is a search engine that makes heavy use of link popularity as a primary way to rank web sites
Country US

Fuckers! (5, Funny)

mosch (204) | about 12 years ago | (#4495191)

This is shocking. I bet Google will have the gall to claim that they were only making these changes so that the most relevant results are listed, instead of admitting the truth, that they were attempted to destroy the very reputable SearchKing. Now how are on-line casino owners supposed to make themselves the top results for searches like 'Britney Spears Naked', or 'Busty Ladies'.

Clearly, this is a move by Google designed to hurt not only SearchKing, but the general consumer!

Igor, go fetch me a lawsuit... (1)

sigsegv_11 (526293) | about 12 years ago | (#4495211)

Massa is asking that the court grant preliminary and permanent injunctions against Google.

*in scratchy hunchback-type voice* Yes, Massa... I will do your evil bidding, Massa..

Maybe Google Should Sue SearchKing .... (5, Interesting)

mustangdavis (583344) | about 12 years ago | (#4495216)

for using Google's good name for free advertising!

Is it just me, or does this wreak of a cheap PR campaign for SearchKing?

Has anyone even heard of searchking before this article?

Maybe searchking will be able to sell enough casino ads to pay Google for the rights to use thier name in a pointless law suit that is really just a cheap advertising campaign!

Two words for the wonderful people at Google : COUNTER SUIT!!!

Google: Single Point of Failure (3, Insightful)

Salamanders (323277) | about 12 years ago | (#4495222)

So at what point (if any) could Google be considered part of the infrastructure of the Web... If they just outright stopped linking to a given site, is that still their right? Could they ever get widely enough used that it would no longer be their right to arbitrarily influence page rankings? (I see a whole fleet of lawsuits lining up unless the Judge slams this one hard...)

I say... (0)

PhrostyMcByte (589271) | about 12 years ago | (#4495232)

after google throws this case out the door, they should lower the pagerank even more.

1570 pages linking to (1)

sp00nfed (518619) | about 12 years ago | (#4495237)

Searched for pages linking to

Results 1 - 10 of about 1,570. Search took 0.17 seconds.

Google when tweaking pagerank managed to reduce the pagerank, what does that tell you:
Don't abuse the system, don't get raped.

This is absurd (2, Interesting)

A Cheese Danish (576077) | about 12 years ago | (#4495245)

From the motion filed [] :

Once Google became aware of the fact Search King was profiting from Google's page ranking system it purposefully devalued Search King and the web sites it hosts

First of all, I'm sure this is majorly redundant, what did they expect? Google is not a peace-loving group of coding hippy monkies. It is a for-profit company. I liken this to someone writing a book report, and then someone else trying to sell the book using the book report as advertisment without asking the report's author for permission.

...and one more thing [] :

We have no control over anyone, including the websites within our network...

That itself speaks volumes!

Google actions cry out for government control (0, Troll)

thelmatr (616132) | about 12 years ago | (#4495248)

Google is so large, so good, and so dominant that outside of specific topic search engines, there is really no choice. As such, altering the ranking of a site on Google will affect the monetary valuation of a business tied to that site. Google management can be punitive (SearchKing) and can even censor (Scientology [] . That much power in the hands of an uncontrolled agency just cries to our government to be managed. SearchKing's suit might just turn the government's ear.

Truly an Internet "leach" (1)

derfla8 (195731) | about 12 years ago | (#4495251)

Whoever this company is, they're trying to generate news just for the PR. Check link for contact:

Instead of message submit or email address, you get an ad for themselves selling ad space because he recognizes the exposure he'll get for the lawsuit.

Someone please call this company and tell him he is an idiot. I think he doesn't know.

aparently the pigeons like *real content* (2, Funny)

the_pooh_experience (596177) | about 12 years ago | (#4495255)

Google's rank technique [] doesn't leave much for "tweaking"

Learning is fun (3, Interesting)

Sunkist (468741) | about 12 years ago | (#4495261)

From SearchKing press release []

Bob Massa, president of SearchKing., Inc. and PR Ad Network, filed a lawsuit today against Google on the grounds the organization arbitrarily and purposefully devalued his companies' and his customers' web sites, causing his business to suffer financially. Massa is asking that the court grant preliminary and permanent injunctions against Google.

Hate to tell you Bob, an action cannot be arbitrarily ("determined by chance") and purposefully ("intentional") committed.

Way to go you...CEO!

In Other News (2)

carlhirsch (87880) | about 12 years ago | (#4495268)

Springfield's "Mister Plow" sued the City of Springfield for taking business away from him.

The "Plow King" declined to comment.

Search King? (0)

Anonymous Coward | about 12 years ago | (#4495272)

More like Search Queen!

... and they appear to be ragging it!!!

MY Favorite Part (2)

Compulawyer (318018) | about 12 years ago | (#4495276)

... is the whining Massa does is his "open letter" that he posted in the discussion thread. Massa says:

Re: PageRank by Judicial Decree? SearchKing Sues Google

by bobking on Sunday, October 20 @ 16:26:58 EDT ...

This letter is intended for James Grimmelman, who had the by-line for the SearchKing sues Google article here . It was difficult to find a contact address and if this is not the correct way of reaching him and you have a way, please send it to me or forward this to him.

Thank You Bob Massa CEO SearchKing, Inc. *******************

Just a question James.

Did it ever occur to you to maybe ask the person you're writing about for his views BEFORE insinuating I was a parasitic link farm?

If you take your web presence seriously, and accept that the words means something, doesn't that put a responsibility on you to be open-minded and fair? To at least try to report objectively?

Have you even looked at the site? Read any of the SearchKing forums or tried to contact me for my opinion? If no, then shame on you.

Regardless of whether I'm just a loser who is whining about his placements or an honest businessman who has spent over 6 years building a reputable online presence with a real concern that could have far reaching effects on the further of search engines and maybe even e-commerce, wouldn't your own work be better if you at least tried to hear and present both sides?


Bob Massa CEO SearchKing, Inc.

I don't know what is funnier - his rant or the fact that his username to post is "bobking." All Hail King Bob!

Hmm, LAWS governing search engines? Who knew? (1)

RunzWithScissors (567704) | about 12 years ago | (#4495282)

Call me crazy, but I seem to think that it's Google's perogative to rank their search results any way they seem fit. They find the data, store the data, organize the data, why are they not allowed to display the data anyway they see fit? After all, the search engine market will decide which engine reigns supreme, remember altavista?


Slashdot Sued for Slashdotting (0)

Anonymous Coward | about 12 years ago | (#4495284)

SearchKing is sueing for purposely linking to their site with the intent to crash the server. This is a common business tactic used by slashdot to disable it competition. How exactly slashdot competes with SearchKing, I have yet to figure out.

SearchKing had this to say about the suit: "Thank god for lawsuits, or we'd never make any money."

RobMalda had this to say: "There's no law against taking over the world." Rob then skipped away grinning and laughing an evil laugh.

Note For the Humor-Impaired: This is a PARODY. To my knowledge, none of the above actually happened. These statements do not necesarrily reflect anybody's views, PERIOD. If you have a problem with this post, perhaps you should remove yourself from the internet.

my response (1)

evacuate_the_bull (517290) | about 12 years ago | (#4495285)

SearchKing began business as an Internet search engine and web hosting company in 1997, approximately a year before Google's inception.....SearchKing is one of the pioneers in developing portal and search engine software and services.

So, if by pioneers you mean "jumped on the bandwagon during the dot-com craze rather than actually being a 'portal pioneer' like Yahoo in 1994," you are correct.

But you still ain't got no case!

PageRank (2, Informative)

QuiK_ChaoS (190208) | about 12 years ago | (#4495287)

PageRank [] states its pupose. I got a kick out of this.

Google's complex, automated methods make human tampering with our results extremely difficult. And though we do run relevant ads above and next to our results, Google does not sell placement within the results themselves (i.e., no one can buy a higher PageRank). A Google search is an easy, honest and objective way to find high-quality websites with information relevant to your search. "

haha, no one can buy a higher page rank. Isn't this what they are doing in the long run? Sheesh, what a sore lus3r...
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