Beta

Slashdot: News for Nerds

×

Welcome to the Slashdot Beta site -- learn more here. Use the link in the footer or click here to return to the Classic version of Slashdot.

Thank you!

Before you choose to head back to the Classic look of the site, we'd appreciate it if you share your thoughts on the Beta; your feedback is what drives our ongoing development.

Beta is different and we value you taking the time to try it out. Please take a look at the changes we've made in Beta and  learn more about it. Thanks for reading, and for making the site better!

Palm Reveals New Name

Hemos posted more than 10 years ago | from the how-bloody-unexciting dept.

Handhelds 306

dmehus writes "Milpitas, Calif. based Palm Inc. announced Sunday afternoon the new name and moniker for its handheld hardware business. After almost two years in the planning and focus group stages, the company's Board of Directors and executives decided on PalmOne. PalmOne's ticker symbol will change from the current PALM to PLMO. Sister company PalmSource, which will be the operating system business, takes ticker symbol PSRC. According this report by CNET News.com's Ina Fried, the two companies will be publicly traded, but they will also be controlled by a new holding company. In addition, the Spring 2004 line of handhelds will adopt the PalmOne moniker. Devices that run the Palm OS can continue to say "Palm powered." The new ticker symbols and corporate name changes will take affect some time in late September or early October, once the Palm buyout of rival HandSpring is complete."

cancel ×

306 comments

Welcome ! (-1, Redundant)

Anonymous Coward | more than 10 years ago | (#6722045)

I for one welcome our overlords from the planet PLMO.

Palm? (-1, Flamebait)

Anonymous Coward | more than 10 years ago | (#6722049)

People still use palm?

What about... (5, Funny)

swordboy (472941) | more than 10 years ago | (#6722051)

They didn't even make it fully buzzword compliant. There's no '.' in there or 'e' anywhere... What about 'flex' or 'i'?

Re:What about... (0)

Anonymous Coward | more than 10 years ago | (#6722083)

Don't forget the "oo" (double o) read on so many company/websites names.
t'was the goolden age oof nasdaq... [sigh] proofit [sigh again]

Well (2, Funny)

LittleBigLui (304739) | more than 10 years ago | (#6722098)

there IS an "e" at the end of "one". You know, they have an e-backend in their nu.Name.

Re:Well (-1)

Anonymous Coward | more than 10 years ago | (#6722254)

It's a gnu.name ass :)

Re:What about... (4, Insightful)

NoData (9132) | more than 10 years ago | (#6722102)

They didn't even make it fully buzzword compliant.

But hey, they did make a compound word with an unnecessary infix capitalization.
(CitiGroup, MetLife, SunTrust, etc.) That's pretty CorpSpeak of them.

Re:What about... (2, Informative)

FooAtWFU (699187) | more than 10 years ago | (#6722172)

What, One isn't cool enough of a buzzword? I'll go toss my RealOne player (not that I used it- winamp!), my Sun ONE studio (hey! That was cool!) and, while we're at it, ignore Formula One racing and... and... I'm sure I'm missing lots, too bad it's hard to get a list...

Re:What about... (1)

pez (54) | more than 10 years ago | (#6722293)

A little bit older, but don't forget Netscape's ONE.

"One" is the new "dot" (0)

Anonymous Coward | more than 10 years ago | (#6722216)

Sun One, RealOne, PalmOne. Just you wait, there'll be FooOnes all over the NASDAQ in 6 months time.

Apple will be next with the AppleOne $SERVICE.

Re:What about... (0)

Anonymous Coward | more than 10 years ago | (#6722294)

They didn't even make it fully buzzword compliant.

Sod that, you can't even come up with humourous masturbation references any more!

what's in a name (3, Funny)

chrisspurgeon (514765) | more than 10 years ago | (#6722053)

Geez, two years to decide to change your name from Palm to PalmOne. I am soooo in the wrong business.

Re:what's in a name (1)

ArmenTanzarian (210418) | more than 10 years ago | (#6722183)

Yeah, two years just to rip off RealPlayer. Is their next product going to be called the IPalm?

Re:what's in a name (1)

Dionysus (12737) | more than 10 years ago | (#6722206)

That's nothing. How much did SGI pay to come up with the name sgi?

BeOS? (1, Offtopic)

Jagunco (547686) | more than 10 years ago | (#6722054)

Is BeOS still under the wings of Palm? Why don't they use the thing, or simply open the source?

One question? (2, Insightful)

digitalunity (19107) | more than 10 years ago | (#6722057)

With the buyout, will I still be able to get a Visor?

Re:One question? (1)

cloudless.net (629916) | more than 10 years ago | (#6722146)

Handspring already stopped making any new Visor sometime last year.

Re:One question? (4, Informative)

jalefkowit (101585) | more than 10 years ago | (#6722228)

You can't get a Visor from Handspring now, and you haven't been able to for a long time. All their organizer-only devices have been discontinued, from the original Visor up to the recent Treo 90. The only way Handspring will sell you a Visor is if you buy a reconditioned unit [handspring.com] from them.

My guess is that PalmOne will continue this level of support for the Visor, but I strongly doubt that they'll start the production lines rolling again, especially when the bare-bones Zire and upcoming Zire 21 models are there for people who want a low-cost, monochrome organizer.

Stage One of Going Down the Toilet (5, Interesting)

Ravensign (134410) | more than 10 years ago | (#6722061)

Stage One of Going Down the Toilet: Split yourself into groups of N, and give each sub-company a new name. That way no one knows who the hell they are dealing with.

Frequently employed when a company's market share or mind share begins to slip, in an irrational attempt to reverse said slipping.

Re:Stage One of Going Down the Toilet (0, Redundant)

mcguirez (524534) | more than 10 years ago | (#6722085)

Exactly!

Reference: See Quantum

Re:Stage One of Going Down the Toilet (2, Interesting)

miroth (611718) | more than 10 years ago | (#6722120)

Actually, I think stage one goes like this:

Charge $299 for an Palm-based product which has less than half the processing power and half the capabilities of comparable PocketPC devices, and expect people to buy it.

Re:Stage One of Going Down the Toilet (5, Insightful)

kisrael (134664) | more than 10 years ago | (#6722270)

Charge $299 for an Palm-based product which has less than half the processing power and half the capabilities of comparable PocketPC devices, and expect people to buy it.

Good thing they have an OS and UI that people actually enjoy using.

Though I just bought a wonder $180 Sony SJ-22; terrific screen and the UI/OS I love. I think Sony is more of a threat to Palm hardware than the PocketPC is.

People DO buy it (2, Interesting)

Balthisar (649688) | more than 10 years ago | (#6722275)

I'll admit I prefer the Sony Clie line, but the Palm OS has one thing going for it that the /. crowd can appreciate: it doesn't run any version of Windows.

Oh, and it syncs with my Macs with no problem.

Oh, and it does just about anything a WinCE (or whatever it's called today) device can do. It only takes software. You need that on a non-Palm device, too.

Honestly, if I could put a color screen on my still-working Newton and shrink it to a reasonable size, I'd probably use it instead. Unfortunately it's now just a curious toy that I don't use for anything.

Same here (-1, Offtopic)

ramzak2k (596734) | more than 10 years ago | (#6722068)

I am changing my name, i will need a new Slashdot handle shortly. Will let you all know.

This is groundbreaking news (-1, Troll)

stratjakt (596332) | more than 10 years ago | (#6722070)

My NAME IS

Shake-zula

The mic rulah

The old scoolah

You wanna trip? I'll take it to ya

Ahhh

Frylock and I'm on top

rock you like a cop

Meatwad, yer up next wit yer knock-knock

Meatwad'll get the money, see

Meatwad'll get the honeys, G

Drivin in my car

Livin like a star

Ice on my fingers and my toes and

I'm a taurus

Yeah... check checkit

PALM-PLMO WHO CARES BIZNITCH

Is it just me... (5, Funny)

geeber (520231) | more than 10 years ago | (#6722071)

Or is the name "PalmOne" almost an invitation to steal the thing?

Re:Is it just me... (1)

Epistax (544591) | more than 10 years ago | (#6722154)

I think I'll just go to oldversion.com and download the original a la realone.

Palm is so leet (5, Interesting)

JohnGrahamCumming (684871) | more than 10 years ago | (#6722072)

In the graphical form of the name (which you can view on their web site [palmone.com] ) they
have chosen to use leetspeak in the form pa1mOne which seems to me to be a horrible mistake (it's also
worth knowing that palmOne did not buy the sites pa1mOne.com and pa1m0ne.com: pa1mone.com seems to have be
purchased by an employee of Palm just yesterday and does not take you to palmone.com :-)

The real mistake though is that should we be referring to the company is palmOne or pa1mOne? It's just
confusing for no reason. I mean you don't see Microsoft changing its name to M1cro$0ft just to look cool.

John.

Re:Palm is so leet (2, Interesting)

kisrael (134664) | more than 10 years ago | (#6722121)

This is so awful.

What the hell is the point? "Palm" had some of the strongest name recongition in the business...it was impressive that they were able to stake out "Palm" (remember Microsot's "Palm PCs"?) Maybe they're worried about Xerox- or Kleenex-style dillution of their name?

Any way, that l -> 1 switch is awful. I have a touch of synthaenasia, and I'm not alone, so I "hear" the "1" in "pa1m" as "o", so it reads "paom one".

If this is for real, this is so lame.

Re:Palm is so leet (3, Insightful)

potaz (211754) | more than 10 years ago | (#6722264)

Guys, it's not leetspeak: it's a font with serifs.

Re:Palm is so leet (1)

flipperboy (153511) | more than 10 years ago | (#6722283)

I'm not sure it's leetspeak; I think it's just a poorly-designed font.

I seem to remember older typewriters didn't have a '1' key; you were expected to use the 'l' (lower-case L) to type a '1'.

Nonetheless, it's easy to see how that could be read as a '1' in the middle; it looks goofy.

-Steve

The sad part is... (5, Funny)

Capt_Troy (60831) | more than 10 years ago | (#6722073)

they probably actually paid a marketing company a million bucks to come up with that lame-ass name!

Hell, I would have thought one up for 50 bucks. here's a freebie:

"Shaznasta"

T.

A million bucks? (2, Interesting)

Smeagel (682550) | more than 10 years ago | (#6722149)

Are you kidding me? Way, way over a million bucks I'm sure. 2 years of searching? Hell my university spent 1.5 million for a month of searching to change their color from red to...dark red. Many many millions were spent on making this name longer, and I hope they realize people will still refer to them as Palm. PalmOne reminds me of a bank.

Re:A million bucks? (2, Interesting)

Capt_Troy (60831) | more than 10 years ago | (#6722209)

Yea, I'm sure you're right. One company I worked for paid a marketing company like 50K to come up with the term:

"iLink"

Which if course is what Sony calls firewire. It's even trademarked I believe. Well, our execs went nuts, they loved it and are still living in blissful ignorance.

T.

So much for the importance of branding... (3, Interesting)

jonr (1130) | more than 10 years ago | (#6722081)

I am more and more convinced that marketers live in a different dimension from the rest of us. One day it is all about "brand name" and talk about it worth in millions, the next day, it is just any old hat.
Can I now use Palm myself? It is obviously not worth anything to Palm themself... /annoyed

The Pope takes a stand against European decadence (-1, Offtopic)

Anonymous Coward | more than 10 years ago | (#6722082)

I'm glad to see that the Pope has the courage to say aloud what we all knew to be true. Europe has lost its Christian faith and as a result is falling deeper and deeper into moral ambiguity. Opposing the liberation of Iraq from the yoke of a brutal pagan ruler, failing to support the God's chosen people in Israel, sponsoring abhorrent programs of birth control and abortion and in general being hostile towards good family values are just signs of the things to come. Europe will be the throne of the Beast.

--

Europe Suffering Values Crisis, Pope Says Sun Aug 17, 9:55 AM ET

CASTEL GANDOLFO, Italy - Pope John Paul (news - web sites) II said Sunday that Europe is suffering a crisis in values and expressed hope that the addition of 10 more countries to the European Union (news - web sites) next year would be an occasion for the continent's renewal.

The pontiff in recent weeks has decried what he calls a movement away in Europe from its Christian roots.

"You can't deny, that in these times of ours, Europe is going through a crisis in values, and it is important that it recovers its true identity," John Paul told pilgrims and tourists in the courtyard of his summer residence in Castel Gandolfo, a town on a hill near Rome.

"The process of European Union enlargement to other countries cannot deal only with geographical and economic aspects," the pope said, "but must translate into a renewed harmony of values to be expressed in law and life."

He urged prayers so that the continent "be always aware of its own spiritual vocation and contribute to building solidarity and peace within its own borders and in the entire world."

Of the 10 nations scheduled to join the European Union next year, some, like Malta, Slovakia and the pope's native Poland, are heavily Roman Catholic.

The Vatican has mounted a campaign to persuade EU leaders to include a reference to Christianity's role in Europe in the Union's new constitution, which is being prepared.

Re:The Pope takes a stand against European decaden (-1, Troll)

Anonymous Coward | more than 10 years ago | (#6722197)

Well if they'd all stop raping young boys, they'd have a lot more credability and maybe people would listen to the wrinkly old fuck.

What am I saying? They'll never stop raping young boys and his Wrinkly Fuckedness will never be credible!

Stupid ? (2, Funny)

KingRamsis (595828) | more than 10 years ago | (#6722087)

PHB types throwing away the natural sexy name "Palm" and instead using "PalmOne"...
GOD and it took them two freakin years ?????

Insert mandatory Dilbert joke below my sig.

I don't know about you (1)

ihummel (154369) | more than 10 years ago | (#6722088)

but I preferred it when they were called Palm Pilots.

Re:I don't know about you (3, Informative)

stevel (64802) | more than 10 years ago | (#6722129)

The Pilot Pen company sued Palm (then 3Com or was it US Robotics at the time?) for trademark infringement - and the agreement was that the name "Pilot" would not be used for the PDAs.

I'll keep calling my Tungsten-W a "Palm" (though my wife refers to it as "your nag".)

Re:I don't know about you (1, Funny)

Anonymous Coward | more than 10 years ago | (#6722132)

After merging with Handspring, they could have called their devices 'Palmsprings'.

Re:I don't know about you (1)

JeffTL (667728) | more than 10 years ago | (#6722185)

I still call 'em that. Indeed, I've lowercased it, and when someone asks me what a PDA is, I say "A palmpilot."

Also from CNET Networks (-1, Offtopic)

Anonymous Coward | more than 10 years ago | (#6722089)


Get great deals on recertified, overstocked, and refurbished hardware
Find free trial software at CNET Download.com
Improve your technical skills with our learning CDs
Access thousands of jobs at CNET's Career Center
Sign up for a free trial of Computer Shopper Magazine

Two years? (0, Redundant)

S.O.B. (136083) | more than 10 years ago | (#6722092)

They spent two years "in the planning and focus group stages" and all they could come up with was to change from "Palm" to "PalmOne"?

I'm not saying I can come up with anything better right now but give me two years and I'll bet I can.

I propose to rename this site SlashdotOne (-1, Troll)

Anonymous Coward | more than 10 years ago | (#6722094)

Why? Oh, I don't know really.. but changing your product or company name once in a while sure increases marketshare.

Palm Pilot ... (1)

JonyEpsilon (662675) | more than 10 years ago | (#6722096)

Perhaps they should have changed the name a bit more - ever since Brian Blessed bellowed "Palm Pilot ... sounds like a wanking device" on a TV out-takes show, I've felt Palm wasn't such a good name for a company.

Probably to help send more spam (1, Funny)

Sabalon (1684) | more than 10 years ago | (#6722099)

I had a palm, and when I got rid of it I tried to get off all the palm mailing lists. I still got spam after spam no matter how many times I logged in to change my profile "if I no longer wanted the e-mails."

I guess that too many people have blocked *.palm.com so they need something new to spam from.

No...I'm not bitter :)

I guess they figured hey... (4, Funny)

OfficerNoGun (686128) | more than 10 years ago | (#6722100)

...it worked so well for Real. I mean, realOne is just such brilliant, usefull software. Hopefully they don't add the bloat, that what makes them nicer the windows mobile devices (for business purposes). Because I swear to god if my palm starts beeping and buzzing, and I pull the thing out of my pocket so it can tell me "whats cool for August" I'll smash the thing to little pieces.

PalmOne? (1)

Mike Schiraldi (18296) | more than 10 years ago | (#6722101)

PalmOne?

Does this mean they're going to take Handspring's OS, change a few strings, add some placeboware, call it a revolutionary new product, and go headfirst into IPO?

Or maybe i'm confusing them with someone else [businessweek.com] ...

Handspring's OS is Palm OS (2, Informative)

cloudless.net (629916) | more than 10 years ago | (#6722196)

Handspring is a hardware company, and it uses the Palm OS.

Re:Handspring's OS is Palm OS (1)

hyperstation (185147) | more than 10 years ago | (#6722281)

your photo blog is cool :)

Re:PalmOne? (1)

slimak (593319) | more than 10 years ago | (#6722213)

Does this mean they're going to take Handspring's OS...

I don't think they have to "take" it since the Handsprings run Palm OS - being that i'm not up to speed on the PDA market, it is my guess that the handspring aquisition is probably for hardware technology and marketshare.

Hm, wildly successful brand name...LET'S CHANGE IT (5, Interesting)

argStyopa (232550) | more than 10 years ago | (#6722103)

I don't understand why companies INSIST on doing this? Is this some sort of corporate fear that their brand name is watered-down by ubiquity?

It seems that companies who are so successful that their name BECOMES the product would be happy.

I watched this happen to Digiboard. They were THE standard product in their line but then went & changed their name to Digi International. D'oh.

Re:Hm, wildly successful brand name...LET'S CHANGE (1)

.com b4 .storm (581701) | more than 10 years ago | (#6722246)

I don't understand why companies INSIST on doing this? Is this some sort of corporate fear that their brand name is watered-down by ubiquity?

Really! My favorite example...

Borland - A couple of years, ago, they changed their name to "Inprise" to sound more business-y elite, or something. This resulted in a lot of flak, so they decided to compromise by keeping the Borland name on certain products. So you had "Inprise Borland C++Builder 4 Standard". Yeah, that rolls off the tongue nicely. It was definitely worth throwing away years of respectable brand name recognition. Of course, you notice they are now Borland again.

Palm now run by 1337 h4xx0rz. (2, Funny)

ahector (656079) | more than 10 years ago | (#6722106)

pa1mOne?! Are you kidding me?

May I suggest TCFKAP? (2, Funny)

heironymouscoward (683461) | more than 10 years ago | (#6722109)

After the famous musician who was formerly known as Prince, and who was retagged "his formerliness" by a well-known music magazine...

The Company Formerly Known as Palm has also decided upon an unpronouncable glyph as their name. But it makes much sense, since in any case they will soon become a division of Sony and their name will be recast in Hirigana.

ParmOS, I saruta you!

Quick Change The Name! (5, Funny)

ellem (147712) | more than 10 years ago | (#6722114)

PHB::According to Johnson's report I see we have market share and brand name recognition. What's our plan?

JOHNSON::Do nothing sir.

PHB::Do nothing? You idiot Johnson YOU'RE FIRED! Cravenstone what do you have?

CRAVENSTONE::Let's change our name sir.

PHB::Excel-lent....

ROFLMAO (-1)

Anonymous Coward | more than 10 years ago | (#6722176)

I could've never come up with something as clever as that. Also, I like the PHB reference, BTW...clever, my good man!.

+1 FUNNY!

What is it with ONE? (4, Interesting)

ShieldWolf (20476) | more than 10 years ago | (#6722117)

Why do Microsoft competitors keep using the word ONE?

Netscape ONE
Sun ONE
PalmOne

Is this synergy, coincidence, or lame marketing?

Re:What is it with ONE? (1, Funny)

borgdows (599861) | more than 10 years ago | (#6722144)

because it's better less lame than using the word .NET

Re:What is it with ONE? (0)

Anonymous Coward | more than 10 years ago | (#6722189)

Maybe they are all financed by BankOne...

Re:What is it with ONE? (1)

VistaBoy (570995) | more than 10 years ago | (#6722219)

Um... what about Pepsi One? Or "An army of One?" Or that movie "The One?"

Re:What is it with ONE? (4, Funny)

jalefkowit (101585) | more than 10 years ago | (#6722241)

They're predicting how many employees they'll have left in three years :-)

they were so close to a better name (1)

goombah99 (560566) | more than 10 years ago | (#6722252)

PalmNeo might have been "the one"

Re:What is it with ONE? (-1)

Anonymous Coward | more than 10 years ago | (#6722255)

Don't forget RealOne

Re:What is it with ONE? (1)

solarrhino (581267) | more than 10 years ago | (#6722256)

I think it's an attempt at subliminal suggestion: Netscape Won, Sun Won, Palm Won. I'm mostly kidding, but I really think Microsoft did the same thing. During the Windows 3.x years, before Windows was an established winner, you started windows by typing "win" on the command line.

Re:What is it with ONE? (0)

ylikone (589264) | more than 10 years ago | (#6722276)

Well, everyone else is using X. They might have been:

Xscape
SunX
XPalm

Re:What is it with ONE? (0)

Anonymous Coward | more than 10 years ago | (#6722286)

Maybe all your examples are from the same marketing company?

Somewhere relaxing on a beach is some drunk marketing twit who pulled "One" out of his ass, and after selling it to seeminginly hundreds of PHBs he now has half a billion dollars in the bank.

I'm going to be ill.

Re:What is it with ONE? (1)

smatt-man (643849) | more than 10 years ago | (#6722290)

Here is an unofficial answer, plus some half-a$$ logic... Apple uses 'i' and not to be outdone by a cute naming convention, they needed to come up with something. 'i' is the Roman symbol for 1, or One. Coincidence... I think NOT! iMac iPod iPalm? Doesn't quite work.

Pr0n? (1)

cspenn (689387) | more than 10 years ago | (#6722124)

Does anyone else think this sounds somewhat... well... pr0n-like?

Chris
I pimp this: Student Credit Cards & Credit Tutorials [studentplatinum.com]

Strange decision (4, Insightful)

ultraw (99206) | more than 10 years ago | (#6722141)

Would it not have been wiser to keep the name "Palm"? They don't want any of the two spin-off's to benefit of the name. But doesn't the PalmSource company benefit from the sales that are generated by "PalmOne"? (Note that this assumtions hold true to a certain level the other way around, but not that strong.)

Therefor, i find it a bit silly. The split was made by the board that will control both company's (they did not sell one division as far as I know) and the new controlling company. The controlling company name is irrelevant, as no-one outside the Palm-offices and the financial world will know, or needs to know it.

It would be better to keep the name for the hardware division. They had a strong name, and I guess that they did a bad move. And two years to come up with "PalmOne"? For crying out loud...

As a sidenote, as a belgian, I guess that I'm not worried, as long as the name change does not influence the taste of a glass Palm [www.palm.be] beer.

The final end of the Beos team (1)

gristlebud (638970) | more than 10 years ago | (#6722143)

Is this the final, last gasp of the Beos team that went to palm? By spinning the Palmsoft into their own company, they must fend for themselves as an independent profit center. It also means that others can develop their own OS for plams, and market them to palm-clones, and potentially to Pa1mOne themselves.

Interestingly, the remnants of Be have more than doubled in the past quarter; see the chart here [nasdaq.com]

got it - 'the 16mb handheld of all time' (-1)

Anonymous Coward | more than 10 years ago | (#6722156)

get with the program and release a deceltly powered machine

Aww Damn! (5, Funny)

NoData (9132) | more than 10 years ago | (#6722164)

Well, there's goes my bet on what the new Handspring, Palm merged company would be called:

"PalmSprings" of course!

Sure, you laugh now, but their new office digs woulda been SWEET.

How fucking pathetic... (2, Funny)

avalys (221114) | more than 10 years ago | (#6722165)

Two years to come up with that!?
What's the difference? Do they think people are going to buy more of their crappy, outdated and unimaginative products because they stuck a "One" at the end of their moniker? I doubt their daydreams are going to come true:

Husband: "Edna, look here at this here Palm pee-da thingy. I should get one of those."

Wife: "I don't know Clarence, it looks like those Sony and Microsoft ones over there have more features."

Husband: "Maybe you're right. I don't want a second-rate product."

Salesman: "Actually, they just changed their name to PalmOne."

Husband: "Well shit! That settles it. Give me twenty!"

palminfocenter has more... (4, Interesting)

kisrael (134664) | more than 10 years ago | (#6722166)

more information from [palminfocenter.com] including the logo....my favorite quote

"The new name is characterized in two colors - deep red for the word 'palm' and vibrant orange for 'One,' reflecting the subbrand colors for the company's Tungsten line of solutions for mobile professionals and business and its Zire line of solutions for consumers and multimedia enthusiasts, respectively."

Come on, from Pro/Personal, III, V, Zire, Tungston, m, these guys have changed branding more often than their underwear. This is what they want to bank on?

No explanation given for the lame l->1 conversion.

I'm lost for words... (3, Insightful)

stardeep (66237) | more than 10 years ago | (#6722169)

> After almost two years in the planning and
> focus group stages, the company's Board of
> Directors and executives decided on PalmOne.

I can only chime in with previous posters and express my utter, utter bafflement at this. I can't believe how some people earn their money! (I use the word 'earn' very loosely.)

When is this marketroid-driven insanity going to stop?

Pronounciation? (1)

utahjazz (177190) | more than 10 years ago | (#6722175)

Am I the only one tempted to pronounce palmone like:

pal-MOH-nee

Re:Pronounciation? (1)

gatkinso (15975) | more than 10 years ago | (#6722285)

Well, I was thinking "pal-MOAN"...

I don't get it... (3, Insightful)

selderrr (523988) | more than 10 years ago | (#6722191)

it's probably me, but why in heavens name change name ? What's the benefit, except for companies for MS who have som uch cash they have to find obnoxious ways to hose some (hey, there's an idea for a new poll !)

Reminds me of the company Smiths, not named 'Lays'. Thay had a brand recognition at coca-cola level and yet some execs decided to wipe it all.

I really should have paid attention during marketing classes i guess.

Everyone misunderstands the branding change (5, Funny)

Feathers McGraw (180980) | more than 10 years ago | (#6722198)

Everyone's reading PalmOne like it was pronounced Palm-WON, but it's really pronounced Pahl-MOH-nay, which clearly is designed to appeal to the modern, hip Euro-style elite. Ooh, la la.

Hmm... (1)

Xformer (595973) | more than 10 years ago | (#6722201)

So, now we can refer to them collectively as Palm* ?

On 2nd thought, we could already, but it makes more sense now.

One word.... (-1)

Anonymous Coward | more than 10 years ago | (#6722215)

Inprise.

'Nuff said.

What to do??? (1)

winstarman (624536) | more than 10 years ago | (#6722227)

"Hey guys, our handhelds are doing poorly compared to the Handsprings, what should we do???" Just buy em - then you can acquire the cool hardware, repackage it and then slap a cool new name on it. new name - same crap. anyone know how I can run linux on my visor?

This is great! (4, Funny)

nizo (81281) | more than 10 years ago | (#6722232)

PalmOne's ticker symbol will change from the current PALM to PLMO.
Dibbs on the PALM stock symbol so I can unload millions of shares of my fly-by-night IPO on the uneducated masses!

Zzzz.... (1)

Frobozz0 (247160) | more than 10 years ago | (#6722234)

.... and the world goes back to what they were doing. I'm glad they spent two years to change some capitalization and add 3 letters on to the end of the name.

In the infamous words of Adam Sandler: "Who were the marketing wizards that came up with that one?"

Changing name = increased overhead (1)

dmitri2060 (325200) | more than 10 years ago | (#6722236)

"Costs are too low due to increasing productivity. New logos, new letterheads, new business cards for all employees More friction on the wheel of progress, yeah."

Business Geeks? (1)

silverbax (452214) | more than 10 years ago | (#6722247)

Just when you think maybe true business suits have successfully infiltrated the technology market, something like this happens. Note to techies running coporations: There is a reason that Nike hasn't become NikeOne and Wal-Mart isn't Wal-MartOne...

FuckedCompany.com (2, Funny)

mumblestheclown (569987) | more than 10 years ago | (#6722249)

this article reads like a parody from FuckedCompany.com, or 1999, or something.

PalmOne and PalmSource?

Why not just HyperGlobalMegaMart?

Did they take out a super bowl ad too?

Pardon me while I go PalmOne.

Quote from article (4, Funny)

Zog The Undeniable (632031) | more than 10 years ago | (#6722259)

Part of the difficulty facing the company stemmed from the use of the name "Palm" for more than one thing

I have the same problem. Gypsies always give me strange looks when I take a tropical plant into the caravan to have my fortune told, and I've been waiting for my hand to produce coconuts for 34 years now.

RealOne (1)

Kenshin (43036) | more than 10 years ago | (#6722263)

I think their "inspiration" came from RealPlayer changing its name to RealOne. Hell, look at the front page of their site and you see the RealOne player on the screen of the Palm.

But honestly... WTF was wrong with the name "Palm"?

If it ain't broke, DON'T FIX IT.

It doesn't make sense.... I hate the business world.

Re:RealOne (1)

taped2thedesk (614051) | more than 10 years ago | (#6722311)

But it's RealOne, not Rea1One.

I don't intent to be mean, I love palm and purchased more handhelds from them than I care to counts... but I think somebody's kid got a hold of the memo and changed the l to 1. PalmOne might have been ok, but I don't think I can continue to recommend a company that has replaced a letter with a number in it's name, and keep a straight face.

Silly move, if you ask me (4, Insightful)

fudgefactor7 (581449) | more than 10 years ago | (#6722278)

"Palm" was easy, simple, and only 4 freaking letters! Plus their ticker was PALM! Hello?! Going to PalmOne is longer, dumber, and not as intuitive, plus their ticker changed...

Bad idea.

What the press release really said: (3, Funny)

MightyTribble (126109) | more than 10 years ago | (#6722280)

OUR BRAND PROMIES IS SO WAL UNDERS2D BY DA MARK3TPLAEC TAHT DA CONCEPT OF ONE IN OUR NU NME WAS IMEDIAETLY COMPELNG11!!11!! WTF LOL ONE IS A POW3RFUL ADITION 2 TEH INSTANT BRAND R3COGNITION AND IEDNTITY OF DA PALM TEH1!!!1 WTF RED/ORANGE COMBINATION IS A BOLD D3PARTURE FROM TEH BLU3 TAHT PALM HAS USAD FOR MANY YEARS AND BUILDS ON OUR NU SUBRANDS AN3RGY ANTHUSIASM POWER AND INOVATION COM3 ACROS MUCH STRONGAR IN OUR NU COMBINATION

OUR!1!1!1!! NU NME ALSO SIGNALS A NU BGINNG AT PALM1!!1!!!! OMG WTF BUILDNG ON OUR MOMENTUM IN TEH HANDH3LD COMPUTNG SPAEC WORLDWIED AND COMPLEMANTNG IT WIT TEH AXPACTAD INT3GRATION OF DA AWARD-WINNG TR3O LIEN OF SMARTPHONES FROM HANDSPRNG WIL GIEV PALMONE TEH BROAEDST PORTFOLIO OF HANDHELD COMPUTARS AND SMARTPHON3 PRODUCTS LAD BY DA MOST AXPAREINC3D TEM IN DA INDUSTRY 11!!1 WTF LOL

(I didn't write this - I got it from a Palm message board. Still funny, though.)

Net result (1)

Rogerborg (306625) | more than 10 years ago | (#6722284)

When the dust settles, there will be fewer engineers, and more marketeers and obscenely overpaid CEO's at the cloven companies. Because, as we all know, it doesn't matter how good your product is, as long as you have decent market segmentation, and an CEO with a zillion share options.

The REAL reason... (3, Funny)

jazman (9111) | more than 10 years ago | (#6722287)

Of course the real reason for the change of name to PalmSource is that they've discovered 80 lines or so of C code in PalmOS that matches code in the heart of the Linux kernel, no, the edges, no, the utilities, and they've decided to take a leaf out of SCO's book and sue IBM, no, Linus, no, everyone who even mentions Linux to try to prop up a dwindling market share.

Quick everyone, buy Palm shares cos they're about to shoot through the roof!

Let the joking begin... (1, Funny)

Anonymous Coward | more than 10 years ago | (#6722289)

Evidently coming in close second was the name HairyPalm. Yuk Yuk Yuk

It's the Economy, Stupid (0, Offtopic)

ackthpt (218170) | more than 10 years ago | (#6722298)

OK, granted if they had the foresight to know Gray Davis would be running for his life with the Ahnold hot on his heals in a freewheeling recall, they could have capitalized on name recognition and called themselves: Palminator

But, alas the economy is in a malaise, the war for Hearts and Minds (Registered trademark of the Bush strategy) in Iraq is turning rapildy into the kind of mess Mogadishu became (for pretty damn much the exact same reasons his papa went in there.) and peoples expectations just aren't up to the pre-2000 HYPE. We're all a bit over-dazzled and need to return to more mundane, oatmeal and beans kind of approach. Nothing too fancy, we don't trust it anyway, after WorldCon, GlobalDoubleCrossing and ENSCAM, Wall Street appreciates a company with an unimaginative name. That they took years and focus groups and probably spent millions of dollars, simply shows the right approach. At least that money isn't being thrown away in stock options to the worker-bees.

Now all they execs have left to do is pat themselves on the back for such an intelligent, careful move and give themselves big fat raises.

Got Grammar? (-1, Offtopic)

Anonymous Coward | more than 10 years ago | (#6722303)

The new ticker symbols and corporate name changes will take affect some time in late September or early October

That would be "effect", not "affect".

In an attempt to increase my stock with my wife... (3, Funny)

gatkinso (15975) | more than 10 years ago | (#6722309)

...I have decieded to rename myself GeoffreyOne.

Load More Comments
Slashdot Account

Need an Account?

Forgot your password?

Don't worry, we never post anything without your permission.

Submission Text Formatting Tips

We support a small subset of HTML, namely these tags:

  • b
  • i
  • p
  • br
  • a
  • ol
  • ul
  • li
  • dl
  • dt
  • dd
  • em
  • strong
  • tt
  • blockquote
  • div
  • quote
  • ecode

"ecode" can be used for code snippets, for example:

<ecode>    while(1) { do_something(); } </ecode>
Create a Slashdot Account

Loading...