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Clear Channel Plans To Roll Out Digital Billboards

timothy posted more than 10 years ago | from the bluescreen-photo-ops dept.

The Media 300

Tree131 writes "Just in case you don't have enough distractions driving on the highway, Clear Channel is planning to roll out digital billboards. The new billboards will feature ads that depend on the time of day as well as the general area demographics. I wonder how long before someone with lots of time on their hands hacks into the system and starts tampering with the messages."

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300 comments

Don't forget... (-1)

SCO$699FeeTroll (695565) | more than 10 years ago | (#8845015)

...to pay your $699 licensing fee you cock-smoking teabaggers.

First.... (-1, Offtopic)

Anonymous Coward | more than 10 years ago | (#8845018)

"...this is somehow a gross invasion of our privacy" post. More are certainly to follow.

Re:First.... (3, Funny)

Alan (347) | more than 10 years ago | (#8845027)

Hmm..... I'm pretty sure that this is somehow a gross invasion of our privacy.

Re:First.... (1)

DeathPenguin (449875) | more than 10 years ago | (#8845102)

Just wait 'till they start displaying ads based on the radio station/CD/MP3/WMV/AAC you happen to be listening to at the time.

Re:First.... (1)

Micro$will (592938) | more than 10 years ago | (#8845119)

Just wait 'till they start displaying ads based on the radio station/CD/MP3/WMV/AAC you happen to be listening to at the time.

I wonder what they would spam me with while listening to Suicide Commando or Wumpscut.

Re:First.... (1)

Senjutsu (614542) | more than 10 years ago | (#8845170)

Just wait 'till they start displaying ads based on the radio station/CD/MP3/WMV/AAC you happen to be listening to at the time.

Already happening [sacbee.com] .

There was even a story here on /. about it [slashdot.org] .

Hmm.. (-1)

Anonymous Coward | more than 10 years ago | (#8845021)

Interesting...

Nothing new? (4, Informative)

Dj Stingray (178766) | more than 10 years ago | (#8845022)

We even have digital billboards in Salt Lake already..... I thought they had these everywhere..

Re:Nothing new? (4, Funny)

Wakkow (52585) | more than 10 years ago | (#8845039)

That's what I thought.. Here in Sacramento, over near Cal Expo, there's one that was mentioned on slashdot a while ago [slashdot.org] that tracked what radio stations people listened to that drove by.

It runs Windows.. I know because I've seen it blue screened before.

Re:Nothing new? (5, Funny)

Dj Stingray (178766) | more than 10 years ago | (#8845056)

Wow, after reading my post, I just realized how badder my grammer is then most people.

Re:Nothing new? (0, Funny)

Wakkow (52585) | more than 10 years ago | (#8845111)

Well, back in Soviet Russia I taught grammer.

Re:Nothing new? (0)

Anonymous Coward | more than 10 years ago | (#8845209)

And Mr. Grammar checker, what is wrong with the sentence? The only questionable thing I see is ending the sentence with "by." However, in English the "by" in "drove by" is part of a verb. So the argument that a user ended a sentence with a verb is debatable.

My guess is that you were raised with Dick and Jane readers and cannot comprehend a sentence that includes more than one clause. That is more a defect with the American education system than with a post that lets ideas ramble in a sentence.

Re:Nothing new? (0)

Anonymous Coward | more than 10 years ago | (#8845221)

there's one in roseville too near the automall. it's been there at least 2 years.

everytime I drive by it.... (5, Funny)

Dj Stingray (178766) | more than 10 years ago | (#8845063)

Everytime I drive by it, it displays a beer ad. How did they know??? RFID chips in bottles? WOW! Technology!

Re:everytime I drive by it.... (5, Funny)

kd5ujz (640580) | more than 10 years ago | (#8845074)

Your not constantly listening to country by any chance are you?

Re:everytime I drive by it.... (1)

Dj Stingray (178766) | more than 10 years ago | (#8845085)

Whoh! How did YOU know?????

Okay, I'm done with this computer thing... its getting kinda scary!

Re:Nothing new? (1)

nexex (256614) | more than 10 years ago | (#8845090)

yea, you can barely see it thanks to mr golden sun -- its like trying to watch tv outside at noon

Re:Nothing new? (1)

ambienceman (721763) | more than 10 years ago | (#8845099)

yeah...and Times Square anyone? Look at the Reuters building...

Re:Nothing new? (3, Funny)

Peeet (730301) | more than 10 years ago | (#8845213)

Oh yeah, well we have one in Cincinnati. Beat that, damn mormons...

and I quote [twainquotes.com] : "When the end of the world comes, I want to be in Cincinnati because it's always twenty years behind the times."

cabs in Boston (4, Interesting)

SuperBanana (662181) | more than 10 years ago | (#8845259)

We even have digital billboards in Salt Lake already

Boston's cabs have started sprouting Super(with a capital S) bright orange LED panels on top. They are displaying sports scores, or maybe very short news bits. Because of the brightness, they are virtually impossible to ignore, and exceptionally annoying. I'm almost positive I saw a Clear Channel logo at the bottom of the sign unit.

Screw Microsoft- there's plenty of competition these days. It's Clear Channel and the other super-huge media conglomerates that really frighten me.

At least the signs aren't animated. I give them about 6 months to figure that out. Personally, I hope someone takes Clear Channel to court over the existing signs violating some motor vehicle law.

i know what i'll write when i hack in (-1, Offtopic)

nil5 (538942) | more than 10 years ago | (#8845026)

first post!

Re:i know what i'll write when i hack in (-1, Offtopic)

Anonymous Coward | more than 10 years ago | (#8845037)

you spoke too soon.. zing

How long until it's hacked? (3, Insightful)

Neil Blender (555885) | more than 10 years ago | (#8845029)

I'd say about as quickly as my cable has been hacked to tamper with the commercials and programming I watch.

Fuck Clear Channel (4, Informative)

MrP- (45616) | more than 10 years ago | (#8845030)

Fuck Clear Channel [google.com]

Re:Fuck Clear Channel (0, Offtopic)

Vacant Mind (449927) | more than 10 years ago | (#8845093)

I don't see why this was modded flamebait, I agree, censorship sucks.

Re:Fuck Clear Channel (-1, Flamebait)

Vacant Mind (449927) | more than 10 years ago | (#8845166)

so wtf i get modded off topic? HOW IS IT OFF TOPIC!?

THIS ARTICLE IS ABOUT CLEAR CHANNEL, CLEAR CHANNEL HAS BEEN IN THE NEWS ABOUT TAKING STERN OFF THE AIR...

mods please read the news more often you morons, it's really not hard to check out cnn.com once in awhile

Re:Fuck Clear Channel (0)

Anonymous Coward | more than 10 years ago | (#8845129)

George Carlin pointed out there are two knobs on a radio|tv: one to change the station, the other to turn it off. Here in Indy, some little prick tried to run for Mayor under a "decency" campaign attacking Bob & Tom, claiming he'd get them fined, ticketed, jailed, whatever it would take to get them off of the air.

One of the things these morons try & claim is their kids might hear it on a bus over the radio->speakers. Okay, then get on the school corporation's staff and determine what the busses can or cannot play on the radio. Why should I have a squid-licker determine what is or is not available to me to listen to or watch?

This is as bad as a parent screaming bloody murder because some book is in a school's library and they want it removed rather than just creating a blocklist and saying, "my child cannot check out ".

So now we have the FCC proclaiming they're going after cable channels such as HBO, SHO, skinMAX, etc. Why don't parents simply put a password-block on those channels?

THERE OUGHT TO BE LIMITS ON FREEDOM (0)

Anonymous Coward | more than 10 years ago | (#8845158)

Dipshit. I know exactly how I want to lead this cuntry and where I want to go. Vote for me, George W Bush next election. Thank-you. I approve of this message.

Re:THERE OUGHT TO BE LIMITS ON FREEDOM (0)

Anonymous Coward | more than 10 years ago | (#8845201)

You're right...I should be free to skull-fuck your mother.

Re:Fuck Clear Channel (0)

Anonymous Coward | more than 10 years ago | (#8845154)

no fuck howard...he is a moron

Re:Fuck Clear Channel (0)

Anonymous Coward | more than 10 years ago | (#8845172)

FUN WITHOUT THE FILTH!

Well, just call some Congressional hearings (3, Insightful)

ObviousGuy (578567) | more than 10 years ago | (#8845033)

Clear Channel can then bend over and take it in the ass like they have no the Free Speech issue.

We demonize Clear Channel as this media goliath that can't be hurt or tamed by anything, but the way they are fellating the government lately, it seems like they are willing to do anything with the right incentive.

The question is how to persuade them to support Free Speech and good music.

Re:Well, just call some Congressional hearings (1)

Neil Blender (555885) | more than 10 years ago | (#8845054)

We demonize Clear Channel as this media goliath that can't be hurt or tamed by anything,

I can't speak for everyone but I think of the main reasons people dislike Clear Channel is because they sit very far on the right side of the fence. Not to mention their strong conservative Christian views on most matters.

Re:Well, just call some Congressional hearings (4, Interesting)

Babbster (107076) | more than 10 years ago | (#8845267)

Clear Channel, like any other huge media company, doesn't have a "true" political leaning. Their only concern is making money. If conservative talk show hosts make them money, they put them on the air. If an ultra-liberal was going to make them money (before the JJ flap, they WERE carrying Howard Stern on several stations - hardly a good "Christian" program), they'd put that person on the air.

To use Rush Limbaugh as an example, he would have been just as big had he been a militant liberal for the simple fact that he and his show were entertaining. During his peak period, I listened every morning...not because I agreed with all (any?) of his opinions, but because it was good listening. These days, when I get up early enough, I listen to Don Imus [in the Morning] and disagree with at least half of his rants (many of them leftist - he's on the Kerry bandwagon at the moment). But it's a good show, so I enjoy it.

It's not always (almost never?) content that makes people listen to radio shows. It's how the show is put together and the quality of the host(s). These media companies know that better than anybody.

Re:Well, just call some Congressional hearings (0)

Anonymous Coward | more than 10 years ago | (#8845215)

We demonize Clear Channel as this media goliath that can't be hurt or tamed by anything, but the way they are fellating the government lately, it seems like they are willing to do anything with the right incentive.

interesting (-1, Flamebait)

LBArrettAnderson (655246) | more than 10 years ago | (#8845035)

I wonder how long before someone with lots of time on their hands hacks into the system and starts tampering with the messages.

You mean if someone can get access to the system? I doubt there would be any "hacking" involved.

as well as the general area demographics

which ads don't?

Ads (5, Funny)

thefiremonk (770811) | more than 10 years ago | (#8845042)

Will they have X-rated ads at 2 am?

Re:Ads (1)

Technician (215283) | more than 10 years ago | (#8845103)

Will they have X-rated ads at 2 am?

Nope, Just taxi ads so you can catch a cab as the bars close. Why risk a DUI?

Lawyers (5, Insightful)

noelo (661375) | more than 10 years ago | (#8845045)

Are going to love this. Imagine the number of court cases which will litigate agains CC when they claim that the driver was distracted by the billboards. I wonder how this will relate to the laws which are being considered for banning in-car dvd players....

Re:Lawyers (4, Interesting)

ahfoo (223186) | more than 10 years ago | (#8845078)

I was wondering the same thing.
Living outside of Taipei and commuting into town, I'm already exposed to quite a few digital billboards. I think they're cool and seem perfectly normal in Taiwan, but it's worth noting that Taiwan's sign standards are a lot closer to Vegas than any other western city I've seen. And I recall that in San Diego and LA even flashing neon signs are prohibited except in certain "historical" districts.
Adding that with California's prohibition on front seet LCDs makes it seem this is going to be a difficult trick to pull off at least in California.

Re:Lawyers (2, Interesting)

krosk (690269) | more than 10 years ago | (#8845207)

I don't know if there would be that many lawsuits as long as there were certain restrictions set on the billboards...

First, moving images and flashy graphics would definately be a no-no. As long as the image stayed somewhat static it wouldn't be a big distraction to drivers. Just as billboards today can have as many bright colors and some even have flashy glittering tin-foil-type-stuff to draw attention, they do not attempt to sustain the driver's constaint attention.

second, although the brightness would certainly have to be scalable for daylight versus night conditions, there would have to be a maximum brightness at night so as not to blind drivers and/or distract them too much. There are plenty of mega-trons at car dealerships on the side of major freeways, and they are certainly prevalent in Las Vegas. None of those guys have been sued for distracting drivers and causing wrecks...

just a thought...

Re:Lawyers (5, Funny)

33degrees (683256) | more than 10 years ago | (#8845266)

Of course lawyers are going to live this; chances are, at least half the ads are going to be FOR lawyers:

"Hello, have you just gotten into an accident while looking at this billboard? If so, then call us, at..."

The other half of the adds will be for insurance companies.

How long until some-one hacks it (0, Flamebait)

ryg0r (699756) | more than 10 years ago | (#8845046)

I'll give it a week.

Maybe less if their using Winblows(Tm)

Re:How long until some-one hacks it (-1, Offtopic)

Anonymous Coward | more than 10 years ago | (#8845082)

Oh shut the fuck up already.

Re:How long until some-one hacks it (1)

stargazer1sd (708392) | more than 10 years ago | (#8845083)


Not very long. . . I saw a digital billboard on the 405 (in Los Angeles) with part of a windows desktop.

I can't wait to see what happens when someone hacks into the box and starts showing pr0n.

Re: How long until some-one hacks it (1)

Black Parrot (19622) | more than 10 years ago | (#8845121)


> I'll give it a week.

I'd prefer that craxors restrained themselves until the billboards are widely deployed.

Re:How long until some-one hacks it (1)

Txiasaeia (581598) | more than 10 years ago | (#8845161)

Ah yes, the obligatory "I use the lunix b3cause it was on Hackers and I also need to s1am the windoze computers!" (I'm risking flamebait, I know, but I've been wanting to use "lunix" for a while now ;))

These billboards have been around for a while, despite the /. blurb. Have they been hacked yet? Nope. They've crashed, they've blue-screened, and people have played solitaire on them with touch-screen ATMs, but not hacked. How, may I ask, do you hack a SCREEN?

Hacking requires physical access to the computer that is displaying the info on the screen, unless the comp is hooked up to a network (unlikely) or for whatever reason has wireless/bluetooth periphrial support (more likely, but still not exactly commonplace). Otherwise, the only way you'd be able to hack Time Square is using next season's Ono Sendai 7 with McCoy Pauley looking over your shoulder.

Re:How long until some-one hacks it (1)

parkanoid (573952) | more than 10 years ago | (#8845232)

They have to be connected to a network in order to deliver new ad content on a regular basis. It's highly unlikely that the billboards use some form of removable media for the ads, which leaves us with a network connection.
Depending on the positioning of the billboard, it could be a wired connection (cat5? Animated ads would probably be too large to transfer via slow serial connections) or a wireless (802.11x, or more likely something proprietary). All of the above are hackable.

Too many temptations (2, Insightful)

eekrano (757106) | more than 10 years ago | (#8845050)

"I wonder how long before someone with lots of time on their hands hacks into the system and starts tampering with the messages." Who's going to need 'alot of time on thier hands' to start working on this? This could be better than revengeworld.com for the more sadistic and technically capable out there. So who's willing to throw in on how long after the first one's up does it get hacked? This billboard could be entertaining in more ways than 1!

Re:Too many temptations (5, Informative)

Technician (215283) | more than 10 years ago | (#8845137)

If they use a regular FM broadcast (why pay a paging company) and it's subchannel to send the information to the billboard, then the protocol would be sniffable. The trick would be swamping the input on the billboard to get your signal into it. You would have to be pretty close to do it since you are competing with a 50KW station most of the time.

For more information on subchannels, Google SCA subchannel.

Re:Too many temptations (0)

psetzer (714543) | more than 10 years ago | (#8845174)

Or you can disconnect the antenna and strap your transmitter straight to that baby. I think we can get that technology banned in maybe a week with strategic placement of hello.jpg.

Re:Too many temptations (1)

Technician (215283) | more than 10 years ago | (#8845243)

Or you can disconnect the antenna and strap your transmitter straight to that baby.

I don't carry a 30 foot ladder in my car. I do have a kilowatt of AC. ;-)

Re:Too many temptations (1)

Micro$will (592938) | more than 10 years ago | (#8845230)

You would have to be pretty close to do it since you are competing with a 50KW station most of the time.

With 10+ stations in every market, I highly doubt they get info on your radio by any broadcast signal. They probably get it by listening to stray signals coming from the superheterodyne circuit in the recievers. It's very weak in modern equipment (heavy RF sheilding and FM on chip technology), but it can be detected. All you would need to screw it up is an old "transistor" radio (one with seperate transistors, not ICs) and a few solar cells. Place it next to the sign and it will swamp the detector .

Demographics (1)

xicodarap (724958) | more than 10 years ago | (#8845052)

Did I miss something but how are they supposed to tell who's around at the time for targetted demographic advertising?

Re:Demographics (0, Redundant)

MrP- (45616) | more than 10 years ago | (#8845061)

Wasnt there an article several months back on /. about how they can tell what radio station drivers are listening to?

Re:Demographics (0)

Anonymous Coward | more than 10 years ago | (#8845080)

They'll just have it read the RFID tag they had implanted in everyone's heads a few years back.

Advertising/Subvertising (2)

ratherpedestrian (764909) | more than 10 years ago | (#8845062)

A pre-digital era subvertising guide [uhc-collective.org.uk] . Imagine the opportunities on a subverted digital board.

Re: (-1)

seaswahoo (765528) | more than 10 years ago | (#8845065)

So how long til we see this [sodamnfunny.com] ?

...or any of those other famous blunders with Microsoft Windows error screens on large publicly-viewed digital billboards...

The OS (5, Funny)

Paladin144 (676391) | more than 10 years ago | (#8845067)

Hopefully it will be running on Windows Me. That way, most of the time we won't be distracted by the blue screens (of death). The color might even be soothing.

HAHAHAHAHAHA!!!!! (-1, Flamebait)

Anonymous Coward | more than 10 years ago | (#8845073)

HAHAHAHAHAHAHA!!!!!!!!!!!!!

A JOKE! About Windows!!!!!!!!

Crashing!!!!!!!!!

roflmaootf!!!!

you sir, just made my day a happy one!

thx so much!

Been there, done that. (1)

Shurhaian (743684) | more than 10 years ago | (#8845068)

Didn't anybody see Short Circuit 2?

Okay, that was a text marquee and not a billboard as such, but nevertheless...

Re:Been there, done that. (0)

Anonymous Coward | more than 10 years ago | (#8845195)

Didn't anybody see Short Circuit 2?

Okay, that was a text marquee and not a billboard as such, but nevertheless...


One time there was this movie and there was an asteroid and it was going to hit earth and everyone was probably going to die and they had a year before it would happen and they tried to figure out how to stop it and there were these guys and the got in a space ship and they went out to the asteroid and they drilled a hole and they put a bomb in it and a bunch of people on the asteroid were killed heroically and in the end the plan worked and the asteroid missed earth and nobody on earth died and all the dead spaceship guys were heroes.

Anyway, I am pretty sure this is the government's plan should any asteroids be found to be on a collision course with earth.

I can't wait to hack one (4, Funny)

teamhasnoi (554944) | more than 10 years ago | (#8845070)

with a .22.

It's about time the common man can let Clear Channel know how they feel.

Re:I can't wait to hack one (3, Funny)

Anonymous Coward | more than 10 years ago | (#8845151)

The Telco EQ is 'designed' to not be damaged by a .22 round. If CC follows a similar design idea, you won't get too far with your .22.

If you plan on 'reprograming' CC eq, I'd suggest a .308 or for the serious 'reprogrammer' - the 50 cal.

I know the .308 and the .243 rounds will put a hole in a 1/4 inch hunk of plate steel, and will dent 3/8 inch. I have no idea what a 50 cal will do....

Re:I can't wait to hack one (1)

kormoc (122955) | more than 10 years ago | (#8845251)

I have no idea what a 50 cal will do....
This might give you some better understanding:
http://www.biggerhammer.net/barret t/video/

Re:I can't wait to hack one (0, Troll)

Anonymous Coward | more than 10 years ago | (#8845219)

You blokes want to silence Clear Channel because you disagree with them? Isn't that, um, what you guys accuse your government of doing?

Cunt. Stupid, hypocritical cunt.

I don't encourage such (4, Funny)

KalvinB (205500) | more than 10 years ago | (#8845264)

an unlawful act.

But if you're going to do it anyway, take a video camera.

Ben

All your base are belong to us. (1)

qualico (731143) | more than 10 years ago | (#8845071)

I think we all know what the hacker will write. :->

allyourbasearebelongtous.info

Windows Error messages (5, Interesting)

Gary Destruction (683101) | more than 10 years ago | (#8845084)

I saw a site that had pictures of digital billboards with Windows Error messages on them. This is the picture I saw [nerdsrus.com] , although I can't remember the original site. It's not a crash but apparently, someone's missing a driver disk.

Re:Windows Error messages (-1)

seaswahoo (765528) | more than 10 years ago | (#8845113)

What about this one [irc.rsh.nl] ? ...or

A possible reason (1, Informative)

Anonymous Coward | more than 10 years ago | (#8845096)

Here in Indianapolis, a freeze has been placed upon creating new billboards - not unlike liquor licenses. Of course, that means some cry foul and claim they can't put up their material. What it does, just like liquor licenses, is raise the value of existing ones.

As far as most existing digital boards, I've seen some and they seem to be mostly like Amber alerts or something simple telling you about a blocked entrance ramp three miles ahead.

This is Funny (5, Interesting)

Bruha (412869) | more than 10 years ago | (#8845108)

My dad's a truck driver and keeps a laptop with a 1xRTT card in but also uses his WiFi card when at truck stops. When he was drivng through Utah he kept picking up a SSID and since I setup his wifi equipment he calls me asking what the hell is this SSID he kept picking up and goofing his connections whenever he stoped somewhere to access the net.

Turns out it was a billboard company in Salt Lake who after I contacted them really didnt care that they're systems were out there broadcasting their SSID's and assigning people's laptops a friggin IP!!

I'm curious if someone's managed to redesign a few billboards out there.

Re:This is Funny (2, Interesting)

Halfbaked Plan (769830) | more than 10 years ago | (#8845141)

I'm curious if someone's managed to redesign a few billboards out there.

A far more interesting hack would be to 'Own' the billboard and be able to grab ahold and do things to the machines of people driving by. If the billboard is assigning an IP it should try to do something with all those nice machines, afterall.

Re: This is Funny (5, Funny)

Black Parrot (19622) | more than 10 years ago | (#8845212)


> > I'm curious if someone's managed to redesign a few billboards out there.

> A far more interesting hack would be to 'Own' the billboard and

...use them to DDoS ClearChannel.

Re:This is Funny -- +5 Interesting (2, Funny)

rjamestaylor (117847) | more than 10 years ago | (#8845160)

Damn moderators can't get anything right!

:)

Re:This is Funny (1)

krosk (690269) | more than 10 years ago | (#8845222)

wow! free internet on the highway!! that'll make those long road trips through utah a lot shorter!! maybe this billboard thing isn't a bad idea after all?? i could deal with the billboards if they provided me free internet on my cross country trips...

Yeah (2, Funny)

jeffster10304 (770716) | more than 10 years ago | (#8845110)

Just what people need, a TV on the roadside.... I think the real question is how long before they start showing Survivor on them ;)

Synergy with radio (4, Interesting)

LostCluster (625375) | more than 10 years ago | (#8845116)

Clear Channel can get a pretty good idea who's driving at any hour a day based on adding up the radio listening data... they can do supplemental surveys to subtract out at-work listeners so that they only count in-car listeners to figure out what the demographic that's going to pass their billboards at each hour of the day will be.

Their killer app will be to link together packages that promise to reach a certain number of impressions to a given demographic.. based on who's expected to drive by at the hours that the given ad is up. That's what ad buyers really want, is to only count the people who are likely to consider buying the product being pitched... everyone else doesn't count. Doing it this way, they'll be able to get more milage out of their existing boards.

BSOD (0, Redundant)

fiddlesticks (457600) | more than 10 years ago | (#8845125)

There'll be a regular showing of 'BSOD', followed by a film at 11

Real posters/ (billboards) don't crash

Re:BSOD (0)

Anonymous Coward | more than 10 years ago | (#8845265)

Actually, i think real poster.... (buffering... buffering... buggering... buffering...)

Why do you think they call them BillBoards, anyway (0, Redundant)

rjamestaylor (117847) | more than 10 years ago | (#8845127)

Digital BillBoards. Running Windows. Why else would they be called BillBoards, anyway?

But they're not new. There was a big one heading in to Seattle back in '98. And in Vegas I saw the digital marquee at the convention center with the Win2k Login screen saver bouncing around it. Really sad.

Are we programmable sheep? (0)

Anonymous Coward | more than 10 years ago | (#8845130)

I have never in my conscious life grasped how commercials are supposed to affect me.

What are all these brands of pads doing in my flat? I don't even have a girlfriend.
I rest my non-existant case.

Ooh! (3, Funny)

Anonymous Coward | more than 10 years ago | (#8845132)

Do ya think goatse.cx causes accidents?

Hack it? Not likely.. (1)

siberian (14177) | more than 10 years ago | (#8845134)

I've been waiting over two years for someone to hack the digital bb here in the Bay Area on the 101..

I think its all hardwired, need to social engineer your way into that one.

Re:Hack it? Not likely.. (1)

fenix down (206580) | more than 10 years ago | (#8845200)

Probably more "show up at 3AM with a ladder" engineering.

Perhaps... (-1)

igloo-x (642751) | more than 10 years ago | (#8845138)

I wonder how long before someone with lots of time on their hands hacks into the system and starts tampering with the messages

If they chose Microsoft products, it shouldn't be too long!

Tampering eh? (1)

edunbar93 (141167) | more than 10 years ago | (#8845143)

I can't wait to see a big billboard with the message "0\/\/N3d by c0D3c!" on a background of the playboy centerfold of Pam Anderson, during rush hour.

Makes one wonder how tight the security will be after that! :)

Driver has seizure....... (2, Interesting)

www.fuckingdie.com (759660) | more than 10 years ago | (#8845157)

due to stupid blinking ad on stupid electronic sign.

I think that there, perhaps, should be a strict limit on how many different types of distractions a driver can be legally exposed to before it is no longer their fault when they crash. This could be a sort of self solving problem, whereby advertisers will not advertise in high accident locations due to legislation saying that they are in fact responsible for the accidents in said locations.

I also happen to agree very strongly with the school of thought that DVD players in Vehicles should not have screens in a location visible to the driver, PERIOD. There should not even be a discussion on this, it is just stupid. Would you put a strobe light on your steering wheel and drive at night with it on? Probably not, but I guarantee that there is someone out there stupid enough to try it.

At any rate, there has to be a limit imposed on some of this at some point in the near future. It is a proven fact that aboslutely no profit driven business will regulate themselves at the cost of the bottom line, whether it means indirectly causing death in the mean time or not.

Re:Driver has seizure....... (1)

Bill_Royle (639563) | more than 10 years ago | (#8845261)

That's right - solve the problem with legislation. Hey, it fixed the spam problem, didn't it? Music piracy - fixed through the DMCA.

No - the only thing that'll sideline something like this will be vandalism.

Also, the last time I went down 880 near Hayward, I recall seeing one of these things. Wasn't distracting to me at all - perhaps because I was paying attention to what I was supposed to be doing: driving.

Point is - people should be paying attention to the road. Those that are distracted enough by signs to get into accidents... natural selection, perhaps?

Hackers dream... (1)

TyrranzzX (617713) | more than 10 years ago | (#8845164)

Just think of the possibilities...now we can play tetris across the entire globe for all to see!

Re:Hackers dream... (1)

TyrranzzX (617713) | more than 10 years ago | (#8845192)

Not to mention what someone with a silenced pistol can do to a bunch of signs...or a pair of wire cutters.

Re:Hackers dream... (2, Funny)

Anonymous Coward | more than 10 years ago | (#8845250)

Just think of the possibilities...now we can play tetris across the entire globe for all to see!

That is your hacker's dream? Christ, you might as well have said Atari's 'Tank' instead of Tetris. Me, I dream of a game of Pong on such devices. Everyone who has mastered intergalactic space travel, please raise your hand.

lots of time? (1)

dj245 (732906) | more than 10 years ago | (#8845167)

I wonder how long before someone with lots of time on their hands hacks into the system and starts tampering with the messages.

I hate clear channel. They have killed radio as a venue for listening for music. Maybe radio was going downhill before Clearchannel and before Clearchannel all the radio stations really did sound exactly the same; all top40 clones of each other, but Clearchannel lets me put a name on my hatred of radio as it stands today. Long live Clearchannel.

I wonder how long it takes for someone with lots of spray paint in their backpack to climb the billboard and spray all over the expensive sign?

I wonder what will happen next? (1)

illumina+us (615188) | more than 10 years ago | (#8845177)

Holographic overlay on the road in front of you perhaps? I think this technology is really cool. It can be extremely profitable for ad organizations because now they can reach multiple target audiences in a single day rather than just one. However, this, as well as most other technology, will probably be fairly insecure and we will most likely end up seeing blatantly rediculous messages while driving down the street or walking in a big city.

Not all bad (1)

Lord_Dweomer (648696) | more than 10 years ago | (#8845179)

I know its Clearchannel that is behind this, and that they are evil. However, digital billboards can save a lot of costs after as taking down and putting up new billboards. And it certainly gives room for more options, such as video, which may or may not be a bad thing depending on how distracted you and everybody else gets.

If they Hack it..... (2)

Q-Mont (761460) | more than 10 years ago | (#8845182)

They would do this [boners.com]

My new.. (2, Funny)

msimm (580077) | more than 10 years ago | (#8845193)

wide screen TV! And to think in the eighties I thought it was cool to steal strobing roadside lights!

Cheap digital picture frames! Whoot!

;-)

News... (2, Interesting)

NEOtaku17 (679902) | more than 10 years ago | (#8845214)

I take it no one here has ever been to Japan?(Specifically Tokyo witch is cluttered with the things)

Time to drag out this old chestnut: (-1, Offtopic)

This Old Chestnut (759273) | more than 10 years ago | (#8845216)

1. Become giangantic multinational corporation.
2. ???
3. Profit!!!!

Car Crashes (0, Redundant)

Moocowsia (589092) | more than 10 years ago | (#8845268)

Imagine how many car crashes this is going to be responsible for. It will be like trying to watch TV and drive at the same time. Yay.
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