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Google Launches Web Traffic Analysis Service

ScuttleMonkey posted more than 8 years ago | from the walking-the-fine-line-between-free-and-advertising dept.

Google 247

segphault writes to pass along that Ars Technica has an interesting article about the recently released Google Analytics. Analytics is Google's new traffic analysis service that helps you to know everything from "how your visitors found you [to] how they interact with your site." Analytics is also built to integrate with AdWords if you are already utilizing that service.

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developers developers developers (-1, Troll)

Junktouch (930372) | more than 8 years ago | (#14026073)

Last winter when I was working at Starbucks, a blue collar kind of guy walked in and says "I want a coffee". Confused by this, I flipped up my shades, looked him straight in the eyes, and said "CAPPUCHWHAT??" and jumpkicked him into the espresso grinder.  I then high fived each member of the famous punk band "Sum 41" and rode off on my Vespa.

Redeem yourself at #teens4christ. Thanks for reading this.

Re:developers developers developers (0)

Anonymous Coward | more than 8 years ago | (#14026239)

must have key to join channel! GG

Site down already? (0, Redundant)

xero9 (810991) | more than 8 years ago | (#14026082)

Seems it got /.ed before it even went live

Re:Site down already? (1)

isotropique (635117) | more than 8 years ago | (#14026292)

It looks like only the US English server is on maintenance. If you know another language than English, which is mandatory nowadays, you can explore Google Analytics and give it a try.

Re:Site down already? (1, Interesting)

OldeTimeGeek (725417) | more than 8 years ago | (#14026383)

Knowing a language other than English is mandatory? When was that?

Guess I missed the email...

Re:Site down already? (1, Funny)

QMO (836285) | more than 8 years ago | (#14026512)

You didn't miss it. It was in both Esperanto and Yapese.
I had to get someone to translate it for me.

It got dugg first (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026368)

Slashdot might as well just mirror the submissions on digg.com, that way they don't have to keep dealing with the embarassment of posting "me too" stories well after they've been dugg.

How visitors found this (5, Funny)

Anonymous Coward | more than 8 years ago | (#14026083)

Slashdot! See, you don't need to be Google to do this.

Re:How visitors found this (1)

igny (716218) | more than 8 years ago | (#14026238)

I thought the porn sites would be their toughest critics [google.com] .

slashdotted... (1)

alexandreracine (859693) | more than 8 years ago | (#14026379)

How to say politely that your website is slashdotted?

"Currently Undergoing Maintenance

Google Analytics reporting is currently undergoing maintenance and will be available shortly. Your site traffic is being logged and you will be able to see the data after system maintenance has concluded."

Re:slashdotted... (1)

diegocgteleline.es (653730) | more than 8 years ago | (#14026510)

This software was bought from another company so I'm not suprised at all that it doesn't scales how all the rest of google services (which unlike this service should be based in the "power" of the google cluster) do

interesting acronym... (4, Funny)

0110011001110101 (881374) | more than 8 years ago | (#14026086)

GAS.... as in more hot-air from the friendly neighborhood Googledot.

Slashdotted (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026102)

Even google, succumbed to the ./ effect. Ever since this was on tweakers.net I tried to see, but the response is been getting less and less.

Urchin (5, Insightful)

pubjames (468013) | more than 8 years ago | (#14026106)


Did they do this based on their acquisition of Urchin? Are Urchin staff now working on this instead? Does this mean the death of Urchin software?
 

Mod me down. (0, Offtopic)

pubjames (468013) | more than 8 years ago | (#14026127)

Yes, yes, I'm an idiot. I should have RFA...

Re:Mod me down. (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026209)

Don't condemn yourself. The sheep moderators mod up anything that seems relevant and on-topic. Do you actually think they RTFA themselves?

Re:Mod me down. (5, Funny)

Ohreally_factor (593551) | more than 8 years ago | (#14026555)

You think you're an idiot? I was hoping this would help my morning commute!

for the slashdotted crew (5, Informative)

0110011001110101 (881374) | more than 8 years ago | (#14026113)

Google has officially launched Analytics, a robust new web analysis system that provides site owners with traffic metrics and massive amounts of useful marketing data. Based on technology originally developed by a Californian company called Urchin that Google acquired in March, Analytics integrates with Google's popular AdWords system, and will vastly improve the quality and quantity of data provided to existing AdWords users. Those of you that don't use AdWords can still use Analytics by adding a simple javascript snippet to your web site.

Analytics features an elegant user interface that leverages modern web technologies like Flash and DHTML. Although it seems a little rough around the edges (the Flash components don't display correctly in Firefox on my Linux system) the service is moderately impressive. It can export data in several formats, including XML and CSV. With Analytics, you can determine where your visitors are coming from, which links on your site are getting the most hits, how long the visitors spend on various pages of your site, and more:

Learn how visitors interact with your website and identify the navigational bottlenecks that keep them from completing your conversion goals. Find out how profitable your keywords are across search engines and campaigns. Pinpoint where your best customers come from and which markets are most profitable to you. Google Analytics gives you this and more through easy-to-understand visually enhanced reports.

It is still relatively difficult to get a good feel for the usefulness of the system at this point, but with over 80 pre-built reports, support for interactive report construction, and tracking for countless attributes, the amount of data it provides is downright prodigious. In addition to providing critical marketing data, it also tracks browser features so that web developers can make informed design decisions. Analytics will tell you the screen resolution and connection speed of your visitors, as well as whether or not their browsers support Flash and Java. Flash-rendered graphs are provided with each data collection so that you can get a quick visual overview.

Although it may not be especially useful compared to some of the critical features, the geographical map overlay is probably one of the coolest features. Analytics will generate a Flash-based map of the world that shows you which regions your traffic comes from. You can click individual regions to get additional statistics, and you can use Flash's built-in zoom feature to get a closer look at specific locations.

The site overlay mechanism is one of the other particularly interesting features. It will superimpose click statistics on top of your actual page so that you can (hypothetically) see what people are clicking just by browsing your site. During my experiments with Analytics, I had some trouble getting the site overlay feature to work correctly. Clicking the individual links in the site overlay caused the Analytics start page to load in the iframe rather than the actual content.

Analytics fits perfectly into Google's advertising platform and business model. Despite the bugs (which may be specific to Linux or Firefox) Google's newest service looks powerful and comprehensive. The value of the features and the benefits of AdWords integration will probably be more than enough to convince site owners to use AdWords rather than a competing service.

And The Best Part Of It Is... (5, Funny)

RobotRunAmok (595286) | more than 8 years ago | (#14026516)

It's a Totally Free Service!!

(You just have to pay Google if you DON'T want them to track every little thing about you.)

warning to Slashdot (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026120)

Warning to Slashdot -- you're getting beat on every interesting story by digg.com by hours and days.


If you're not careful Slashdot will go the way of the do do within weeks.


Innovate or perish.


Truly Cowardly Anonymite

Re:warning to Slashdot (5, Interesting)

Kosmatos (179297) | more than 8 years ago | (#14026294)

Don't be ridiculous... Being the first site to post a story is not what Slashdot is about. Its about the comments posted on the story by the users. Great stuff like the "In Soviet Russia" jokes, the "5. Profit!" responses, the Open Source fanatics with their twisted mentality, the Microsoft-haters with their ridiculous love for Linux, the Apple-bashers who don't know what they are talking about.... :)

Re:warning to Slashdot (0)

Anonymous Coward | more than 8 years ago | (#14026786)

HEHE!

Re:warning to Slashdot (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026570)

Digg is full of idiotic discussion, it's worse than Slashdot. Barely anyone uses the moderation there. The non-threaded discussions also lick balls. You clearly envy Slashdot's cock.

Notice how nobody posts on digg when /. gets a story first?

Urchin (3, Insightful)

mysqlrocks (783488) | more than 8 years ago | (#14026123)

When I heard that they had purchased Urchin back in March I was wondering how long it would be before they came out with a service like this. I'm sure this will be a lot better than a lot of those free "stat counter" services out there.

shameless MS plug? (2, Funny)

0110011001110101 (881374) | more than 8 years ago | (#14026135)

FTFA - Despite the bugs (which may be specific to Linux or Firefox) Google's newest service looks powerful and comprehensive.

What's this all about? How did M$ infect my daily dosage of Slasdot/Google news?

Re:shameless MS plug? (2, Insightful)

ZachPruckowski (918562) | more than 8 years ago | (#14026440)

The concept behind that line seems to be a disclaimer. He doesn't want to get sued for saying that there are bugs, which there aren't, but isn't sure where the errors come from. So he is saying "Hey, there are bugs, but they could be Google, or Linux, or Firefox, or some combination of them", which seems fundamentally sound from a CYA perspective. It isn't a straight M$ plug either. The bugs could be caused by google, and there are more alternatives to Linux and Firefox than Windows + IE. The author simply didn't have the time or resources to check it on all 10-15 browser/OS combinations, and is noting what he used.

Digg.com (-1, Offtopic)

neoform (551705) | more than 8 years ago | (#14026144)

Seems to me every story that appears on slashdot these days was on digg.com yesterday..

Re:Digg.com (-1, Offtopic)

mysqlrocks (783488) | more than 8 years ago | (#14026178)

Well this may be the case there are two things to consider: a) Does everyone who reads slashdot read Digg? b) Digg has a lot of content to sort through - so what if slashdot plucks a few things that they think slashdot readers would be interested in so we don't have to sort through all the other garbage?

Re:Digg.com (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026214)

It's about even who has stories first. See Digg vs. Dot [diggvsdot.com]

Re:Digg.com (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026217)

In all seriousness, in the past couple of weeks Slashdot has become by *secondary* source for technie/geek news.


Digg.com is simply beating Slashdot by hours and days -- and have a lot more stories to boot.


Slashdot must innovate now, or they will be dead within weeks.


Anonymite

Re:Digg.com (1)

0110011001110101 (881374) | more than 8 years ago | (#14026236)

Anybody have the definitive list of tech/geek/info websites out there? I am occasionally hearing about interesting sits through this fashion (complaining that they beat /. to the punch) and I always enjoy the site after browsing it.. but I'd like the end all, be all list please...

Big Brother-esque (again) (5, Interesting)

Oscaro (153645) | more than 8 years ago | (#14026152)

Ok, so the service works by adding a snippet of code into your web-pages. Then google registers when someone arrives on that page, where he came from, and lots of other data. So google watches everything, it knows what kind of people visits your site and thus knows a lot both about the site and about the visitors.

I know google has always been concerned about "legitimate" use of their data, but this is somehow frightening...

Re:Big Brother-esque (again) (5, Informative)

oever (233119) | more than 8 years ago | (#14026242)

Not only that. It's worse. The snippet of code is javascript.

This means that the added code has the ability to change the look of the page completely. If at any time Google decided that all web pages should have the word Microsoft replaced by Google, they could do this by adding an onload function to the javascript code that is added to all web pages using this service.

Re:Big Brother-esque (again) (4, Funny)

Anonymous Coward | more than 8 years ago | (#14026300)

If at any time Google decided that all web pages should have the word Microsoft replaced by Google
So you can read: *Google* is a monopoly that uses evil techniques to dominate die market.

Re:Big Brother-esque (again) (5, Insightful)

Pieroxy (222434) | more than 8 years ago | (#14026711)

Well, when I do service my car, the garage has a full access to everything in the car. They could put a tracker and I wouldn't notice it in a century.

It is a question of trust. If you decide to use their service, you will need them to have access to your pages (through JavaScript). If you don't trust them, just don't subscribe.

My DSL Provider has a lot of information about myself as well, and I trust them with it. If my trust vanished, I'd switch (well, in France you have actually a lot of choice).

My bank ... well, I think you get the point.

Re:Big Brother-esque (again) (5, Interesting)

Crayon Kid (700279) | more than 8 years ago | (#14026302)

It's extra-ugly in this case, since you're practically begging for an XSS security hole. Yeah, I know, it's Google we're talking about here, the ones with the motto "Do no evil". Right, that makes me trust them completely (rolls eyes).

Executing someone else's JavaScript on your website means begging for trouble. JavaScript can install handlers to watch everything the visitor is doing, can read, create and modify cookies, can nose through that window's or tab's visited page history. Let's not talk about truly evil stuff such as inspecting content on the pages, overlaying links and buttons or injecting content.

I'm sorry, no matter how much of a white in shining armor Google is, not sane webmaster should willfully inject foreign JavaScript on his website.

PS: and before anybody replies that you can download the urchin script and see what it does, let me ask if you're willing to monitor it constantly.

Re:Big Brother-esque (again) (1, Interesting)

Anonymous Coward | more than 8 years ago | (#14026733)

quote: Executing someone else's JavaScript on your website means begging for trouble. JavaScript can install handlers to watch everything the visitor is doing, can read, create and modify cookies, can nose through that window's or tab's visited page history. Let's not talk about truly evil stuff such as inspecting content on the pages, overlaying links and buttons or injecting content.

You sure about that? I thought that javascript from another host isn't trusted and because of such won't be able to modify objects on the including page. Things like cookie modification is only allowed within the domain so unless google can spoof domains they'll only modify google.com cookies.

Your concerns are valid but it's not possible to do something truly malicious.

Re:Big Brother-esque (again) (0)

Anonymous Coward | more than 8 years ago | (#14026777)

Of course, the question is what their definition of 'evil' is.

Re:Big Brother-esque (again) (0)

Anonymous Coward | more than 8 years ago | (#14026798)

I'm sure you could check out the urchin javascript to make sure its ok, then set up a cron job to periodically check it for you and let you know if its changing...

but then what if they are changing it for everyone *except* you?

No different than Google ads. (5, Insightful)

brunes69 (86786) | more than 8 years ago | (#14026336)

If you have a Google ad on your page you are already giving them all this information.

Re:Big Brother-esque (again) (0)

Anonymous Coward | more than 8 years ago | (#14026346)

So how is this different from DoubleClick [doubleclick.com] ?

Re:Big Brother-esque (again) (2, Insightful)

Anonymous Brave Guy (457657) | more than 8 years ago | (#14026491)

Asketh the AC:

So how is this different from DoubleClick?

Well, obviously DoubleClick are evil. Google do no evil, so this time it's completely different, and it's OK to run someone else's JavaScript on your web site.

</sarcasm>

Re:Big Brother-esque (again) (2, Insightful)

batknight23 (929214) | more than 8 years ago | (#14026385)

Frightening indeed. One large entity--whether it be a corporation or a government--collecting massive ammounts of data scares me to no end...

Further thought to chew: Once Google has eaten all the worlds content, secrets, and privacy... Government(s) will (are?) have a field day getting court orders to tap that index in new and ever more creative ways.

Re:Big Brother-esque (again) (2, Insightful)

decipher_saint (72686) | more than 8 years ago | (#14026386)

Isn't that the point of this service; detailed information gathering?

This is no different from many other counter services already provided on the web (well, it has more robust reporting considering it's free).

I do loathe the fact that it's a remote JS file, that has to change.

Re:Big Brother-esque (again) (1)

diegocgteleline.es (653730) | more than 8 years ago | (#14026551)

perhaps someone who can read Javashit scripting code can decipher it for us [google-analytics.com]

Re:Big Brother-esque (again) (5, Interesting)

digidave (259925) | more than 8 years ago | (#14026717)

Yes, the potential to do evil is there, but all the best web traffic analysis programs operate in a similar way. For one thing, if you're selling advertising on your web site very few advertisers will take your web logs seriously since they're not at all independent and can be faked easily. For another, web logs for a popular web site are difficult to manage. Before switching from Apache's logs to Red Sheriff (works with Javascript like Google Analytics) I had to deal with about 1GB/day of logs. So what happens when I want to build a year over year chart? Hmmm... 730 GB of logs is a bit hard to work with, especially in 2001 with no 500 GB hard drives, so I had to do monthly reports for each year then paste the results into a spreadsheet to build charts. That took me many times longer than if I could have just generated a report from all the logs.

Big brother and all, this is still the best way for a lot of people to manage their web traffic logging. Before selecting a company to work with, read their privacy policy.

no question (-1, Redundant)

doyoulikegoatseeee (930088) | more than 8 years ago | (#14026156)

i think its safe to say google is not the knight in shining armour. google is indeed evil(tm). what's next?

Oddest Terms of Service (5, Interesting)

mir (106753) | more than 8 years ago | (#14026160)

From the Terms of Service: The Google Services are made available for your personal, non-commercial use only.. Doesn't this reduce slightly the usefulness, or at least the potential audience, of the service?

I am sure that's a mistake, but that prevents me from using the service for anything useful right now. Or even from testing it.

Doubt it's a mistake (1)

pubjames (468013) | more than 8 years ago | (#14026373)

I'm sure they are going to start charging for this service in the future if you are a company.

Re:Doubt it's a mistake (1)

yerfatma (666741) | more than 8 years ago | (#14026812)

Are you sure? Isn't this a good way to drive people to buy AdWords? It seems more likely this is a concerted effort that came out of the realization people who actively track their web statistics in a meaningful way are people who spend more money on ads. Which is the chicken and which is the egg is a question left to Google in this case.

Re:Oddest Terms of Service (1)

ccozan (754085) | more than 8 years ago | (#14026428)

I think they mean, you cannot offer this service in a commercial way (i.e., selling the stats), but each webmaster ( or the company behind that) can use this data only for their own needs ( personal ).

From the TOS (5, Informative)

carguy84 (897052) | more than 8 years ago | (#14026540)

Personal Use Only The Google Services are made available for your personal, non-commercial use only. You may not use the Google Services to sell a product or service, or to increase traffic to your Web site for commercial reasons, such as advertising sales. You may not take the results from a Google search and reformat and display them, or mirror the Google home page or results pages on your Web site. You may not "meta-search" Google. If you want to make commercial use of the Google Services, you must enter into an agreement with Google to do so in advance. Please contact us for more information.

Re:Oddest Terms of Service (1)

Slashdoc Beta (925619) | more than 8 years ago | (#14026579)

That is pretty strange; I wonder what they mean. For example, would running AdSense on your blog be considered commercial?

Re:Oddest Terms of Service (1)

mir (106753) | more than 8 years ago | (#14026833)

This is covered by the sentence in the introduction: As used in this agreement, "Google Services" does not include the Adwords or Adsense programs. But note that Analytics is not (yet?) excluded.

c'mon (2, Interesting)

Douglas Simmons (628988) | more than 8 years ago | (#14026185)

Registrars especially have pushed gimmicky "features" on domain buyers that people could otherwise get with a phonecall to their ISP or typing apt-get install webalizer. As far as tracking the way people "interact" on your site, without a google ad on every page or some script I don't see how they can track user behavior on the site (IE which paths through the site are most popular) beyond timing the first and last load of a page with an ad on it. OTOH most of these potential customers or users of this feature don't have my skills. It just raises the whole issue of whether or not google's still a strong buy at 393/share.

Re:c'mon (1)

FooAtWFU (699187) | more than 8 years ago | (#14026208)

without a google ad on every page or some script I don't see how they can track user behavior on the site

You just answered the question: some script on every page. What's so hard about that? Maybe you just don't have the skills of Google's potential customers for this feature.

Is this the future of google? (5, Insightful)

Anonymous Coward | more than 8 years ago | (#14026201)

This looks like google is relying less and less on their PageRank algorithm and more and more on data that they spy from users.

It seems to me that the page rank is too easilly manipulated so they are resorting to the alexia toolbar method.

Already they are pusing their toolbar hard (even for firefox where is has limited appeal). This says even more to me that they are using the stats from the toolbar and now these stats to monitor user browsing behavior, which it will use to better their search results.

Re:Is this the future of google? (1)

GweeDo (127172) | more than 8 years ago | (#14026558)

This makes perfect sense to me. Why base the "value" of a page off something you hope is right rather than off the actualy browsing trends of people.

Rather this than rely on DMOZ etc. (2, Insightful)

Anonymous Brave Guy (457657) | more than 8 years ago | (#14026585)

Disclaimer: I'm as sceptical as the next guy about having any big organisation collecting massive amounts of data about some area of the Internet, and Google are clearly the biggest potential abusers of that information.

However, right now the text that appears for a web site I help to run if you find it in Google isn't written by either Google or us, it's written by some anonymous editor at DMOZ. Those editors are notorious for not giving a damn what the webmasters of sites they link to (or don't link to, or link to but misleadingly) think; indeed, we have been blocking all referrals from DMOZ with a 403 since they rejected an update request that by their editor's own admission was in both their readers' interests and ours.

Moreover, whether or not you're listed on DMOZ seems to have an absurd effect on your site's PageRank. It would be a welcome change for Google to construct their index independently, using only their own analysis of relevant factors directly related to the site in question, rather than relying on outside sources with dubious ethics.

Re:Is this the future of google? (1)

Rekolitus (899752) | more than 8 years ago | (#14026838)

Perhaps Google will buy StumbleUpon [stumbleupon.com] next.

Use this to improve search (5, Interesting)

G4from128k (686170) | more than 8 years ago | (#14026218)

If Google can tell how people react to a site, then it could use the data to affect pagerank. Sites that people bail from would lose pagerank and sites that people stay in and explore would gain page rank. Of course, Google would need some scheme for filtering out scam data where an SEO tries to make their site look interesting or make a competitor site look uninteresting by faking the behavior of visitors.

spamming (0)

Anonymous Coward | more than 8 years ago | (#14026230)

Since this service tracks "how users got to your site", I wonder if it includes filters to combat referer spaming [wikipedia.org] . Most web statistics packages (such as webalizer and awstats) are still easy targets.

Welcome to 1993! (2, Funny)

Anonymous Coward | more than 8 years ago | (#14026246)

Those of you that don't use AdWords can still use Analytics by adding a simple javascript snippet to your web site.
Gee, that's just what I need, another one of those broken odometers on my pages.

Privacy? (0, Flamebait)

maelstrom (638) | more than 8 years ago | (#14026288)

So now Google can read my e-mail, track my searches, track my social network, and track which websites I go to with one cookie? All of these were opt-in until this one. Interesting...

Google starting to slip? (5, Funny)

0110011001110101 (881374) | more than 8 years ago | (#14026293)

Is Google starting to slip? I hit the "Sign up >>" button within Google Analytics, recieved a Javascript error "Syntax Error" and have been waiting on a response page for 3 minutes now....

This just isn't the quality I'd expect from their team of PhD and mental masters...

Google if you're listening.. I have pages of code that throw syntax errors... scoop me up quick! I'm everything you're looking for and more!

Schnikeys we slashdotted google (2, Interesting)

0110011001110101 (881374) | more than 8 years ago | (#14026347)

This is from google after I timed out trying to sign-up:

Currently Undergoing Maintenance

Google Analytics reporting is currently undergoing maintenance and will be available shortly. Your site traffic is being logged and you will be able to see the data after system maintenance has concluded.

Re:Schnikeys we slashdotted google (2, Interesting)

mmkkbb (816035) | more than 8 years ago | (#14026416)

Yeah, it's been like that for an hour. I'm thinking I'll just stick with SiteMeter.

Try it again, it should work (0)

digitaldc (879047) | more than 8 years ago | (#14026409)

It worked for me

Giving the others a run for their money. (2, Informative)

---s3V3n--- (398159) | more than 8 years ago | (#14026320)

Well this should be interesting. For years I used NedStat Basic (now WebStats4U, what a lame name). Anyhow, this last September they changed their name and quietly changed their TOS. The TOS changs were mentioned in small type at the bottom of an email announcing the 'exciting' changes. The biggest change is they now had the right to put pop-ups and other crap-tastic forms of advertising on your site.

NedStat always seemed to be one of the better free analytic sites out there, with them starting to pup pop-ups on sites, I'd imagine a lot of people will happily switch away from them. And since one of the choices is Google, I'd imagine a lot will switch to Google.

*adds google-analytics.com to his hostperm.1* (0, Redundant)

Anonymous Coward | more than 8 years ago | (#14026324)

Is it just me, or is Google getting just slightly too ubiquitous? It really scares me across just how large a part of my online activities they can track me, and "do no evil" stands very little chance when faced with the Homeland Security goons. Lcukily there's SeaMonkey/Firefox/Mozilla: *adds the following line to his hostperm.1 file* host script 2 google-analytics.com (note that the spaces between those strings have to be tabs)

Re:*adds google-analytics.com to his hostperm.1* (4, Funny)

Cruithne (658153) | more than 8 years ago | (#14026837)

*adds the following line to his hostperm.1 file*

I know this is horribly wrong, but apparently i'm dyslexic... i read "hostperm" as "hotsperm".

Netcraft is dying... (-1, Redundant)

Anonymous Coward | more than 8 years ago | (#14026362)

Googlecraft confirms it...

AdWords attractiveness rising... (4, Funny)

Jugalator (259273) | more than 8 years ago | (#14026384)

Right after Microsoft leaked that memo where they're going to try enter the online ad market due to problems with their business strategies, Google pulls a rabbit out their hat to raise their AdWords attractiveness to new heights... Establishing their foothold further, before MS have even got their steam up. I can already hear things crashing in Ballmer's office. :-p

Flash based? (0, Troll)

smooth wombat (796938) | more than 8 years ago | (#14026418)

Analytics will generate a Flash-based map of the world that shows you which regions your traffic comes from.

What about those of us who don't use Flash? Why use Flash? Wouldn't it be just as easy to generate a table showing the same information?

Flash-rendered graphs are provided with each data collection so that you can get a quick visual overview.

See my previous question above.

Seems like Flash is the new blink tag.

Re:Flash based? (1)

TaylorTAP (861647) | more than 8 years ago | (#14026513)

Umm last time I checked more people had flash installed then Internet Explorer. With a 98% userbase I imagine if you don't have flash you need to step into this century and do an update.

Re:Flash based? (0)

Anonymous Coward | more than 8 years ago | (#14026532)

Flash content is much more offensive than the blink tag but since this broken by design system appears not to log hits from people who have javascript disabled, the point is moot.

Re:Flash based? (1)

Cpyder (57655) | more than 8 years ago | (#14026776)

Analytics will generate a Flash-based map of the world that shows you which regions your traffic comes from.

What about those of us who don't use Flash? Why use Flash? Wouldn't it be just as easy to generate a table showing the same information?

Think of the target audience for this product: managers and marketing people. They drool over shiny graphs, and have certainly got flash installed.

I suppose they will provide hard numbers for the geeks and the financial people too, though I'm not sure about that (at the moment the site seems a bit slashdotted, so I can't check it out).

Graceful Slashdotting (4, Funny)

wordisms (624668) | more than 8 years ago | (#14026420)

Google Analytics

Currently Undergoing Maintenance

Google Analytics reporting is currently undergoing maintenance and will be available shortly. Your site traffic is being logged and you will be able to see the data after system maintenance has concluded.

Re:Graceful Slashdotting (2, Funny)

iLogiK (878892) | more than 8 years ago | (#14026759)

never thought i'd see the day...google being slashdotted...
i think that's one of the signs of the Apocalypse
get ready everybody...the end of the world is near

Re:Graceful Slashdotting (1)

jamminm (825793) | more than 8 years ago | (#14026863)

It was down earlier, before it was posted on slashdot. I got google's email notice of the new service at 2:30 this morning and checked it out earlier.

it seems to be in the really, really beta stage. (0)

Marie Antoinette (897101) | more than 8 years ago | (#14026427)

I tried to sign up for it, only to have the site crash on me halfway through.

Death knell for Web Side Story (4, Insightful)

Slashdoc Beta (925619) | more than 8 years ago | (#14026446)

This is the end of Web Side Story and similar analytics tools as we know it. Obviously webmasters will flock to Google's free (and probably superior) tools. Google simply takes the $400m market and redistributes the money back to publishers. Amazing.

Re:Death knell for Web Side Story (3, Interesting)

ostiguy (63618) | more than 8 years ago | (#14026859)

WSSI (Web side story) is currently down $2 to 15.99.

ostiguy

Microsoft (5, Funny)

pubjames (468013) | more than 8 years ago | (#14026449)


Coming to you from a couple of years in the future...

Today Bill Gates released a statement "Yes, Google is currently number one in traffic analysis, but at Microsoft we think their service is really basic and we've got some amazing web analytics software in development that will blow Google's out of the water. It's coming out soon... Yes, I know I said we were going to crush Google in search a while ago and we didn't but we're definately going to crush them in Traffic Analysis. Really. Please believe me. Hey, don't walk away I'm still talking! Why doesn't anyone fear me any more..?"

Here is the tracking code (-1, Redundant)

Anonymous Coward | more than 8 years ago | (#14026461)


and yes its urchin

http://google-analytics.com/urchin.js [google-analytics.com]

Google Watch would love it... (1)

FooAtWFU (699187) | more than 8 years ago | (#14026476)

I'm sure GoogleWatch loves this latest development: they now have to fear Google's stastics-gathering scripts on every page, in addition to the regular regimen of Google ads. I suppose a simple AdBlock filter with wildcards would work on the scripts readily enough, though.

Re:Google Watch would love it... (0)

Anonymous Coward | more than 8 years ago | (#14026729)

I suppose a simple AdBlock filter with wildcards would work on the scripts readily enough, though.
It's easier than that even, just add the following line to your hostperms.1 file (which can be found in your SeaMonkey/Firefox/Mozilla profile directory), and all script from this domain will be blocked from loading
host script 2 google-analytics.com
(Note that the spaces between those strings really should be tabs.) - I use this method extensively to get rid of all those stupid "intellitxt" inline ads.

Conflict of interest??? (1)

Ritz_Just_Ritz (883997) | more than 8 years ago | (#14026501)

Doesn't it strike anyone else that Google might have a conflict of interest in giving you unbiased analytics? Having a company who's claim to fame is directing visitors to sites on the internet (for a fee) might be inclined to bias analytic reports such that "your results were so much better after you paid for our ad ranking service." Paranoia?

Interesting tidbit in the TOS ... (5, Informative)

xmas2003 (739875) | more than 8 years ago | (#14026578)

Section 6 of the Terms of Service [google.com] has some interesting wording that may cause some sites to think twice about deploying this.

You hereby grant to Google and its wholly owned subsidiaries a limited license to use Your trade names, trademarks, service marks, logos, domain names and other distinctive brand features ("Brand Features") in presentations, marketing materials, customer lists, and financial reports. Further, Unless You notify Google otherwise in writing, Google and its wholly owned subsidiaries retain the right to identify You as a valued customer and optionally issue a press release that, at a minimum, discloses You have licensed the Product and that the Product is Your preferred web analytics package.

Re:Interesting tidbit in the TOS ... (4, Insightful)

md27 (463785) | more than 8 years ago | (#14026790)

All this says is they can say you use their service. I don't think you really need to worry since they won't proclaim you as a customer unless you're massive, like Microsoft or Yahoo or something they're not gonna care enough to talk about you.

you FAIL iZt!! (-1, Troll)

Anonymous Coward | more than 8 years ago | (#14026606)

What about google-behaviourpersonality analysis (0, Flamebait)

ACORN_USER (902686) | more than 8 years ago | (#14026667)

I remember a company named Search Space [searchspace.com] , a couple of years ago. I was talking to someone who worked there and they were firing all sorts of random data into neural nets and all sorts of hybrid emergent learning engines. The goal - well it was to detect and learn patterns of user behaviour, categorising these into good/bad actions. You wonder though, with so much info out there on your search habits, perhaps we'd be able to do the same thing as hand-writing analysis. Let a guy google for ten minutes and then assess his nature.

User:Bill Gates
Assessment:You are a power hungry, closed minded, egotistical b@stard. You ability to view the world without glasses which highlight you as the centre of all things is impaired. You goal is to dominate the world with substandard products. If it weren't for the legality of such things, you'd bomb the houses of every open source developer on the planet. You are also keen on donkies and young monkies dressed in bondage ware.

Last Week's technology.. (1)

Feint (135854) | more than 8 years ago | (#14026726)

And for all of you that have spent time and money re-writing your web site to use shiny new AJAX technology.. No more pages.. Only one hit it the google log.

I sure hope Google has a way toto get this to work that isn't too hard to integrate..

Man I wish I'd bought stock!!!!! (2, Insightful)

frankcow (925500) | more than 8 years ago | (#14026750)

This is honestly going to rock the world of web analytics. I've been dealing with some of the major vendors lately, this move will herald some serious changes in how they do business. I'm still struggling to understand the implications!!!

I noticed (1)

kurtis25 (909650) | more than 8 years ago | (#14026795)

I noticed this the other day. Blogger was running a little sluggish over my internet connection. One of the messages at the bottom was something about analytics-google.com. I checked it out but it gave me a Google splashed timed out message. I figured they were up to something like this when I noticed that. I figured they had already started to track movement on Blogger just because they can. I only hoped they would allow me to track it too. Just wait until they tie it into the search history.

No encryption here? (3, Insightful)

Michael Iatrou (681428) | more than 8 years ago | (#14026805)

Gmail will force you to use https but if you want to sign in to Google Analytics, you provide the same credentials with no encryption.

Yeah, I know: Pedantic (1)

Xarius (691264) | more than 8 years ago | (#14026846)

"Analytics is also built to integrate with AdWords if you are already utilizing that service."

Doesn't 'utilizing' mean using a tool for something other than it's intended purpose, i.e. "I utilised a screwdriver to prop the window open"?

Shouldn't the word be using?

In other news... (0, Redundant)

Tidal Flame (658452) | more than 8 years ago | (#14026848)

In other news, Google has announced that they are planning to have a service for each word in the English dictionary by mid 2007. Google Myxomatosis is on its way!

FIRS,T (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14026852)

get tough. i hope
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