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Firefox Commercial Contest

Zonk posted more than 8 years ago | from the go-spread-the-word dept.

Mozilla 112

Robbyboy writes "Mozilla announced an advertisment contest for the Firefox web browser, according to Information Week. They are asking Mozilla Fans to send them samples and the winners will receive prizes. The Contest is hosted at the Spread Firefox site" From the article: "Earlier this month, Mozilla launched the first phase of its Firefox Flicks campaign, which was a testimonial Web site in which fans could sing the browser's praise in short videos. To date, several dozen of the amateur clips, which vary widely in quality and have been submitted from more than 20 countries, have been posted on the site."

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112 comments

first boast (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14330798)

wirst post

i hope... (4, Funny)

know1 (854868) | more than 8 years ago | (#14330801)

....that they do an out takes / freaks release a la viral advert style that can't be traced to them. everyone knows those reality tv shows that are talent contests are funniest when the contestants fail

dupe (-1, Troll)

Anonymous Coward | more than 8 years ago | (#14330817)

I, for one, welcome our dupe overlords

dang... (-1, Redundant)

Anonymous Coward | more than 8 years ago | (#14330826)

I hope they do well... I love using firefox ^___^

humour is key (5, Insightful)

eobanb (823187) | more than 8 years ago | (#14330827)

seriously guys. how do you make something as arcane as auto insurance rates funny? you do it like Geico does. fact is, most people don't find what web browser they're using a terribly fascinating subject either. it might be hard for a lot of slashdotters to swallow, but one of the best ways to get people talking about Firefox is not throwing statistics at them or preaching about open source software. it's proper marketing. this is one of the reasons why Firefox has succeeded reasonably well so far versus, say, Opera. webmasters have 'get firefox' buttons on the bottoms of their web pages. taking it more mainstream would just be easiest, in my opinion, if a bit of humour was thrown in. i can't imagine what exactly it would be, but if you can make car insurance funny, you can make web standards funny too.

freedom is key too (5, Insightful)

H4x0r Jim Duggan (757476) | more than 8 years ago | (#14330937)

> preaching about open source software

I agree that preaching must be avoided, but not mentioning that it is free software [compsoc.com] is a false economy.

People who don't value their freedom will let it slip through their fingers. i.e. they will install a bunch of proprietary plug-ins, and over time, Firefox will become a platform for a set of non-free plug-ins for browsing the non-free WWW.

...but the preaching has to be removed. Freedom and community could be mentioned without an explanation, and at least the user would then have the option of investigating for themself.

In business terms, freedom is the software's "unique selling point".

Re:freedom is key too (0)

Anonymous Coward | more than 8 years ago | (#14331061)

> i.e. they will install a bunch of proprietary plug-ins, and over time, Firefox will become a platform for a set of non-free plug-ins for browsing the non-free WWW.

I am SO totally with you on that, but here's the thing I have discovered: people don't care. Well, they don't understand, but even if you explain, they don't care.

What they care about is: when they're friend sends them a "cool site" with some cute dancing bears or whatever, they must be able to see it.

That's it.

If it doesn't work, it's something wrong with their browser, period. From their POV anyway.

Having been on the net since 1983 myself, I am totally terrified of it becoming so proprietary and locked down and whatnot that all control is ceded to big companies that want to turn the web into "TV take 2". But I think it's going to happen - it's just a matter of time. There aren't enough of us, folks like you and me, left to matter. We used to be the majority, but we've been watered down by the clueless masses.

Re:freedom is key too (0)

Anonymous Coward | more than 8 years ago | (#14331085)

> when they're friend

God, I should proofread. That's awful. I'm not that illiterate, really!

Re:freedom is key too (5, Insightful)

Short Circuit (52384) | more than 8 years ago | (#14331102)

People don't value their freedoms.

Cases in point: Gun control, DMCA, PATRIOT Act, Copyright extensions, broadcast flag (you know it's going to pass), DRM (Sony's rootkit wouldn't have gotten press if it didn't introduce security holes), All those bits of PATRIOT II that got slipped into other bills...the list would go on and on if I had bothered to divide DRM and gun control into passed and pending legislation.

All you have to do is tug on their heartstrings, or put the fear of death in them, and they'll support whatever agenda you propose.

It's political micro-minorities and activist groups that end up defending their own rights. The "silent majority" doesn't silently support or silently oppose; It just doesn't care. :-(

Check back in 20 years, and see if I'm not right.

Re:freedom is key too (2)

evilviper (135110) | more than 8 years ago | (#14332030)

People don't value their freedoms.

Cases in point: Gun control, DMCA, PATRIOT Act, Copyright extensions, broadcast flag (you know it's going to pass), DRM (Sony's rootkit wouldn't have gotten press if it didn't introduce security holes), All those bits of PATRIOT II that got slipped into other bills...the list would go on and on if I had bothered to divide DRM and gun control into passed and pending legislation.

I can agree with you on all of those, except for gun control. Maybe you've heard of something I haven't, but the total extent of "gun control" is that you aren't allowed to purchase a fully automatic assault weapon, or a 50mm (anti-tank?) rifle in, eg. California. Does anyone honestly consider that a loss of freedom? I mean, freedom != anarchy

Re:freedom is key too (0)

Anonymous Coward | more than 8 years ago | (#14331200)

What good is "freedom" if you can't program ?

Re:freedom is key too (3, Insightful)

Epistax (544591) | more than 8 years ago | (#14331896)

Well, I think the commercial needs to have some like this, in huge letters:

"This ad is paid for through voluntary donations by very satisfied users."

Or the like. Just throw out a claim like that that no one can ever possibly match.

Not only humor (3, Interesting)

Pneuma ROCKS (906002) | more than 8 years ago | (#14330940)

I agree, on the Firefox Flicks globe, the videos I prefer are not the ones that talk about Firefox's features or "coolness", but the ones that are different and original. But there's plenty of other elements that are very appealing to people. For instance, I particularly liked a couple of videos from France, were some dude's little kids talk about Firefox. I don't even know what they're saying, but babies are cute, and the videos are cool to watch. Other stuff that sells: sexiness and puppies.

Hope somebody's taking note, I'm throwing gold at you, gold, I tell ya!

Re:humour is key (4, Interesting)

rtb61 (674572) | more than 8 years ago | (#14330949)

You think out of the box i.e. create a branding kit so that ISP's can readily rebrand firefox to be an ISP branded web browser (with a range of bookmarks and extensions etc. than have an affiliation with the ISP). Give larger commercial organisations an incentive to distribute and promote firefox. The ISP's can then use firefox and thunderbird to compete against MSN and AOL.

the Geico Layout Engine. (1)

EnronHaliburton2004 (815366) | more than 8 years ago | (#14330955)

Right! And we could honor an important part of the browser, such as the the Layout Engine [wikipedia.org]. We could model him after the Geico mascot, which is a lizard or an iguana or something... and then we could give him a name, like the "Geico Layout Engine".

Of course, saying "Layout", "Engine" and the name of an auto insurance company brings up some wierd images.

Re:humour is key (4, Funny)

cashman73 (855518) | more than 8 years ago | (#14331057)

Oh, my god! I've got really great news!!!! I just saved a whole bunch of my sanity by switching my web browser to Firefox!!!!

we all do dumb things... (2, Funny)

FooAtWFU (699187) | more than 8 years ago | (#14331259)

We all do dumb things. Using Internet Explorer doesn't have to be one of them.

I lost another sale to Ditech! (0)

Anonymous Coward | more than 8 years ago | (#14331128)

They should hire that fat guy.

Re:humour is key (2, Funny)

MoogMan (442253) | more than 8 years ago | (#14331746)

I think it's more important to state why it's so important to "upgrade". Why they cannot live without it. Something along the lines of:

Firefox: Less viruses, Less popups, Faster porn, Free!

Re:humour is key (1)

script_daddy (846338) | more than 8 years ago | (#14332045)

Well, funny can be good, but I think the Mozilla Foundation should be careful with selecting clips that are involuntarily funny. Most of the people that have sent in clips seem to be good-natured people that just want to "spread the word", not to become the next Star Wars kid. Could easily backfire.

Of course, that doesn't preclude me from making fun of them. Take a look at this guy [spreadfirefox.com] for instance. Evidently, he enjoys "firefuck". Now, I don't know what a firefuck is, but it sure sounds intriguing! Possibly the word Hemingway was looking for when he wrote the lovescene in "For Whom the Bell Tolls"..

Firefox strikes back... (4, Interesting)

Ruff_ilb (769396) | more than 8 years ago | (#14330829)

I find this a much better idea than the opera-user-photo concept. I hope they release all the best submissions. They could be quite amusing.

Re:Firefox strikes back... (1)

hkmwbz (531650) | more than 8 years ago | (#14332060)

"I find this a much better idea than the opera-user-photo concept."
Why?

Firefox Flicks doesn't exactly seem to be a huge success. I don't see it mentioned anywhere except on Slashdot a couple of times.

Firefox: The internet as it should be (1)

Azreal (147961) | more than 8 years ago | (#14330853)

(Night time, Opening shot of sky above neighborhood)
(Pan in window showing various people in front of computers)
(Cue music "The Internet is for porn - Avenue q") ...

Get high first (1, Funny)

Anonymous Coward | more than 8 years ago | (#14330854)

Remember that Apple hippy chick?

"Beep, beep, beep."

Re:Get high first (2, Interesting)

John Nowak (872479) | more than 8 years ago | (#14331495)

Damnit, I was just switching to Mail.app, and I thought that read "Asian hippy chick". I nearly broke my command and tab buttons...

Rawrr... Asiian hippy chicks... mmm...

Dupe (-1, Redundant)

Anonymous Coward | more than 8 years ago | (#14330868)

When it's posted twice, it has to be good!

"Daddy, the computer stopped working" (3, Interesting)

Animats (122034) | more than 8 years ago | (#14330877)

LIVING ROOM, EVENING
Father, mother, daughter, desktop computer.

Daughter: "Daddy, the computer stopped working"

TRACK to Daughter walking to computer with Father following.

CUT to computer screen. Screen full of blinking ads and popups. Hint of pornographic content, but not directly on screen.

Daughter: "Can you fix it?"

Father: "I'll try"

Father sits down at computer.

CUT to side view of Father at computer, illuminated by glow from screen.

FADE to side view of Father at computer, looking at screen, intermittent typing.

Daughter (offscreen): "Is it fixed yet".

Father: No, not yet.

FADE to side view of Father at computer, head in hands.

Daughter (offscreen) "I need the computer to do my homework".

Father (annoyed): "I'm working on it".

Mother: (offscreen): "Honey, is this going to take long"? ...

Re:"Daddy, the computer stopped working" (1)

drsquare (530038) | more than 8 years ago | (#14330902)

That would be the worst advert in the world.

Re:"Daddy, the computer stopped working" (0)

Anonymous Coward | more than 8 years ago | (#14330944)

Not if a fully 3D rendered CGI version of the Mozilla dinosaur leaps out of the screen and eats the upper half of the father.


Oh right - it's firefox now.. Hmm - how about a red fox jumping out of the screen stealing a chicken and jumping back in then?


Argh - who ever voted for that new logo?

Re:"Daddy, the computer stopped working" (1)

hunterx11 (778171) | more than 8 years ago | (#14331049)

Not if a fully 3D rendered CGI version of the Mozilla dinosaur leaps out of the screen and eats the upper half of the father.

No, no--it's coming through a door and she has to use the computer to lock it.

"This is a [Linux] system! I know this!"

Re:"Daddy, the computer stopped working" (1)

hawaiian717 (559933) | more than 8 years ago | (#14331135)

That would be the worst advert in the world.

Why? Advertising what your product isn't seems to be a pretty popular technique. Progressive has an ad showing a guy getting an on line insurance quote, and the computer says he'll get a call back in 12 hours... 48 hours... 72 hours... eventually. T-Mobile has their ads for "Poser Mobile" showing people getting nickel-and-dimed by their cell phone company. Apple had an ad showing someone trying and failing to use software on a Windows PC. High speed Internet companies have ads showing people trying to browse the web vvvvvvvvvvvveeeeeeeeeerrrrrrrrrryyyyyyyyyyy ssssssssslllllllllooooooooowwwwwwwwllllllllyyyyyy.

I'm not a marketing expert, but Animats' idea is along the same line. It's a negative experience that people can associate with, and that one that they won't have if they try the advertised product.

Um, a conclusion? (0)

Anonymous Coward | more than 8 years ago | (#14330933)

Father: ???

Mother: Profit!

Re:"Daddy, the computer stopped working" (1)

Donald Ferrone (863523) | more than 8 years ago | (#14330938)

The idea of proper marketing is to HIDE Firefox's many vices, not to showcase them as per your example.

Re:"Daddy, the computer stopped working" (1)

Animats (122034) | more than 8 years ago | (#14330997)

No, no, that's the Internet Explorer part of the ad.

Do I have to spell everything out?

Re:"Daddy, the computer stopped working" (0)

Anonymous Coward | more than 8 years ago | (#14331044)

No,no... NO. The father is pictured getting aroused at the porno, saying OOOH BABY, while 70's porno music plays, fade to black.. Sounds of frantic masturbating, "honey, is this going to take long?"... "Just a few seconds, muffin!"

You forgot the punchline (1)

Spy der Mann (805235) | more than 8 years ago | (#14332383)

Father: Hey (girl's name) where are you going?
Daughter: With my neighbor, his computer always works.

(Pan to neighbor's computer, he's using firefox)

PunchLine: "Firefox. The web as it was meant to be."

Re:"Daddy, the computer stopped working" (1)

bradleyland (798918) | more than 8 years ago | (#14332715)

"FADE to side view of Father at computer, head in hands."

Come on now, it's not like his daughter is pregnant. Yes, spyware sucks, but most people don't see it in the light we do. They've become accustomed to ignoring the pop-ups and going on with their lives. Firefox would be much better served to stay away form melodramatic, pseudo-crisis scenarios and stick to the positive.

p0rn (0, Offtopic)

Combas (776699) | more than 8 years ago | (#14330889)

Lets hope the adult entertainment industry likes firefox ass well..

I tried not too, but it just slipped out.

Re:p0rn (1)

Combas (776699) | more than 8 years ago | (#14330912)

Go ahead and mark this funny if you must, but seriously, has anyone considered targeting the adult entertaiment industry to gain firefox supporters?

I think its sad how much p0rn is on the web these days, but lets face the facts that its there.. so why not use it to our advantage.

Might Firefox only flesh pits be just the motivation needed to get firefox above and into the 25% user market?

If Firefox wants to go mainstream... (0, Flamebait)

Anonymous Coward | more than 8 years ago | (#14330904)

Maybe they should change their name to something snazzier.

Re:If Firefox wants to go mainstream... (1)

tomhath (637240) | more than 8 years ago | (#14331925)

Yea. How about something like "Information Superhighway Explorer"

My Vision (5, Funny)

bensafrickingenius (828123) | more than 8 years ago | (#14330908)

Involves thousands of paniced Japanese running through city streets screaming "MOZIRRA!!!!!! MOZIRRA!!!"

Re:My Vision (0)

Anonymous Coward | more than 8 years ago | (#14330991)

Don't you mean Mojira?

Re:My Vision (3, Funny)

Anonymous Coward | more than 8 years ago | (#14331120)

You must mean Mojira [mojira.org]

Re:My Vision (1)

bsquizzato (413710) | more than 8 years ago | (#14331142)

That poor guy thought he was being creative and funny. Leave it up to someone out there to have already beat him to it AND got the website for it.

Not Japanese, paniced bald guys... (1)

tomhath (637240) | more than 8 years ago | (#14331901)

Find a bunch of bald guys. Have them monkey dancing through the streets throwing chairs and screaming "Mozilla, I'll freaking destroy them them!"

Oh wait, people would think it's a rerun...

Think THAT fox is firey? (-1, Offtopic)

Anonymous Coward | more than 8 years ago | (#14330913)

Google: A Patriot's Letter

*Fire* Fox (1)

BLueSS (940860) | more than 8 years ago | (#14330963)

What about taking a bunch of stuffed animals and making a bondfire? Or they could use a real fox and get even more publicity once the animal rights people start making a fuss!

Re:*Fire* Fox (0)

Anonymous Coward | more than 8 years ago | (#14331001)

What the fuck is a bondfire?

Re:*Fire* Fox (0)

Anonymous Coward | more than 8 years ago | (#14331075)

What the fuck is a bondfire?

I don't know either, but I advise not clicking any links that are purported to explain.

Re:*Fire* Fox (1)

log0 (714969) | more than 8 years ago | (#14331428)

I'm not sure if you're joking, trolling, or genuinely have no idea what he's talking about.

I think he meant bonfire [reference.com].

To show the utility of FireFox (-1, Troll)

Anonymous Coward | more than 8 years ago | (#14330978)

How about a video of a guy using FireFox to download the latest version of IE? That would show the only real use for FireFox. IE supports more standards, and doesn't have confusing and useless features like "tabbed" browsing (you have to have ADD to like this "feature").

Re:To show the utility of FireFox (2, Funny)

Anonymous Coward | more than 8 years ago | (#14330995)

As someone who has ADD, I would just like to say that I find your comments offensive and insensitive and--hey, who wants to ride bikes!

Re:To show the utility of FireFox (1)

VGPowerlord (621254) | more than 8 years ago | (#14331276)

The sad part is, I can't tell if this is sarcasm or serious. I'm replying to it as if it were serious.

IE supports more standards.

Please enlighten us as to which standards you're referring to. By standards, I mean standards that have actually passed through some sort of standards board, whether it be the W3C, ISO, ECMA, IETF, or some other standards body that I missed.

For example, Firefox 1.5 supports SVG [w3.org], MathML [w3.org], and fully supports PNG (IE doesn't do transparency), and has better support for CSS than IE6 does (Microsoft's IE Team lists a number of bugs [msdn.com] that they're fixing for IE7).

, and doesn't have confusing and useless features like "tabbed" browsing (you have to have ADD to like this "feature").

Tell that to the IE7 developers. The IE Developer Blog says IE7 Has Tabs [msdn.com].

Firefox users suck (-1, Flamebait)

Anonymous Coward | more than 8 years ago | (#14331006)

enough without doing stupid videos that emphasise their fanboyism and fanaticism. The whole lot of them can blow me, I'm over seeing stupid shit about a browser. Browsers are NOT exciting. They've never BEEN exciting. Firefox is NOT revolutionary, it's still essentially just an address bar and a big box that shows a web page. BIG FUCKING DEAL.

Re:Firefox users suck (-1, Flamebait)

Anonymous Coward | more than 8 years ago | (#14331013)

I know this will be modded down (this is /. after all) but the parent poster is right on the money. Firefox is no big deal, I could program something similar with 48 hours and 24 beers. Go ahead and mod me down I don't care. Firefox is nothing special. They can all blow me too.

Browsers are still cool (4, Insightful)

An Onerous Coward (222037) | more than 8 years ago | (#14331158)

I'm going to momentarily set aside the fact that this guy is a total nitwit, and pretend that an enlightened and rational person has raised that objection. Why do people care? Why would anyone spend time shilling for a free product, when doing so cuts into their porn-browsing time? In short, who gives a rat?

To answer the question, look back just a couple of years. IE had around 95% marketshare, despite not having done anything terribly interesting to improve the browser since it killed Netscape. Microsoft wasn't working towards supporting new, useful standards like CSS, XML, SVG, RSS, etc., because the incentives just weren't there. MSHTML was the standard, because there was no market for anything else. Security was awful, but the people who made the software just didn't care. Seriously, how much pride can you take in "doing things the right way," when you know for certain that the people developing for your browser will whine, complain, then find whatever dirty hack it takes to get things looking right on your browser?

Times have changed, and it's thanks in large part to the creation of Firefox and the Evangelical Geek Hordes swarming behind it. IE has lost a good chunk of marketshare, lazy webmasters are starting to understand that their website needs to work on multiple browsers. There is renewed interest in web standards.

Even IE is starting to improve its security and standards-compliance, while adding new features.

Before Firefox arrived, Internet Explorer was well on its way to becoming the MSWeb. Microsoft could decide which standards they thought were relevant to the user experience they wanted us to have, and to what extent they would be implemented. But since this power didn't translate well to revenue streams, they gave us the half-baked, annoying web browsing experience that they couldn't get us to pay for.

So long as alternative browsers have double-digit usage, the web will continue to be a more standards-friendly place. Standards don't sound terribly exciting at first, but they allow for all sorts of exciting niftiness that simply wouldn't be possible under a MS monoculture.

Commercial Time (1)

TheUncleD (940548) | more than 8 years ago | (#14331029)

This is a good idea on behalf of Mozilla to save money when it comes to producing advertising. It's a good program, mine as well contribute if you can make a good commercial.

Prizes (3, Informative)

wyldeone (785673) | more than 8 years ago | (#14331031)

They have some pretty sweet prizes [spreadfirefox.com], too:

  • 1st: $5,000 gift certificate to B&H
  • 2nd: A get up of three 19" lcd panels
  • 3rd: An alienware pc

Re:Prizes (1)

zbeeble (808759) | more than 8 years ago | (#14331710)

1st: $5,000 gift certificate to B&H

I prefer Lucky strikes but I'm sure they would come in useful.

good.....gravy (0)

Anonymous Coward | more than 8 years ago | (#14331032)

Are those meant to scare people off? I think it's a Microsoft plot!

All you need to promote anything is... (1)

chainLynx (939076) | more than 8 years ago | (#14331054)

lots of these... (.Y.) Take a cue from the trash that is "popular" today... eMpTV, anyone? Maybe you have like a firefox mascot roll up in a limo, pop some bubbly and get freaky in da club with lotsa fine women. Oh, them curves is like BLAM!

Re:All you need to promote anything is... (1)

thesnarky1 (846799) | more than 8 years ago | (#14332564)

hmm... yours seem to be saggin. Perhaps we want women who won't have a heart attack when Da Fox gets freaky with them? I'm thinkin some of these (*)(*) See? Nice and perky! Or, if you want tassles (!)(!) Puffies? (@)(@) Implants? (^)(^) (lil too perky if you ask me) Grandma? UU

when did this become about domination? (3, Interesting)

SuperBanana (662181) | more than 8 years ago | (#14331073)

Mozilla announced an advertisment contest for the Firefox web browser, according to Information Week

Um...why?

Good products don't need advertisements. Bad products- or products indistinguishable from their competitors- need advertisements. When you have a lot of technically clued-in people encouraging friends, family and coworkers to use Firefox...and a market share that is going up...why do they need more?

I just don't get it. Open source isn't about taking over the world, but yet a lot of people seem to think that way. Guys (and gals)...that's exactly what got us in trouble with Microsoft.

Choice and diversity is GOOD, shockingly. What you should be doing is pointing coworkers to lots of different browsers and encouraging open standards support (ie, don't support browsers that have fussy behavior web designers must account for and/or don't support open standards.)

Choice and diversity encourage innovation, and assure users needs are met best. Here's a little parallel- I worked for an advertising agency that was owned by a holding company. The holding company is one of 3-4 of its kind, and together they own a massive percentage of the advertising firms out there. Yet the holding company frequently encourages multiple companies it owns to present proposals to the same client. Why? Better chance at getting one of -their- companies in the door is one reason, but another is that with 4 companies from "The XYZ Group"...well, the client has more selection, there might be a better fit between client and firm, and the client is liable to be happier with whoever they DO pick.

By the way- corporate needs aside, of course...do NOT ram Firefox, or anything else, down a user's throat. They'll quite likely resent it, look for excuses for it to fail or not meet their needs, etc. Where you can, be GENTLE and try to have it be their decision- not yours.

Re:when did this become about domination? (1)

Drysh (868378) | more than 8 years ago | (#14331196)

When? When it became clear that if you have a majority of the users, web designers will follow the standaards instead of being worry about the major company product not showing it properly. I had a web designing studio, and my clients were woried not about technical aspects, but if people would be able to see their site. So I had to break the standards several times just to look nice in Internet Explorer. Unfortunately, that's the true.

Good products NEED advertisements! That's how people becomes aware of them. Linux isn't what it is today only because of its virtues, but because people knew GNU/Linux. That gave us the leverage to develop new software. And I think BSD isn't better because nobody (outside the geek world) knows what it is.

I will ever be against a OSS predating another OSS, because it doesn't help anyone. But I'm favorable to fight monopoly. To enforce standards you need power, and that, in the case of browsers, means users.

That's okay - many people don't get it (1)

mr_tenor (310787) | more than 8 years ago | (#14331205)


I just don't get it. Open source isn't about taking over the world, but yet a lot of people seem to think that way.


There are no "products"- noone needs to sell anything to anyone. The issue is freedom, as in GNU/RMS."Open source" isn't "about" anything. If you want to download and use whatever software you want, well okay.

What is important is that people are free to do this. Which cannot happen when the defacto standard is a proprietary and secret platform (secret binary plugins, IE only sites etc). Going "open source! open source! FSF are hippies!" is the way to have people lose their freedoms because they're not even aware of the problem.

Join us now and share the software :)

Re:when did this become about domination? (4, Insightful)

TedRiot (899157) | more than 8 years ago | (#14331209)

Good products need advertising to make them known. I like and use Firefox, but I don't feel I have to push it to anyone even though I consider myself "technically clued-in". When people have problems with eg. malware after surfing in suspicious parts of the web, I tell them about problems with IE and if they ask for alternatives, I might direct them to Firefox. I don't push it to people that have no problems with IE and are not looking for alternatives.

Having ads in mainstream media makes a product more known and makes the product (in some cases at least) more credible to your average consumer. This might make a new population of people that realise that they have a choice and may become interested. For those I am willing to tell that in my experience it's actually a very functional browser.

Re:when did this become about domination? (1)

Jupix (916634) | more than 8 years ago | (#14331724)

Good products don't need advertisements. Bad products- or products indistinguishable from their competitors- need advertisements.

To the average user, Firefox is indistinguishable from its competitors. Hence the ads and all the hype to make it stand out.

Re:when did this become about domination? (1)

Escogido (884359) | more than 8 years ago | (#14332005)

I have a feeling that the idea is not really about promoting a product at all. It's about promoting the lifestyle and the mentality of a 'geek' as opposed to those of a 'norm', in a way, and the 'evil' corps against the 'good' free software developers stuff is secondary. Many geeks develop a sort of inferiority complex against norms and since firefox=feek, then actions life this one are acts of self-assertion of sorts.

Re:when did this become about domination? (1)

Spy der Mann (805235) | more than 8 years ago | (#14332397)

Um...why? Good products don't need advertisements.

*COUGH* Commodore Amiga *COUGH COUGH* bankruptcy *COUGH*.

Pardon me, you were saying? :)

They Need To Concentrate On Fixing The Bugs (3, Insightful)

Master of Transhuman (597628) | more than 8 years ago | (#14331174)

A recent article elsewhere listed a number of problems reported by several hundred users of 1.5 - many of which I have experienced first hand.

While 1.5 doesn't slow down as quickly as the 1.07 when downloading images off the Net, it DOES slow down eventually and eat up all of Windows' virtual memory. Eventually it starts issuing "picture cannot be displayed due to errors" messages. In other words, severe memory leaks. These were supposed to be fixed in 1,5, but clearly have not been, although some may have been ameliorated somewhat.

It also seems to be slightly less stable than 1.07, with a slightly higher incidence of crashes (still thankfully relatively rare.)

If they start trying to add features to this code base, they'll get a rep for having a crappy browser on a par with IE 5. They need to fix these problems and fix them fast.

Re:They Need To Concentrate On Fixing The Bugs (0)

Anonymous Coward | more than 8 years ago | (#14332091)

As everyone's experience is different, here is mine:

Before 1.5 I would experience a crash when I was closing the browser and the Talkback client would pop up and I would report the incident. Since 1.5 I this has not happened. I have not experienced any crashes, I do have Talkback enabled, but when looking through my admin logs I see no evidence of a crash of Firefox. Granted it would not crash every time I closed the browser but enough times to be a bit annoying, but since 1.5's release, I have not had these problems. That is on three separate computers, two Win2k boxes and one Win98.

I have noticed an occasional memory leak, but it is not often enough for me to attempt to reproduce. I have different extensions on each machine. I went through the Memory leak thread [mozillazine.org] on the Mozillazine forums and tried most of their recommendations on one of my Win2k boxes. One of my boxes is for webdevelopment, the other for surfing, while the last is with my parents.

I would occasionally check my memory usage before 1.5 and I think I maxed out around 80MB being used while having about 8-10 tabs opened. Since 1.5 I am maxing around 70MB with 8-10 tabs opened. When the browser first loads with about:blank, I am running around 30MB, which I think is normal with a few extensions installed. I have not run into any of these instances when Firefox would run above 100MB. I have noticed when sitting idle it would slowly start climbing in memory usage but it would always level out before 100MB. So nothing seems too outlandish on my machines.

Machines used:

AMD Athlon XP 1800+ / Duron 1.3

RAM 1GB / 512MB

Browser cache set to 4MB on both machines.

Cookies are session only.

PDF's are handled by Foxit, so they are not done via plugin, I do have Java and Flash plugins installed.

Win2k / Win2K both updated with latest patches

Different extensions on each, but common ones are:

FireFTP, EditCSS, DownThemAll, Thumbs, Talkback, Flashblock, Nuke Anything, Print It, View Cookies. All running under 1.5.
Also most of my adblocking is done via my hosts file or my router filtering.

Not sure what OS people are running and with what extensions they are running, or what sites they are visiting. But these seem to be variables that could cause a memory leak. So although I can't help with the Memory Leak issues yet, I am having no issues with 1.5 and my experience with it is better than with 1.0.* although I did not have a bad experience with that either.

For the record, currently with two /. tabs opened and a Mozillazine tab, I am running 64MB used for Firefox, at least what is shown in Task Manager.

Bugs are irrelevant. No, really. (1)

hkmwbz (531650) | more than 8 years ago | (#14332293)

The guys who are doing the marketing won't be fixing any bugs anyway, so whether they do more or less marketing is irrelevant.

So whether the product has bugs or not does not depend on the marketing.

Okay, I've GOT IT! (4, Funny)

mister_llah (891540) | more than 8 years ago | (#14331190)

What about a jar of jelly, but instead of jelly, it says FIREFOX... ahahha SPREAD FIREFOX, GET IT? ...

Anyway, if someone takes this idea, does it, and wins... well, at least think of me when you get your delicious prizes...

A sample (2, Informative)

Bananatree3 (872975) | more than 8 years ago | (#14331213)

www.funnyfox.org [funnyfox.org] has been around for several months now, and offers 3 short funny clips advertising Firefox. They're flash videos right now, but could easily be adapted for the TV.

Re:A sample (1)

Spy der Mann (805235) | more than 8 years ago | (#14332409)

www.funnyfox.org has been around for several months now

... And that's an example of how we should NOT make the commercials. Next question, please? :)

Is this supported by Google ? (0)

Anonymous Coward | more than 8 years ago | (#14331251)

I was readng this Blog [wordpress.com] and the author speculates rise of Firefox power.

I love how... (0)

Anonymous Coward | more than 8 years ago | (#14331254)

because this is Firefox everyone is all "Wow what a cool idea I can't wait to see what comes out!".

But if this was Opera the slashdotters would be out in force denouncing it as a pathetic waste of time.

This is a great idea (1)

Kremmy (793693) | more than 8 years ago | (#14331312)

It is a great idea, and I would have loved to participate before 1.5 was released. Unfortunately, my experience with Firefox 1.5 was terrible. It ate up RAM like nobody's business, much moreso than previous versions, and ignored the settings to help keep it from doing that. I was upset when I noticed that it was using error pages instead of the trusty error dialog. It also would slow to a crawl when it was loading, something it's done to a much lesser extent in every version I've used. I didn't see anything that I could recognize as an improvement - it's just got more flashy bullshit, more resource usage, and less useability. I can no longer in good faith endorse Firefox to my friends and family.

Re:This is a great idea (0)

Anonymous Coward | more than 8 years ago | (#14331885)

I wholeheartedly agree.

Even worse they still refuse to make the plugin manager behave like the popup blocker so I can say "no thanks I don't want that plugin and I don't want to be asked about it ever again".

The flicks are bad. (1)

Mr. Freeman (933986) | more than 8 years ago | (#14331371)

The flicks, although a good idea, suck in practice. They're all badly recorded, low-res, volume screwed-over, web cam clips.

About the advertising, I have never seen any type of ad for FireFox before, aside from the non-animated, pretty much out of the way, banners.
I hope they don't go too far with the advertising. If it starts becoming obtrusive then they're going to have a lot more angry customers on their hands.

One problem... (4, Funny)

mrjb (547783) | more than 8 years ago | (#14331484)

...the Mozilla team has Adblock switched on. No winner will be announced.

Yeah, yeah but. (0)

Anonymous Coward | more than 8 years ago | (#14331818)

My commercial would feature the tag line.

Firefox. A truly excellent browser. Now if it would only stop nagging me to install plugins that I don't fucking want on my computer (like fucking Flash) then it might actually be usable.

Fixing security holes should be the first priority (1)

stesch (12896) | more than 8 years ago | (#14331870)

I'm checking for updates the last weeks but there still is no fix for the latest JavaScript bugs. What should I do? There are more and more so called Web 2.0 sites. I can't disable JavaScript.

Re:Fixing security holes should be the first prior (0)

Anonymous Coward | more than 8 years ago | (#14332402)

get Noscript
Whitelist those "web 2.0" sites you need and ignore everything else.

Which Software (1)

earthstar (748263) | more than 8 years ago | (#14332073)

Pushing aside the idea for the ad, which is the ideal video software to use?(or is it flash?)
If it was a print medium,photoshop could be a starting point for creating.But video left me stumped - theres a whole gamut outthere,that are quite complicated to use too......

So which software is fast, easy to learn,with decent results?

still...no...link ?? (1)

kayen_telva (676872) | more than 8 years ago | (#14332260)

spreadfirefox.com insistence on not having a link to download firefox or at least firefox's main website has got to be the most asshat move of all time
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