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Developers React To 'Wii'

Zonk posted more than 8 years ago | from the gnashing-of-teeth dept.

499

Gamasutra has reactions from game developers to the announcement of the Revolution's new commercial name, 'Wii'. From the article: "It doesn't change my personal opinions of the console in the slightest. It changes my opinion of the Nintendo marketing department considerably. Did they even bother to research this? Why do they do these things? What was wrong with 'Revolution'? It's bad enough that the Japanese have a drink called "Sweat," but at least they don't try to export it to the English-speaking world with that name. Am I supposed to be happy about having to go down to the game store to purchase the 'Nintendo Wee'? For God's sake, where was Miyamoto? I can't believe he would have let this get by. - Ernest Adams"

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Story title misspelled (5, Funny)

UbuntuDupe (970646) | more than 8 years ago | (#15246984)

It should be "Developers React to Uus".

Re:Story title misspelled (-1, Troll)

Anonymous Coward | more than 8 years ago | (#15247373)

A nintendo fanboi and an asexual ass-whore walk into a gay-bar ... no, wait ... THEY ARE THE SAME!

What a Constructive Mentality! (5, Insightful)

eldavojohn (898314) | more than 8 years ago | (#15246999)

Let us post some more articles about how stupid the name 'Wii' is.

Let us ignore the fact that we all like gaming consoles and instead resort to childish puns to evaluate something before it's even released.

Let the developers (and leaders of developers) proclaim to the world just how stupid this name is so that not only does the public think it's stupid, so do the developers. Think about that, the one group of people that are truly going to determine how this console does is jointly standing up and bashing it before the API is even in their hands. It is within their power to take this console--regardless of its name--and create some truly genuine games with a new controller interface. Before they even start that, they are all communally agreeing that the name is 'stupid.'

Kind of sounds like a self-fulfilling prophecy to me.

The only two responses I read that defended the name were weak. Did no one stand up and say, "No comment until I've got this thing in my hands and I can really see what it's made of."

Let us all make fun of Dick Butkus [wikipedia.org] now for his name. Hahahaha, dick. Hahahahah, butt. Get it all out of your system.

This is sheer madness. I use a piece of software called "The Gimp 2.0" but I have never once heard anyone make fun of it. "Gimp" means disabled where I grew up, why would you call a piece of software 'disabled?' Who cares? No one because it kicks ass and it's a free alternative solution to photoshop.

It's not like they called it "Engelbert Humperdinck's Genitals" so that when you want to use it you would have to say, "I want to play with Engelbert Humperdinck [wikipedia.org] 's genitals now." For crying out loud, "wii," "wee," or "we" all sound the same and the latter is good pun. You hear it how you want to hear it so grow up and stop wanting to hear it as "wee wee."

Re:What a Constructive Mentality! (4, Insightful)

mcc (14761) | more than 8 years ago | (#15247055)

Let us post some more articles about how stupid the name 'Wii' is.
Why not? It's a stupid name.
Think about that, the one group of people that are truly going to determine how this console does is jointly standing up and bashing it before the API is even in their hands.
Surely this demonstrates how big of a mistake Nintendo made here by giving their console a stupid name then, if the name is to some degree alienating the exact people Nintendo needs to reach out to most to make this console work.
Let us ignore the fact that we all like gaming consoles and instead resort to childish puns to evaluate something before it's even released.
But the name has already been released. We are in a perfectly good position to evaluate the name at this time.

It is a stupid name.

There is no such thing as bad publicity (4, Insightful)

gclef (96311) | more than 8 years ago | (#15247137)

Nintendo has had front-page headlines in the game world for a week with almost zero marketing cost to them. *Everyone* in the game community knows the name and identity of their product.

From a marketing point of view, this name is a colossal success. It worked. You know what their product is, you know what it's for, you remember its name. That's all that matters.

Re:There is no such thing as bad publicity (1)

MikeFM (12491) | more than 8 years ago | (#15247187)

People know the name but their primary market won't want to own one because of the name. Not good. It'd be as if Ford renamed the Mustang to the Oh My Gawd it's Ponies car. People would comment on the name but 99% of the market wouldn't buy it with that name printed on the side.

Re:There is no such thing as bad publicity (3, Informative)

VJ42 (860241) | more than 8 years ago | (#15247266)

their primary market won't want to own one

"Hardcore" gamers and geeks aren't their primary market anymore, the're going for the casual gamer market in a big way, gamers are now a secondary market. People like me, who just like to play Tetris DS, or Mario Cart for an our or so, will be their main focus. seeing how Nintendogs and Animal Crossing etc. did, it seems that the're hitting that market almost perfectly.

Re:There is no such thing as bad publicity (4, Insightful)

MikeFM (12491) | more than 8 years ago | (#15247351)

Could be, but I don't see the name Wii as especially attractive to any market (at least not English speaking) and it's repulsive to most their existing market. It just seems to be a huge risk they didn't need to take. If they did want to take this risk then I think they could have found a name better than Wii to take it with. I can't think of any successful products with a name anything like Wii. Even something like WiiPlay would have been better I think as at least then it'd convey some meaning to the buyer.

Re:There is no such thing as bad publicity (0, Redundant)

Danny Rathjens (8471) | more than 8 years ago | (#15247578)

Whee!

I just don't get it... (2, Insightful)

Thud457 (234763) | more than 8 years ago | (#15247381)

Wii may sound good on the ears of our friends on the far side of the Pacific. But to be successful here in the US of A, it'll need a powerful strong name like "Nintendo Maxx Power Xtreme GS"!

Re:There is no such thing as bad publicity (0)

Anonymous Coward | more than 8 years ago | (#15247421)

I'll have to just agree to disagree. I may not have any data or statistics one way or another, but this name sounds nonsensical regardless of the connotations. People will look at the system and wonder "Wii?, thats the wierdest name for a game console I've ever heard."

Unless you mean that the target audience is younger than 12, or older than 50, two demographics who could care less what something is called.

Re:There is no such thing as bad publicity (1)

arodland (127775) | more than 8 years ago | (#15247460)

Right, Nintendo isn't selling to hardcore gamers... unfortunately hardcore gamers are the ones who would buy a system for specs or games regardless of marketing. The Nintendo market are the ones who would say "Wee? Eew."

Re:There is no such thing as bad publicity (3, Insightful)

Anonymous Coward | more than 8 years ago | (#15247208)

Michael Jackson had front-page articles for a long time. I don't think it helped him sell records.

We'll call it the WiiNES! (3, Insightful)

gameforge (965493) | more than 8 years ago | (#15247393)

Michael Jackson had front-page articles for a long time. I don't think it helped him sell records.

I realize you're either kidding, or you're an idiot.

If he was in the headlines simply because of his outlandish name change (had he done so), it would indicate that he was already so huge that changing his name to something considerably stupid was headline news; if the music was good, he would then subsequently sell a substantial amount of records just because of all the publicity.

If Nintendo was in the headlines because they allegedly molested children, they would undoubtedly never sell another console or game again.

For that matter, Nintendo should have called it "The Entertainment System Formerly Known as Revolution".

Re:We'll call it the WiiNES! (2, Insightful)

blighter (577804) | more than 8 years ago | (#15247546)

Alrighty then, what about Prince's phase as "Unpronounceable Symbol"?

I'm not a fan, and I think he still sells a decent amount of records and did even while he was switching to "Unpronounceable", but he's never sold as many as his earlier records. The name-change got him loads of press, not much of it good, and I'd guess no sales outside of his existing fanbase. (who may, for all I know, have loved his craziness with a true passion.)

Great, now I've got Little Red Corvette stuck in my head...

Re:What a Constructive Mentality! (1)

Gulthek (12570) | more than 8 years ago | (#15247179)

Surely this demonstrates how big of a mistake Nintendo made here by giving their console a stupid name then, if the name is to some degree alienating the exact people Nintendo needs to reach out to most to make this console work.

Nintendo doesn't need to reach out to the game news reading segment of the population. Nintendo is trying to reach out to people who have never played video games before. By my empirical examinations 'Wii' as a product name is a big hit for this group. And you can't beat the tagline: "Wii will change everything."

Re:What a Constructive Mentality! (1)

BuCKsWorld (579831) | more than 8 years ago | (#15247258)

And you can't beat the tagline: "Wii will change everything."

How about "The Revolution will change everything"? Sounds pretty damn good to me.

Re:What a Constructive Mentality! (4, Funny)

arodland (127775) | more than 8 years ago | (#15247484)

How about "The Revolution will change everything"? Sounds pretty damn good to me.

I think they changed the name in order to avoid a miscconception that users wouldn't be able to plug it into their TVs -- after all, The Revolution Will Not Be Televised.

Re:What a Constructive Mentality! (4, Insightful)

squiggleslash (241428) | more than 8 years ago | (#15247524)

Because Revolution is a fresh, new, untired name that people will respond to thinking "No, that's not hype at all."

Revolution is awful as a product name. I'm glad Nintendo got rid of it, and I can't believe people want it back, regardless of their feelings of what Nintendo settled upon.

On the other hand, I know people who think the name of a cow is better than something meaning a broad view (Longhorn vs Vista.) I guess it shouldn't surprise me.

Maybe they'll bring it back as the Revolution Reloaded... ;)

Re:What a Constructive Mentality! (3, Insightful)

Anonymous Coward | more than 8 years ago | (#15247227)

Imagine for a second that you've never heard of the Nintendo Revolution. One day, while watching TV, you see a commercial for a dog petting game available for something called Wii. The next day, Oprah gives a this Wii system to all the members of her audience with something called Brain Training. The day after, you read in your local paper that Nintendo has a new game system called Wii, and it's very fun and simple to use.

Nintendo didn't make a mistake when they changed the name to Wii, they simply chose something that will stick in people's minds because of its odd spelling. They want to create a name similar to iPod or Walkman (both of which also sound ridiculous when examined up close). With a proper marketing campaign, people who are not gamers will be aware of a device called Wii and will want to buy it. When they enter the store and the clerk points them to the PS3 or XBox 360, the new gamer will not go for them because they want the Walkman or iPod of game systems.

And while gamers may be disappointed that it's not called something cool like Super GameBox Revolution Extreme 720, but they'll still buy the system if there are good games for it.

Re:What a Constructive Mentality! (1)

MikeFM (12491) | more than 8 years ago | (#15247319)

Most men, of any age above about 12, will not want to buy a console called Wii regardless to it's games and especially when the PS3 and XBox 360 are so much more powerful. Nintendo seems to be gambling that children and women will be a better market. Possibly this is true but it's still a gamble and the name could still be a disaster in those markets too as it's not especially a cute or female name either.

Re:What a Constructive Mentality! (1)

astralbat (828541) | more than 8 years ago | (#15247641)

Would you make the same argument if they called it Nintendo Poo?

Re:What a Constructive Mentality! (0)

Anonymous Coward | more than 8 years ago | (#15247498)

Surely this demonstrates how big of a mistake Nintendo made here by giving their console a stupid name then, if the name is to some degree alienating the exact people Nintendo needs to reach out to most to make this console work.

Which part of Wii is a big mistake, the fact that a week after the announcement they're still getting front page headlines on Slashdot and Google news (without any further announcement)? The fact that it will probably continue until E3? Or possibly the fact that people have had way more fun creating puns with Wii then playing oblivion on their XBox 360?

It's true, Wii is silly and can have thousands of puns made up using it (something that neither the PS3 or XBox 360 can have) but is that a bad thing? A good marketing department should be able to take this name and have people thinking "Wii Play" or "Size Matters! Pick up the new Wii system from Nintendo." rather than "I Wii with my wee wee".

The fact is that iPod is an equally bad name, and had a lot of people make fun of it when it was first was announced, and after 6 months no one said "Man, iPod ... What a gay name" they were saying "Man, I want an iPod"

Re:What a Constructive Mentality! (1)

Thyamine (531612) | more than 8 years ago | (#15247060)

I understand your point, but the truth is that marketing and image are important. People _will_ judge by name alone, and while it's certainly not the right way to judge it (as you have pointed out), that's what will happen.

It also happens that this last week has been 'It's cool to make fun of Wii' so everyone is inundating us with reviews of the name.

Re:What a Constructive Mentality! (1)

MindStalker (22827) | more than 8 years ago | (#15247099)

Let the developers (and leaders of developers) proclaim to the world just how stupid this name is so that not only does the public think it's stupid, so do the developers.

I think thats the point. Nintendo will NOT listen to the fans on this one, because they figure they will get over it. But they might listen to the developers who will say. "I refuse to market a game as 'exclusivly for the Wii'". Nintendo might listen to that and change their name.

Re:What a Constructive Mentality! (4, Insightful)

Control Group (105494) | more than 8 years ago | (#15247103)

Sure, cracking wise about "wee-wee" is immature and and unproductive.

So would be making fun of a girl named Ima Hooker.

But if I run into young Ima Hooker, I'm going to assign just as much blame to her parents as to the other kids. It doesn't matter what people should do, it only matters what they actually do, and any native speaker of American English could have told the big N that this name was begging for abuse.

Re:What a Constructive Mentality! (1)

Surt (22457) | more than 8 years ago | (#15247284)

I have to say, I always felt bad for that Hoare girl who lived near me. She never got a break.

Miss Hooker Fan Club (0)

Anonymous Coward | more than 8 years ago | (#15247314)

I (along with probably a few dozen other people on /.) used to go out with a promiscuous girl who's surname is Hooker. She was hot, but she's married now. Anyone want to start a fanclub?

Re:What a Constructive Mentality! (1)

arodland (127775) | more than 8 years ago | (#15247519)

There are some of us who really liked Corporal Ima Hooker of the Empress' Own Regiment. But apparently her father was rather a cruel guy.

Re:What a Constructive Mentality! (1)

Perseid (660451) | more than 8 years ago | (#15247119)

If the system has what many consider to be a stupid name it will damage the product image. Names are important. Everyone knows that.

Yes, 'wee wee' is a childish pun, but since children are part of the target audience, this matters. If I buy one and the system ends up orphaned over a thing as stupid as it's name, it doesn't matter that the name is a delicious pun that has different meanings in different languages or whatever.

I'm not saying the system will fail. And if it does it may not be because of its name. But this name can't help. And that's just foolish on Nintendo's part.

Re:What a Constructive Mentality! (0)

Anonymous Coward | more than 8 years ago | (#15247127)

You sir, have made an excellent point. Not only is this entire debacle extremely childish, but I just can't help but wonder if... err...

Um, I'll be right back. I really need to go Wii-Wii.

Re:What a Constructive Mentality! (1)

Winterblink (575267) | more than 8 years ago | (#15247129)

I don't think anyone's mudslinging the console itself in terms of it's ability to enable developers to create cool games. And I hestitate to say it was a "communal" opinion, since it's more plausible Gamasutra contacted them by email separately rather than fly them into a room together to get their opinions as a group. Like it or not, the name is different. It won't define the types and quality of games that will show up on the console itself, but it does present a lot of challenges to Nintendo to market the hardware. If I were a developer, in all honesty I would stand up for the console itself, but I would probably also have my concerns with Nintendo's ability to market them properly. Butkus and Humperdinck are fine examples to quote of strange and humorous names, but notice that nobody names products after it. If Humperdinck started his career *today*, no producer would take him unless he came up with a stage name. He'd be unmarketable otherwise.

Re:What a Constructive Mentality! (4, Informative)

Kaimelar (121741) | more than 8 years ago | (#15247203)

If Humperdinck started his career *today*, no producer would take him unless he came up with a stage name. He'd be unmarketable otherwise.

The funny thing is, Engelbert Humperdinck is a stage name! The singer's given name is Arnold Dorsey. (Eddie Izzard taught me that.) He chose a silly-sounding name and had a successful career . . . perhaps Nintendo's new console will have similar fortune.

http://en.wikipedia.org/wiki/Engelbert_Humperdinck _(singer) [wikipedia.org]

Re:What a Constructive Mentality! (1)

MikeFM (12491) | more than 8 years ago | (#15247166)

The whole point is that from a PR point of view Revolution was a name that made a statement and sounded cool. Wii does neither of these things. It's a stupid name that will drive away many gamers from even considering buying one. Given Wii's less than stellar power it's primary chance for excitement was in the revolution of the new controller and game interactions. How many people are going to rush out and buy an underpowered system named Wii? It sounds like a kids toy. What are they trying to compete with? VTech's Smile consoles for little kids? Unless that's really the market they are trying for the name Wii is a marketing tragedy. Teenage boys aren't going to want a Wii.

Re:What a Constructive Mentality! (1)

drinkypoo (153816) | more than 8 years ago | (#15247244)

[...]It is within their power to take this console--regardless of its name--and create some truly genuine games with a new controller interface. Before they even start that, they are all communally agreeing that the name is 'stupid.'

That's because it is stupid.

Kind of sounds like a self-fulfilling prophecy to me.

Kind of sounds like Nintendo brought it on themselves, to me.

Let us all make fun of Dick Butkus now for his name. Hahahaha, dick. Hahahahah, butt. Get it all out of your system.

If I had a name like that, I'd probably kill my parents. At the very least they should be cited for child abuse.

This is sheer madness. I use a piece of software called "The Gimp 2.0" but I have never once heard anyone make fun of it.

Obviously you haven't been paying attention. Maybe it's because you got into the gimp late; people have been making fun of its name since it was announced.

For crying out loud, "wii," "wee," or "we" all sound the same and the latter is good pun. You hear it how you want to hear it so grow up and stop wanting to hear it as "wee wee."

We're talking about a product designed first and foremost for children - or else it would also be some kind of media player or something, in order to camoflague it. Furthermore, you are addressing a large audience of people who commonly believe that growing up is a bad thing. At least, growing up completely. After losing innocense, there is no tragedy greater than losing your senses of whimsy and wonder.

"Wii" is a stupid name. Revolution was much better. Changing from Revolution to Wii is like changing from a Ferrari to a Yugo. You go from slick and sexy (if cliche'd) to CRAP. Nice move, Nintendo.

If you're going to tell me to grow up, then I'm going to tell you to go piss up a rope, and stop apologizing for Nintendo falling on its ass on this one.

Re:What a Constructive Mentality! (1)

SkippyDoorknob (831715) | more than 8 years ago | (#15247644)

This is sheer madness. I use a piece of software called "The Gimp 2.0" but I have never once heard anyone make fun of it.
Obviously you haven't been paying attention. Maybe it's because you got into the gimp late; people have been making fun of its name since it was announced.
But have you ever heard of anyone who avoided using Gimp simply because of its name?

Re:What a Constructive Mentality! (1)

14CharUsername (972311) | more than 8 years ago | (#15247299)

Why do we have to wait to see how it performs to pass judgment on the name. Right now its the system with the stupid name. When its released, if it turns out to be an awesome system, then it will be the awesome system with the stupid name.

The name will always be stupid no matter how good the system is.

And GIMP is a horrible name, as I've said many times before. I don't generally make fun of disabled people though, so making fun of the name GIMP is kinda hard because of that. But yeah, GIMP is a stupid name. If it were possible to make fun of the name GIMP without making fun of disabled people at the same time you'd hear all kinds of jokes about it I'm sure.

Also, GNU is a stupid name. Why don't people call it GNU/Linux? Because only people fluent in klingon are able to pronounce "GNU" comfortably.

Re:What a Constructive Mentality! (1)

MikeFM (12491) | more than 8 years ago | (#15247378)

GIMP at least is an acronymn. GIMP isn't really the name and the name makes total sense in a very dry geeky way.

GNU doesn't make as much sense but to be fair it was never really meant as a mass market consumer term. I'll agree with you about GNU/Linux though. I'll always call it just Linux.

It IS constructive. (1)

C10H14N2 (640033) | more than 8 years ago | (#15247398)

The people who will invest a great deal of time trying to make the games to run on the console are living in fear that a crap name will make their work worth less (or downright worthless) because the juvenile customers will respond saying "dude, I don't want to play with your wee-wee, okay? Go get an X-Box 360 and we'll talk." They're screaming "please, for the love of god, name this thing something that will sell so MY products will sell." The fact that you could come up with so many painful it-could-be-worse puns should be an indication of how the 14-24 market will respond.

Imagine if you were lined up to make the aftermarket parts in Latin America for the Chevy Nova. You'd be quite astute to full-stop your production and bitch about the doomed-to-failure name. It's hardly childish. It's educated foresight and straight-forward, cold, bottom-line business sense.

Re:What a Constructive Mentality! (1)

MaWeiTao (908546) | more than 8 years ago | (#15247467)

Gimp is an incredibly stupid name. And there is countless software out there with some particular awful names, especially when it comes to emulators. Nesticle and RAPE are two particular gems.

The key distinction here is that Nintendo presumably spent tens of thousands, if not hundreds of thousands coming up with the Wii in addition to the logo and all the marketing materials. In addition, Nintendo is competing in a market where perception matters. If people can't even accept the name how will they ever embrace the system.

The Wii is going to be absolutely amazing for people to get over a name like Wii.

Miyamoto as QC on the name? Hardly... (-1, Troll)

Synic (14430) | more than 8 years ago | (#15247008)

Given how Miyamoto's game designs are directly to the juvenile segment of the market I'm not surprised that he would OK the Nintendo Wii. He probably thought it would be a great joke and viral marketing tool among the vital 4-9 year old segment that Nintendo covets.

Collective developer reaction... (4, Funny)

TooMuchEspressoGuy (763203) | more than 8 years ago | (#15247031)

"Wii don't care about the console's name."

Wii don't need no education. (1)

slashbob22 (918040) | more than 8 years ago | (#15247158)

Wii don't need no thought control. No more students in the classroom. Nintendo, leave the Rev alone.

Re:Collective developer reaction... (1)

CrazyJim1 (809850) | more than 8 years ago | (#15247180)

You posted what I was thinking the exact moment before I read your post.

Not exactly Game "Developers" (4, Insightful)

fistfullast33l (819270) | more than 8 years ago | (#15247050)

Did we expand the definition of developers to include "columnist and game design lecturer" and "director of business relations?" Someone at Gamasutra didn't exactly get a scoop. And what's with two quotes from the same company, Blackbone Entertainment?

Anyways, they all say the same thing. The name sucks, the console is good. However, the best point to get out of the article is from David Sirlin:

"Your mother or girlfriend doesn't want something called an Xbox 360, but that's okay because they won't find any games they like on an Xbox 360 anyway (beside xarcade, that is). They might be less intimidated by the "Wii" and will definitely find Nintendo games and non-games that sound more interesting than "Madden 2007" and "GTA 2008". "

Totally true. The iPod wouldn't have succeeded with a name like "SongGiant 3950" (no product would). I say the name is horrible and acceptable all at the same time. Horrible because it lends itself to multiple negative connotations, and acceptable because it draws in customers that names like Xbox and Playstation won't.

Re:Not exactly Game "Developers" (1)

g0bshiTe (596213) | more than 8 years ago | (#15247329)

I agree and have been wondering for awhile now what Nintendo was going to do with their console.

I think Xbox 360, 360 degrees it's one revolution. I think this swayed their decision to distinguish and distance themselves from the Xbox 360 by changing the name from Nintendo Revolution to Nintendo Wii.

On a plus note anyone who watches Family Guy can now say you are going to play some "wicked yes" now.

Re:Not exactly Game "Developers" (1)

twistedsymphony (956982) | more than 8 years ago | (#15247518)

Exactly... Plain and simple "Revolution" was just too bad-ass for Nintendo (no I'm being serious here). Just look at the N64, originally codenamed the "Ultra 64". Ultra 64 was a way cooler name but Nintendo64 eventually was it.

And in all honesty when I first read it I wasn't sure how it was supposedly pronounced; at first glance I read it as WWII, as in World War Two.

Wii is a lot more approachable name then Revolution, it's not overtly pretentious, it's not hard to say, it doesn't need abbreviation. Heck people hated the Xbox 360's name when it was announced. I'm sure the initial impression will subside and Wii will become as perfectly as acceptable as the names of other consoles.

At the end of the day the name HAS changed my image of the console, the little poem attached to the name's announcement provided insight into the meaning of the name and a vision as to where Nintendo intends to take the console (something I don't get from either MS or Sony). The name itself is iconic in nature and has actual meaning behind it, something you can't say for very many products today... I'll probably buy one, they've already sold me on the Classic gaming angle, and with the obvious strong direction towards bringing people together (read: multiplayer), I can't wait to see what Nintendo does with this thing.

w00t (1)

jrmcferren (935335) | more than 8 years ago | (#15247052)

Maybe they should have called it the nintendo w00t, or even better yet the RES (revolutionary entertainment system).

Corrected title. (4, Insightful)

GundamFan (848341) | more than 8 years ago | (#15247059)

Developers "over" React To 'Wii'... Seriously, this stoped being funny or shocking about an hour after I heard it... and I doubt 12 year olds giggling at the name will be the end for big N. Now to more important matters... will Nintendo make the same 10 games again (this time with Wii on the end) or will they continue to inovate internaly and encurage 3rd party support? The Wii has great potential, so did the Gamecube.

Re:Corrected title. (1)

nfgaida (68606) | more than 8 years ago | (#15247441)

Dude... spell check.

Next Up On Slashdot (2, Insightful)

American AC in Paris (230456) | more than 8 years ago | (#15247064)

Sales Representatives React To 'Rational Trigonometry'

We get it. By and large, people who eat, sleep, and breathe video games think that "Wii" is stupid. Fortunately for Nintendo, we're not their target demographic. Even more fortunately for Nintendo, the bulk of gamers who think that "Wii" is stupid follow the sentiment up with "but it isn't going to influence whether or not I actually buy the thing."

We, The Hardcore, need to come to grips with the fact that we are now, in Nintendo's eyes, a seecondary market. The sooner we do that, the sooner we'll be able to get past all this bloviating about what sorts of fools are heading the ship at Nintendo.

s/we/wii, if you're so inclined...

Re:Next Up On Slashdot (0)

Anonymous Coward | more than 8 years ago | (#15247275)

if the develops of a game console are the secondary market, you can be assured that the developers will treat this whee thing with the same disrespect.
and that will sink the nintendo whee.
remember that developers are the primary market until the console actually SHIPS.

Re:Next Up On Slashdot (0)

Anonymous Coward | more than 8 years ago | (#15247277)

Non-hardcore gamers will be turned off too.
-

At EB's. Early December 2006:

Customer: "I'm looking to buy a games system for my kids this Christmas"

Salesperson: "Well, there's the Xbox 360, the PS3 and the Wii"

Customer: "The WHAT!?!"

Salesperson: "The Wii, it's Nintendo's new games system"

Customer: "Well, which one would you recommend"

Salesperson: "The Wii is a lot of fun. It really is accessible even to non-gamers"

Customer: "Sounds really good, but I'm not sure about getting a console called Wii. I don't want my kids' friends to make fun of them"

Salesperson: "It's a good console, but it's up to you"

Customer: "Well, I can't imagine my kids being excited over something called Wii, so I'll get a PS3 then"

Salesperson: "Oh, OK. You're the third person today who's liked the console, but not bought it because of the name".

Re:Next Up On Slashdot (1)

MindStalker (22827) | more than 8 years ago | (#15247317)

All of this can be avoided luckily by a massive marketing campain. Nintendo stated that most customers don't know what a PS3 or Xbox360 is. So if they can come into the stores ASKING for a Wii, intead of just asking for a game system. They have won.

Not that I trust Nintendos marketing department right now.

Re:Next Up On Slashdot (1)

panthro (552708) | more than 8 years ago | (#15247325)

Have you ever actually interacted with real people?

Re:Next Up On Slashdot (1)

joeljkp (254783) | more than 8 years ago | (#15247428)

Everyone will just call it a Nintendo, like always.

Re:Next Up On Slashdot (1)

squiggleslash (241428) | more than 8 years ago | (#15247645)

Customer: "Sounds really good, but I'm not sure about getting a console called Wii. I don't want my kids' friends to make fun of them"
Kid1: Uh-huhuuhhuh Did he say "Sex Box?"
Kid2: Ehheheh Sex Box! Sex box! Sex box rules!
Kid1: Got to be better than your Piss Two Beavis huhuhuh
Kid2: No way Butthead! The Piss Two rocks! Eheheheheh
Kid1: Uhuuhhuhuhuh. A number one and a number two

...continued on page 94.

Kids can, and will, make fun of everything. If the Pee Ess Two survived, I'm sure the Wii will too.

Re:Next Up On Slashdot (1)

Duds (100634) | more than 8 years ago | (#15247330)

Great except.

Radio 1. Indicative of the general public, spent considerable time ripping the name apart when announced.

My Dad. Indicative of people who don't give a toss about games answered me telling him with "You're kidding right?"

So, The hardcore hate it, the softcore hate it and the nocore hate it.

Just who exactly IS their target market again?

Re:Next Up On Slashdot (4, Insightful)

identity0 (77976) | more than 8 years ago | (#15247587)

Oh, bullshit. It sounds even stupider to non-gamers or very casual gamers(which I consider myself to be).

Unlike Playstation, Dreamcast, Famicom, Genesis, or Xbox, which I've heard people say are also "bad names", "Wii" is a horrible name on a purely viceral level as well as having bad puns. At least every other console has more than one syllable, sounds like an acutal product name instead of a squeal, and has some 'character' to it. "Wii" doesn't even sound like a name, it sounds like part of a name that got chopped off.

How would you even say it in normal sentences? "Have you gotten a wii yet?", "Is this game coming out for the wii?", "Hey check out the graphics on the wii", "Wanna play some wii games?", "Wii rocks!", "Do you have any wiis in stock?", "I think my kid wants a wii for christmas", "Wii is way cooler than the PS3". It just feels wrong, somehow - maybe because it sounds like "we", and "The we", "we's", "wes", and "a we" are ungrammatical in English. I suspect most people will just end up calling it "the Nintendo".

I was looking around for the Japanese reaction to it, and at least on Slashdot Japan [slashdot.jp] , there seems to be about as much bewilderment at the name as there is over here. The name doesn't have any bad meaning in Japan, but it still sounds wierd.

They've done it before... (0)

Anonymous Coward | more than 8 years ago | (#15247089)

Actually Nintendo have never given any product a particularly cool name. "Game Boy" for example, is about as un-cool a name for something as you could ever come up with, at least from the point of view of anyone over age 10. If the GB had a cool name they would probably have sold several times as many of them.

"Hey Bob, whatcha up to?"

"I'm playing with my, um, Game Boy".

Bleah.

G.

Pokari Sweat (1)

Judge_Fire (411911) | more than 8 years ago | (#15247118)

Yeah, the first response to Pokari Sweat tends to be euw.

But then you figure out that it's meant to balance the body after sweating, or in marketese "with the appropriate density and electrolytes, close to that of human body fluid", and suddenly the message makes sense. Kinda.

The same will happen with 'Wii'. It's actually pretty good in most languages.

J

Re:Pokari Sweat (1)

Golias (176380) | more than 8 years ago | (#15247189)

Yeah, the first response to Pokari Sweat tends to be euw.

But then you figure out that it's meant to balance the body after sweating, or in marketese "with the appropriate density and electrolytes, close to that of human body fluid", and suddenly the message makes sense. Kinda.


And then you try it, and the name REALLY makes sense.

The stuff tastes exactly like sweat, with just a little added citrus and sugar. Think "Gatorade" without fruit flavor. That's pretty much what it is.

They've got a competing one in Japan called "Aquarius" which tastes almost as awful.

Trust me on this, if you are in Japan and are thirsty, go with the green tea or just drink water. Their sports drinks are appalling.

Re:Pokari Sweat (1)

Judge_Fire (411911) | more than 8 years ago | (#15247463)

The stuff tastes exactly like sweat, with just a little added citrus and sugar. Think "Gatorade" without fruit flavor. That's pretty much what it is.

I actually liked it, when I first tried it. Chances are I'll develop a liking for Wii, too. :p

J

Re:Pokari Sweat (1)

MindStalker (22827) | more than 8 years ago | (#15247343)

So the Wii is intended to balance your body from what? Exactly....

Re:Pokari Sweat (1)

forkazoo (138186) | more than 8 years ago | (#15247385)

Yeah, the first response to Pokari Sweat tends to be euw.

Actually, my first reaction was iiw.

I still hope it's a joke. (0)

Anonymous Coward | more than 8 years ago | (#15247136)

I look forward to E3, when Nintendo announces the real name for their system, and bloggers the internet over explode for being tricked by a video game company.

Re:I still hope it's a joke. (1)

VJ42 (860241) | more than 8 years ago | (#15247216)

If it wasn't a joke, Nintento's marketing must be thinking about turning it into one after seeing how much coverage one press release has given them; coverage for a couple of weeks before E3 bought by one press release, another couple of weeks of coverage after, with another. though a funnier time to do it would be about just before it's released, garunteeing huge amounts of launch coverage.

Slashdotters react to Wii... (3, Funny)

Spez (566714) | more than 8 years ago | (#15247143)

Wii are tired of hearing about how many bad puns we can do with the name. Wii don't care. Wii want to try the console. Wii want to try the controler.

IMHO (1)

berenixium (920883) | more than 8 years ago | (#15247152)

I do not like this name. As a gamer, I won't be asking for a 'Wii' over a shop counter. Nintendo had better shape up and get their act together, as I don't think that my opinion is isolated in this matter. Why won't they settle for a compromise like "iTwo" (too Apple?) or "Uss" or "Yii's" or "@ii", etc. The list goes on.

It's so silly. What western development company is going to seriously develop a product that will be associated with taking a whazz / leak / you-get-the-idea and have that image attached to their 'good-for-now' name?
Well, I don't know. Not many, I can imagine.
I think things will get so bad, only in-house releases will become the norm, Mario Wii, Donkey Kong Wii, Starfox on Wii, and so on and so forth. Quake Wii, Doom Wii, and Warcraft Wii? Ain't gonna happen...

Re:IMHO (1)

neutralstone (121350) | more than 8 years ago | (#15247309)

> As a gamer, I won't be asking for a 'Wii' over a shop counter.

Why not?  Everyone else will.  In a way, I'm inclined to believe the hype:  once you actually play a game or two, your perception of the system's name's effect on your social status will fade.

Re:IMHO (1)

DarthChris (960471) | more than 8 years ago | (#15247566)

...the system's name's effect on your social status...
We're geeks - we don't really worry about something affecting our social status!

Re:IMHO (5, Insightful)

panthro (552708) | more than 8 years ago | (#15247485)

Well, I don't know.

That's about the only part of your post that I agreed with.

If you really believe that Nintendo, the multi-billion-dollar multinational corporation with 117 years of operation under its belt, simply didn't bother to check if people liked the name, you should send them your resume and apply for the position of "Marketing Department" right away.

You're assuming that everyone is a hardcore gamer like you. They're not. I'm not. You're a negligible minority. You're going to buy an XBOX 360 or a PS3 anyway. Quake, Doom and Warcraft are all gamers' games, and not at all the type of casual game Nintendo players play. The rest of us don't care about Ultra-Sooper-Realistic Tactical Combat Simulations, we just want to play Fun Games. The whimsical name of the Wii tells me I'm going to get Fun Games. So if I buy a console this generation, it'll be a Wii.

Scene from french store... (0)

Anonymous Coward | more than 8 years ago | (#15247154)

Guy walks into the store, ask the clerk: " - Bonjour monsieur, je voudrais une Nintendo Wii. - Une nintendo Wii?. - Oui! " /ducks in shame

Stupid Nintendo (5, Insightful)

winmine (934311) | more than 8 years ago | (#15247159)

Those dumb Nintendo marketers, they only got FOUR slashdot frontpages from a name change. C'mon, they can do better than that.

Re:Stupid Nintendo (0)

Anonymous Coward | more than 8 years ago | (#15247465)

Just wait for the dupes.

Re:Stupid Nintendo (1, Insightful)

Anonymous Coward | more than 8 years ago | (#15247563)

And on a similar note, at least their slew of headlines aren't about release date slippages, feature removals or manufacturing problems.

To those who complain... (1, Insightful)

Anonymous Coward | more than 8 years ago | (#15247184)

To those who are complaining that people are still making fun of the name:

People *still* make fun of the Wang computer, and it's been out forever.

"UHAHAHA I GOT ME A HARD DRIVE FOR MY WANG UHUHUHUHUHHA!"

Classic.

Nintendo wins (1)

Trails (629752) | more than 8 years ago | (#15247205)

Given the amount of babble on the net about this, and the 4 Slashdot articles in the last four business days, I'd say that Wii is thus far a complete and total success.

People knock their marketing department because it can be construed as urine, but you know what? We're all talking about = they win.

People who say they should have left it as revolution (I like revolution too, don't get me wrong), have missed the point. The Nintendo marketing department has gaffed, they've had a resounding success. They're generating buzz and "word-o-o-mouth" (even if it is online word-o-mouth), which is what marketing is all about.

Re:Nintendo wins (1)

Trails (629752) | more than 8 years ago | (#15247232)

That should read:

"The Nintendo marketing department hasn't gaffed, they've had a resounding success. They're generating buzz and "word-o-o-mouth" (even if it is online word-o-mouth), which is what marketing is all about"

Mental note: use the preview fucntion next time.

Re:Nintendo wins (1)

mgabrys_sf (951552) | more than 8 years ago | (#15247668)

People also talk alot about AIDS and the war in Iraq. PR coup there too?

What do women think? (0)

Anonymous Coward | more than 8 years ago | (#15247210)

One of Nintendo's claims about "Wii" is that it will appeal to everyone: young, old, male, female, gamer and non-gamer.

The only opinions about that *name* that I've heard so far have come from *male gamers*.  Those are the people who are going to buy the system *anyway*.  So why do you care?

What about the other people -- the normal, non-male and/or non-gaming populace?  Do they care?  For now, I think probably not.  Later this year, when the system is released, will they care then?  Probably not, but I'd wager that the name will draw attention long enough for them to play with a display unit.

Does it sound like a stupid game to you (male and female gamers)?  Probably.  Does it matter?  I don't see how.

it is a terrible name for the u.s. market (1)

ActionAL (260721) | more than 8 years ago | (#15247220)

this name is going to create an even worse social stigma, it's bad enough when girls find out you're still playing video games, it's worse when they laugh at you because you own a nintendo wee.

for xist sakes, nintendo! change the awful name!

nintendo should be ashamed of themselves, we should all send emails to nintendo to get them to change the stupid name.

Re:it is a terrible name for the u.s. market (2, Insightful)

Guppy06 (410832) | more than 8 years ago | (#15247374)

"it's worse when they laugh at you because you own a nintendo wee."

Oh yeah, because they're all over you when you just utter phrases like "playstation" and "xbox." It's just like those commercials they air on Spike, I tell you!

If anything, "Wii" will score you cute points. Never underestimate the power of T3h Cute.

Re:it is a terrible name for the u.s. market (1)

squiggleslash (241428) | more than 8 years ago | (#15247671)

I'm sure they will laugh just as hard as they did when you inadvertantly revealed you were gay by saying you were going to play with your game boy.

Wait? They didn't? And nobody thought anyone was gay despite the obviousness of that joke? Damn it! Wii need a better plan than mindless double-entendres..,

Guerilla Marketing (1)

tengennewseditor (949731) | more than 8 years ago | (#15247222)

The tech community has been talking about the Wii non-stop because of the puzzling name. That's great publicity. It matters far far more that people hear and talk about the name than whether they like it.

Re:Guerilla Marketing (1)

ActionAL (260721) | more than 8 years ago | (#15247285)

not if its negative marketing! this is like everyone knowing how small your wii wii is and laughing at it at lunchtime all month long at school. ya you just became spoken about alot, but you haven't become "popular" in any successful sense of the word.

Re:Guerilla Marketing (1)

twistedsymphony (956982) | more than 8 years ago | (#15247649)

After which several members of the opposite sex try to nab you to see if the rumors are true...

Monkey Marketing (0)

Anonymous Coward | more than 8 years ago | (#15247318)

The tech community has been mocking the Wii non-stop because it's a stupid name. Nintendo must be desperate for publicity. It matters far far more that the general population gets a good first impression if they are going to purchase it.

What's in name.... (1)

technoextreme (885694) | more than 8 years ago | (#15247283)

A 360 is a complete revolution. To revolve also means to go around in circles. To go around in circles also means to make absolutly no progress. No progress in a next generation video game system is stupid. Note: This is a joke.

Grow Up (4, Insightful)

Stalyn (662) | more than 8 years ago | (#15247294)

Seriously, Wii is a good name. It's a playful name and I think that's what Nintendo was aiming for, the more you think about it the more the name makes sense. Yes, there is some sexual innuendo involved but that makes it even more fun. And also just because some of you might be shy about talking about your Wii doesn't mean you still won't play with it all the time. I mean come on.. this is Slashdot.

Resistance is Futile (1)

Avacar (911548) | more than 8 years ago | (#15247361)

Wii must be assimilated.

Puns aside, the above statement is still true. Whether or not we like the name now, it needs to be assimilated by the masses, accepted as 'okay' and we move on. As has been pointed out before, nearly all electronic gadgets have rather non-sensical names when you think about it. Once they simply become a proper name, you forget how strange it sounds.

We need to stop fighting Wii, and simply wait and let the gameplay talk for the system. Resistance is Futile.

Pocari Sweat == Gatorade (2, Interesting)

extrarice (212683) | more than 8 years ago | (#15247411)

It's a sports-type drink. Perfectly reasonable name for a drink, if you look at the context at which it is sold.

Geez... (2, Funny)

BTWR (540147) | more than 8 years ago | (#15247510)

Making fun of the name "wii" is so April 2006...

The cuddly-wuddly Wii (4, Insightful)

Neuracnu Coyote (11764) | more than 8 years ago | (#15247576)

I wonder when the haters are finally going to fess up to why they find the name 'Wii' stupid for a gaming console. It has nothing to do with the French "yes" or kiddie-talk for urination.

It's cute, and gamers (especially the kind that spend their evenings arguing on the internet) hate cute.

Come on, admit it. You don't want the coolest new console on the block to be adorable. Why is this so hard to say?

Let me shed some light on you: (1)

EmperorKagato (689705) | more than 8 years ago | (#15247580)

For many years gaming systems have come and gone.
Each system pushing the limits of your pockets with better graphics for terrible gameplay.
Wii see a brighter future: games beyond your imagination and not beyond your wallet.

This christmas, say Wii to videogames.

can't believe I havent seen this yet... (3, Funny)

Churla (936633) | more than 8 years ago | (#15247599)

ohmigawd I was going down the street and I saw this Nintendo console and I said Wiiiiiiiiii

(Shameless threebrain reference, but I know a bunch of you get it...)

On a more serious note, what I really see this as is a big gamble on the part of Nintendo. They are hoping to create a catchy enough name that the name gets a life of it's own on some level. It's a big gamble, and one I would not have put the remaining reputation of the company on myself.

From a development standpoint, the thing to note here is that I would be willing to bet they're going to target marketing on this more at the child audience and much less at the young adult/adult audience (which is basically how the gamecube worked out for them.) At that level then you can target what kind of game development you are going to do on this platform. Don't expect a bunch of high concept fantasy rpg's and gory blood drenched FPS's on this one. Expect a lot of -Kart , generic sports game, generic mario franchise extension, and stuff your 6 year old niece/nephew won't be able to get enough of. All packaged in a name easy enough for a 3 year old to chant.

we arn't the target market... but look at who is (1)

Burlap (615181) | more than 8 years ago | (#15247603)

I admit it's been a LONG time since I've been a 10 year old boy, but what I do remember is that it was all about the image, spending stupid amounts of allowence money on shoes that had the right logo on the side of them, shirts with the newest sayings on them, etc... there would have been no way under the sun I would want a game system named after pee in my room. "Look at Johny, he's going home to play with his wee! HA HA HA!"....

horid name, it's going to cost them huge in the pre-teen to 18 male market.

Wait till they make follow systems (-1, Troll)

Alpha27 (211269) | more than 8 years ago | (#15247621)

Now, the new and improved Wii2, aka WiiWii.

Or how about the new smaller version called the little Wii.

Or the Wii you hold in your hands.

Wii, Stupid or Clever? (2, Insightful)

Invertedzero (972031) | more than 8 years ago | (#15247635)

The question is simply unsuitable, as it does not give us the choice of deciding that it is both or neither.

On one hand, yes, the name is rather silly in a sense, as it has connotations that sentences the console to ridicule before it can even prove itself. However, may i ask this question? Don't you think Nintendo have already thought of the consequences? They are not going to name a console such a name for the hell of it without carefully weighing up either sides. Yes, the name does sound silly at first, but that's about it. People will get over it in a few months, both now and after release and it will become a fairly normal product name.

The truth is, Nintendo know what they're doing with this dramatic name change. Revolution sounds 'cooler' to the casual and hardcore gamer, but would it make it stand out and known amogst the general public, like the brand name 'Playstation'? Doubtful, unless they had a particular consistent unique style of advertising campaign. With Wii, it differentiates the console from it's competitors, it gets it noticed more, and it has great marketing potential. The only thing Nintendo have to do now is keep 3rd party support going the way it has been, and pull off a decent marketing campaign to get it noticed. Nintendo wants a Revolution, but how do they get it - via 'Wii'.

What about "wii" = "whee" ... e.g. having fun (0)

Anonymous Coward | more than 8 years ago | (#15247654)

"Wii" makes me think of the fun little kids have with swings and slides. I think it's a great name for a Nintendo machine where their big franchises are that kind of fun like Mario, Pokemon, Animal Crossing, Nintendogs.

You would think ONE developer out of a batch interviewed could figure that out instead of trying to look like a bunch of tough guys with all this negativity.

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