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Has Steve Jobs Lost His Magic?

Zonk posted more than 7 years ago | from the get-more-pixie-dust dept.

432

TimAbdulla writes to mention a Wired article wondering if Steve Jobs has lost his magic? The keynote yesterday, author Leander Kahney says, was the most uninspiring he's yet seen out of the usually charismatic man. Accompanied by other folks from within the company, Kahney wonders what lackluster showings like this will mean for the company after Jobs steps down. From the article: "Looking very thin, almost gaunt, Jobs used the 90-minute presentation to introduce a new desktop Mac and preview the next version of Apple's operating system, code-named Leopard. The sneak preview of Leopard was underwhelming. For what seemed an interminable time, Jobs and Co. showed off one yawn after another. There's no way I can get excited about virtual desktops or a new service that turns highlighted text into a 'to do' item. Oooo."

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Translation (3, Funny)

jayhawk88 (160512) | more than 7 years ago | (#15866278)

I want an iPhone! Gimme gimme gimme gimme now!!!!!

Poor Apple. (2, Insightful)

DirePickle (796986) | more than 7 years ago | (#15866287)

I guess useful features just aren't as sexy as a New Brushed Metal Look, or a Genie Effect.

Re:Poor Apple. (0, Troll)

IANAAC (692242) | more than 7 years ago | (#15866499)

What this is really showing us all is that it's really hard to get excited about Intel-based boxes. And that Apple, aside from IPods, are now really just another software company.

It's hard to get excited about features that have been available in other OSes - either bundled with the OS or separately by a third party - such as multiple desktops and virtualization.

Sorry Mac fans.

Re:Poor Apple. (1)

ronanbear (924575) | more than 7 years ago | (#15866579)

I noticed that especially with the XServe and Mac Pro. The number of configuration options is so large now that it's highly likely that many changes will simply take place to these lines with relatively little fanfare. An option for a graphics card here, a different hard drive there etc. All just a quick update to the store. The Mac Pro page only lists one Mac Pro and you then select the processor. It will allow Apple to introduce new processor speeds easily without making news. This way they can always have an up to date system that changes regularly without annoying the crowd who don't want to own the previous generation of Mac Pro.

illness (4, Insightful)

kris_lang (466170) | more than 7 years ago | (#15866289)

maybe it's a recurrence of illness?

Didn't he have surgery for a tumor?

It's not a tuhmoooooooooh (0, Offtopic)

BlackTriangle (581416) | more than 7 years ago | (#15866389)

TUUUUUUUHMOOOOOOOOH

Re:illness (-1, Flamebait)

Anonymous Coward | more than 7 years ago | (#15866585)

maybe it's a recurrence of illness?

Didn't he have surgery for a tumor?


You Mac-apologists will go any lengths to justify your petty crap-company.

Re:illness (1)

CrazedWalrus (901897) | more than 7 years ago | (#15866746)

I thought the same thing. I didn't know he'd had a tumor, but when the summary described him as "very thin, almost gaunt", illness is the first thing I thought of. So the guy may be sick, and we're worried about "lackluster" performance at a keynote address.

Insensitive clods. Get well, Steve.

I dont get why should we get 'excited' (2, Insightful)

unity100 (970058) | more than 7 years ago | (#15866296)

about new stuff ? new technology ?

Are there really people whose heartbeat rises when some new tech is introduced ? Wasnt that a thing that is of the long-gone 70s-80s now ? Dont we just use something if we find it useful and dont use, if we dont, and thats that ?

Re:I dont get why should we get 'excited' (5, Funny)

fohat (168135) | more than 7 years ago | (#15866444)

You must be new here?

Re:I dont get why should we get 'excited' (2, Informative)

adisakp (705706) | more than 7 years ago | (#15866553)

No new features?

How about Time Machine? This is a very user friendly backup concept. Imagine a normal user performing backups on Windows. How hard is it to save off apps that rewrite 1,000 entries in your registry? Heck your average user has no idea where to find and backup his e-mail:

If you're using Outlook, they're in: C:\Documents and Settings\username\Local Settings\Application Data\Microsoft\Outlook

If you're using Outlook Express, they're in: C:\Documents and Settings\username\Local Settings\Application Data\Identities\{45E80F8D-E0D8-48D0-B459-408C2E2F8 7C8}\Microsoft\Outlook Express

That is unless you've modified (either on purpose or accidentally) some obscure registry keys that redirect these files.

Re:I dont get why should we get 'excited' (1)

unity100 (970058) | more than 7 years ago | (#15866649)

That is but a software stuff. The new 'innovations' that are publicised that much are always more heavy on the hardware side

Re:I dont get why should we get 'excited' (1)

amliebsch (724858) | more than 7 years ago | (#15866678)

Imagine a normal user performing backups on Windows.

It's not hard to imagine at all! Accessories-->System Tools-->Backup has run an idiot-friendly wizard to perform backups for years now on Windows.

Re:I dont get why should we get 'excited' (1)

Gulthek (12570) | more than 7 years ago | (#15866712)

Q1: Yes, gamers.

Q2: Most certainly not.

Q3: [parsing error]

Speaking of thing to yawn at... (4, Insightful)

Kaellenn (540133) | more than 7 years ago | (#15866298)

Don't I read this exact same article following every one of Steve Jobs' keynote speeches?

Has he "lost the magic" or is it just impossible for any man or any company to live up to the incredible hype the technology media puts on Apple and Jobs?

Re:Speaking of thing to yawn at... (1)

thewhitefedora (961285) | more than 7 years ago | (#15866425)

I agree. Jobs can let a pin drop without everyone and there mother saying something about it.

Re:Speaking of thing to yawn at... (5, Insightful)

NeutronCowboy (896098) | more than 7 years ago | (#15866526)

I think you're right, but I also think that this is a little more vitriolic than previous articles on how Apple launches don't excite anymore. Yes, there is no new iPod (did anyone see that coming when it was announced anyway?). Yes, there is no new Mac like product, and we won't see advertising to match it either. But is that really surprising? Do these people really expect that Apple will release every year a new, ground breaking product? Is every conference going to be life-changing? Of course not. Yet judging from the article, that seems to be exactly what's expected.

You know, to me, this sounds simply like this specific journalist drank too much of his own kool-aid, and is disappointed that Apple and Jobs don't live up to the hype that he probably created himself in earlier articles. And now he is frustrated, and vents his frustration in a meaningless articles. Kinda reminds me of how the Spice girls fell. First everyone loved them. Then, suddenly everyone hated them, even though their music really hadn't changed. I think the same thing might happen to Apple and Jobs if they make even minor missteps. Everyone will be so happy to make some new predictions that they'll be announcing the emperor's nakedness even before the emperor is on the street.

Personally, I'll just enjoy what Apple is doing so far. The iPod is great, and while I'd love the full-screen iPod if it ever comes to pass, I'm happy to wait for it. Same with a MacBook that doesn't burn and can play Spore.

Don't sound too bad to me. (1)

PopeRatzo (965947) | more than 7 years ago | (#15866735)

Personally, I wouldn't mind a "new Mac desktop" with Leopard on it. I don't have a problem with companies that constantly improve their products. If they want to "knock our socks off", they can figure out a way to cut prices by 40%. Now that would truly be magic.

thin and gaunt (5, Insightful)

wardk (3037) | more than 7 years ago | (#15866303)

didn't/doesn't Jobs have a health issue he's dealing with? that could explain his appearance.

it's too bad he didn't have a flying mokey to release for the gawkers wanting a mac-gasm. guess we'll just have to live with a reliable, stable system.

Steve is overrated (1)

chrisxkelley (879631) | more than 7 years ago | (#15866309)

I dont really care if the keynote was or was not impressive. I sat at my computer last night looking at the sneak preview of leopard and to be honest, it looks really cool. Its about time they have multiple desktops- and finally the chance to use remote desktop without paying $300 for the program. MSN has been doing that for a long time.

Re:Steve is overrated (1)

wealthychef (584778) | more than 7 years ago | (#15866581)

Its about time they have multiple desktops

A search at versiontracker.com for virtual desktops revealed Desktop Manager [versiontracker.com] , You Control Desktops [versiontracker.com] , and virtue desktops [versiontracker.com]

- and finally the chance to use remote desktop without paying $300 for the program.

How about OSXvnc [versiontracker.com] and Chicken of the VNC [versiontracker.com] ?

Business as Ususal? (3, Insightful)

thogard (43403) | more than 7 years ago | (#15866315)

Doesn't this follow his trend for last quarter century? When he has to prove something to the board or other people in the company he can pull off some impressive stuff. Once he is crowned king of the company, his performance slips. He's done this with apple how many times? And there is a chain of other companies he has also done it with. I'm guessing the next cool stuff he does will be with Disney since he sill has to prove himself there.

Re:Business as Ususal? (1)

Moqui (940533) | more than 7 years ago | (#15866506)

And this is different from any executive, at any company, how?

Re:Business as Ususal? (5, Insightful)

NeutronCowboy (896098) | more than 7 years ago | (#15866580)

Define performance. I think that if you look at the actual numbers, what people don't realize is that you can't have 30%-100% growth all the time. At some point, Jobs will have turned the company around, and it will slip back to more reasonable, single-digit growth rates. And there is nothing wrong with that.

I've seen this with a number of companies. People start to believe that a temporary blip, like the introduction of the iPod and Apple's subsequent explosive growth in revenue, is forever. Then they get pissed when they find out it isn't, and blame it on obvious incompetence by management. Instead, the problem lies strictly with vastly exaggerated expectations. Remember the little blurb about past performance not predicting future performance? It's there for a reason.

People should be ashamed (5, Insightful)

Nanite (220404) | more than 7 years ago | (#15866318)

One of the hardest working Companies in the computer industry, trying to make your experience genuinely better, and some people still aren't impressed. Go wait with baited breath about what Dell is doing if you're that underwhelmed. The lines aren't nearly as long!

Re:People should be ashamed (4, Interesting)

thelost (808451) | more than 7 years ago | (#15866441)

unfortunately when you do something well you rarely get praise for it, people generally say 'well thats great, so what's next'. Peoples expectations of Apple are so high these days that when Jobs doesn't pull a full formed iBaby out of his ass they cry fowl.

Personally I did find his key-speech lacking, but I just think that they were being cautious because they are waiting to release the big guns next spring. I personally think it will have something to do with making sure Vista comes out stillborn, but that's just my take.

yeah, nice imagery huh.

Wired has no magic (0)

Anonymous Coward | more than 7 years ago | (#15866320)

Wired is boring and annoying and has been for years... I wouldn't worry about Apple, I don't own a Mac and just reading the keynote feed over the Internet got me excited so I guess the author is just jaded.

Hey, let's jump to conclusions (5, Insightful)

+Majere+ (178506) | more than 7 years ago | (#15866327)

The company can't come out with an awesome new toy every 3-6 months. Steve and Co. just had nothing to talk about, and anyways it's the WWDC. It's for developers and there were tons of new developer centric stuff Obj-C 2.0, XCode 3.0, a preview of Leopard (which I think the big things are still be held close to their chest, don't want to promise stuff like Vista and just have it trimmed every month). Wait til near Christmas, because you know there will be a new iPod or something for the masses to drool over.

He makes himself a tough act to follow but (1)

postbigbang (761081) | more than 7 years ago | (#15866329)

Consider the recasting of things like the Darwin/kernel source back to something similar to OSS, the virtualization bits, easier to use Leopard, and so on.

Jobs isn't the techno leader in the industry, just like Gates isn't (he's the best follower).

The innovation that comes from Apple happens in fits and spurts, mostly to augment the fall buying season. I think there's more up their sleeves.

And so, a yawner from Jobs is insignificant.

Virtual desktops for teh win (1, Interesting)

Anonymous Coward | more than 7 years ago | (#15866330)

Maybe you aren't excited by virtual desktops. I have them at home on my Linux desktops, and at work where I have to use Windows I miss them.

If you use Windows or a Mac and you are using some utility to get virtual desktops, what do you use and how well does it work?

Re:Virtual desktops for teh win (1)

docdoc (518231) | more than 7 years ago | (#15866397)

On OSX, the best one I've found is Desktop Manager [berlios.de] .

Re:Virtual desktops for teh win (1)

jcern (247616) | more than 7 years ago | (#15866453)

I use CodeTek's Virtual Desktop for OSX. It works well and allows you to choose the number of desktops available. It also works pretty well with multiple monitors - you switch desktops on monitors independently of the other. It's the next best thing to having it built into the os.

Re:Virtual desktops for teh win (1)

Valthan (977851) | more than 7 years ago | (#15866459)

The Virtual Desktop Manager [microsoft.com] Windows Powertoy works alright, still not as nice as the Linux one, and it does use a little more resources than I would like, but that is MS is it not?

Re:Virtual desktops for teh win (1)

trianglecat (318478) | more than 7 years ago | (#15866546)

I played with VirtualDesktop Pro [codetek.com] for a bit. Does what it says. There is also a free beta program called Desktop manager [berlios.de] that looks promising.

I thought this was bussiness? (2, Insightful)

GodInHell (258915) | more than 7 years ago | (#15866332)

Apple wants to make money not toys, Duh.

Mac addicts need to remember that as their obession continues to go mainstream it's going to loose some of that "cool" in exchange for some of that "dependable, useful, ruggeded, trustworthy" crap.

-GiH

Re:I thought this was bussiness? (1)

Macthorpe (960048) | more than 7 years ago | (#15866634)

It would help if Mac stopped releasing adverts which are trying to maintain that "cool", which unfortunately instead are actually "irritating", "stupid" and "fundamentally untrue".

It's obvious (5, Funny)

teamhasnoi (554944) | more than 7 years ago | (#15866338)

Steve isn't going to waste exciting things on Developers for pete's sake - he's saving the insta-boner stuff for the Consumers. Excite Developers too much and you end up with a music video of a sweaty fat guy, or Kai's Power Tools.

I think we can all agree we don't want either.

Having played catch up, its no so easy to impress (0)

Anonymous Coward | more than 7 years ago | (#15866339)

Having played catch up, its no so easy to impress any more.

Virtual Desktops? Unix and Windows have had those for years.

etc.

Finally, maybe, just maybe people will wake up and realise that Apples are just computers and not
magically better because they are not Microsoft.

virtual desktops (2, Interesting)

freshfromthevat (135461) | more than 7 years ago | (#15866575)

One thing i wish Mr. Jobs would do is credit the prior-art. A thank-you to virtual desktops would have been nice, followed by the wiz-bang of zooming out to see all 4 (I haven't seen THAT done before).

What I really want to see is the ability to run two displays on the computer, but each with a separate log-in and separate key/mouse set. We could then claim our lab had 20 seats even though we only had 10 computers, each with 2 displays, 2 chairs, 2 keyboards, 2 mice. When the lab is sitting mostly empty (most of the time) each user would have 2 displays.
      Tadd

Re:Having played catch up, its no so easy to impre (0)

Anonymous Coward | more than 7 years ago | (#15866716)

Virtual Desktops? Unix and Windows have had those for years.

I'm sure some wiseguy can convince himself and the zealot crowd that MacOS 1.0 had virtual desktops. Pretty much like they think Desk Accessories is the grandfather of Dashboard (Which in fact was a way to get around the lack of multitasking).

Developer's Conference (4, Insightful)

mccalli (323026) | more than 7 years ago | (#15866341)

It's the developer's conference, not the consumer "Let's show shiny things" conference or special event. Some of the new stuff would be interesting only to devs, and I imagine some new Apple toys were deliberately not presented in this forum.

Cheers,
Ian

No! (0)

Anonymous Coward | more than 7 years ago | (#15866346)

He merely lost his black turtleneck and a sock. It is expected he will have found both when he gets his laundry back from the cleaners.

Lost his magic? (2, Insightful)

C3c6e6 (766943) | more than 7 years ago | (#15866347)

Well, O.K., this year's Keynote was not as spectacular as it used to be, but then again, it's just a business presentation!

The Wired article reads like it's a review for a theatre play or a movie screening. In my opinion, if you're the CEO of an multinational computer company and people are talking about your latest presentation this way, you definitely haven't lost your magic.

They're just learning from the pros (2, Insightful)

Opportunist (166417) | more than 7 years ago | (#15866348)

Hey, did you ever see a MS presentation? It's usually just a bunch of "gee, what else did you copy this time?" yawns.

Quite frankly, why must every presentation of Apple be a revelation, while it's quite ok that the rest of the industry shows us what we already knew and loved from free systems? I'm the last person to jump onto the Apple hype (I refuse to buy any of the pricy designer stuff that does essentially what my low cost and just as good stuff does), but I don't consider it fair to expect Apple to reinvent the wheel and make everyone go "ohhhh" in awe while it's quite acceptable that competitors do bland presentations routinely and it's ok.

Re:They're just learning from the pros (4, Interesting)

Millenniumman (924859) | more than 7 years ago | (#15866551)

Microsoft presentations boring? What is boring about seeing a billionaire jump around and scream on stage? Or shout your job title fourteen times?

And as far as Apple being "pricy designer stuff that does the same thing as cheap stuff", it is not. Yes, you can get the same functionality out of them, but you can also get the same functionality out of a luxury car and a bicycle. Mac OS X provides an intuitive interface that makes it easy to do what you want. Beyond that, the Jobs's claim about Dell being $1000 more is correct.

MacOS 8.6 (2, Insightful)

lymond01 (314120) | more than 7 years ago | (#15866356)

I remember when 8.6 came out. He toted it as a "Whole New Macintosh!" when, to most users, it just meant that, when you viewed the contents of a folder, the rows alternated colors for easier reading.

I'd rather be underwhelmed and content, than overwhelmed, just to fall farther down.

It's A Developers Conference (5, Insightful)

Anonymous Coward | more than 7 years ago | (#15866361)

Maybe it was kinda dull to the author because it was a developers conference. From TFA, the author didn't understand the applause on speed improvements and the technical under-the-hood wizardry. As a developer, you get why that was important and you get excited about it. I guess its the difference between being a journalist and being an engineer/computer scientist. We actually get excited about the geeky things.

Magic Mai Tai (1)

tnk1 (899206) | more than 7 years ago | (#15866362)

Granted, keynotes are a major showplace for Steve Jobs, and he puts a lot of work into them, sometimes that work doesn't come off, or he's just not feeling well. (Or the products are boring, no matter what he says about them). That doesn't mean the magic is gone, it just means that it's on vacation, having a drink with a little umbrella in it.

HOW ABOUT A NICE BUCKET OF CANCER? (2, Informative)

defile (1059) | more than 7 years ago | (#15866368)

I wondered if Jobs, who was treated for cancer last year, was sick. Was he sharing presentation duties to save energy? When I saw Jobs introducing the iPod Hi-Fi at Apple's headquarters in late February, about five months ago, it looked to me like he was tiring quickly and was glad to get it over.

Gosh, I wonder if his fight with cancer has anything to do with him feeling sick.

Way to ignore pertinent facts to make a story.

Re:HOW ABOUT A NICE BUCKET OF CANCER? (0)

Anonymous Coward | more than 7 years ago | (#15866596)

Bucket of cancer? Seriously, wtf?

Wow! Not *THE* Leander Kahney! (5, Insightful)

Quiet_Desperation (858215) | more than 7 years ago | (#15866372)

Who?

I know this has been asked many times before, but at what point did the opinion of dumbarses on blogs become "news"?

(Yeah, I know there's a lot of technical wizardry under the hood, but that's for the geeks).

What part of "developer's conference" did you not understand, dickhead?

Apple's head of marketing, Phil Schiller, is the most relaxed of the bunch and has his own cuddly charm.

Hey, I'm as infected by Shillermania as the next Machead, but cuddly?

The whole article reads like a MySpace posting by a 14 year old girl disappointed by the first experience with her latest 40 year old beau.

Re:Wow! Not *THE* Leander Kahney! (4, Funny)

DuncanE (35734) | more than 7 years ago | (#15866465)

Man.. despite being totally correct you are gonna get modded six feet under, but I think I have a new fav slashdot quote ;-)

"The whole article reads like a MySpace posting by a 14 year old girl disappointed by the first experience with her latest 40 year old beau."

Re:Wow! Not *THE* Leander Kahney! (1)

Quiet_Desperation (858215) | more than 7 years ago | (#15866540)

I know. Any negative assessment of any news or article is modded flamebait these days. Geez, I never even use the Flamebait mod because I find it a waste of mod points.

I know Leander K. and you, sir, are no Leander K. (5, Informative)

tgeller (10260) | more than 7 years ago | (#15866559)

This "dumbarse" with a blog has been writing professionally, full-time, about the Mac for over ten years. I sat a few cubicles away from him at MacWEEK when he was a news reporter and I was a reviews editor, waaay back in 1996. He went on to his current job at Wired (where he's maintained the Apple beat) and has written two excellent books about Apple [powells.com] .

So, umm, no.

Re:I know Leander K. and you, sir, are no Leander (1, Insightful)

Quiet_Desperation (858215) | more than 7 years ago | (#15866606)

So what's his excuse for this whiny bitch of an article?

Re:Wow! Not *THE* Leander Kahney! (-1, Offtopic)

Anonymous Coward | more than 7 years ago | (#15866560)

LOL. ++Mod.

P.S. (1)

tgeller (10260) | more than 7 years ago | (#15866599)

BTW, I'm not arguing with your assessment of the article, which I didn't read, but with your ignorant slam on a knowledgeable, dedicated, insightful professional.

Reflection of an Industry In General (1)

MattZ3 (939241) | more than 7 years ago | (#15866374)

Maybe we're reaching a plateau of innovation in the desktop computer world... what more could they possibly do to the OS/hardware while keeping costs down and appealing to the typical user?

Maybe they're just saving the cool stuff for Christmas...

Re:Reflection of an Industry In General (2, Insightful)

rahrens (939941) | more than 7 years ago | (#15866647)

Didn't you read some of the posts above mentioning the fact that this is the World Wide DEVLOPER'S Conference?

What's cool to a developer (new tools, under the hood improvements, etc,) isn't necessarily cool to users. Users get excited about things that make their experience faster, easier, and, yes - cool. Different kinda stuff...

This conference is for the guys that develop the cool stuff that make our computers useful.

Yes, Jobs & Co. is saving the cool stuff for Christmas - he noted, I understand, that a lot of cool stuff in 10.5 is being held under wraps to keep them away from the Redmond copiers.

I don't think we've hit any kind of plateau - things are just in development cycles that aren't being released yet. 10.5 is coming out spring 2007 - Vista is coming out maybe then, maybe not.

Besides, Vista is the version of the Windows OS that was supposed to come out with the Mac OS's earlier versions - kinda late, idn't it? But it's coming, even so, and in a form that, while it may be behind Leopard, it's still an advance for that OS, and a major one at that.

The Mac OS is going to be just such a major advance for the Apple world.

In both, there will be features that are new and innovative for the platform they're used on. That's progress, and it'll be exciting for the folks that care about the particular platforms involved. (and I understand that there are some features in Vista that Apple hasn't chosen to mimic - of course, Jobs isn't going to mention that...)

So, if we're on a plateau, it's just until the development cycle rolls around to release dates...

Which Is It? (2, Insightful)

devphaeton (695736) | more than 7 years ago | (#15866394)

By the summary, I can't tell if the author was unimpressed by the 'new features', or if he was simply unimpressed with Steve's delivery of it. As far as the 'features', this is all old shit that's been around for ages- why would one expect to be excited about it. You can't blame Steve for boring stuff, can you?

And for Steve? He's getting old. He's possibly sick. Or maybe he's just not as excited about this stuff as usual.

Oh well. Since I don't own a Mac, I guess I'll never 'get it', right?

Developers-developers-developers-developers! (-1, Offtopic)

Anonymous Coward | more than 7 years ago | (#15866398)

aaaaaarrrrrrrrgggggggghhhhhhhhhhhhhh!!!!!!!!!!!!!! !

Time Machine? (2, Insightful)

nattt (568106) | more than 7 years ago | (#15866399)

The reaction to "time machine" was pretty good - the crowds seem to really like that, and it was fun how it was presented. No, there wasn't the biggest of announcements, but overall it was pretty good. I think the key point is that OS X is pretty mature and doesn't really need "that" much doing to it.

Charisma (1)

Decameron81 (628548) | more than 7 years ago | (#15866407)

Maybe there's more behind Steve's choice to put other people on stage than just lack of news. Whoever Jobs successor will be, he will certainly need to be charismatic. And what better way to see that, than to leave the stage to the candidates.

Yeah. (1)

porkchop_d_clown (39923) | more than 7 years ago | (#15866533)

It's weird - the rest of the industry moved to the commodity model 10 years ago, yet Jobs still grabs attention like it's 1985.

I mean, do people flood web sites to read a live blog of Windows developer key notes?

It's not exciting until Apple drops its price (-1, Flamebait)

digitaldc (879047) | more than 7 years ago | (#15866408)

Apple$ are expen$ive, when they drop their price, that will be exciting.

See: http://store.apple.com/1-800-MY-APPLE/WebObjects/A ppleStore?family=PowerMac [apple.com]

Re:It's not exciting until Apple drops its price (1)

Billosaur (927319) | more than 7 years ago | (#15866454)

I predict the price of Apples will drop when the new version of Newton comes out...

Bad day? (4, Insightful)

greg_barton (5551) | more than 7 years ago | (#15866415)

Can the man not have a bad day without it being a cosmic event?

Huh? (1)

moracity (925736) | more than 7 years ago | (#15866423)

Jobs has lost his magic because the media and rumor mills can't seem to stop themselves from building up imaginary hype?? I am so sick of hearing about an iPhone. It's a dumb idea and it's never going to happen. Get over it already.

WWDC is for developers, not end users, so anyone with a brain should have known not to expect more than what we got -- espcially after the Hi-fi announcement earlier this year. That should have been a big wakeup call to everyone to tone down the speculation.

If anything, I applaud Apple for not feeding into the hype. Maybe Apple does have some killer gadgets coming out, but WWDC is not the proper forum for it.

Diversion & Stealth Required (1)

BoRegardless (721219) | more than 7 years ago | (#15866434)

I think the person writing the article has never been inside a product development team where you have to worry about what your competitor learns about your VALUABLE CREATIVE future products!

If you had your Big Gates competitor near ready to put out his first major OS release (in 5 years) & it is due to launch within 6 months, and you are describing the "Next Hottee"at Monday Aug 7 @ 10am, you can bet Billy would have a new software team on any key feature he wanted to add to Vista, by Tuesday, August 8, 2006 at 8 AM at the latest.

I fully respect Jobs skills at manipulating the PR to make Apple work. He has done it arguably better than anyone else over the last 7 years or so, in spite of so many voluble critics, and shown them all wrong.

And "gaunt". You really want Gates to look like the balloon who just retired from Exxon? Give us a break here. Carrying around extra weight is a NEGATIVE.

One year from now, the truth will be known.

Re:Diversion & Stealth Required (0)

Anonymous Coward | more than 7 years ago | (#15866683)

Bah -- I love apple stuff, but I do think Steve & co fell behind a bit working all the kinks out of osx86. "Top Secret" is marketing for "It's not done yet and we can't show it".

The time machine thing is a big leap forward. I'm curious as to how backups are actually done -- if they're instant (ie: when the file changes) or if they're scheduled. It would be *waay* cooler if they were instant, leveraging the fs event notification engine they put into tiger. Ever have a file you saved after you whacked a bunch of the contents?

Insecure Microsoft stab is hillarious (1)

defile (1059) | more than 7 years ago | (#15866437)

Granted, the system as a whole looks slick, and Jobs said he was keeping some new features "top secret" to stop Microsoft from copying them.

Any one of these super top secret features will be copied into a Linux distribution within hours, if it's any good. Microsoft can just as easily do the same.

So saying it's being kept "top secret" is just insulting the audience's intelligence.

Re:Insecure Microsoft stab is hillarious (2, Insightful)

_Swank (118097) | more than 7 years ago | (#15866714)

maybe these super top secret features can be hacked together and made available for linux or microsoft within a few 'hours' but in both cases they'd generally take much longer (less for linux, more for ms) to make it into an official distribution.

if apple announced and demoed all of their super top secret features for leopard now, there would certainly be plenty of time for ms to get them in to vista if they're useful/flashy enough and thus apple would lose a little lead on microsoft. apple wants to be able to say "we're ahead of microsoft" and if a feature doesn't make it into the initial release of vista, it will usually be quite a while before it makes it in and this is exactly how apple needs to act if it wants to eat into microsoft's space.

Even the Secret Diary was taken down (1)

jbellis (142590) | more than 7 years ago | (#15866442)

there is no more magic in the world for me...

(http://secretdiaryofstevejobs.blogspot.com/)

--
Carnage Blender [carnageblender.com] : Meet interesting people. Kill them.

Top Secret Leopard! (1)

drmancini (712059) | more than 7 years ago | (#15866446)

Don't forget that he's still leaving the best features top secret!!! The most sexy feature of the 10 he presented was IMHO Time Machine

"Last Time, Jobs Walked on 6 Feet of Water!" (5, Insightful)

Cr0w T. Trollbot (848674) | more than 7 years ago | (#15866449)

"This time, Tom, he only walked on two feet of water! Why, if he fell through, he'd barely get his knees wet!"

"That's right, Diane. Moreover, reports say the amount of water Jobs convreted into wine was down almost 35% this year from last!"

Jeeze, over the last six years under Jobs, Apple sextuples it's share price, exceeds Dell in market cap, takes over the MP3 market, practically invents and dominates the music download market, doubles the Mac's market share, successfully transitions first from OS 9 to OS X, then from PowerPC to Intel, the last several months ahead of schedule. What the hell do you people want?

Christ, Jobs could announce that from now on every single Mac would ship with a free Natalie Portman clone, and you people would be complaining that it was a disappiontment because the rumors sites said it would ship with two free Natalie Portman clones, each holding ice creame sundaes!

Crow T. Trollbot

Re:"Last Time, Jobs Walked on 6 Feet of Water!" (1)

Lord of Hyphens (975895) | more than 7 years ago | (#15866521)

Christ, Jobs could announce that from now on every single Mac would ship with a free Natalie Portman clone, and you people would be complaining that it was a disappiontment because the rumors sites said it would ship with two free Natalie Portman clones, each holding ice creame sundaes!

Bad analogy--Natalie Portman
a) can't act
b) isn't good eyecandy.

Re:"Last Time, Jobs Walked on 6 Feet of Water!" (1)

ronanbear (924575) | more than 7 years ago | (#15866664)

And the parents point is proved!

Re:"Last Time, Jobs Walked on 6 Feet of Water!" (1)

Quiet_Desperation (858215) | more than 7 years ago | (#15866651)

Well, I *was* hoping for the Jennifer Connelly clone...

shiller is teh suck (0)

Anonymous Coward | more than 7 years ago | (#15866451)

his lieutenants are awful. bring back guy kawasaki!

Could this be Steve's 20 year burnout (1)

mykepredko (40154) | more than 7 years ago | (#15866462)

Reading through TFA, I was reminded of similar ones, 20 years ago (mid to late '80s), when the Macintosh was out, but not performing really well, there were still being versions of the Apple ][ being produced and nothing exciting on the horizon.

It will be interesting to see if the complete cycle repeats with a stock slump, Steve being canned, looks around for the next big thing and brings it with him back to Apple for another triumphant return. If this is what's going to happen, then you should start buying up Apple stock in 2-3 years.

Of course, he's had cancer recently and maybe there's nothing this round for him to get excited about.

myke

Apple doesn't have to be so exciting. (1)

gundamstuff (822388) | more than 7 years ago | (#15866497)

We're not going to get an iPod introduction event every year folks. Apple doesn't have to be so exciting, just more than microsoft, which isn't saying much. That way they can maintain the alleged 4% (probably lower) market share they have.

One interesting thing... (3, Interesting)

Noryungi (70322) | more than 7 years ago | (#15866505)

You know, I have seen the same kind of FUD ever since the days of the Apple ][. I mean, every single step of the way, some journalists have said, again and again and again, that Apple was finished and that it was going to disappear any day now.
  • When the IBM PC came out, Apple was finished.
  • When the Macintosh came out, Apple was finished.
  • When Windows 3.0 came out, Apple was finished.
  • When the Macintosh switched to PowerPC, Apple was finished.
  • When Windows 95 came out, Apple was finished.
  • When Windows NT came out, Apple was finished.
  • When the Macintosh switched to G3 (and G4, and G5), Apple was finished.

Etc... etc... Etc... Same thing with the PowerBook, the Cube, the switch to Intel, ad nauseam. I wish these people could stop writing that FUD, already! Apple will disappear when it will disappear, in the meantime, its financial position looks excellent.

I personally think Macintosh, and Ipods, and Mac OS X are very sexy beasts. They are much too expensive for my taste, they run expensive proprietary software, and everything Apple does is way too costly for me, but Gosh, aren't they sexy.

The fact is, Apple has survived. Every single "Apple is dying" has been proved wrong time and time again. They have top-notch engineers and designers and they will keep on making great products for the time being. Sure, the last WWDC may have been unexciting, but guess what? Even great companies won't release great (hardware) products every six or eight months. These things take time.

And dissing Steve Jobs for looking thin is simply disgusting. The guy recently survived cancer, for (bleep) sake! Give him a break: he is not going to look plump after chimio or whatever he had to do to overcome cancer! Sheeesh. Tech Journalists sound more and more like bottom feeder, these days.

Re:One interesting thing... (1)

ferrgle (945967) | more than 7 years ago | (#15866710)

I agree whole heartedly.
I have never bought an Apple product and yet I really want to.
Why is that?

On the flip side I have bought tons of Microsoft stuff and I really don't want to.

Oh well, such is life

They can't all be gems (1)

Bullfish (858648) | more than 7 years ago | (#15866516)

Jobs has done a remarkable job reinventing Apple and giving them some traction. Industry shows where you go and bring the dog and pony in are sometimes entertaining and sometimes boring as hell. That goes for the presenter too. If he had an off day, meh. If it becomes a trend, then maybe he should see a doctor if he has a physical ailment or hire a dog and pony handler to do most of the shows if he is sick of them.

The gadgets, everyone in the industry has shown crap of all kinds whether for PC, Mac or others. A lot of it is just the equivalent of shiny beads without much real world use. It takes time for good ideas to turn into hard product. If you want something like an iPhone, fine. But there is no point in bringing such a thing to market until it is uniquely positioned in someway. Ditto for a lot of junk you see at those shows. Keep making promises about stuff that never sees the light of day or is useless on second look and people stop paying attention to you. Apple is doing well at present. Their next move has to have strategic value to the company as a whole and not just to entertain a fan base. At times such maneuvers are boring to watch.

Give the guy a break.

WTF??? (4, Insightful)

iamacat (583406) | more than 7 years ago | (#15866524)

Nobody attending WWDC thought so. Leopard has lots of cool features that beat even previous stuff like Expose and Dashboard in the dust. Time machine in particular looks like star trek computers. Apple completed a complete platform migration in less than a year, Objective C is getting garbage collection and properties.

Looks like the article's author doesn't care about anything besides iPods, but there is more to technology than just small gadgets.

Re:WTF??? (3, Funny)

Quiet_Desperation (858215) | more than 7 years ago | (#15866573)

Nobody attending WWDC thought so.

What?! You mean the unamed female reporter sitting next to Leander who wouldn't know Monty Python humor if it built a condominium in her arse cannot be considered a reliable barometer? The deuce you say!

Everyone Loses their Magic (0)

Anonymous Coward | more than 7 years ago | (#15866528)

RIP Reality Distortion Field.

Could be the stock options problems... (1)

PenguinBoyDave (806137) | more than 7 years ago | (#15866536)

Jobs has always been passionate about Apple and the good things that come from it. Seeing as how Apple has been in the sights fo the SEC (as have many companies for the same thing lately) I can see how he'd take personally the issue of the company he started being targeted for something like this. It was / is his baby, and I can't image not letting something like this not having some adverse effect on your health.

I dunno' (4, Insightful)

bealzabobs_youruncle (971430) | more than 7 years ago | (#15866543)

I thought the Mac Pro was a pretty big deal, and especially for a room full of developers who have been screamig for performance. I thought clear acknowledgment that the move to Intel was a huge success, that sales are great and that they now feel strong enough to make direct comparisons to MS products was pretty cool. Never mind that repeatedly Steve stated that the best parts of Leopard were still under wraps until closer to release to prevent any "me too" features in Vista. And ignore some of those useful new features that might not appeal to cynical tech reporters but are welcome additions to actual Mac users. And forget about the fact that this conference with a couple thousand developers is about break out sessions and hands on with the new hardware, coding tools and Leopard previews.

I wish MS could "bore" me like this...

What does he care? (1)

lbmouse (473316) | more than 7 years ago | (#15866545)

"The keynote yesterday, author Leander Kahney says, was the most uninspiring he's yet seen out of the usually charismatic man."

The keynote could have just been, "I'm rich bitch!" for all Steve cares. What do you want him to do, entertain you?

unrealistic expectations anyone? (1)

l33t-gu3lph1t3 (567059) | more than 7 years ago | (#15866556)

You can't pull off the unexpected and sensational every 6 months. It's a developer conference! The entire thing was aimed at software developers, showing them new software and hardware tools they will soon have, as well as a new operating system revision. The i-pod was a FLUKE, kids. You can't expect sensational magical new wonders every 6 months, especially from a software company that, really, hasn't been releasing anything "new" but has been just steadily refining existing ideas. Hell, even the ipod wasn't exactly ground-breaking. MP3 players and online services existed before its release. ipod only made it big because of how well it was implemented and how slick Apple's marketing department can be.

no iPod? (1)

mseidl (828824) | more than 7 years ago | (#15866582)

Please tell me I'm not the only one who's thoroughly dissapoined in no new iPod?

Re:no iPod? (1)

rahrens (939941) | more than 7 years ago | (#15866745)

Come on! Give it a rest - what part of World Wide DEVELOPER'S Conference don't you understand?

The iPod is a CONSUMER product, and Apple never releases (well, mostly never) consumer pruducts at the WWDC. Wait a few weeks or a month or so and it'll happen.

The iPod, being a big part of Apple's bottom line, deserves its own venue, doncha think?

It's the beard (1)

antifoidulus (807088) | more than 7 years ago | (#15866610)

Steve Jobs is a reverse-Sampson, the more hair he gets the less charismatic he is. For the common good, shave it off Steve!

What you saw was robot Steve Jobs (1)

agent (7471) | more than 7 years ago | (#15866669)

That is the only logical answer.

Point of diminishing returns (1)

DrWho520 (655973) | more than 7 years ago | (#15866680)

Everything reaches a point of diminishing returns. Truly, how much of this new stuff is necessary in an OS? Maybe Jobs seems lackluster because he has lackluster material to work with. You can only shine a turd so much. No, OSX is not a turd, but that is not what he is shining. He is shining the delta between the Leopard and versions. Perhaps he is just tired from fighting the EU. Maychance he just has the flu. I still think its point of diminishing returns. OSes and desktops are suffering from SUV-itus. Why do computers continue to get faster and OSes and software in general fail to get any more efficient? Why do kernels continue to grow? Why is every innovation in power directed towards making the vehicle larger instead of more efficient? SUV-itus.

Maybe the problem is -- sob -- inside? (1)

Buskaatt (124333) | more than 7 years ago | (#15866706)

Maybe the problem isn't Job's presentation at all but Kahney's interpretation of it. Maybe his life is just lacking that certain spark. Bad relationship? Drugs not working any more? Maybe it is going to take some new iColored something to get Kahney up again because, darnit, life is just so ... bleak.

Okay time to stop ... I'm going to cry, and I'm sure you are too. Let's just try to keep it together for Leander's sake. It's always hard to see somebody lose their Mac-live verve for life. Send positive energy now ....

I was excited (1)

slagell (959298) | more than 7 years ago | (#15866722)

I have been waiting for 9 months to replace my desktop Mac. I was pretty ecited about the new desktop. It is what I wanted to hear more than anythign else they speculated about.

Well HELL yeah!!! (1)

steveo777 (183629) | more than 7 years ago | (#15866729)

Looks like I can get the top of the line Quad Mac Pro for just $16,256 (plus tax). That includeds the MODEM people (I always insist on frugality and have no concievable use for expensive 'high speed' internet).

Not Jobs, it was Tiger (1)

mnemonic_ (164550) | more than 7 years ago | (#15866743)

The keynote content was lackluster, which isn't Jobs's fault. The article author is trying to incite controversy by extending OS X Tiger's lameness to a dulling of Jobs. Calling the legendary Jobs "boring" is much more pressworthy, especially among the devout Apple crowd. In short, it's Wired flamebait.
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