Beta
×

Welcome to the Slashdot Beta site -- learn more here. Use the link in the footer or click here to return to the Classic version of Slashdot.

Thank you!

Before you choose to head back to the Classic look of the site, we'd appreciate it if you share your thoughts on the Beta; your feedback is what drives our ongoing development.

Beta is different and we value you taking the time to try it out. Please take a look at the changes we've made in Beta and  learn more about it. Thanks for reading, and for making the site better!

HP Baited With Cutouts of Founders

Zonk posted about 8 years ago | from the easily-riled dept.

206

eastbayted writes "According to InfoWorld.com, Sun CEO Jonathan Schwartz boasts in his public blog that his company has bought a life-size cardboard cut of the HP rival's founders, William Hewlett and David Packard, for $6,000. Sun staffers then went on to bedeck and photograph the dual portrait in pro-Sun paraphernalia. As a parting shot at HP, Schwartz notes in his post how popular a download Solaris is for HP server owners. Taking the bait, HP VP of Marketing Eric Kintz responds in his own blog that Sun's actions were 'a nice stunt' and that 'I never met Bill or Dave, but I bet neither of them would have approved paying thousands for representations of themselves.' He also cites an IDC report about how HP-UX dominates the Unix market over IBM and Sun." Update: 08/28 04:43 GMT by Z : Fixed confusing headline.

cancel ×

206 comments

Sorry! There are no comments related to the filter you selected.

...wtf? (2, Funny)

Lehk228 (705449) | about 8 years ago | (#15992017)

please tell me this is a very late april fools story

Re:...wtf? (1)

chris_eineke (634570) | about 8 years ago | (#15992030)

If you consider the spelling and grammar mistakes in the submission, it probably will be.

Re:...wtf? (4, Informative)

FuturePastNow (836765) | about 8 years ago | (#15992039)

No shit. The headline and summary completely misrepresent the article. It doesn't even make sense... Sun taunts HP with Sun's founders, Hewlett and Packard?

Re:...wtf? (1)

Bob54321 (911744) | about 8 years ago | (#15992075)

I thought we would get no spelling and grammar mistakes in April Fools submissions...

Re:...wtf? (3, Funny)

iced_773 (857608) | about 8 years ago | (#15992077)

Nah, couldn't be. No ponies.

Throwing Stones from Glass Houses (2, Interesting)

reporter (666905) | about 8 years ago | (#15992132)

Someone should remind Jonathan Schwartz of a well-known truth: people who live in glass houses should not throw stones.

In 2004, the management at Sun Microsystems terminated any more development on high-end processors and high-end servers. According to an article [theregister.co.uk] by The Register, Sun now sells re-branded Fujitsu servers as Sun's high-end servers. Fujitsu is an OEM for Sun.

Sun engineers still work on low-end multi-core processors, but Fujitsu designs and builds all of Sun's high-end processors. The processors that battle IBM's Power5 are Fujitsu SPARC64's.

The hardware division of Sun is now a shell of its former self. Sun management is seeking to close its Sunnyvale campus, which is the location of all of Sun's (former) processor development.

Re:Throwing Stones from Glass Houses (0)

Anonymous Coward | about 8 years ago | (#15992199)

Yes, and the PA-RISC and Alpha lines are alive and well?

Re:Throwing Stones from Glass Houses (4, Insightful)

takeaslash (976090) | about 8 years ago | (#15992202)

n 2004, the management at Sun Microsystems terminated any more development on high-end processors and high-end servers. According to an article by The Register, Sun now sells re-branded Fujitsu servers as Sun's high-end servers. Fujitsu is an OEM for Sun. Sun engineers still work on low-end multi-core processors, but Fujitsu designs and builds all of Sun's high-end processors. The processors that battle IBM's Power5 are Fujitsu SPARC64's. The hardware division of Sun is now a shell of its former self. Sun management is seeking to close its Sunnyvale campus, which is the location of all of Sun's (former) processor development. You only have half the story. The highend Ultra V was killed off so that Sun could focus on their Rock CPU for the highend. They have also extended their partnership with Fujitsu to develop the APL line, and to rebadge each others products. The T1, Ultra IV+ processors with their current Opeteron line show that the hardware division of going along very well.

Re:Throwing Stones from Glass Houses (5, Insightful)

calidoscope (312571) | about 8 years ago | (#15992212)

In 2004, the management at Sun Microsystems terminated any more development on high-end processors and high-end servers. According to an article by The Register, Sun now sells re-branded Fujitsu servers as Sun's high-end servers. Fujitsu is an OEM for Sun.


Devlopment on the UltraSPARC V was terminated - Sun is still working on the "Rock" prcessor - sort of a Niagara designed for large multiprocessor machines. Sun realized several years ago that processors were hitting a wall on single thread performance (compare performance gains between 1996 to 2001 vs 2001 to 2006) and emphasized multicore designs. Sun has also done some nice work with the Opteron - that combined with the Niagara are two reasons why Sun's market share has been increasing recently.

Re:...wtf? (2, Funny)

EvanED (569694) | about 8 years ago | (#15992200)

Of course it's not! It's a very early April fool's day story.

Sheesh... get it right next time.

$6,000 for some cardboard? (2, Insightful)

Anonymous Coward | about 8 years ago | (#15992262)

We're not even talking about "art" here, which would at least provide a spurious justification for such gross extravagance.

It's bad enough seeing scumbag trustfund kiddies flaunting their inherited wealth by doing nothing but ski or drive their Lamborghinis around all day, but paying $6,000 for a scrap of cardboard, just to play a prank?

The bloody revolution can't happen soon enough.

Re:$6,000 for some cardboard? (4, Insightful)

Anpheus (908711) | about 8 years ago | (#15992468)

But the blood gets everywhere then and it's terribly hard to clean out of my whites, the bleach never really gets all of it...

Maybe we could have a not-so-bloody revolution? Just this once? You know, we can try it out, see if we like it. I mean, if we don't like it, we could always go for number two, right?

I dunno, it just seems ... (2, Insightful)

ScrewMaster (602015) | about 8 years ago | (#15992022)

sort of tacky to me.

Re:I dunno, it just seems ... (4, Funny)

stupidfoo (836212) | about 8 years ago | (#15992068)

And why would you be proud of the fact that customers of a competing company is buying expensive HP hardware and then downloading your OS for free? They're basically saying "Ha! Look how foolish we are! Even HP can make money off of Solaris!"

Re:I dunno, it just seems ... (1)

tomhudson (43916) | about 8 years ago | (#15992179)

tacky and childish. Not exactly professional. Hopefully, if this really did happen, someone will have the decency to at least go (*mumble mumble nice-sounding words about not official policy mumble mumble we apologize mumble mumble*).

Re:I dunno, it just seems ... (5, Funny)

The Mad Debugger (952795) | about 8 years ago | (#15992327)

There must be something about being CEO of Sun that makes you go BATSHIT INSANE. I mean, I was thinking that once McNealy stepped down the company might get a little less goofy, but I guess that's not the case. Oracle should just buy them, so we only have to deal with one nutjob egomaniac tech CEO.

Re:I dunno, it just seems ... (1)

ozmanjusri (601766) | about 8 years ago | (#15992221)

I dunno, it just seems sort of tacky to me.
--
Your sig: "... grandfather liked it," said Chester, averting his eyes from a lithograph titled Rush Hour at the Insemomat.

Pot, meet kettle...

But you're right though. This is really sophomoric stuff. It's a pity they feel they have lower themselves to taunt their competitors instead of focusing their vision on groundbreaking products the way Hewlett, Packard and to a lesser extent, von Bechtolsheim did in their day.

Sadly, both companies have lost that edge, and now produce mostly bland generic products, little different to any of the mass-market offerings.

Grow up. (2, Insightful)

Jethro (14165) | about 8 years ago | (#15992027)

Well I'm glad to know we're all still being immature and childish.

It's almost as if a News for Nerds website had derogatory icons for Microsoft and Bill Gates, or something.

Oh, wait.

(Seriously, Slahsdot, can we grow up a bit and just have non-insulting icons for these guys? It was funny in 1998, but come ON).

Re:Grow up. (1)

Jeff DeMaagd (2015) | about 8 years ago | (#15992208)

I think I should expect higher standards of SUN to be professional because their hardware is targeted to the professional & enterprise markets. Sadly, SUN really doesn't live up to what their image should be.

I don't have as high standard for Slashdot because it's more targeted towards the computer and technology enthusiasts.

Re:Grow up. (1)

Jethro (14165) | about 8 years ago | (#15992240)

I agree, I'd expect more professionalism from Sun than from Slashdot, especially Slashdot circa 1995, back when that Bill Gates Borg thing was still funny. Man, I don't even remember the website it came from but it was a pretty funny one. I think it was "micros0ft.com" until they got sued and came back as "Zero-Micro Software", but this WAS 12 years ago.

But anyway, yeah... I think we should all be over that by now.

Re:Grow up. (1)

ncc74656 (45571) | about 8 years ago | (#15992478)

Man, I don't even remember the website it came from but it was a pretty funny one.

Bill Gates as a Borg was a ripoff from a cover of Boardwatch magazine (May 1996, according to this page [lurkertech.com] ).

Actually (0)

Anonymous Coward | about 8 years ago | (#15992325)

Actually I still find it to be very funny almost to the point of wetting my pants!

Disrespecting computing pioneers... (5, Insightful)

Rotten168 (104565) | about 8 years ago | (#15992029)

Wouldn't it be funny if Steve Jobs painted a Groucho Marx face on Pascal and Von Neumann's cardboard cutout likenesses? Oh wait, no it wouldn't. Sun just shows how utterly childish they are with this stunt.

For those who say "have a sense of humor" I will say "it's not even funny, really".

Re:Disrespecting computing pioneers... (1, Insightful)

Anonymous Coward | about 8 years ago | (#15992072)

People without senses of humor always say that about pretty much everything. That's sort of the definition of not having a sense of humor... You know, not thinking anything's funny.

As for showing how utterly childish they are... Well oh darn. Sun is childish. I'm sure that'll really bite them in the ass when... Oh wait, no one cares.

At least they're enjoying themselves, unlike some people.

Re:Disrespecting computing pioneers... (1)

neo8750 (566137) | about 8 years ago | (#15992308)

In words of George Carlin: "you don't think rape is funny? well think about this porky pig fucking elmer fudd...They don't call him porky for nothing"

Meaning that you need not take everything so DAMN SERIOUS!

There nothing wrong with a little fun in the workplace (or in the industry) as long as everyone is "ok" with it. Meaning no one gets hurt either physically or emotionally then its fine. With it being fine means its ok to laugh. Sure you may not find it funny because its insulting someone you hold in high regard but come on. No one got hurt no one is mad.

So just let go an laugh!

I bet a lot of people at HP got a laugh at it. I bet even hewlet and packard got a laugh out of it.

Re:Disrespecting computing pioneers... (1)

monoqlith (610041) | about 8 years ago | (#15992385)

and some cardboard collector got $6000 for something that probably costs about 0.2 cents in total cardboard value.

Everyone wins, I say.

Re:Disrespecting computing pioneers... (1)

drsquare (530038) | about 8 years ago | (#15992331)

Wouldn't it be funny if Steve Jobs painted a Groucho Marx face on Pascal and Von Neumann's cardboard cutout likenesses?

Slashdot would still worship him.

Re:Disrespecting computing pioneers... (1)

R3d M3rcury (871886) | about 8 years ago | (#15992494)

Oh Geez. Lighten up. From what I read, it's not like they showed them sodomizing each other or anything like that. They showed them holding competitors products.

I always get a chuckle out of things like this. Like the time the Internet Explorer guys left an Internet Explorer icon at the front door of Netscape. Whether you agree with the sentiment or not, it's nice to see that in a serious business there's room for a laugh.

Hell, I'm a Mac user. I chuckled over the "Switch" parodies and the few "I'm a Mac" parodies that I've seen.

No Worky (4, Interesting)

FuturePastNow (836765) | about 8 years ago | (#15992031)

Reading comprehension fail it... Slashdot's editors are unpaid volunteers, right?

Apple fanbois come to mind (0, Troll)

BadAnalogyGuy (945258) | about 8 years ago | (#15992034)

Such actions are expected of young, dumb fanboys. They are a little weird coming from the CEO of a major multinational corporation.

HP's VP, the HPVP (if you will), did good in his response. Fight fire with water.

"Apple fanbois"? I blame the PC users (0, Offtopic)

Anonymous Coward | about 8 years ago | (#15992060)

You will have to forgive me. My definition of PC user has expanded in the past couple of years from big-haired douchebags from Wintel who trolled Tekserve at night trying to get through Crystal Quest or Inside Macintosh. (Ahh, the '80s.) I now use "PC user" as a general term to describe the wannabes who exhibit an attitude of "Yeah, we cool. We're Mac users," when they are clearly from some other part of the universe.

However, to prevent further confusion from the teeming masses, I will use the term poseur. Or in this case, switcheurs. These are the dunderheads who proclaim their trendiness because they use a Mac even though they were probably maximizing their windows until last week.

They try to act counterculture by making comments about good taste and how everything is beige, and think of themselves as nonconformists, which is laughable since all they are doing is conforming to another lifestyle.

What is really pathetic is when these expatriates proclaim their love for their adopted platform. When I hear it I cringe and automatically think of that Daphna Kalfon song "I Love My Mac [ilovemymacthesong.com] ." Not that there is anything wrong with Daphna.

That phrase reeks of such vomit-inducing pretension. You think you are cooler than the rest of the world because of your computer? Because of your zero-button mouse? Because of the fact that you have to manually sort the Desktop because you don't understand the Mac's right-handed icon arrangement? Where I come from, this is called "trying too hard."

The Mac platform today is ground zero for the switcheur epidemic, which means more tourists and more expatriates moving in. It has become way too mainstream and too damn self-congratulatory to live here. And with more corporate giants moving in, the Mac is so ovah.

Re:"Apple fanbois"? I blame the PC users (0)

Anonymous Coward | about 8 years ago | (#15992412)

Wow, you really are specially handicapped eh? I'm sorry that you lack any sense of reason or facts. Too bad you have yet to make any actual point in that rambling of yours, besides to proclaim your Mac or Apple hatred or hatred of switchers. Shame people should support their likings. Better luck next time once you pass the 6th grade ^.^

lol @ u (0)

Anonymous Coward | about 8 years ago | (#15992458)

And here I thought the British were supposed to have a nose for humor. Or perhaps you're Canadian. Eh?

The leading "Unix' (5, Funny)

netrangerrr (455862) | about 8 years ago | (#15992037)

With all of the free Linuxes around, and even being touted by IBM and others, dominating the traditional 'Unix' market is rapidly becoming like being the leader in Novel IPx networking.

a perfect rotating quote (4, Interesting)

ChipMonk (711367) | about 8 years ago | (#15992040)

As I type this, the quote at the bottom of the Slashdot page is:

Go placidly amid the noise and waste, and remember what value there may be in owning a piece thereof. -- National Lampoon, "Deteriorata"

File this under "things that make you go 'hmmmmmmmmmm...'"

Cardboard cutouts of CowboyNeal ! (2, Interesting)

billstewart (78916) | about 8 years ago | (#15992049)

Sure, Bill, Dave, and the Sun Founders were all once very important here in the valley,
as were DEC, Compaq, Tandem, and everybody else absorbed by HP and Sun,
but they represent the 1970s and 1980s computer booms and the late-90s servers.

For this decade's cardboard cutouts, we need Web 2.0 figures, bloggers, and user-created-content wranglers, and I say who better than our own CowboyNeal!

Re:Cardboard cutouts of CowboyNeal ! (0, Offtopic)

larry bagina (561269) | about 8 years ago | (#15992131)

you're gonna need a big piece of cardboard if you want a lifesize copy of his lard ass.

On the plus side, you could probably use it to scare away crows. And everything else.

I'm glad Sun and HP are having fun playing grabass (4, Interesting)

w33t (978574) | about 8 years ago | (#15992051)

...in the meantime our entire VMware infrastructure runs on Dell because they are actually busy making sales calls and setting up meetings with my VP ;)

Re:I'm glad Sun and HP are having fun playing grab (5, Funny)

Informix (975583) | about 8 years ago | (#15992152)

Our local VMware SE recommends Sun hardware if customers actually want performance and support. He must be crazy; Dell is soooooo the market leader in technology innovation.

Re:I'm glad Sun and HP are having fun playing grab (2, Insightful)

AJWM (19027) | about 8 years ago | (#15992178)

Dell is soooooo the market leader in technology innovation.

+1 Funny

Fuck Sun and HP. (5, Insightful)

Anonymous Coward | about 8 years ago | (#15992054)

Fuck both Sun and HP. For those of us who have real systems to worry about, this sort of bullshit between marketeers and CEOs makes us cringe. Sun could have put that $6000 to good use. That would have been enough to pay an intern for the summer, perhaps one who could have gone through and fixed some of the fairly simple OpenSolaris bugs that are still open, even months after being reported.

Then again, these days it's rare to need the kind of hardware Sun or HP puts out. Several quality Opteron boxes from IBM running FreeBSD or Linux can provide the same level of service and the same reliability as a large Sun or HP system, and often at a far lower cost.

Re:Fuck Sun and HP. (1)

Ruie (30480) | about 8 years ago | (#15992197)

Then again, these days it's rare to need the kind of hardware Sun or HP puts out. Several quality Opteron boxes from IBM running FreeBSD or Linux can provide the same level of service and the same reliability as a large Sun or HP system, and often at a far lower cost.

And even lower if instead of buying from IBM one uses a local computer shop. Last time I looked at IBM's website one could buy two generic boxes for the price of one that IBM sells, especially if one wants to max out the RAM.

Re:Fuck Sun and HP. (0)

Anonymous Coward | about 8 years ago | (#15992326)

Last time I looked at IBM's website one could buy two generic boxes for the price of one that IBM sells, especially if one wants to max out the RAM.

That might work if one doesn't have a CIO to report to, and doesn't mind entry-level support. Nobody ever got fired for buying from ...

Shit doesn't need to work, it just needs to look good.

Re:Fuck Sun (0)

Anonymous Coward | about 8 years ago | (#15992225)

For those that don't need the high-end HP-UX (or Solaris or AIX) hardware, HP, like IBM, also puts out quality Opteron (or Xeon, if you lean that way) server-class boxes running Linux, everything from blades to 8-way multiprocessor with hot-swap memory (extending the former Compaq Proliant line). Sun makes some x86 boxes too, but AFAIK they max out much lower than HP or IBM's gear, they're not really into doing server class hardware except on SPARC.

(And if some of HP's customers are downloading Solaris to run on HP boxes, it's for darn sure that they're not running it on the PA-RISC or Itanium hardware.)

Insightful my ass. (2, Informative)

Anonymous Coward | about 8 years ago | (#15992237)

Sun and HP both sell opteron boxes like IBM does. The only difference is Sun and HP both sell superiour hardware, at a lower cost. The IBM servers (both intel and amd) are flaky as fuck, and often require windows only patches to make stable, which helps not at all when you don't run windows. Fuck, HP even donates hardware to open source projects on occasion, and their ILO kicks serious ass. I will keep buying HP proliants to run free unixes on, you can get ripped off by broken shit from IBM.

Re:Fuck Sun and HP. (1)

Rufus211 (221883) | about 8 years ago | (#15992353)

Sun could have put that $6000 to good use. That would have been enough to pay an intern for the summer...

Erm, $6k is about 1 month's direct salary as an intern, not including all the hiring and related overhead. But you're just a trolling AC anyway, so who cares about facts.

Re:Fuck Sun and HP. (1)

Bastian (66383) | about 8 years ago | (#15992383)

Wow. If that's what interns are going for nowadays, sign me up to be an intern for life! (Or at least until the next dot compost and forces the market to realize yet again how ridiculously overpaid some folks are.)

Re:Fuck Sun and HP. (1)

MerlynEmrys67 (583469) | about 8 years ago | (#15992395)

Yeah - bay area, I'd see an Intern easily going for 4K a month - then 2K a month for random benefits, cost of office space, etc.

Now if you are in Iowa - I would expect that to drop in at least 1/2, but then who would want to outsource to Iowa when you can go all the way to Bangalore and get it for 1/4 of that.

YMMV

Re:Fuck Sun and HP. (0)

Anonymous Coward | about 8 years ago | (#15992485)

I get paid $7k to be an intern (2/3rds of the way to a MS when I started), granted it's the Bay Area where everything is expensive. Of course this is for a technical/research intern positions which requires a good amount of intelligence and knowledge (in my case cs and statistics). My friend seems to be doing code monkey stuff a bit to the north and gets paid half as much.

Wrong targets (4, Insightful)

violet16 (700870) | about 8 years ago | (#15992056)

Nobody would blink if Sun took a cheap shot at HP. But making fun of two recently deceased Silicon Valley icons, both of whom are still deeply respected by many in the industry, is pretty poor form.

Re:Wrong targets (4, Funny)

craXORjack (726120) | about 8 years ago | (#15992156)

Relax. It's just fun-spirited hijinks from those crazy guys over at Sun. It's like that time that Scott McNealy and Jonathon Schwartz snuck into the Microsoft headquarters and kidnapped Goatly, the Microsoft mascot, right before their big Windows ME launch. But then the goat ate a stack of Solaris installation diskettes in the closet where they hid it, and got so sick they thought it was going to die. So they had to return it before anyone found out but old Mr. Balmer caught them and made them promise never to do anything like that again. Those kooky kids!

Re:Wrong targets (1)

lewp (95638) | about 8 years ago | (#15992278)

That was twice as funny as the prank, or the post describing it. Well done.

Re:Wrong targets (0)

Anonymous Coward | about 8 years ago | (#15992404)

And yet, it still sux. They can poke at HP or IBM, but to poke at dead guys who did far more than anybody at Sun did, sux. Everytime the idiot boys at Sun speak up like this, I make sure that it costs them at least several of their servers.

Who do I talk to...? (1)

Forthan Red (820542) | about 8 years ago | (#15992066)

Who do I talk to about getting their cardboard cutout business? SIX GRAND???? That's 15 times too much for a cardboard cutout of anything.

Re:Who do I talk to...? (2, Funny)

jpardey (569633) | about 8 years ago | (#15992184)

A cardboard cutout of anything? I'd be happy to pay more than 400 for a cardboard cutout of anything.

Now, I just need to find a good any key.

But who will think of the customers? (4, Insightful)

Harmonious Botch (921977) | about 8 years ago | (#15992079)

These guys have lost their focus. I'm a business owner myself ( a bit smaller than Sun and HP, though ) and I would never encourage my employees to act or think like this. Beating your competition is the side effect that you derive from pleasing customers. It is not the goal.

Re:But who will think of the customers? (1)

localman (111171) | about 8 years ago | (#15992289)

Beating your competition is the side effect that you derive from pleasing customers. It is not the goal.

A-friggin-men. What the hell is it with all the bloodthirst? Defeating a rival doesn't result in long-term success anyways as new rivals will just take their place. Pleasing your customers is the best long-term strategy. If your passion is pleasing others, get into business, if your passion is defeating others, go join the armed forces or UFC or something.

Cheers.

Re:But who will think of the customers? (1)

jcr (53032) | about 8 years ago | (#15992305)


In the words of Ayn Rand: "Competition is a by-product of productive work, not its goal. A creative man is motivated by the desire to achieve, not by the desire to beat others."

I notice that Microsoft seems to be fixated on always having an enemy, whether it's Google, IBM, Sony or Apple. If they focused on their customers instead, their products might not suck so hard.

-jcr

Re:But who will think of the customers? (2, Insightful)

Henry V .009 (518000) | about 8 years ago | (#15992399)

Ayn Rand only said that because she was a kooky chick with her own cult. Many of the most creative people in history were motivated by the desire to beat others.

Re:But who will think of the customers? (1)

DAldredge (2353) | about 8 years ago | (#15992396)

For 6000 US they got their company a lost of free press.

This ad buy had a very large ROI

Re:But who will think of the customers? (1)

crucini (98210) | about 8 years ago | (#15992469)

Maybe their goal was to communicate the fact that HP customers are installing Solaris. A fact I found initially impossible ("Solaris runs on SPARC, not PA-RISC") and then unlikely. It's definitely something to be proud of, and this is a good way to publicize it. It's news to me that anyone voluntarily installs Solaris these days.

Seems like something Sun would do (2, Funny)

virtuald (996377) | about 8 years ago | (#15992080)

I don't know if the story is real or not, but it seems like something Sun would do. Check out this here, its amusing:

http://blogs.msdn.com/sandyk/archive/2006/02/24/53 8832.aspx [msdn.com]

I especially like this one: "Sun Microsystems: Where Unix came to die."

In Sun's defense... (4, Funny)

Ant P. (974313) | about 8 years ago | (#15992103)

At least they're wasting far too much money on their marketing department, and not their legal one.

H & P's journey (2)

theobscurest (613689) | about 8 years ago | (#15992104)

I think the art (and technology) project behind this, "Pioneers Hitchhiking in the Valley of Heart's Delight", particularly Hewlett and Packard's travelogue [ylem.org] is more interesting than the post. Ironic how HP wouldn't allow the cutout into their lobby!

Sun's Founders? (2, Funny)

Speare (84249) | about 8 years ago | (#15992106)

Wow, I never knew that Hewlett and Packard founded the Sun Microsystems company. The things you learn on Slashdot...

Insanity now! (0)

Anonymous Coward | about 8 years ago | (#15992109)

"According to InfoWorld.com, Sun CEO Jonathan Schwartz boasts in his public blog that his company has bought a life-size cardboard cut of the HP rival's founders"

After losing money and market share for four years one would hope that Sun finds something better to do than running around with cardboard cut-outs. Perhaps on the day Sun declares bankruptcy they should celebrate it with their own puppet show.

Stupid CEO Tricks (5, Insightful)

Infonaut (96956) | about 8 years ago | (#15992130)

Schwartz is in the middle of trying to pull Sun out of a very deep hole. The company's stock is still trading at under $5/share. It faces tremendous competition from above and below, and it has been shedding employees like a duck sheds water. There are times when publicity stunts like this are a good idea. For example, when you're the young upstart and you want to poke fun at the established titans of industry.

Spending thousands of dollars to buy a cutout of highly respected founders of Silicon Valley, then to bedeck them in garish Sun paraphanalia is juvenile, tacky, and demonstrative of an utterly deranged public relations department. Sun *is* an established titan of industry, one that has been hurting for years. Attempts to look like a saucy underdog just make the company look pathetic.

Make kick-ass products. Give customers what they want, and then some. Ready your history. Examine how IBM, Apple, and yes, HP recovered from their missteps. Earn respect. Don't endanger it by resorting to head-scratching 9th grade pep rally moves like this.

Re:Stupid CEO Tricks (0)

Anonymous Coward | about 8 years ago | (#15992206)

And much like those cute Apple ads you reference, schwartz will likely come out of this looking like a childish fool.

Re:Stupid CEO Tricks (1)

Infonaut (96956) | about 8 years ago | (#15992378)

and much like those cute Apple ads you reference

I never made reference to Apple advertising. If you think Apple pulled itself out of the death spriral it was in because of cute ads, maybe you haven't been looking at their revival closely enough.

Re:Stupid CEO Tricks (1)

monoqlith (610041) | about 8 years ago | (#15992393)

"The Company posted revenue of $4.37 billion and a net quarterly profit of $472 million, or $.54 per diluted share. [...] Apple shipped 1,327,000 Macintosh® computers and 8,111,000 iPods during the quarter, representing 12 percent growth in Macs and 32 percent growth in iPods over the year-ago quarter."
- Apple's 2006 third quarter results. [apple.com]

God! $472,000,000! I bet Jobs and his lieutenants feel like huge chumps for making those childish and foolish ads! And filling out that childish and foolish deposit slip with all those childish and foolish zeros.

Re:Stupid CEO Tricks (1)

Jeff DeMaagd (2015) | about 8 years ago | (#15992233)

I agree. I think that HP will outlive Sun unless Sun shapes up, I think HP is the biggest in the enterprise hardware market right now. I think Sun has a niche somewhere, and they seem to be rapidly shrinking to fit that niche. Sun had pretty cool stuff in its time and my understanding is that they had the best long term hardware support but they simply aren't adapting well to the world of commodity parts.

Re:Stupid CEO Tricks (0, Flamebait)

Greyfox (87712) | about 8 years ago | (#15992309)

Sun doesn't really seem to be about making stuff for customers. Their focus seems to be more on just making stuff their engineers consider to be cool. This stunt seems just like something Sun would do -- someone in the company thought it would be cool but just like everything else about Sun it lacks focus and direction. Maybe they should focus less on childish pranks and more on, oh, I dunno... fixing thise decade-old problems in Java that keep it from being a reasonably good system programming language.

You nailed it (1)

Infonaut (96956) | about 8 years ago | (#15992391)

just like everything else about Sun it lacks focus and direction

I think that sums it up nicely. What does this little stunt really mean, anyway? It is unfocused and just plain unfathomable. They seem to be doing a lot of smart things (a bit too late in the game perhaps), but there are still big question marks, like what they actually intend to do with Java, and how they intend to operate in a world where Open Source is squeezing them in software, and commodity boxes are squeezing them in hardware. It's not that they can't possibly find a clear path to recovery. They have tremendously talented people all over the organization. But they seem to lurch sideways as often as they step forward.

Re:You nailed it (2, Informative)

LarsWestergren (9033) | about 8 years ago | (#15992452)

but there are still big question marks, like what they actually intend to do with Java, and how they intend to operate in a world where Open Source is squeezing them in software,

They intend to open source it, they have even started working on it. [slashdot.org]

and commodity boxes are squeezing them in hardware.

They are one of the leading sellers of AMD64 boxes [xbitlabs.com] , plus they are still making some really cool hardware [slashdot.org] .

Re:Stupid CEO Tricks (3, Insightful)

fm6 (162816) | about 8 years ago | (#15992406)

Spending thousands of dollars to buy a cutout of highly respected founders of Silicon Valley, then to bedeck them in garish Sun paraphanalia is juvenile, tacky ...
Which pretty much describes everything Schwartz does.
...and demonstrative of an utterly deranged public relations department.

What makes you think Schwartz even talked to his PR people? I'm sure if he had, they would have tried to talk him out of it.

Here's an irony: recently, Schwartz sent an email to all employees, boasting that Sun doesn't "waste money" on art with which to decorate its corridors. Instead, it puts up these tacky posters where Sun employees talk about how great a place the company is to work. Just to thing to convince employees that the company isn't circling the drain!

I give Scwartz a year, tops.

It's a sure sign of impending doom when (1)

winkydink (650484) | about 8 years ago | (#15992149)

the only way you can pump up your employees is to make fun of your competitor.

What is going on (4, Insightful)

Wannabe Code Monkey (638617) | about 8 years ago | (#15992158)

If I wasn't so confused by the summary I'd probably think this was a really pathetic stunt by Sun. I'd also probably think it was really weird and sad that executives are fighting on their blogs.

Re:What is going on (1)

phasm42 (588479) | about 8 years ago | (#15992301)

I say they take it to the next level and fight it out on MySpace.

That's a lot of money. (1)

Kamineko (851857) | about 8 years ago | (#15992165)

Surely that money could have been spent on something better. Anything! Spare red staplers for all!


This news day isn't going slow: it's going backwards. :/

Re:That's a lot of money. (1)

Kamineko (851857) | about 8 years ago | (#15992211)

Kind of reminds of that guy from that sketch show... (The Fast Show... Harry Enfield?)

Woman sitting at table, uneasy
Sound of key entering door
Woman:"Did you manage to get that milk and my medication?"
Man comes in, grinning
Man:"Even better than that! ..."

More ironic - (1)

GSloop (165220) | about 8 years ago | (#15992166)

That the "new" HP appears to be stamping out the "HP Way."

Perhaps Bill and Dave would have been less than amused at Sun's antics. But IMO they'd have considered it trivial and petty.

However the damage done to their own company by mindless expansion and aggrandization - well, lets just say they wouldn't have found that trivial and petty. More like heartless and ultimatly destructive to both the company and it's employees.

-GregThat the "new" HP appears to be stamping out the "HP Way."

Perhaps Bill and Dave would have been less than amused at Sun's antics. But IMO they'd have considered it trivial and petty.

However the damage done to their own company by mindless expansion and aggrandization - well, lets just say they wouldn't have found that trivial and petty ...more like heartless and ultimately destructive to both the company and it's employees.

-Greg

Re:More ironic - (0)

Anonymous Coward | about 8 years ago | (#15992295)

dupe!

Re:More ironic - (0)

Anonymous Coward | about 8 years ago | (#15992320)

even the slashdot editors know to only press ctrl-v once!

Re:More ironic - (1)

The Cydonian (603441) | about 8 years ago | (#15992384)

So this double copy-pasting is your way of saying that Bill and Dave would have been unanimous in their assessment? :-D

Well... (0)

Anonymous Coward | about 8 years ago | (#15992194)

Schwartz had to find a new and innovative way to vent...

and chair throwing / threating to f-cking kill their competitors have already been done.

You know (1)

cubicledrone (681598) | about 8 years ago | (#15992216)

People used to have careers at large corporations. They provided benefits and a stable income that people could rely on to support their purchase of a home, sending their kids to college, and retiring. People worked at the same company for decades, earning steady promotions and raises. Large companies used to be completely in favor of this. It was the reason most of us were told to "get an education and work hard." It was the reason there used to be a middle class.

And what do we have now?

Well, this makes my life a little easier. (0)

Paska (801395) | about 8 years ago | (#15992223)

I've been on the fence on who to purchase from to implement a few servers for a high-end client of mine. I've been deciding for 1 week on weather to choose Sun, HP or IBM. I've now just ruled Sun out, I'm not wasting my money on such an immature company. I've already wasted my money in a huge company that proved to be run by immature little bastards, which ended up costing me close to $11,000 USD in the long run - never again.

Re:Well, this makes my life a little easier. (2, Insightful)

stony3k (709718) | about 8 years ago | (#15992259)

I agree that this was a pretty stupid stunt, but I would expect that you would choose the best server, no matter what. And I'm sure Sun handles their support in a more "professional" manner. Frankly, I would compare this stunt to Steve Ballmer shouting "Developers" - it's that stupid.

Ebay (1)

SnarfQuest (469614) | about 8 years ago | (#15992226)

They paid $6000 for two bits of cardboard?

Someone on Ebay is having a good day.

Old News (1)

stony3k (709718) | about 8 years ago | (#15992246)

This is an old blog entry, I wonder why this news wasn't posted when Jonathan Schwartz first blogged about it. In any case, his latest blog entry is about Sun regaining market share from Dell.

Is there no room for levity in business? (1, Insightful)

SuperKendall (25149) | about 8 years ago | (#15992286)

I can't believe how many slashdot readers appear to have a stick up the rear over this. Personally I find it amusing and not really offensive at all. You can tell HP which lost any sense of fun a few years ago has no real idea how to react other than very uncomfortable press releases.

Re:Is there no room for levity in business? (1)

Rakishi (759894) | about 8 years ago | (#15992328)

Or they're just utterly confused at what drugs caused a large company to perform such a counter-productive and down-right idiotic stunt. There is fun and there is stupid, they are not the same except to some teenagers (including mental teenagers no matter the age).

How is this counterproductive? (1)

SuperKendall (25149) | about 8 years ago | (#15992343)

Come on, the guy posted a picture in a blog with a Sun shirt in front of them. This harms no one and is simply funny.

I've been out of high school for decades but can find the humor in this. It's not like Sun TP'ed HP.

Are you some kid fresh out of business school or what?

Should have used straw not paper (1)

syousef (465911) | about 8 years ago | (#15992329)

That way it would be a straw man argument.

and we really wonder why (1)

b17bmbr (608864) | about 8 years ago | (#15992330)

sun is dying. at least apple, for its relatively small market share (on computers, not iPods), has tremendous influence over the industry. sun is barely a pimple on the IT world's ass anymore. this is I would gather, just another example of how poorly led sun really is. sad when you think about it. one time on top of the world, dot-com mania, etc. just shows you that corporate leadership really does matter. all the brilliance in the world in engineering will not help if the suits are fsck ups.

Re:and we really wonder why (0)

Anonymous Coward | about 8 years ago | (#15992409)

sun is dying. at least apple, for its relatively small market share (on computers, not iPods), has tremendous influence over the industry.

HAHAHA!

What needs to happen now... (1)

AmazingRuss (555076) | about 8 years ago | (#15992360)

...is for a bunch of football players to show up and give all concerned Atomic Wedgies.

Balance must be restored to the Force.

"Confusing headline"? (4, Insightful)

rsidd (6328) | about 8 years ago | (#15992413)

You clearly and unambiguously referred to Hewlett and Packard as Sun's founders. The headline was not "confusing", it was WRONG.

And the summary is still WRONG. It says "a life-size cardboard cut of the HP rival's founders," and these people weren't founders of any HP rival (as far as I know), they were the founders of HP, which stands for (surprise) Hewlett-Packard.

Learn to, first, recognise your mistakes, second, admit them.

Sun is jumping the shark (1)

Pizaz (594643) | about 8 years ago | (#15992461)

The end is near. Repent Sun employees!

Man (1)

valkabo (840034) | about 8 years ago | (#15992484)

Man what the hell /.? I mean there stupid.. like telling us that the sun came up today. Then there is this crap.
Load More Comments
Slashdot Login

Need an Account?

Forgot your password?

Submission Text Formatting Tips

We support a small subset of HTML, namely these tags:

  • b
  • i
  • p
  • br
  • a
  • ol
  • ul
  • li
  • dl
  • dt
  • dd
  • em
  • strong
  • tt
  • blockquote
  • div
  • quote
  • ecode

"ecode" can be used for code snippets, for example:

<ecode>    while(1) { do_something(); } </ecode>