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"My goal is NEGATIVE advertisement"

otter42 (190544) writes | more than 3 years ago

Google 3

otter42 (190544) writes "It's a bit of a moral dilema to post this to slashdot, giving the bastard what he wants, but even if DecorMyEyes is right and it's true that all bad publicity is good publicity in Google land, the story still needs to come out. The NYTimes has an 8-page exposé on how an online business is thriving because of giant amounts of negative reviews. It seems that if you directly google the company you have no problem discerning the true nature; but if you instead only google the brand names it sells, the company is at the top of the rankings. Turns out that all the negative advertisement he generates from reputable sites gives him countless links that inflate his pagerank."
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Meh (0)

Anonymous Coward | more than 3 years ago | (#34363902)

The strange part is that Google is intimately familiar with the rage inspired by DecorMyEyes. If you type the company's name in a Google Shopping search, you'll see a collection of more than 300 reviews, many of them arias sung in the key of livid.

Selling on the Internet, Mr. Borker says, attracts a new horde of potential customers every day. For the most part, they don't know anything about DecorMyEyes, and the ones who bother to research the company -- well, he doesn't want their money. If you're the type of person who reads consumer reviews, Mr. Borker would rather you shop elsewhere.

Yep, because those sort of people would have got him deep in trouble (or even prison) for some of the stuff he does.

This guy is targeting the weaker sheep.

There are many who do that too (see what happened to Ireland's economy), but most are less obnoxious about it (while doing a lot more damage).

Failure of hyperlinks (1)

Haedrian (1676506) | more than 3 years ago | (#34364434)

This shows the failure of how hyperlinks works and how the page rank algorithm works.

The Page rank algorithm determines how useful a site is based on the amount of hyperlinks TO the website. Each count is multiplied by how reputable a website is - so if its a huge website which brings in millions of users - then its more likely to be reputable than a website on a free host which gets 10 hits a year.

Now the problem with hyperlinks is that there is no semantic information attached to them - if you place a link on a page - there is no way to mark it as "This is a dangerous page" for example, or "This guy is an idiot, someone shut him up" or "This is an adverstiment, they have nothing to do with us". So the crawler notices a reputable website is linking on another site - and gives points accordingly.

The best solution is to add semantic information to hyperlinks - but that's not supported yet...

Re:Failure of hyperlinks (1)

igreaterthanu (1942456) | more than 3 years ago | (#34367264)

there is no way to mark it as "This is a dangerous page" for example, or "This guy is an idiot, someone shut him up"

Good, just imagine all the abuse SEO people could do with that.

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