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USPTO Gives Sergey Brin Patent for Google Doodles

theodp (442580) writes | more than 3 years ago

Idle 0

theodp (442580) writes "After a 10-year struggle, the USPTO was convinced to issue Google a patent Tuesday for Systems and Methods for Enticing Users to Access a Web Site, aka Google Doodles. Among other things, Google explains that the invention of co-founder Sergey Brin covers modifying a company logo with 'a turkey for Thanksgiving' and 'a leprechaun's pot of gold for Saint Patrick's Day.' To help drive home its point, Google included an illustration showing the USPTO that hearts could be displayed on the Google home page for Valentine's Day, which would be deja-vu-all-over-again for the 394 lovers who used the UIUC PLATO system on Feb. 14th, 1975. Coincidentally, a request was made last spring for a PLATO-themed Google Doodle to tell the world about the huge set of innovations introduced decades before Larry and Sergey founded Google, but the search giant begged off."

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