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Confusion Surrounds U.K. Cookie Guidelines

pbahra (1889666) writes | more than 2 years ago

Privacy 0

pbahra writes "The Information Commissioner’s Office has, with just over two weeks to go, given its interpretation on what websites must do to comply with new EU regulations concerning the use of cookies. The law, which will come into force on 26 May 2011, comes from an amendment to the EU’s Privacy and Electronic Communications Directive. It requires U.K. businesses and organizations running websites in the U.K. to get informed consent from visitors to their websites in order to store and retrieve information on users’ computers. The most controversial area, third party cookies, remains problematic. If a website owner allow another party to set cookies via their site, and it is a very common practice for internet advertisers, then the waters are still muddy. And embarrassingly for the Commission — it's current site would not be compliant with its new guidelines as it simply states what they do and does not seek users’ consent."
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