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Tablets: Jean Girard Jobs vs. Ricky Bobby Ballmer

theodp (442580) writes | more than 3 years ago

Microsoft 1

theodp (442580) writes "In NASCAR, you can finish a race in the Top 3 by leading the whole way or by having spectacular crashes take out those ahead of you. The same may hold true for the tablet race, where Apple has led the whole way, but Microsoft could advance into 2nd or 3rd place as those once ahead of it crash and burn ($99 TouchPad, anyone?). 'Microsoft tablets based on Windows 8 won't be ready until next year,' notes SplatF's Dan Frommer. 'Unexpectedly, that might not be too late to matter.' In Talladega Nights: The Ballad of Ricky Bobby, the big race ends with all cars being wrecked and Formula I racer Girard and NASCAR driver Bobby running on foot to the finish line. Could we see something similar in 2012 between 'Jean Girard' Jobs and 'Ricky Bobby' Ballmer? Far-fetched as it may seem, Ars Technica's Peter Bright explains why the Windows 8 tablet invasion might work."

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Seriously? (1)

WrongSizeGlass (838941) | more than 3 years ago | (#37152410)

Could we see something similar in 2012 between 'Jean Girard' Jobs and 'Ricky Bobby' Ballmer?

No. 2012 is not the year that the final decision on tablets will be made.

Just a little insight for ya', but Android is not going to sit idly by and wait a few years before finding and growing their niche in the tablet market. That kind of strategy may work for companies that think they can't fail because they have a large enough war chest to survive a war of competitive attrition, but Android isn't a sloth-like, relatively static codebase that's hoping others die before stepping in. And let's not forget that given another year Apple will have their next iPad on the market (and who knows what else).

Apple is trying to create dependancies between its phone, tablet and entertainment products much the same way that MS made Windows + Office a dominant combination. Until MS can enter the market with strong ties and motivation for users to buy multiple MS phones, tablets and other entertainment products they will not be "racing to the finish line" with Apple, Android and whoever else jumps into the marketplace.

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