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Mozilla issues do-not-track guide for advertisers

angry tapir (1463043) writes | more than 3 years ago

Mozilla 1

angry tapir writes "Mozilla has issued a Do Not Track Field Guide to encourage advertisers and publishers to implement do-not-track (DNT) functionality. The guide contains tutorials, case studies and sample code to illustrate how companies use the DNT technology. Mozilla aims to inspire developers, publishers and advertisers to adopt DNT and wants to put the control over Internet tracking into the hands of users. The browser maker wants to put a stop to behavioral targeting and pervasive tracking on the Web. The guide can be found here (PDF)."
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A fine idea if implemented (0)

Anonymous Coward | more than 3 years ago | (#37347958)

It would be a great thing if websites were to follow the DNT guide lines put forth.

The OPT OUT's []
don't work, Google for one won't allow it. I delete my cookies on a regular
basis, so does me no good.

I for one Hope this works though, and the advertising industry follows it.
Not for myself but for people like my Mom who only has me to delete her flash
cookies for her.

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