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Microsoft Tries to Flip Worried Google Customers

theodp (442580) writes | more than 2 years ago

Google 1

theodp (442580) writes "It didn't rise to the level of Justified, but last week's public feud between Microsoft and Google over controversial changes to Google products — carried out in print ads and blog posts — was still entertaining. Microsoft kicked things off on Wednesday, warning that 'those changes, cloaked in language like 'transparency,' 'simplicity,' and 'consistency,' are really about one thing: making it easier for Google to connect the dots between everything you search, send, say or stream while using one of their services.' Not too surprisingly, Microsoft offered its own products as alternatives, prompting Google to cry foul. On Thursday, Microsoft dangled Hotmail and Office 365 as alternatives to Gmail and Google Apps, and took some humorous jabs at Google's free mail service by posting a Gmail Man spoof to YouTube. Friday brought a pitch for using IE9 and Bing to protect privacy. Microsoft VP Frank Shaw wrapped up the week's fun, saying: 'The overall theme we hit in our ads and here on this blog has been that while Google has one customer – its advertisers – we have many customers. Of course we have advertising customers, and we love them and are working to make sure we improve the advertising experience for you, and for them. But we think of YOU as our customer as well, customers for Office and Windows and Windows Azure and Bing and Internet Explorer and Hotmail and so on – and because we have a big view of who our customers are, we naturally make some different choices than Google does.'"

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1 comment

Now who didn't see this one coming... (1)

Trax3001BBS (2368736) | more than 2 years ago | (#38937907)

When Google "went bad" with their new TOS, it opened many windows of opportunity for microsoft :}

But that "Gmail man" was not only over the top, it wasn't entertaining (enough to keep my interest).
Just badly done and childish, I wouldn't want my name on it.

That "But we think of YOU as our customer as well," makes me laugh as microsoft has always done it wrong,
It is noted they refer to me as a customer's and not a partner or some other chummy word.

Bottom line is all site's now have a: "this TOS is open to change at anytime".
How it works today doesn't mean it's going to be the same next week.

I feel Google did the right thing by changing it's TOS at the same time it's
answering to Congress over privacy concerns.

disclaimer
I have a Hotmail account forwarded to Gmail, so everybody is in on the action.

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