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Can a 30-Year-Old Company Act Like a Startup? The Case of Intuit

waderoush (1271548) writes | about a year and a half ago

Businesses 0

waderoush writes "Back in 1997, Harvard Business School professor Clayton Christensen described "the innovator's dilemma" — the difficulty established companies face when adapting to new technologies or developing products that might disrupt existing business lines. Executives at Intuit, the personal finance giant, are conscious of this dilemma and have set up an impressive array of programs designed to route around it. But the payoffs are unclear so far. Despite progress integrating Mint.com and developing new mobile apps such as SnapTax, the company is still dependent on aging products like TurboTax and QuickBooks for most of its revenue. And in emerging areas like mobile payments for small business, Intuit has been slow to respond to challenges from upstarts such as Square. Xconomy surveys Intuit's innovation programs and concludes that this PC-era company may need to take more risks if it hopes to succeed in the age of mobile and cloud services."
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