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Ad blocking – a coming legal battleground?

Anonymous Coward writes | about 2 years ago

Advertising 0

An anonymous reader writes "Computerworld asks: What will happen if big advertisers declare AdBlock Plus a clear and present danger to online business models? Hint: it will probably involve lawyers.

From the article:
Could browser ad blocking one day become so prevalent that it jeopardises potentially billions of dollars of online ad revenue, and the primary business models of many online and new media businesses? If so, it will inevitably face legal attack."

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