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On MetaFilter Being Penalized By Google

Paul Fernhout (109597) writes | about 2 months ago

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Paul Fernhout (109597) writes "MetaFIlter recently announce layoffs due to a decline in ad revenue that started with a mysterious 40% drop in traffic from Google on November 17, 2012, and which never recovered. Danny Sullivan at SearchEngineLand explores in detail how MetaFilter "serves as a poster child of problems with Google’s penalty process, despite all the advances Google has made over the years." Caitlin Dewey at the Washington Post puts it more bluntly: "That may be the most striking, prescient takeaway from the whole MetaFilter episode: the extent to which the modern Web does not incentivize quality.""
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