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Posting Publicly Available URL Claimed a "Hack"

JUSTONEMORELATTE Re:what about google? (555 comments)

Actually, it's not a glitch. Experts exchange wants to have their cake and eat it too.

They want to show up in google search results, but they want people to pay for the answers. However, for the relevant text to be included in google's index, they have to make it available on the page for everyone -- they're not allowed to show google different content from what you get when you click on the link. That's called "cloaking", and google has cracked down on it hard for a few years.

So, experts exchange formats their page like this:
The original question
"Pay to see the first answer"
"Pay to see the second answer"
"Pay to see the third answer"
What looks like a giant page footer footer
more footer
more footer
more footer
more footer
more footer
The original question
The actual content of the first answer
The actual content of the second answer
The actual content of the third answer
Here's an example Note the "premium members only" crap at the top, the giant "footer", and the *real* answers at the bottom.
This way, google indexes the real content at the bottom of the page, but most people see the fake content at the top of the page, and the "footer", and give up before scrolling down to the real content at the bottom.
It's kinda scummy.
You sir (or maddam) are brilliant. I lack mod points today, so I will instead simply reply and quote everything you said in the hopes of getting more visibility to your hack

more than 6 years ago


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