I just found this out a couple weeks ago, and it blew my mind, the big bang theory actually does not explain things we can actually observe right now.
For instance, the Hercules–Corona Borealis Great Wall
They transcoded it a ton, don't expect FLAC or even mp3 v0. Seems more for publicity.
"...came from.ogg files that were encoded from.wav files that were created from.mp3 files that were encoded from the mastered.wav files which were generated from ProTools final mix.wav files that were created from 24-track analog tape."
Maybe they don't consider cheap sunglasses part of the eye wear market... OR more likely there's so many different cheap sun glass makers they're too fragmented to own any decent amount of market share.